Salesforce Marketing Cloud Account Engagement

RATING:

4.1

(646)

About Salesforce Marketing Cloud Account Engagement

Pardot, a Salesforce company, is designed for organizations that primarily focus on business-to-business (B2B) sales and marketing automation. This email marketing system offers automated support for the longer timespan and multi-step decisions associated with B2B sales. The Pardot suite includes products with functionality that includes lead management, batch email marketing, a landing page builder, automated drip marketing and real-time sales alerts. The Enterprise edition offers more advanced capabilities such as custom security controls, increased storage space and a dedicated IP address. When combined with Salesforce Engage, reps can connect in real time to deliver campaigns, receive alerts, report on trends, track Gmail emails and more, all via mobile. Pardot's ...

Salesforce Marketing Cloud Account Engagement Pricing

GROWTH Standard marketing automation $1,250/month/up to 10,000 contacts PLUS Advanced marketing automation $2,500/month/up to 10,000 contacts ADVANCED Customizable marketing automation $4,000/month/up to 10,000 records ENTERPRISE $15,000/month/upto 75,000 contacts All plans are billed annually.

Starting price: 

$1,250.00 per month

Free trial: 

Available

Free version: 

Not Available

Create and save custom views of your data with lenses to understand how your marketing is performing.
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Salesforce Marketing Cloud Account Engagement Reviews

Overall Rating

4.1

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

4

Value for money

4

Functionality

4

Most Helpful Reviews for Salesforce Marketing Cloud Account Engagement

1 - 5 of 614 Reviews

Sabal

Non-Profit Organization Management, 11 - 50 employees

Used less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed June 2022

Pardot for Non Profits

User Profile

MD Masoom

Verified reviewer

Information Technology and Services, 501-1,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed July 2019

Great Marketing Automation platform

My overall experience with Pardot is great, being a sales guy I am using this tool daily to send marketing and sales emails to our customers and prospects and this tool never fails me.

PROS

I love Pardot and if I need to tell you what I like most about it then I must say their customer support team, yes I like this most because their customer support team is very active and responsive, they available 24*7 to help the customers and this is the best thing that I like most about it.

CONS

There is one thing that I would like to highlight that I like least about it and that is its high cost, yes Pardot is a little bit expensive compared to other marketing automation tool but on the other hand, I must say that it is worth to spend on it.

Reason for choosing Salesforce Marketing Cloud Account Engagement

I choose Pardot over Zoho because of its amazing customer support.

User Profile

Muhammad Daud

Verified reviewer

Financial Services, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2022

Boosting a business with Pardot

Overall, I found Pardot great support for our business and it is helping us grow the leads with great marketing tools. Its algorithms are unique in capturing leads and working strategically with different businesses.

PROS

I found Pardot a great utility and Platform for Campaign Managment, Email Marketing, Marketing, Marketing Analytics, Marketing Automation and Sales Force Automation. It has helped our business grow strategically and Marketing just went so easy.

CONS

Pardot is quite expensive and really advance to manage.

Reason for choosing Salesforce Marketing Cloud Account Engagement

I found Pardot to be more advanced than other platforms in terms of functionality, marketing campaign and automation tools.

Marco

Consumer Services, 1,001-5,000 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2024

It Is Easy to Deploy this Email Marketing and Management Solution

PROS

Salesforce Marketing Cloud Account Engagement gives us value for money because it has impressive capabilities. I like the ease of use of Salesforce Marketing Cloud Account Engagement. Salesforce Marketing Cloud Account Engagement is simple to deploy.

CONS

No cons for Salesforce Marketing Cloud Account Engagement. Salesforce Marketing Cloud Account Engagement meets our expectations.

Andreas

Machinery, 51-200 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

2

VALUE FOR MONEY

2

CUSTOMER SUPPORT

1

FUNCTIONALITY

3

Reviewed March 2024

Very disappointed

Massive post-sale cognitive dissonance - not saying Hubspot is better, but I'm really regretting this purchase

PROS

Robust, customizable system with many features

CONS

Byzantine and near to no onboarding - we have had it for 3 months with no clear onboarding process - all we get area bunch of random links from our sales executives and sale support - They do a great with their Sales CRM , but fail miserably with their Pardot/Account Engagement