---
title: "Reply Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Reply. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Reply is a good fit for you!"
source_url: "https://www.softwareadvice.com/crm/reply-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Reply Reviews

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# Reply User Reviews

## Reviews summary

- Overall rating: 4.6/5
- Total reviews: 95

### Secondary ratings

- Ease of use: 4.5/5
- Customer support: 4.6/5
- Value for money: 4.4/5
- Functionality: 4.6/5

### Rating distribution

- 5 stars: 70 reviews (74%)
- 4 stars: 16 reviews (17%)
- 3 stars: 4 reviews (4%)
- 2 stars: 3 reviews (3%)
- 1 star: 2 reviews (2%)

### Most mentioned pros

- It gives organizations a variety of ways to communicate with targeted leads, including the ability to run campaigns, extract valid email addresses, and integrate with leading CRMs.
- You can also create multiple sequences in a campaign so your prospect is constantly being nurtured throughout your campaign.
- Really great at creating multi-step campaigns.

### Most mentioned cons

- Their customer service not only does not try to redo their mistakes but is super rude and entitled.
- I hit some bugs in their software, reported them to support and even included a screencast video showing what was happening.
- They charge you for what you already have paid for.

## Reply customer reviews

Showing reviews 1-25 of 95 (page 1).

### Reply is the marketing suite most businesses need but don't know exist

- Overall rating: 5/5
- Reviewer: Erwin M.
- Verified reviewer: Yes
- Industry: Capital Markets
- Company size: 2-10 employees
- Product usage: Used other for more than 2 years
- Reviewed: September 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Reply provides a very pleasant user experience, I highly recommend giving it a try.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Comprehensive feature set for efficient outbound and inbound marketing automation. Great support round the clock.

#### Cons

Nothing, I really appreciate that they're constantly improving the software and adding features that are actually useful.

---

### Reply is a great tool with a host of features

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Internet
- Product usage: Used daily for less than 2 years
- Reviewed: March 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The best thing about Reply is how many features it has. From A/B testing emails to swapping between plain text or linked opt-outs, it has pretty much everything you could ask for. A few of the top features: -Delivery based on prospect's time zone -A/B testing -Advanced statistics and reporting -Email throttling limits (i.e., sending amounts and time between each email being sent) -Super fast responses from the support team

#### Cons

Reply can be difficult to get started with. Especially when compared with other sending softwares, the number of features can be overwhelming. I would recommend Reply for anyone who really wants to dive into the world of email marketing, but for newcomers, I would suggest other options.

---

### Make your emails reach your customers

- Overall rating: 5/5
- Reviewer: Zee G.
- Verified reviewer: Yes
- Industry: Outsourcing/ Offshoring
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: March 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We use Reply.io for following up our website leads. We have tried several instruments (SendGrid, MailChimp, HubSpot emails) before switching to Reply.io and so far it was the best instrument. Our response rate has increased by almost 10% due to Reply.io.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

- because there is not a lot of HTML involved in the formatting of the email, the letters get directly into the inbox (unlike Promotions or Spam), which is the main benefit of this emailing instrument. - it's convenient to create email chains and track notifications and responses. - there are team plans for collaboration and you can see the activity of your colleagues, which helps a lot when you need to create statistics for the marketing department.

#### Cons

- the absence of the HTML formatting is both a blessing and a curse. It is hard to highlight things in the email sometimes, but it pays off well.

---

### Cool stuff for cold email outreach

- Overall rating: 5/5
- Reviewer: Taras T.
- Verified reviewer: Yes
- Product usage: Used daily for more than 2 years
- Reviewed: June 2018
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy and intuitive design; No worries about getting to spam lists; It's not ESP - it's just a tool that automates your sales process Great support

#### Cons

For early stages price pretty high. But it`s shouldn't be Reply`s problem ) Sometimes there are prospects in my list with passing variables. Reply stops such campaigns. I wish it stops only those incomplete leads. Because it's not an issue to search them in the whole pack without any filter

---

### When properly understood and utilized this is a very powerful software marketing solution.

- Overall rating: 4/5
- Reviewer: Adam V.
- Verified reviewer: Yes
- Industry: Internet
- Product usage: Used weekly for less than 12 months
- Reviewed: December 2017
- Review source details: This review was submitted organically. No incentive was offered

Automation, increased productivity, and greater visibility in the customer engagement process.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I like the ability to have a wide degree of flexibility in customizing our email campaigns. I really like that I don't have to stay on top of the campaigns being run, and that I can automate their schedules.

