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SendinBlue software

154 reviews(4.0/5)
154 reviews(4.0/5)

SendinBlue is a cloud-based email marketing tool suited for organizations of all sizes. It offers marketing automation, email campaigns, transactional emails and SMS messages functionalities within a suite.

SendinBlue allows users to create mobile-responsive emails using design tools. Users can also schedule and automate marketing campaigns and pre-test messages’ deliverability before sending campaigns. Transactional emails may be sent via SendinBlue’s SMTP service or API. The contact management functionality allows for importing contacts, categorizing lists, collection forms, behavioral forms and more.

SendinBlue also features reporting, which allows users to create reports on basic statistics, such as open rate, click-throughs and more. Other reporting features include per ISP, exporting results into Excel or PDF and heat maps.

SendinBlue can be integrated with organizations’ websites and management tools. SendinBlue plugin is also available to be installed with other content management and e-commerce systems such as WordPress, PrestaShop, Drupal, WooCommerce or Magento.

Supported Operating System(s):
Web browser (OS agnostic)

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154 Reviews of SendinBlue

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  • Verified Reviewer

    Number of employees: 51-200 employees

    September 2018

    Decent email marketing tool.

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Pros

    Easy plans, pricing and subscriber count.

    Cons

    No cons as such, decent tool. The pricing is an attraction.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Johnbosco from Networld Communications

    Number of employees: 11-50 employees

    September 2018

    Useful

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Pros

    With SendInBlue, it's easy to send out weekly newsletter to all my subscribers

    Cons

    There terms do not support certain promotions and content

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Brooke from COPYLEAKS

    Number of employees: 2-10 employees

    August 2018

    Great for large contact userbase

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Because we have a large user base, sendinblue is one of our only cost-efficient options. It's good for now but they have a few things to improve on.

    Pros

    Overall the sendinblue features are good for sending basic emails and updates to users

    Cons

    There are a few bugs when it comes to the designing letter part and sometimes you have to put your screen in full screen mode in order to access all of the icons.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Tohibullah from Gen-Ct Support

    Number of employees: 2-10 employees

    August 2018

    Great features and functionalities but need to make things user friendly

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Value for Money

    Maybe, it has great features and functionalities, but they need to make things user friendly.

    Pros

    When we first came to know about Sendinblue, we had big expectations. Features like 300 free emails per day together with all the great functionalities including automation, integration with one's website/blog are there. For those interested in affiliate marketing, they are running an affiliate program on cj.com as well through their own portal. The one running on their portal has multi-level marketing feature meaning you are incentivized for referring more affiliates.

    Cons

    After spending an hour or so, we soon realized that it is not that user-friendly or easy to use. Despite confirming email, getting the message: "Your account has not been validated yet. You are only a few steps away from sending your campaigns." Fail to understand the relationship between importing all of contacts, completing profile, creating and scheduling newsletter with validation.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Mihai from AiPeste Group Retail

    July 2018

    Great for startups and people just starting out in marketing

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Value for Money
    Pros

    You can very easily get acquainted with all the futures and has easy steps in createing your first campaign, also the dashboard statistics are very good and reliable,

    Cons

    It is quite limiting for advanced users and kinda expensive for massive marketing campaigns, it can spit out some unexpected errors on delivery

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Wali from ALTthinkR

    June 2018

    Excellent customer support at every step

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Lots of premium features even on a free plan. Higher plans are much more affordable than other competitor products.

    Cons

    Not much to dislike honestly. Although I would like to suggest that landing pages should be introduced as well :)

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Sanne from Sanne Huijbregts Music

    Number of employees: 1 employee

    June 2018

    I'm extremely happy with the simpleness of use and quality of emails!

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    More coverage for my monthly output as a musician.

    Pros

    It's very no-nonsense and you have a clear overview of all your stats, emails and contacts. Even for a dyslexic person it's a great tool to write newsletters!

    Cons

    The 300 emails per day limit, but I prefer that over a contact list limit like with mailchimp or others. This way I can build up an unlimited list, and pay if I need to.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Verified Reviewer

    June 2018

    So far pretty easy to figure out

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Spreading my influence to potential clients

    Pros

    The drag and drop feature for designing emails is pretty convenient and easy to learn how to use, even for first timers

    Cons

    You have to wait to be verified before you can create multiple campaigns, but I guess that's understandable

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Mike from CloudBox In.

    June 2018

    I have been a Mailchimp user but moved because of the product flexibility and the excellent service

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Easy to use and flexible plus good reporting and feedback. Whilst the software meets our needs it has been the customer service that has really impressed me. I am sure there may be other features that we have not found yet that we will use in the future.

    Cons

    There is nothing that we have found that we do not like about the software. having said that, we would like it to be more flexible when it comes to suspending the account due to results outwit the standard metrics. We only send e-mails infrequently so sometimes our data sets get out-of-date.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Verified Reviewer

    June 2018

    Excellent alternative to higher costing mail services

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    As my email list was getting larger, I needed a FREE alternative to MailChimp - SendinBlue was the only option that let me have an unlimited list but limit my emails sent - perfect for my newsletter.

    Pros

    The unlimited number of email addresses. I need to keep a large list but send newsletters in small batches, this is a perfect free alternative for me to do that.

