# FirstHive Software Reviews, Demo & Pricing - 2026

> Review of FirstHive Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/customer-data-platform/firsthive-profile

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FirstHive

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Overview

# FirstHive 2026: Benefits, Features & Pricing

Wondering if FirstHive is right for your organization?

Our SMS Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   User Reviews
    

## Overview

FirstHive

4.4

[(13)](https://www.softwareadvice.com/customer-data-platform/firsthive-profile/#reviews)

Pricing

Starting at $500.00 per month

### About FirstHive

FirstHive is a cloud-based cross-channel marketing solution designed for small and midsize businesses. It features lead qualification, customer journey management, behavioral segmentation and analytics functionalities within a suite.

FirstHive allows users to automate customer communication across multiple channels such as email, SMS and social media. The product also features a journey builder, which allows users to record customer interactions across multiple touchpoints. Users can also design automated responses based on triggers such as time, interests and purchase history.

FirstHive also features real-time behavioral segmentation, which lets users segment customers based on data from customer relationship management (CRM) systems and other communication channels. Behavior tracking tools use system-generated tags to track customer behavior across communication channels. Configurable reports and dashboards can display data such as customer profiles, social media traffic and campaign analytics.

Pricing is per year. Email and phone support are available.

Wondering if FirstHive is right for your organization?

Our SMS Marketing Software selection experts can help you in 15 minutes or less.

## FirstHive User Interface

## Popular FirstHive Alternatives

Main Product

FirstHive

4.4

[(13)](https://www.softwareadvice.com/customer-data-platform/firsthive-profile/#reviews)

Ratings Breakdown

-   4.38Ease of use
-   4.50Value for money
-   4.17Customer support
-   4.20Functionality

Pricing

Starting at $500.00 per month

Get Price

Alternative Product

[Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/)

4.5

[(17625)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/)

Ratings Breakdown

-   4.38Ease of use
-   4.36Value for money
-   4.17Customer support
-   4.36Functionality

Pricing

Starting at $13.00 per month

Get Price

Alternative Product

[Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/)

4.3

[(2925)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/)

Ratings Breakdown

-   4.32Ease of use
-   4.11Value for money
-   4.23Customer support
-   4.19Functionality

Pricing

Starting at $12.00 per month

Get Price

Alternative Product

[EngageBay CRM](https://www.softwareadvice.com/crm/engagebay-profile/)

4.7

[(908)](https://www.softwareadvice.com/crm/engagebay-profile/reviews/)

Ratings Breakdown

-   4.54Ease of use
-   4.70Value for money
-   4.80Customer support
-   4.59Functionality

Pricing

Starting at $14.99 per month

Get Price

Alternative Product

[Omnisend](https://www.softwareadvice.com/marketing/omnisend-profile/)

4.7

[(836)](https://www.softwareadvice.com/marketing/omnisend-profile/reviews/)

Ratings Breakdown

-   4.63Ease of use
-   4.50Value for money
-   4.65Customer support
-   4.50Functionality

Pricing

Starting at $16.00 per month

Get Price

Alternative Product

[Marketing 360](https://www.softwareadvice.com/marketing/marketing-360-profile/)

4.5

[(1139)](https://www.softwareadvice.com/marketing/marketing-360-profile/reviews/)

Ratings Breakdown

-   4.47Ease of use
-   4.31Value for money
-   4.57Customer support
-   4.43Functionality

Pricing

Available upon request

Get Price

## FirstHive Pricing and Plans

Starting price: $500.00 per month

Free Trial

Free Version

Basic

$500.00

per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## FirstHive Features

-   Popular features found in SMS Marketing
    
    2-Way Messaging
    
    Campaign Planning
    
    Campaign Scheduling
    
    Communication Management
    
    Contact Management
    
    Engagement Tracking
    
    Message Personalization
    
    Mobile Coupons
    
    Reporting/Analytics
    
    Scheduled Messaging
    
    Shortcodes
    
-   More features of FirstHive
    
    A/B Testing
    
    Automated Publishing
    
    Automated Responses
    
    Behavior Tracking
    
    Campaign Analytics
    
    Campaign Management
    
    Content Management
    
    Conversion Tracking
    
    CRM
    
    Customer Profiles
    
    Customer Segmentation
    
    Customizable CTAs
    
    Data Integration
    
    Drip Campaigns
    
    Dynamic Content
    
    Event Triggered Actions
    
    Keyword Filtering
    
    Landing Pages/Web Forms
    
    Lead Management
    
    Lead Qualification
    
    Marketing Automation
    
    Mass Texting
    
    Multi-Account Management
    
    Multi-Channel Marketing
    
    Post Scheduling
    
    Recommendations
    
    ROI Tracking
    
    Segmentation
    
    Social Marketing
    
    Template Management
    
    Website Visitor Tracking
    

## FirstHive User Reviews

Overall Rating

4.4

Ratings Breakdown

5

38%

4

62%

3

0%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.4

Value for money

4.5

Customer support

4.2

Functionality

4.2

Have you used FirstHive and would like to share your experience with others?

VK

VENU K.

Verified reviewer

Financial Services

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed July 2021

CDP has new torchbearer

4

Ratings Breakdown

4

Ease of use

5

Value for money

4

Customer support

4

Functionality

Pros:

Its Probabilistic and deterministic matches and stitching data across platforms

Cons:

Limited end user dashboards and i think they have limited staff for large implementations as well.

Read More

RD

Rahim D.

