---
title: "Best Customer Advocacy Software - 2026 Reviews & Pricing"
description: "Find the best Customer Advocacy Software for your organization. Compare top Customer Advocacy Software systems with customer reviews, pricing, and free demos."
source_url: "https://www.softwareadvice.com/customer-advocacy/"
page_type: "category"
language: "en"
---

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Customer Advocacy Software

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# Best Customer Advocacy Software of 2026

Updated October 29, 2026

On this page

1.  Popular Comparisons
2.  Related Software

Filter products

103 results

### Compare Products

Showing 1 - 25 of 103 products

#### Company Size

-   Self-Employed
    
-   2-10
    
-   11-50
    
-   51-200
    
-   201-500
    
-   501-1000
    
-   1000+
    

#### Pricing Options

-   $$$$$
    
-   $$$$$
    
-   $$$$$
    
-   $$$$$
    
-   $$$$$
    

### Compare Products

Sort by

**Sponsored**: Sorts listings by software vendors running active bidding campaigns, from the highest to lowest bid. Vendors who have paid for placement have a ‘Visit Website’ button, whereas unpaid vendors have a ‘Learn More’ button.  
  
**Reviews**: Sorts listings by the number of user reviews we have published, greatest to least.  
  
**Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest.  
  
**Alphabetically (A-Z)**: Sorts listings by product name from A to Z.

### [Birdeye](/online-payment/birdeye-profile/)

- Overall rating: 4.7/5
- Reviews: 708
- Best for: Small businesses
- Free trial: Available
- Free demo: Not available

#### Overview

Birdeye is a cloud-based marketing and reputation management platform built for multi-location businesses, from small operations to large enterprises across healthcare, financial

[Read more](/online-payment/birdeye-profile/)

##### What users love

- Centralized review collection and response
- Responsive and helpful support team
- User-friendly and intuitive interface

##### To take in mind

- Expensive for small businesses
- Inconsistent service and communication issues
- Difficult contract cancellation process

#### Features

##### Best rated features

- Survey/Poll Management: 5/5
- Response Types: 5/5
- Multi-Channel Distribution: 5/5
- Brand Tracking: 5/5

[See all features](/online-payment/birdeye-profile/#key-features)

#### Pricing

##### Starter

- Price: Custom
- Pricing available upon request

##### Growth

- Price: Custom
- Pricing available upon request

##### Dominate

- Price: Custom
- Pricing available upon request

[See full pricing details](/online-payment/birdeye-profile/#pricing-and-plans)

---

### [Referral Factory](/influencer-marketing/referral-factory-profile/)

- Overall rating: 4.8/5
- Reviews: 162
- Starting price: $200.00/month
- Best for: Value for money
- Free trial: Available
- Free demo: Not available

#### Overview

Referral Factory is referral marketing software for mid-market companies, enterprise teams and multi-location businesses that need to launch, manage and scale customer referral

[Read more](/influencer-marketing/referral-factory-profile/)

#### Features

##### Best rated features

- Multi-Campaign: 5/5
- Real-Time Analytics: 5/5
- Fraud Detection: 5/5
- Activity Dashboard: 5/5

##### Worst rated features

- Customizable Branding: 3/5

[See all features](/influencer-marketing/referral-factory-profile/#key-features)

#### Pricing

##### Basic

- Price: $200.00/month

##### Pro

- Price: $400.00/month

##### Enterprise

- Price: $1,000.00/month

[See full pricing details](/influencer-marketing/referral-factory-profile/#pricing-and-plans)

---

### [InviteReferrals](/marketing/invitereferrals-profile/)

- Overall rating: 4.9/5
- Reviews: 182
- Starting price: $99.00/month
- Best for: Ease of use
- Free trial: Available
- Free demo: Not available

#### Overview

InviteReferrals is a cloud-based solution designed to help online businesses of all sizes manage customer referral programs through mobile applications and social sharing tools.