    Cons

    Looking to upscale is a big leap, but I supposed credits could work, need an 'almost-free' (super low cost) option.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Rory from Ghost Creative

    Number of employees: 1 employee

    June 2018

    Very easy set up and use

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Automation!

    Pros

    Ease of use, intuitive dashboard, support staff. I like the list segmentation and automation options too.

    Cons

    Nothing. There are no features that don't add value. If I had to choose something I didn't like it would be that I feel the design could be slicker

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Verified Reviewer

    Number of employees: 2-10 employees

    June 2018

    Great free tier and good value

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    We trialed SendinBlue for a little while and it was quite easy to use. It's got some new automation features too which is great.

    Cons

    The app was often quite slow to load, and you have to wait around to move between sections to do anything.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: GetApp
  • Verified Reviewer

    Number of employees: 11-50 employees

    May 2018

    So easy to use!

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    We needed a tool for one of our company's first mass email campaigns and SendinBlue made everything so easy. Building email templates is quick and easy, and so is uploading contact lists. Their customer support team is also amazing!

    Cons

    The only thing to be aware of is that your first campaign takes longer to send since SendinBlue tests a percentage of your email list for quality. This didn't cause us any problems, but make sure you send early if you have a tight deadline.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Verified Reviewer

    May 2018

    Well functioning contact platform. Easy to set up and import contacts.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Send In Blue has many Newsletter templates that will fit majority of user needs. Easy to create your messages.

    Cons

    Not a big issue but sending plain emails is not what Send In Blue wants. Their system wants Newsletters and double opt in as primary

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Benjamin from Buske IT

    Number of employees: 2-10 employees

    May 2018

    Nice tool for marketing automation

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    SendinBlue is a nice tool for marketing automation, which is also available in several languages and covers most of the features you would expect from such a tool. In addition to that, it is also completely free of charge and makes email marketing a lot easier. I have been using it, after I had some issues with MailChimp and I was really surprised. These days, there are not a lot free tools around and this one is really great.

    Another good thing, worth to mention, is the excellent customer support. Their service staff does really everything, to please you and to help you with any questions or issues, you might have.

    Cons

    SendinBlue in its free version lacks some important features. For example, there is no social media support, unless you get one of the paid plans. For bigger businesses, the free plan with its limited email support might also be an issue. In addition, there is no plan, that offers unlimited emails.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: GetApp

  • Miguel from Gestão de Marketing Digital

    Number of employees: 2-10 employees

    April 2018

    Excellent E-Mail Marketing tool

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    One of the best e-mail marketing tool!!

    Pros

    - excellent price
    - you pay the emails you send, regardless of the size of your email database
    - you have a lot of features, like the BIG players

    Cons

    - you cannot send a text with the TEST email.
    - you cannot have separated unsubscribe by the List.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Mitch from Pencil Kings

    April 2018

    Beautiful emails powered by Send in Blue's API

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Easy to use and setup great looking emails. The statistics on open and click rates are great to have as well.

    Pros

    The emails look great coming out of the system and the template builder was intuitive and easy to use.

    Cons

    It took a few tries to get the API up and working and the issues we did have was by trying to be overly complicated with the templates we were setting up initially. Once they had been setup, everything has been working out great!

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • aurore from L'officieux

    April 2018

    Very bad customer support and lack of transparency

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Their prices are competitive, compared to others.
    It is easy to create a nice newsletter using drag and drop

    Cons

    It is when you have paid your formula and when you try to program your campaign that something goes wrong. Only 500 emails sent over 17000. And the account suspended, and the only solution (and not guaranteed) is to pay for a dedicated IP.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra

    Response: Sendinblue, Sendinblue

    May 2018

    Hello Aurore and thank you for sharing your experience while using our platform. The analyses you're referring to studies the behavior of contacts to determine the kinds of metrics they produce. Unfortunately, when this analysis suspends an account it means the account didn't meet our minimum opt-in requirements. As this is harmful to our sender reputation and can negatively impact our other users, accounts that do not pass this analysis aren't allowed to stay on our shared IP range. We extend accounts the option to send from a dedicated IP which removes the account from our shared IP range as an alternative to removing the account entirely. We'd love to work with your account to see if there's any adjustments that can be made that still fits your needs. Please reach out to us at contact@sendinblue.com and include 'ATTN: Mari' if you'd like to continue discussing this. Mari US Outreach Specialist SendinBlue Customer Care

  • Mathew from Cutter Maritime - Port & Terminal Training

    Number of employees: 11-50 employees

    April 2018

    Sendinblue is a good service for those who are starting out but has room for improvement

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Sendinblue offers competitive pricing and easy setup as well as the ability to have a dedicated IP at any account level.

    Cons

    There are a number of features that are pretty standard now sendinblue does not offer such as A/B testing & Chat support. The drag and drop editor is pretty basic and navigation within the platform is unnecessarily overcomplicated.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

  • Marcy from Garick

    March 2018

    Inexpensive e-mail marketing tool!

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Sendinblue has been a nice e-mail marketing tool for a small business as ours. We found the support team to be very responsive, and we love how you can optimize e-mails for mobile devices. Sendinblue also offers great reporting and analytics.
    This program is great as it also allows you to reach customers by text in addition to e-mails.

    Cons

    The provided templates are not as eye catching as we would like. Also, we have found that the setup of each e-mail is a bit tedious at times.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
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