#### Cons

It takes time to learn how to do things properly as there can be glitches. Once you are aware of them you can work around pretty easily, but finding out can be a bit painful if you are not meticulous in checking your campaigns before they go out.

---

### Low integrity + Not worth it

- Overall rating: 2/5
- Reviewer: Hamid O.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: July 2022
- Review source details: This review was submitted organically. No incentive was offered

extremely bad experience

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 2/5

#### Pros

The UI is OK but not very intuitive. They offer a suite of channels for cold outreach which is nice but all added up we will stay away from this company.

#### Cons

They charge you for what you already have paid for. Their customer service not only does not try to redo their mistakes but is super rude and entitled. Extremely bad experience. We had to use our bank to dispute the charges and contact the reseller that we had bought the services from. Low integrity business.

#### Reasons for choosing Reply

Appsumo deal looked good.

---

### Awesome product and support

- Overall rating: 5/5
- Reviewer: Iurii Z.
- Verified reviewer: Yes
- Product usage: Used daily for less than 6 months
- Reviewed: November 2017
- Review source details: This review was submitted organically. No incentive was offered

I was able to send efficient cold email campaigns and follow up my connections

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Their service is very easy to use. UI is friendly, plus they prepare a lot of templates which make it even easier to start if you are not experienced with the cold emails, yet. The staff is very friendly and helpful, ready to assist, consult on progress and suggest some optimization if that's possible.

#### Cons

So far, I do not have any negative experience. Looking forward to be able to have more than 3 emails attached to one account.

---

### Bad but works.

- Overall rating: 3/5
- Reviewer: Alex L.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: September 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Reply has good functionality but unfortunately didn't work for us because of the bugs.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

One feature I loved was the bar on the left on your email which shows how good of an email is that by using AI.

#### Cons

The email editor had bugs and we had to write an email in Google Docs and then paste them in Reply to avoid issues which Reply editor.

---

### Decent tool for growing sales team

- Overall rating: 4/5
- Reviewer: Casey A.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: August 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

The platform makes it easy to upload contacts and to put them into various campaigns

#### Cons

The platform is buggy and not necessarily easy to use.

---

### This is a great tool for automated emails.

- Overall rating: 5/5
- Reviewer: Emeka O.
- Verified reviewer: Yes
- Industry: Higher Education
- Product usage: Used weekly for less than 12 months
- Reviewed: June 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The software does what it's meant to do and it does this efficiently. The best part about Reply is actually its customer support!

#### Cons

I do not have any issues with Reply.

---

### Want to 10x your sales efforts? Use this app!

- Overall rating: 5/5
- Reviewer: Mitchell P.
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: July 2016
- Review source details: This review was submitted organically. No incentive was offered

We started using Reply a few weeks ago and the ROI is obvious. $70 for 1000 contacts and we DOUBLED our monthly sales. The app is fairly intuitive and can be learned quickly. The support team is really responsive for any questions that do arise. It's been an awesome experience so far and we're looking forward to buying more contacts as our sales team scales. However, we haven't had the need to scale yet because Reply allows each member of the team to 10x their efforts!

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Increase your productivity: set your campaign and forget it. Add bulk contacts or add contacts as you need. You can send 10 emails with the effort of sending 1. Does away with manual data entry tasks (a godsend for any sales rep using antiquated CRM software!) Simple to use. Easy to build campaigns and add contacts to them. Very helpful for sending targeted messaging to prospects. It just works. Emails look slick and they're completely personalized. Zapier integrations work really well. For example, you can set a Zap to stop sending emails to a prospect when they 'close' in your CRM, ensuring there is no overlap in communication.

#### Cons

Just some design/aesthetic things that could use improvement. For example, the ability to archive campaigns or collapse folders. However, they are working on design improvements. The design improvements have no impact on app functionality, it works incredibly well.

#### Vendor response

Thank you!