[Read more](/marketing/invitereferrals-profile/)

#### Features

##### Best rated features

- Loyalty Program: 5/5
- Reporting/Analytics: 5/5
- Banner Management: 5/5
- Multi Level Marketing (MLM): 5/5

##### Worst rated features

- Contact Management: 3.5/5
- Employee Referral Management: 3.6/5
- Lead Engagement: 3.8/5

[See all features](/marketing/invitereferrals-profile/#key-features)

#### Pricing

##### Basic

- Price: $99.00/month

[See full pricing details](/marketing/invitereferrals-profile/#pricing-and-plans)

---

### [Kangaroo](/contest/kangaroo-profile/)

- Overall rating: 4.9/5
- Reviews: 263
- Starting price: $79.00/month
- Best for: Customer support
- Free trial: Available
- Free demo: Not available

#### Overview

Kangaroo is a cloud-based loyalty and marketing management platform designed for retail businesses of all sizes that offers membership management, corporate memberships, gift

[Read more](/contest/kangaroo-profile/)

#### Features

##### Best rated features

- Customizable Questions: 5/5
- Customer History: 5/5
- Customizable Fields: 5/5
- Surveys & Feedback: 5/5

##### Worst rated features

- Segmentation: 2.5/5
- Contact Database: 3.7/5

[See all features](/contest/kangaroo-profile/#key-features)

#### Pricing

##### Core

- Price: $79.00/month
- The Core Plan is perfect for small businesses ready to launch their first loyalty program. It

##### Plus

- Price: $199.00/month
- The Plus Plan is built for growing brands that want more than just loyalty — it’s your all-in-one

##### Elite

- Price: $399.00/month
- The Elite Plan is designed for established brands that need full control and flexibility. Get access

[See full pricing details](/contest/kangaroo-profile/#pricing-and-plans)

---

### [Okendo](/customer-loyalty/okendo-profile/)

- Overall rating: 4.9/5
- Reviews: 241
- Starting price: $19.00/month
- Best for: Review Monitoring
- Free trial: Available
- Free demo: Not available

#### Overview

Okendo is the customer marketing platform that helps Shopify brands turn shoppers into Superfans. By unifying Reviews, Loyalty, Referrals, Quizzes, and Surveys, Okendo makes it

[Read more](/customer-loyalty/okendo-profile/)

#### Features

##### Best rated features

- Ratings/Reviews: 5/5
- Email Reminders: 5/5
- API: 4.9/5
- Review Monitoring: 4.8/5

##### Worst rated features

- Reporting & Statistics: 3.3/5
- Data Import/Export: 3.5/5
- Customizable Reports: 3.7/5

[See all features](/customer-loyalty/okendo-profile/#key-features)

#### Pricing

##### Essential

- Price: $19.00/month
- The plan is for new stores wanting to drive sales with social proof.

##### Growth

- Price: $119.00/month
- The plan is for stores ready to accelerate review & UGC generation.

##### Power

- Price: $299.00/month
- The plan is for fast-growing brands with integrated tech-stacks & customization needs.

[See full pricing details](/customer-loyalty/okendo-profile/#pricing-and-plans)

---

### [ClientCircle](/customer-communications-mngt/rocket-referrals-profile/)

- Overall rating: 4.9/5
- Reviews: 121
- Starting price: $30.00one time
- Best for: Features
- Free trial: Not available
- Free demo: Not available

#### Overview

ClientCircle is complete suite of sales, marketing, and communications tools and services that help insurance agencies grow. We help insurance agents manage the full customer

[Read more](/customer-communications-mngt/rocket-referrals-profile/)

#### Features

##### Best rated features

- Negative Feedback Management: 5/5
- Review Notification: 5/5
- Contact Management: 5/5
- Chat/Messaging: 5/5

[See all features](/customer-communications-mngt/rocket-referrals-profile/#key-features)

---

### [AiTrillion](/customer-advocacy/aitrillion-profile/)

- Overall rating: 4.9/5
- Reviews: 77
- Starting price: $1.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

AiTrillion is an all-in-one marketing automation platform to boost the impact of eCommerce marketing across the entire customer lifecycle by leveraging user data, automation,

