REST API means that there are no barriers to integrating Relayware platform with our companies BI and CRM tools. Relayware have constructed their product around 4 main packs which mean it is economical scale with business need. Powerful business rules engine, multilingual support, ability to distribute content across multiple countries and integration with our SSO solution were also compelling factors in our choice. Other positive points are the use of Relaytags, single lines of code in tag form that allow the administrator to display multiple content elements on the portal without the need for back end development. This means that it is possible to economically refresh the portal and content frequently.

Could do with a greater range of off the shelf connectors, slightly less tolerant of customization need since the new packaging and re-launch of the product.

Updating marketing can be a constant challenge. With Zift Solutions now have a way to make your life easier while still increasing your chances to find new opportunities.

First, Zift Solutions has great people which is the bedrock of a great service. Everyone we have worked with has been very helpful and currently we have been lucky enough to work with Renata. All of us are extremely busy and I cannot overstate how her level of support has helped us move forward with our marketing plans and goals. Second, the platform and variety of what Zift Solutions offers is second to none. We are continuing to expand what we are doing and Zift Solutions is one of the pillars of our marketing moving forward.

Has a large amount of vendors but adding more is always helpful. Of course that is not up to Zift and I highly recommend vendors to start working with Zift Solutions

Overall, Zift Solutions has helped propel my company's marketing efforts forward. They've provided us with fresh ideas in reaching new sets of potential customers and leads.

I've been pleasantly surprised with how the ease of use and flexibility of Zift Solutions! The breadth of features has helped build and support our channel program. They've been able to work with us to meet our specific needs.

There's a bit of a learning curve at understanding the software and we've experienced delays in pages loading.

Ease of use, full integration with features such as social, web plugins and easy navigation for our partners. Our partners love the features in the portal, true for partners large and small. Surprisingly, email automation inst something all of our partners have down pat, so this is extremely helpful in solving this need.

- the legal/contract negotiation process was a bit lengthy...but that was due to DigiCert as much as Zift. Shows that we have our stuff/paperwork together. - there were a lot of meetings/workshops in the implementation phase...this could just be because I am a one man army and bigger teams would likely appreciate it.

Good for channel business and it is an easy to use platform with ready support around the clock!

Customizable to suit the business. Loads of marketing tools. Great email campaign and lead management platform. Easy to use. Great and timely customer support.

Slow site loading times on the zift123 platform.

The Zift software provides our partners with an easy to use solution that gives them access to our full marketing catalog. Excellent reporting and analytics, the people from Zift are outstanding to work with and I couldn't recommend this enough.

Takes a long time to get it up and running, couple of little glitches but support teams have been very responsive in getting those fixed. Not much to complain about.

I have limited experience with this, only being called in when my client needed assistance from me to integrate with website or help with email. I believe there is much more functionality than I'm aware of

Easily integrate product showcases into website; email marketing options were easy to understand

Wish email "look" could be better customized to brand

They respond quickly and are eager to solve problems

It is intuitive, well laid out, and offers many ready to go campaigns

It was tough continuing to get enough email credits

Ease of use and empowerment to our Partners is a key component of our needs with a growing need to empower the partners who need support in educating the market in our story.

Salesforce.com integration process has been a struggle and the project team changing. However, Zift stood up to the plate to send their top line guys to resolve our Salesforce.com integration needs.

Great support. Fast, comprehensive answers when I run into a challenge.

It's intuitive and easy to use. Can launch campaigns quite readily. Nice functionality including email, web pages, collateral and social.

Some limitations with respect to defining email segments. Cannot defined suppression lists.

My overall experience is good with zift as I have been using it for 1 and a half years. It is reducing our time on creating and pushing out email campaigns easily without any hectic process

Ease of access with simple processes to manage email campaigns and run them.

Social media library doesn't have much materials

Zift is helping me generate new opportunities and grow my pipeline for analytics software and consulting services.

Zift makes it easy for me to run pre-built marketing campaigns that help to generate new opportunities. The tool is intuitive and only requires a 1 hr training before you can start using it effectively. In addition it provides detailed lead scores and a breakdown of prospect activity so that you can quickly identify which prospects you should follow up with.

Like most marketing automation tools, Zift has a lot of features that can be distracting when you're trying to build your first campaign. While Zift has simplified the functionality as much as possible, I think this is still an area for improvement to help customers with limited experience with marketing automation.

Easy integration, great admin console, a feature rich product that is full of great touch pionts for partners to do business with.

I find bulk upload functinality is a feathre that might be improve, maybe a wysiwyg can be introduced

Increased engagement, higher quality leads

Love that partners can quickly build campaigns using existing assets that are multichannel, social, email and media buys

Due to ability to offer muktichannel campaigns, global customers need to plan to `fuel with lots of content. In a global environment that typically means multiple agencies to manage.

Automated co-branding is very simple to use, the pre-packaged campaign feature is brilliant for our partners, fantastic reporting tool for both us and our partners.

SFDC integration on the back end seemed a little bit clunky to start, although we are starting to get our heads around it.

So many benefits for any sized business. CRM Tools usually specialize in a few things, as this platform is an effective all in one solution.

As far as cons go, I really don't see any. The reps at Zift Solutions did a fantastic job of walking me through the platform

Very responsive and follow up stellar

User friendly , effective, and streamlined to increase revenue opportunity

Easier to assess .. save time to get to results