Replied July 2016

---

### Great SDR Platform!

- Overall rating: 5/5
- Reviewer: Daniel P.
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: July 2016
- Review source details: This review was submitted organically. No incentive was offered

We've been looking for a way to improve our pipeline development and needed an automated email platform to help us develop our SDR (Sales Development Resource) strategy. We have a small team of sales representatives and they focus primarily on building and deepening existing relationships, as well as closing open deals. So new relationships are hard for them to create. Reply has allowed us to keep our team the same size, and build an SDR role, that uses Reply to start new relationships for our sales representatives. Its been an improvement in pipeline without increasing overhead.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The ability to assume any team members' account to create drips, add people to current campaigns, and view statistics without the need for that member to log in. Second, the platform's ability to recognize when a person is already part of a drip and blocking duplicate sends is great! Third, the Zapier intergrations make using Reply automated and even more valuable.

#### Cons

Lack of full campaign sharing between team members. Right now we are able to share individual email templates into team/public shared categories. That then requires each team member to build a campaign from scratch, even if its the exact same as another team member. The crm is a bit lacking in filtering capabilities and segmentation. The most visible filtering option is to filter by upload file name, which is cool, but being able to categorize and group people by custom fields that we create within the platform would be much more valuable and useful.

#### Vendor response

Hi Daniel, thanks for the review!

Replied August 2016

---

### Getting better but the customer service and lack of payment options is a major problem

- Overall rating: 3/5
- Reviewer: Carl Z.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 2-10 employees
- Product usage: Used other for less than 12 months
- Reviewed: January 2021
- Review source details: This review was submitted organically. No incentive was offered

Not good. I was billed for months because of those auto-charge policies, having not logged in once. I'm guessing this is how they make most of their money. Poor blokes like me with more money than time. Also, they don't take anything other than Mastercard or Visa.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 2/5
- Customer support: 1/5
- Functionality: 5/5

#### Pros

Chat support is predictable, as they do eventually answer all your questions. It just will not always be on your schedule. There's no way to pay to speak with someone, and no phone number available (even though I'm willing to pay for premium support). It's more of a bargain basement service for those without the means to get higher level service.

#### Cons

Can't pay for premium support on the phone. Can't speak with a sales person either. Can't call anyone in Accounting or billing (likely everyone is off shore somewhere).

---

### Reply is one the best tools for marketing I've ever used.

- Overall rating: 5/5
- Reviewer: Lawrence B.
- Product usage: Used daily for less than 2 years
- Reviewed: October 2017
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The software has all the functionality needed to run great outreach campaigns. New features are constantly being added to improve the campaigns and results. The support is absolutely amazing - my questions are answered within 2-3 minutes at most and the support team are extremely knowledgeable. I use the software daily and it really helps me get my job done quicker and easier. 10/10

---

### It wasted a lot of time. Does not save your work as you go.

- Overall rating: 1/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Company size: 11-50 employees
- Product usage: Used other for less than 6 months
- Reviewed: March 2018
- Review source details: This review was submitted organically. No incentive was offered

None. Very frustrating experience and wasted a lot of time. There engineers need to do a much better job with latency and creating/saving new campaigns.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 1/5
- Customer support: 4/5
- Functionality: 2/5

#### Pros

Seemed easy and I liked the price point. Support is quick and fast but the platform isn't. There online chat is good and they provided quick answers.

#### Cons

Very slow software with lots of delays and timeouts. Even though I saved many emails as I was creating the campaign, they were lost because I didnt complete the final step and save the campaign. It takes hours to setup and if you do not complete every step, your work is lost foreever. Seems like they have some engineering challenges that need to be solved ASAP. Could be great but not today.

---

### Very powerful tool for lead generation

- Overall rating: 5/5
- Reviewer: Shah Abdul Latif B.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: March 2018
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The ability to know that the email has been viewed, how many times it has been viewed is simply awesome. Great feature set.

#### Cons

Some minor glitches may be annoying but could be avoided when getting used to. No issues other than that.

---

### I am very pleased with the ease of use of the platform.

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Program Development
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: December 2017
- Review source details: This review was submitted organically. No incentive was offered

Reply rate is good, bounce rate is good, open rate is good. I am getting real leads thanks to these guys. And I got the first lead in 2 days after started working with the system.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Ease of use, online chat with support girl is very helpful, possibility to run multiple campaign and many options for customization, A/B tests are set up easily

#### Cons

I have problems connecting with BaseCRM that is kinda already implemented. The technical support is not taking ownership to resolve the issue. How ever this is a minor issue and we will solve this one soon.

