Reply software


Reply is a cloud-based lead generation, contact management and email automation tool suitable for businesses of any size. The solution can be used for outbound and inbound sales, human resources and recruiting, business development, fundraising and more.

With Reply's finder tool, users can find company and prospect profiles and add them to their prospective list of customers. It allows users to search contacts by various parameters including role, experience, name or company. Users can also add contacts by uploading CSV files or by manual entry and then segment them or blacklist contacts as needed.

Reply’s campaign wizard allows users to define email workflows and send personalized and tailored messages. Users can check the performance of campaigns with metrics like open rate, delivery rate, reply rate, interested and not reachable.

Reply offers integration with popular customer relationship management (CRM) solutions including Salesforce, Close.io, Pipedrive and Base CRM.

Supported Operating System(s):
Web browser (OS agnostic)

67 Reviews of Reply

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  • Claire from First Steps Online Marketing

    July 2018

    Thorough testing of software

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    It made cold emailing easier for me because all I needed to do was set up my templates and set up the campaign (which took minutes because I had already written the email copy), and it ran by itself. The software also provides templates so you don't even need to be a copywriter!

    Pros

    It is very easy to use, and you can get started with an email campaign in minutes. You don't need to spend a huge amount of time learning the software if you have some email marketing experience.

    Cons

    The daily reports sent to me. But having said that, I am not sure if I set them up correctly - the reports didn't include the names of the campaigns so were pretty useless to me.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Zee from The App Solutions

    Number of employees: 11-50 employees

    June 2018

    Perfect for Email Follow-ups

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    It helps us (both Marketing and Sales departments) to reach our goals and communicate with hot leads who leave a message on our website that they'd like to be contacted by us. Since there are too many leads at times, we can't leave some behind, but personal emails to each one take too much time. Therefore, Reply saves us.

    Pros

    It's one of the best and easiest tools I've seen/used for follow-up emails that END UP IN THE INBOX (not in Spam, Promotions, or elsewhere) :) Besides the fact that it qualifies as actual email, the usability is on the highest level and therefore it's a very convenient product to use.

    Cons

    The emails don't allow many formatting options, but if that means that the email goes to my client's or lead's Inbox, I'm okay with plain text emails.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Taras from Approval Studio

    June 2018

    Cool stuff for cold email outreach

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Easy and intuitive design;
    No worries about getting to spam lists;
    It's not ESP - it's just a tool that automates your sales process
    Great support

    Cons

    For early stages price pretty high. But it`s shouldn't be Reply`s problem )
    Sometimes there are prospects in my list with passing variables. Reply stops such campaigns. I wish it stops only those incomplete leads. Because it's not an issue to search them in the whole pack without any filter

    This review was submitted organically. No incentive was offered
    Review Source: GetApp
  • Emeka from Boston University College of Engineering

    June 2018

    This is a great tool for automated emails.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    The software does what it's meant to do and it does this efficiently. The best part about Reply is actually its customer support!

    Cons

    I do not have any issues with Reply.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Maziar from CourseNetworking

    Specialty: Other

    Number of employees: 11-50 employees

    May 2018

    Powerful CRM

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Pros

    You can really be organized and fast using this tool. It can make everything automated for you. After using that you will regret why you didn't meet it before.

    Cons

    It's hard to say cons about this great product. Any software can be buggy. However, bugs were not crucial.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Verified Reviewer

    March 2018

    Reply is a great tool with a host of features

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    The best thing about Reply is how many features it has. From A/B testing emails to swapping between plain text or linked opt-outs, it has pretty much everything you could ask for. A few of the top features:

    -Delivery based on prospect's time zone
    -A/B testing
    -Advanced statistics and reporting
    -Email throttling limits (i.e., sending amounts and time between each email being sent)
    -Super fast responses from the support team

    Cons

    Reply can be difficult to get started with. Especially when compared with other sending softwares, the number of features can be overwhelming. I would recommend Reply for anyone who really wants to dive into the world of email marketing, but for newcomers, I would suggest other options.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Shah Abdul Latif from VoidLoops

    Specialty: Software / IT

    Number of employees: 11-50 employees

    March 2018

    Very powerful tool for lead generation

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    The ability to know that the email has been viewed, how many times it has been viewed is simply awesome. Great feature set.

    Cons

    Some minor glitches may be annoying but could be avoided when getting used to. No issues other than that.

    This review was submitted organically. No incentive was offered
    Review Source
  • Verified Reviewer

    Number of employees: 11-50 employees

    March 2018

    It wasted a lot of time. Does not save your work as you go.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    None. Very frustrating experience and wasted a lot of time. There engineers need to do a much better job with latency and creating/saving new campaigns.

    Pros

    Seemed easy and I liked the price point. Support is quick and fast but the platform isn't. There online chat is good and they provided quick answers.

    Cons

    Very slow software with lots of delays and timeouts. Even though I saved many emails as I was creating the campaign, they were lost because I didnt complete the final step and save the campaign. It takes hours to setup and if you do not complete every step, your work is lost foreever. Seems like they have some engineering challenges that need to be solved ASAP. Could be great but not today.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Austin from Transline

    February 2018

    Best tool for sending cold emails and improve conversion rates

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Insane open-rates, insane response-rates. It turned email outreach into a valid leadgen channel, which I didn't expect.