[Read more](/customer-advocacy/aitrillion-profile/)

#### Features

##### Best rated features

- Real-Time Reporting: 5/5
- Performance Metrics: 5/5
- Customizable Fields: 5/5
- Email Management: 5/5

##### Worst rated features

- Gamification: 4/5
- Engagement Tracking: 4/5
- Customizable Templates: 4/5
- Social Marketing: 4/5

[See all features](/customer-advocacy/aitrillion-profile/#key-features)

---

### [Smile.io](/customer-loyalty/smile-io-profile/)

- Overall rating: 4.9/5
- Reviews: 67
- Starting price: $0.00
- Free trial: Available
- Free demo: Not available

#### Overview

Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus. Powering programs for over 100,000 merchants, Smile helps brands turn

[Read more](/customer-loyalty/smile-io-profile/)

#### Features

##### Best rated features

- Customer Profiles: 5/5
- Incentive Management: 5/5
- ROI Tracking: 5/5
- Dashboard: 5/5

##### Worst rated features

- Transaction History: 4/5

[See all features](/customer-loyalty/smile-io-profile/#key-features)

#### Pricing

##### Free

- Price: $0.00
- Launch a basic loyalty program with points and referrals for up to 200 monthly orders. It's perfect

##### Essential

- Price: $15.00/month
- Everything you need to create an on-brand program your customers will love.

##### Standard

- Price: $79.00/month
- For new stores building their first customer base

[See full pricing details](/customer-loyalty/smile-io-profile/#pricing-and-plans)

---

### [NiceJob](/review-management/nicejob-profile/)

- Overall rating: 4.9/5
- Reviews: 203
- Starting price: $75.00/month
- Best for: Small businesses
- Free trial: Available
- Free demo: Not available

#### Overview

NiceJob is an AI growth platform and reputation marketing software for service businesses. Most owners know that reviews, referrals, and repeat customers drive growth, but few have

[Read more](/review-management/nicejob-profile/)

#### Features

##### Best rated features

- Communication Management: 5/5
- Social Media Monitoring: 5/5
- Complaint Monitoring: 5/5
- Loyalty Program: 5/5

##### Worst rated features

- Reporting & Statistics: 3/5
- Alerts/Notifications: 3/5
- Activity Dashboard: 4/5

[See all features](/review-management/nicejob-profile/#key-features)

#### Pricing

##### Starter

- Price: $75.00/month
- Everything a service business needs to build a strong online reputation: automated text and email

##### Pro

- Price: $125.00/month
- All Starter features, plus the tools that turn a great reputation into repeat revenue: rebooking

[See full pricing details](/review-management/nicejob-profile/#pricing-and-plans)

---

### [Omnistar Affiliate](/affiliate/omnistar-affiliate-profile/)

- Overall rating: 4.9/5
- Reviews: 74
- Starting price: $47.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Omnistar Affiliate is a cloud-based customer referral solution designed to help businesses manage affiliate programs for promoting products and services across digital platforms.

[Read more](/affiliate/omnistar-affiliate-profile/)

#### Features

##### Best rated features

- Affiliate Management: 5/5
- Campaign Management: 5/5
- Commission Management: 5/5
- Rewards Management: 5/5

[See all features](/affiliate/omnistar-affiliate-profile/#key-features)

#### Pricing

##### Basic

- Price: $47.00/month
- This plan comes with a 15 days free trial. You can avail this plan at $32.5 monthly if you buy the

##### Professional

- Price: $97.00/month
- This plan comes with a 15 days free trial. You can avail this plan at $67.09 monthly if you buy the

[See full pricing details](/affiliate/omnistar-affiliate-profile/#pricing-and-plans)

---

### [Growave](/crm/socialshopwave-profile/)

- Overall rating: 4.9/5
- Reviews: 32
- Starting price: $9.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Growave - an all-in-one Shopify marketing app with powerful tools for reviews, wishlists, loyalty programs, gift cards, referrals, rewards, and UGC. Growave replaces several apps