---

### The templates are easy to set up and get running. The customer service is immediate.

- Overall rating: 5/5
- Reviewer: Anders B.
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: October 2017
- Review source details: This review was submitted organically. No incentive was offered

Allows me to get a hold of the people who are hard to get a hold of.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It works. It allows me to focus on more prospecting and biz development instead of spending all my time trying to reach people. Set it and forget it.

#### Cons

I wish the open stats somehow merged with my Zoho CRM. I'd love to have everything in one place. More integrations would be nice.

---

### Great product and customer support!

- Overall rating: 5/5
- Reviewer: John Y.
- Product usage: Used daily for less than 2 years
- Reviewed: January 2018
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy to use and lots of functionality. Do not have any complaints and I would recommend it to other businesses.

---

### Reply for start upts

- Overall rating: 5/5
- Reviewer: Alexander S.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 11-50 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: June 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 5/5

#### Pros

Reply is a great tool. With our subscription, we can send 400 emails per day from 3 different email addresses each. It allows you to schedule follow ups and the emails can be very personalized.

#### Cons

The email statistics are not always correct (it can say that your emails received 2 replies when you've received 5) and it is not always clear when to expect your emails to start firing.

---

### Great for reaching our to LinkedIn contacts!

- Overall rating: 5/5
- Reviewer: Mat G.
- Industry: Management Consulting
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: July 2016
- Review source details: This review was submitted organically. No incentive was offered

I was looking for a way to leverage my extensive LinkedIn network when I found the Reply App! I exported my LinkedIn contacts and imported them into Reply (a very simple process). I now have an email drip campaign going out, that looks like a personalized email to an individual. Brilliant!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It allows me to mass send normal looking emails to my network and keep them updated about my latest research in a personal way. Best of all it's super fast to use, tracks replies, and allows me to split test various notes.

#### Cons

It only works with IMAP emails (not POP), so I had to upgrade my email service.

---

### Reply review

- Overall rating: 5/5
- Reviewer: Fabian D.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used other for free trial
- Reviewed: March 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It is truly the best automated sales tool to ensure your customers receive warm and personal engagement from your company.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

It is fully customizable to suite your sales process and engage with with your customers through its range of sales automation tools.

#### Cons

This is a very pricey tool but worth it for those businesses who like a personal touch.

---

### Great software that helps you scale your marketing and business

- Overall rating: 5/5
- Reviewer: Artem D.
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: November 2017
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

If you know what you are doing and understand how to use this tool properly it can bring huge success to your business. It is one of the most effective ways that we attract new business into our company.

#### Cons

The software could have a little more customisation when moving the contact from one campaign to another. But this is a minor issue and is not something I think about too much as I'm able to do this manually.

---

### Reply Review

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Broadcast Media
- Company size: 11-50 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: April 2022
- Review source details: This review was submitted organically. No incentive was offered

On the overall, my experience with the software has been good.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Reply is a very good tool for people in sales team. It helps to give post call follow ups The cost is very reasonable and affordable for someone who wants the bast of the software.

#### Cons

No disadvantage at the moment because it delivers exactly what it is needed for.

---

### Great tool to automate sales outreach

- Overall rating: 5/5
- Reviewer: Sat S.
- Product usage: Used unspecified for unspecified
- Reviewed: July 2015
- Review source details: This review was submitted organically. No incentive was offered

Before trying Reply we have evaluated other most popular tools for automation outbound sales. Since we have our own email server for sending, only Reply was able to work with it, while other vendors were only telling us that they do not support custom email servers. All in all, my experience with both software and company is very positive. We have a team of five using Reply at our company and it helps us set up 8-10 appointment per sales rep per week. Up to date, our outbound process is fully done with Reply and it accounts for 10% of our monthly revenue growth, adding on average 5K in MRR per month. So, the number speaks for itself.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 5/5

## More reviews

[Next reviews](https://www.softwareadvice.com/crm/reply-profile/reviews/?page=2)

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Reply Reviews, Pros and Cons - 2026 Software Advice