    Pros

    Every email you send is personalized. Every campaign you create has analytics data you can use to improve the campaign. Emails are sent automatically and camapigns don't require any manual actions up until you get a reply.

    Cons

    Nothing major.
    Connecting to some 3rd pary mail servers is more complicated than it should be, but it's not an issue.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Tyson from Carisma.io

    January 2018

    Very simple and incredibly powerful.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Quick feedback from leads. Time saving. Cost saving. Highly recommend for mass (yet targeted) email.

    Pros

    The time it would have taken to manually send those emails, monitor responses and quickly engage with customers would have been unrealistic (if possible at all).

    The customer support is absolutely outstanding.

    Cons

    There were times when the onboarding or prompting could have been better. If an upload of data failed it didn't say for what reason (e.g data wasn't what it expected in certain rows). So this required a little trial and error to get sorted but again, customer support stepped in to help out. Once that was sorted, smooth sailing.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • AJ from One Source Communications

    Number of employees: 51-200 employees

    January 2018

    Awesome experience! Customer support is top notch and the platform helps in contacting prospects.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    streamlined process of engaging prospects!

    Pros

    I like knowing how many times emails have been viewed and the ease of moving high "viewed" contacts into focused campaigns.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Cody from Legacy Acquisitions and Investments

    Specialty: Manufacturing

    Number of employees: 11-50 employees

    January 2018

    I hope it works as well as I think it will

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Really enjoyed working with their sales rep

    Pros

    All the emails I sent to friends and family managed to make it to their inboxes instead of their junk mail. There is a lot to be said for this but if your reading this review you most likely already know that.

    Cons

    has a learning curve that I think some of our less computer savvy colleagues may struggle with. I would also like to see some more detailed email format features

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Rocky from Mirasee

    Number of employees: 11-50 employees

    January 2018

    I used Reply.io for a Reactivation campaign that was very successful

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    The ability to mass-send emails as if they were custom emails is fantastic. I recommend this to all my clients.

    Pros

    In my company, we had about 2500 leads that were warm leads but failed to covert. We used Reply.io to email them personally and pull them into a sales call.

    The open rate/reply rate was incredible. Reply.io made it super easy to email these warm leads as if it was a direct email.

    Cons

    Because I had a very specific timing for this reactivation campaign, I had to a lot of math/grouping prior to importing them into reply.io.

    Reply.io is a very clean-looking and slick system. But I was still having trouble figuring things out.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Emiliano from Mango'Cia

    Number of employees: 2-10 employees

    January 2018

    Straight to Results

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    An excellent way to optimize my prospecting campaigns. It resolve as no other the sales process using cold emails.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Ryan from Omni Labs, Inc

    Specialty: Advertising

    Number of employees: 2-10 employees

    January 2018

    Great Email CRM and Automation Tool

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    This product has helped me 10x my outreach by automating and organizing my email campaigns to go out. Before this tool I was using a clunky excel doc and gmail plugin

    Cons

    It can be buggy at times but customer service to great to help with this. Don't really have any other cons as the customization is amazing and haven't found anything I need that it can't do.

    This review was submitted organically. No incentive was offered
    Review Source
  • Josh from FactoryFour

    Number of employees: 11-50 employees

    January 2018

    Great

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    I like that the software lets me segment marketing emails to target certain groups of people. Works great.

    Cons

    I don't like that there's nowhere to put a second or third email address for someone so that if one email address fails to deliver it will try the other email addresses instead.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • John from Litmus Automation

    January 2018

    Great product and customer support!

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Easy to use and lots of functionality. Do not have any complaints and I would recommend it to other businesses.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Verified Reviewer

    Number of employees: 11-50 employees

    December 2017

    I am very pleased with the ease of use of the platform.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Reply rate is good, bounce rate is good, open rate is good. I am getting real leads thanks to these guys. And I got the first lead in 2 days after started working with the system.

    Pros

    Ease of use, online chat with support girl is very helpful, possibility to run multiple campaign and many options for customization, A/B tests are set up easily

    Cons

    I have problems connecting with BaseCRM that is kinda already implemented. The technical support is not taking ownership to resolve the issue.

    How ever this is a minor issue and we will solve this one soon.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Adam from ITDreamwire

    December 2017

    When properly understood and utilized this is a very powerful software marketing solution.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Automation, increased productivity, and greater visibility in the customer engagement process.

    Pros

    I like the ability to have a wide degree of flexibility in customizing our email campaigns. I really like that I don't have to stay on top of the campaigns being run, and that I can automate their schedules.

    Cons

    It takes time to learn how to do things properly as there can be glitches. Once you are aware of them you can work around pretty easily, but finding out can be a bit painful if you are not meticulous in checking your campaigns before they go out.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Ovanes from Weemss

    December 2017

    Excellent software, amazing support

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    The service and the way it works is very good. Support is always lightning fast and very helpful. Maybe the best support I have ever experienced.

    Cons

    A slightly better user experience and tool tip will make the experience much better. Sometimes it is not very clear how exactly things work. But this has significantly improved recently.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
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