[Read more](/crm/socialshopwave-profile/)

#### Features

##### Best rated features

- Customer Experience Management: 5/5
- Customer History: 5/5
- Communication Management: 5/5
- Multi-Language: 5/5

[See all features](/crm/socialshopwave-profile/#key-features)

#### Pricing

##### Basic

- Price: $9.00/month

[See full pricing details](/crm/socialshopwave-profile/#pricing-and-plans)

---

### [TrueLoyal](/customer-loyalty/zinrelo-profile/)

- Overall rating: 4.8/5
- Reviews: 58
- Free trial: Not available
- Free demo: Not available

#### Overview

TrueLoyal is an AI-powered loyalty and rewards platform designed to help businesses enhance customer retention and encourage repeat purchases. It supports multi-channel consumer

[Read more](/customer-loyalty/zinrelo-profile/)

#### Features

##### Best rated features

- Campaign Management: 5/5
- Gamification: 5/5
- CRM: 5/5
- Segmentation: 5/5

##### Worst rated features

- Point of Sale (POS): 3/5
- Email Marketing: 3.5/5

[See all features](/customer-loyalty/zinrelo-profile/#key-features)

---

### [Referrizer](/marketing/referrizer-profile/)

- Overall rating: 4.8/5
- Reviews: 197
- Starting price: $0.00/month
- Best for: Mass Texting
- Free trial: Available
- Free demo: Not available

#### Overview

Referrizer is a marketing automation solution designed to help businesses acquire new customers and manage recurring purchases, communication, referral, reputation and more. The

[Read more](/marketing/referrizer-profile/)

#### Features

##### Best rated features

- Drip Campaigns: 5/5
- API: 5/5
- Mass Texting: 4.9/5
- Multi-Channel Marketing: 4.9/5

##### Worst rated features

- Autoresponders: 4/5

[See all features](/marketing/referrizer-profile/#key-features)

#### Pricing

##### Free

- Price: $0.00/month

##### Reputation LITE

- Price: $99.00/month
- This plan offers a 15-day free trial and costs $79/month when billed annually.

##### Reputation MAX

- Price: $199.00/month
- This plan offers a 30-day free trial and costs $119/month when billed annually.

[See full pricing details](/marketing/referrizer-profile/#pricing-and-plans)

---

### [Prosper](/hr/prosper-ex-profile/)

- Overall rating: 5.0/5
- Reviews: 20
- Starting price: A$3.50/month
- Free trial: Not available
- Free demo: Not available

#### Overview

Designed for businesses of all sizes, Prosper EX is a cloud-based solution that helps executives map employee skills, monitor task performance, manage workforce planning, and more

[Read more](/hr/prosper-ex-profile/)

#### Features

##### Best rated features

- Manager-to-Employee Recognition: 5/5
- Performance Management: 5/5
- Progress Tracking: 5/5
- Performance Review Management: 5/5

##### Worst rated features

- Employee Recognition: 4/5

[See all features](/hr/prosper-ex-profile/#key-features)

---

### [Cello](/referral-management/cello-profile/)

- Overall rating: 4.9/5
- Reviews: 20
- Starting price: $200.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

Cello is a growth platform that enables businesses to leverage their user base for organic growth. With the platform, sharing and discovering SaaS products is effortless and

[Read more](/referral-management/cello-profile/)

#### Features

##### Best rated features

- Contact Management: 5/5
- Referral Templates: 5/5
- ROI Tracking: 5/5
- Performance Metrics: 5/5

[See all features](/referral-management/cello-profile/#key-features)

---

### [PostBeyond](/hr/postbeyond-profile/)

- Overall rating: 4.8/5
- Reviews: 109
- Best for: Automated Publishing
- Free trial: Not available
- Free demo: Not available

#### Overview

PostBeyond is employee advocacy and social selling tool that helps users share content and engage with their teams. It is a cloud-based platform that provides tools to manage

[Read more](/hr/postbeyond-profile/)

#### Features

##### Best rated features

- Dashboard: 5/5
- Employee Database: 5/5
- Mobile Access: 5/5
- Communication Management: 4.9/5

##### Worst rated features

- Campaign Management: 4/5

[See all features](/hr/postbeyond-profile/#key-features)

---

### [ReviewFlowz](/customer-reference-management/reviewflowz-profile/)

- Overall rating: 4.8/5
- Reviews: 25
- Free trial: Available
- Free demo: Not available

#### Overview

Reviewflowz helps hundreds of companies around the world monitor, manage, and share customer reviews. 

