About Mapp Cloud

Mapp Cloud’s insight-led solution leverages AI to generate actionable insights and allows brands to engage better with their customers along their buying journey.

To drive better engagement, content strategies should be guided by insights. Mapp puts customer insights first when it comes to creating marketing strategies, so brands can focus on an actionable plan and deliver effective cross-channel campaigns. Built upon five pillars, Mapp Cloud provides all the necessary capabilities for insight-led businesses. Data Safety and Compliance: Mapp helps to unify all your data in one central place – your data hub. Our solution breaks down silos and makes your data understandable, centralized, and actionable. Predictive Analytics: Mapp’s AI-powered solution can sort th...


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1 Reviews of Mapp Cloud

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March 2019

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Guilherme from Ad.Agency

Verified Reviewer

Company Size: 11-50 employees

Industry: Marketing and Advertising

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

3.0

Functionality

4.0

March 2019

Data management simplified

Good, but could be better, especially regarding the email marketing tool.

Pros

Mapp allows you to connect, visualize, filter data and use that data to create audiences and marketing campaigns, all within one single platform. It's a great tool to do that if you don't have database management staff in your company, and even if you have, you can use its advanced API to automate some of the more tedious tasks.

Cons

The email marketing/HTML creator has some bugs and won't interpret code correctly sometimes. The templates not usually work in a responsive manner, so sometimes you have to manually tweak it so it works on every type of screen and email provider.