---
title: "Trustpilot vs Yotpo - 2026 Comparison - Software Advice"
description: "Trustpilot vs Yotpo - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization."
source_url: "https://www.softwareadvice.com/crm/trustpilot-profile/vs/yotpo/"
page_type: "comparison"
language: "en"
---
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Trustpilot vs Yotpo
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Updated October 19, 2026
# Trustpilot vs. Yotpo: 2026 Comparison
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Updated October 19, 2026
# Trustpilot vs. Yotpo: 2026 Comparison
Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.
Free Expert Guidance
Real Human Advice
1M + Businesses Helped
Product comparison
Compare up to 3 products side-by-side
+
Add product
[](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/)
[Trustpilot](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/)
4.5
[(1207)](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/reviews/)
Starting Price
$299.00per month
Free trial: Available
Free version: Available
Pros:
- Ease of Use
- Customer Support
Cons:
- Review Management
- Pricing
Who uses Trustpilot
Based on 1207 reviews
- Popular among: Small businesses
- Most common industries: Retail, Consumer Goods & Services (17%), IT & Software Development (14%) and Professional Services (11%)
- Top use cases: Customer Experience (28%), Review Management (22%)
74% of users recommend this product
[](https://www.softwareadvice.com/marketing/yotpo-profile/)
[Yotpo](https://www.softwareadvice.com/marketing/yotpo-profile/)
4.5
[(377)](https://www.softwareadvice.com/marketing/yotpo-profile/reviews/)
Starting Price
$199.00per month
Free trial: Not available
Free version: Not available
Pros:
- Customer support
- Ease of collecting reviews
Cons:
- Pricing
- Navigation
Who uses Yotpo
Based on 377 reviews
- Popular among: Small businesses
- Most common industry: Retail, Consumer Goods & Services (55%)
- Top use cases: Review Management (18%), Customer Experience (6%) and Customer Loyalty (6%)
72% of users recommend this product
[](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/)
Trustpilot
4.5
[(1207)](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/reviews/)
[](https://www.softwareadvice.com/marketing/yotpo-profile/)
Yotpo
4.5
[(377)](https://www.softwareadvice.com/marketing/yotpo-profile/reviews/)
+
Add product
Add product
## Trustpilot vs Yotpo: At a glance
* * *
Product ratings at a glance
| | Trustpilot | Yotpo |
| --- | --- | --- |
| Overall rating | 4.5
1,207 reviews | 4.5
377 reviews |
| Ease of use | 4.6 | 4.4 |
| Value for money | 4.2 | 3.9 |
| Functionality | 4.4 | 4.4 |
| Customer support | 4.2 | 4.5 |
| Ease of deployment | 4.3 | 4.4 |
Best in comparison
Looking for better value for money? Ask an advisor for high-rated alternatives
Looking for better value for money? Ask an advisor for high-rated alternatives
Looking for better value for money? Ask an advisor for high-rated alternatives
## User interface
* * *
## Key features
Features selected based on 1,584 reviews from Customer Experience
* * *
Campaign Management
N/A
Dashboard
4.2
Data Visualization
4.4
Engagement Tracking
4.4
Negative Feedback Management
4.2
Real-Time Notifications
4.8
- Real-Time Analytics: 4.5
- Survey/Poll Management: 4.5
- Customer Experience Management: 4.4
- API: 4.4
- Surveys & Feedback: 4.4
- Data Visualization: 4.4
- Feedback Management: 4.4
- Engagement Tracking: 4.4
- Review Monitoring: 4.4
- Review Notification: 4.4
- Review Request: 4.3
- Reporting/Analytics: 4.3
- Third-Party Integrations: 4.3
- Response Management: 4.3
- Complaint Monitoring: 4.3
- Social Sharing: 4.2
- Visual Analytics: 4.2
- Dashboard: 4.2
- Negative Feedback Management: 4.2
- Alerts/Notifications: 4.2
- Sentiment Analysis: 4.2
- Knowledge Management: 4.1
- Social Media Integration: 4.1
- Activity Dashboard: 4.1
- Campaign Management: 4.0
- Customizable Reports: 3.9
Campaign Management
4.4
Dashboard
N/A
Data Visualization
N/A
Engagement Tracking
N/A
Negative Feedback Management
N/A
Real-Time Notifications
N/A
- Social Media Integration: 4.8
- Multi-Channel Campaigns: 4.8
- Negative Feedback Management: 4.8
- Social Sharing: 4.7
- Review Notification: 4.7
- Activity Dashboard: 4.7
- Review Request: 4.6
- Review Monitoring: 4.6
- Engagement Tracking: 4.6
- Sentiment Analysis: 4.6
- Reporting/Analytics: 4.6
- Feedback Management: 4.6
- Response Management: 4.5
- Campaign Management: 4.4
- ROI Tracking: 4.4
- Third-Party Integrations: 4.3
- Dashboard: 4.3
- Referral Tracking: 4.1
- Surveys & Feedback: 4.1
- Performance Metrics: 4.1
- Loyalty Program: 3.9
- Rewards Management: 3.9
### Wondering if these products fit your needs?
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### Wondering if these products fit your needs?
Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.
LexiAdvisor for 8 years
## Integrations
* * *
[
HootsuiteNot enough reviews
](https://www.softwareadvice.com/collaboration/hootsuite-profile/)[
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](https://www.softwareadvice.com/social-networking/facebook-profile/)
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[
BigCommerceNot enough reviews
](https://www.softwareadvice.com/ecommerce/bigcommerce-profile/)[
RemarketyNot enough reviews
](https://www.softwareadvice.com/marketing/remarkety-profile/)[
Adobe CommerceNot enough reviews
](https://www.softwareadvice.com/inventory-management/magento-commerce-profile/)
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## Reviews
* * *
Positive review:
RS
Radha S.
Legal Assistant
Legal Services, 51-200 employees
"It provides a trusted space for customers to share genuine feedback while helping businesses understand their reputation and identify areas for improvement."
Apr 27, 2026
Negative review:
RS
Radha S.
Legal Assistant
Legal Services, 51-200 employees
"However, managing reviews can sometimes be challenging, particularly when dealing with feedback that feels misleading or unfair."
Apr 27, 2026
Positive review:
RS
Radha S.
Legal Assistant
Legal Services, 51-200 employees
"I found it valuable for understanding customer sentiment, monitoring brand reputation, and demonstrating accountability through responses to both positive and negative reviews."
Apr 27, 2026
Negative review:
VR
Verified Reviewer
Marketing
Information Technology and Services, 2-10 employees
"It seems like it's a bit of a 'necessary evil' to have, on one hand we need a system to collect customer reviews, but also the ability to reply to any reviews and so we're left paying for this expensive bit of software just to manage our reputation."
Jul 21, 2025
Positive review:
KM
Karen M.
Managing Editor
Publishing, 2-10 employees
"Trustpilot is useful for tracking customer opinions and establishing credibility for the brand, as well as making marketing decisions, and it brings reviews together into one place so that trends and issues can be easier to spot over time."
Jan 5, 2026
Negative review:
SY
Scott Y.
Content Creator
Entertainment, 2-10 employees
"We have discovered that there are too many instances of fake reviews appearing on Trustpilot, especially with regard to "get rich schemes" that appear on Instagram and Tiktok."
Oct 31, 2024
[Read all reviews](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/reviews/)
Positive review:
NM
NATASHA M.
Controller
Retail, 11-50 employees
"The reporting was very efficient, you could drill down into a customer portfolio and see all the earned/spent points at any given time."
Oct 6, 2025
Negative review:
SL
Suzanne L.
Head of CRM
Retail, 501-1000 employees
"Can't generate test emails populated with dynamic data - have to put through a live order instead to see the whole journey"
May 30, 2025
Positive review:
AL
Andrew L.
eCommerce Manager
Apparel & Fashion, 11-50 employees
"Their UGC platform is a solid mid-grade solution to curate and display various social media content on our product display pages."
Dec 31, 2024
Negative review:
LM
Larissa M.
Graphic Designer
Packaging and Containers, 51-200 employees
"Some synchronizations are not the best and lately there has been a lot of problems with login"
Oct 28, 2024
Positive review:
AL
Andrew L.
eCommerce Manager
Apparel & Fashion, 11-50 employees
"They're priced relatively competitively and will allow you to explore various marketing and user experience solutions to see if they're a good match for your business."
Dec 31, 2024
Negative review:
JN
Jo-Ann N.
Owner
Retail, Self-Employed
"Can be a bit slow, and the inability to import reviews from other marketplaces and websites (i.e. Etsy, Google, Amazon, Trustpilot) automatically makes it a slow manual process - through which you can only upload product (not site) reviews."
Nov 29, 2023
[Read all reviews](https://www.softwareadvice.com/marketing/yotpo-profile/reviews/)
## Customer support
* * *
Trustpilot
Email/Help Desk: Available
FAQs/Forum: Available
Knowledge Base: Not available
Phone Support: Available
24/7: Not available
Chat: Available
Yotpo
Email/Help Desk: Available
FAQs/Forum: Available
Knowledge Base: Available
Phone Support: Available
24/7: Available
Chat: Available
## Training options
* * *
Trustpilot
In Person: Not available
Live Online: Available
Webinars: Available
Documentation: Available
Videos: Not available
Yotpo
In Person: Available
Live Online: Available
Webinars: Available
Documentation: Available
Videos: Not available
## Send this comparison chart to my inbox
## Popular Comparisons
* * *
[SurveyMonkey vs Trustpilot](https://www.softwareadvice.com/customer-satisfaction/surveymonkey-profile/vs/trustpilot/)[TrueReview vs Yotpo](https://www.softwareadvice.com/reputation-management/truereview-profile/vs/yotpo/)