Track new reviews on any platform, set up smart notifications and reports to

[Read more](/customer-reference-management/reviewflowz-profile/)

#### Features

##### Best rated features

- Activity Tracking: 5/5
- Sentiment Analysis: 5/5
- Dashboard: 5/5
- Complaint Monitoring: 5/5

##### Worst rated features

- SEO Management: 4/5

[See all features](/customer-reference-management/reviewflowz-profile/#key-features)

#### Pricing

##### Pro

- Price: Custom
- Pricing available upon request

##### Premium

- Price: Custom
- Pricing available upon request

[See full pricing details](/customer-reference-management/reviewflowz-profile/#pricing-and-plans)

---

### [BrandChamp](/influencer-marketing/brandchamp-profile/)

- Overall rating: 5/5
- Reviews: 9
- Starting price: $249.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

Turn your customers and fans into brand champions.

All-one software, suitable for brands of all verticals, that are looking to increase referral sales and UGC with successful

[Read more](/influencer-marketing/brandchamp-profile/)

#### Features

##### Best rated features

- ROI Tracking: 5/5
- Campaign Scheduling: 5/5
- Rewards Management: 5/5
- Social Media Monitoring: 5/5

##### Worst rated features

- Campaign Management: 3/5

[See all features](/influencer-marketing/brandchamp-profile/#key-features)

---

### [Talkable](/customer-loyalty/talkable-profile/)

- Overall rating: 4.8/5
- Reviews: 35
- Free trial: Not available
- Free demo: Not available

#### Overview

Talkable is the industry-leading referral marketing solution that assists Enterprise eCommerce businesses with sustainable growth, user acquisition, and retention. Key features

[Read more](/customer-loyalty/talkable-profile/)

#### Features

##### Best rated features

- Loyalty Program: 5/5
- Activity Tracking: 5/5
- Referral Tracking: 5/5
- Performance Metrics: 5/5

##### Worst rated features

- Lead Engagement: 2/5
- ROI Tracking: 4/5

[See all features](/customer-loyalty/talkable-profile/#key-features)

---

### [InGo](/marketing/ingo-profile/)

- Overall rating: 4.9/5
- Reviews: 9
- Starting price: $1,000.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

InGo is a referral marketing platform that helps companies generate leads.

Users can set up campaigns to boost the buzz around their event, content, white paper, etc. Their

[Read more](/marketing/ingo-profile/)

#### Features

##### Best rated features

- Contact Management: 5/5
- Keyword Filtering: 5/5
- Automated Publishing: 5/5
- Conversion Tracking: 4.8/5

[See all features](/marketing/ingo-profile/#key-features)

---

### [Snoball](/review-management/snoball-profile/)

- Overall rating: 5/5
- Reviews: 5
- Starting price: $549.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Snoball is a word-of-mouth marketing platform designed to automate referrals, manage reputations, and handle customer reviews for businesses. It is suitable for marketing teams,

[Read more](/review-management/snoball-profile/)

#### Features

##### Best rated features

- Review Monitoring: 5/5
- Campaign Management: 5/5
- Customizable Templates: 5/5
- Performance Metrics: 5/5

##### Worst rated features

- Reporting/Analytics: 2/5
- Response Management: 4/5
- SMS Messaging: 4/5

[See all features](/review-management/snoball-profile/#key-features)

#### Pricing

##### Free

- Price: Custom
- Pricing available upon request
- The Free Plan includes basic features to assist in review collection and reputation marketing.