Banking

11-50 employees

Used daily for less than 2 years

Review source

Reviewed May 2017

It's one of best product and very unique features it allows 360 degree view of my marketing efforts

5

Easy way of communication lots of market insight and very flexible

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

Uniqueness of platform tracks customer journey from multiple channels it helps to respond customer in a very unique way. Social media is also part of customer journey

Read More

KK

Kamal K.

Used unspecified for unspecified

Review source

Reviewed February 2016

Surprised by the ease-of-use and intelligence!

4

I'm a marketing analyst in a medium-size company.. We were looking for a marketing software that can handle our e-mail marketing requirements as well as create intelligent customer reports.. While researching, I stumbled upon a discussion on 'FirstHive' on reddit.. I took a free trial of the product and executed couple of campaigns.. i was surprised to see how easy it was to design a cool looking email from the existing templates... trigger it and see results in real-time.. I know it has nothing to do with 'open rates' but it's true that our email open rates are better now.. Beside email-marketing, it has SMS marketing and Social Media Marketing too.. all in the same license fee.. We stopped using Hootsuite and migrated all our social media activities on FirstHive.. Now, we have customer insights from all the channels curated into one dashboard.. It made a lot of sense for us to keep using FirstHive, since similar other product was costing us four times more.. and I'll recommend to all marketers.. for $50 a month, it's worth a shot!

Ratings Breakdown

5

Ease of use

4

Customer support

Read More

KS

Kristen S.

Verified reviewer

Construction

11-50 employees

Used daily for less than 12 months

Review source

Reviewed February 2018

User Friendly - Good for Bulk Mailers and Social Posting

4

Ratings Breakdown

4

Ease of use

4

Value for money

5

Customer support

4

Functionality

Pros:

Easy to create communication with our clients. It easily integrates with our SMS, social medias and emails. Responding to customers is easy to do using this program.

Read More

KW

Kevin W.

Apparel & Fashion

201-500 employees

Used weekly for less than 6 months

Review source

Reviewed May 2017

cost effective and efficient

4

customer traction. more engagement. analytics was a big plus and a cost effective and efficient tool to plan my marketing activities.

Ratings Breakdown

3

Ease of use

5

Value for money

3

Customer support

4

Functionality

Pros:

the features are great, some great not relevant to me yet, but got me thinking on those lines, which helped my business goals. the campaign creations are seamless and easy to track, the single view dashboard is a great feat in this software. they provide analytics based on unique customer behavior and pattern on different campaigns and different medium which is very insightful. has added advantage of targeting members in India and outside India. Creating duplication of campaigns is also a nice feature helps my team save a lot of time on repeated campaigns.

Cons:

UI can be more interactive email templates options are not much, can add GIF format as well. irrelevant dashboard should not show up if we dont have data to populate the same.

Read More

HN

Hemanth N.

Used weekly for less than 2 years

Review source

Reviewed May 2017

It is a great Product, able to take care of all my Bulk mailers, SMS and Social posting for me.

5

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

Integration of SMS, Mails and Social Media at one place. I run a Training organization and I use FirstHive forbsend mailers and SMS and Social Media Posts to clients for New Program Launch and Business Development Purpose

Cons:

I have not faced any problem/ issue in using this application , it suits my small business perfectly.

Read More

NS

Namrata S.

Used weekly for less than 12 months

Review source

Reviewed May 2017

Its an amazing software which allows me to run email & social media campaigns at ease.

4

Measuring effectiveness of my campaign & single user profiling.

Ratings Breakdown

4

Ease of use

4

Value for money

4

Customer support

4

Functionality

Pros:

The ease at which you check the analytics. The ease at which you are allowed to revisit the HTML mailer, do multiple edits before you do the actual broadcast. It also has an amazing feature of giving me indepth userwise website usage analytics.

Cons:

It doesn't allow me to download the bounced email id list. That becomes a bit inconvenient. They should give a download option.

Read More

MF

Marcos F.

Mechanical or Industrial Engineering

51-200 employees

Used other for less than 12 months

Review source

Reviewed August 2018

Real Time marketing solution

5

Ratings Breakdown

4

Ease of use

4

Functionality

Pros:

Firsthive is a great marketing solution with data aggregation and from multiple customer touch point including Facebook, twitter and other social media.

Cons:

The initial plan is expensive also improvement in email and chat support needs improvement and multiple language option is missing.

Read More

RD

Ronny D.

Used unspecified for unspecified

Review source

Reviewed April 2016

Using since 2 months

5

Been using this software for the last couple of months for my company's marketing. Liked the fact that I can use the email marketing features along with managing my facebook page from the same application. Was using multiple applications for this till now. Also liked the customer service. Had a issue with my billing, one chat with the support rep resolved my issue. 5 stars

Ratings Breakdown

5

Ease of use

5

Customer support

Vendor Response

Thanks Ronny for the kind words. We hope you continue to find value in our platform, and we look forward to your continued feedback.

Replied April 2016

Read More

GW

George W.

Used unspecified for unspecified

Review source

Reviewed March 2016

Help us do lot of stuff

5

FirstHive was recommended to me by a friend. I signed-up for trial version and after couple of days bought an annual license. It works like three software in one. We use for direct emails and newsletters, sms campaigns and also social media management. What is amazing is their customer reports and insights. Helps a lot in designing campaign. People are nice too.

Ratings Breakdown

5

Ease of use

4

Customer support

Read More

Showing 1 - 10 of 13 Reviews

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