##### Pro

- Price: $549.00/month
- The Pro Plan includes everything from the Free Plan, plus additional tools to assist in collecting

##### Pro + Referrals

- Price: Custom
- Pricing available upon request
- The Pro + Referrals Plan includes everything from the other 2 plans, plus the Snoball Referrals

[See full pricing details](/review-management/snoball-profile/#pricing-and-plans)

---

### [White Label Loyalty](/customer-loyalty/white-label-loyalty-platform-profile/)

- Overall rating: 4.8/5
- Reviews: 16
- Starting price: £1,999.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Most loyalty platforms make you choose between control and speed. White Label Loyalty gives you both.

Built for mid-size and enterprise businesses across B2B and B2C, our

[Read more](/customer-loyalty/white-label-loyalty-platform-profile/)

#### Features

##### Best rated features

- Multi-Channel Marketing: 5/5
- Multi-Campaign: 5/5
- API: 5/5
- CRM: 5/5

##### Worst rated features

- Transaction History: 3/5
- Campaign Planning: 3/5
- Customer History: 3.5/5
- Customer Surveys: 4/5

[See all features](/customer-loyalty/white-label-loyalty-platform-profile/#key-features)

#### Pricing

##### Base

- Price: £1,999.00/month
- Our loyalty platform is built for enterprise-level businesses and high-growth, data-driven startups.

[See full pricing details](/customer-loyalty/white-label-loyalty-platform-profile/#pricing-and-plans)

---

### [Extole](/referral-management/extole-profile/)

- Overall rating: 4.8/5
- Reviews: 25
- Starting price: $2,500.00/month
- Free trial: Not available
- Free demo: Not available

#### Overview

Extole is a customer acquisition and referral software that helps businesses connect with their customers and employees to optimize revenue. Organizations can assign moderators to

[Read more](/referral-management/extole-profile/)

#### Features

##### Best rated features

- Rewards Management: 5/5
- Advocate Management: 5/5
- Multi-Channel Marketing: 5/5
- ROI Tracking: 5/5

##### Worst rated features

- Reporting/Analytics: 4/5

[See all features](/referral-management/extole-profile/#key-features)

---

### [CustomerGauge](/customer-experience/customergauge-profile/)

- Overall rating: 4.8/5
- Reviews: 11
- Free trial: Not available
- Free demo: Not available

#### Overview

CustomerGauge is a customer experience solution, which helps businesses calculate net promoter score (NPS), predict churn rates and collect and organize customer feedback. It

[Read more](/customer-experience/customergauge-profile/)

---

### [Merchant Centric](/marketing/merchantcentric-profile/)

- Overall rating: 4.8/5
- Reviews: 11
- Free trial: Not available
- Free demo: Not available

#### Overview

Merchant Centric is a cloud-based platform that enables businesses to engage with their customers via social media and drive customer loyalty, while also allowing them to identify

[Read more](/marketing/merchantcentric-profile/)

#### Features

##### Best rated features

- Trend Analysis: 5/5
- Feedback Management: 5/5
- Performance Metrics: 5/5
- Customer Experience Management: 5/5

##### Worst rated features

- Third-Party Integrations: 2.5/5
- Real-Time Analytics: 4/5
- Search/Filter: 4/5
- Alerts/Notifications: 4/5

[See all features](/marketing/merchantcentric-profile/#key-features)

---

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## Popular Comparisons

[

Referrizer vs Birdeye

](https://www.softwareadvice.com/online-payment/birdeye-profile/vs/referrizer/)[

Referral Factory vs ReferralCandy

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Okendo vs Yotpo

](https://www.softwareadvice.com/customer-loyalty/okendo-profile/vs/yotpo/)[

Smile.io vs Kangaroo

](https://www.softwareadvice.com/contest/kangaroo-profile/vs/smile-io/)[

Buyapowa vs InviteReferrals

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Referral Rock vs Omnistar Affiliate

](https://www.softwareadvice.com/affiliate/omnistar-affiliate-profile/vs/referral-rock/)

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Best Customer Advocacy Software - 2026 Reviews & Pricing