# XM for Customer Experience vs Hotjar - 2026 Comparison - Software Advice > XM for Customer Experience vs Hotjar - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization. Source: https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/vs/hotjar --- [Home](https://www.softwareadvice.com/) / [Survey Software](https://www.softwareadvice.com/survey/) / XM for Customer Experience vs Hotjar Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Updated June 10, 2026 # XM for Customer Experience vs. Hotjar: 2026 Comparison Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free. Free Expert Guidance Real Human Advice 1M + Businesses Helped Updated June 10, 2026 # XM for Customer Experience vs. Hotjar: 2026 Comparison Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free. Free Expert Guidance Real Human Advice 1M + Businesses Helped Product comparison Compare up to 3 products side-by-side + Add product [](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/) [XM for Customer Experience](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/) 4.6 [(255)](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/reviews/) Starting Price $1500.00per year Free trial Free version Pros: Not enough reviews Cons: Not enough reviews Who uses XM for Customer Experience Based on 255 reviews - Popular among: Enterprise organizations - Most common industries: Education & Learning (28%), Professional Services (14%) and Health & Medicine (7%) - Top use cases: Customer Experience (8%), Customer Satisfaction (4%) and Customer Engagement (3%) 82% of users recommend this product [](https://www.softwareadvice.com/website-monitoring/hotjar-profile/) [Hotjar](https://www.softwareadvice.com/website-monitoring/hotjar-profile/) 4.6 [(542)](https://www.softwareadvice.com/website-monitoring/hotjar-profile/reviews/) Starting Price $39.00per month Free trial Free version Pros: - Heatmaps - User behavior analysis Cons: - Pricing - Feature limitations Who uses Hotjar Based on 542 reviews - Popular among: Small businesses - Most common industries: Professional Services (28%) and IT & Software Development (26%) - Top use cases: Heatmap (20%), Website Monitoring (12%) and Customer Experience (10%) 84% of users recommend this product [](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/) XM for Customer Experience 4.6 [(255)](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/reviews/) [](https://www.softwareadvice.com/website-monitoring/hotjar-profile/) Hotjar 4.6 [(542)](https://www.softwareadvice.com/website-monitoring/hotjar-profile/reviews/) + Add product Add product ## User satisfaction * * * 4.6 Based on 255 reviews Ease of use 4.4 Value for money 4.5 Customer support 4.6 Functionality 4.6 4.6 Based on 542 reviews Ease of use 4.6 Value for money 4.4 Customer support 4.5 Functionality 4.5 ## User interface * * * ## Key features Features selected based on 797 reviews from Survey * * * Customizable Fields 5.0 Customizable Templates 3.4 Dashboard 5.0 Data Visualization N/A Engagement Tracking 5.0 Heatmaps N/A Customizable Fields N/A Customizable Templates N/A Dashboard N/A Data Visualization 4.4 Engagement Tracking N/A Heatmaps 4.6 ### Wondering if these products fit your needs? Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes. LexiAdvisor for 8 years ### Wondering if these products fit your needs? Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes. LexiAdvisor for 8 years ## Integrations * * * [ ServiceNowNot enough reviews ](https://www.softwareadvice.com/product/27432-ServiceNow/)[ ZapierNot enough reviews ](https://www.softwareadvice.com/cloud-management/zapier-profile/)[ Tray.ioNot enough reviews ](https://www.softwareadvice.com/bpm/tray-io-profile/) [ HubSpot Marketing HubNot enough reviews ](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/)[ SegmentNot enough reviews ](https://www.softwareadvice.com/product-data-management/segment-profile/)[ ZapierNot enough reviews ](https://www.softwareadvice.com/cloud-management/zapier-profile/) ## Reviews * * * RC Ryan C.Analytics ManagerReal Estate, 51-200 employees "More stable and better ability to glean insights from data collected compared to some of the other VoC tools out there" Oct 29, 2025 VR Verified ReviewerMgr., Market InsightsInsurance, 5001-10000 employees "Their customer service is not as good as it used to be, and both their programming interface and reporting tools could be easier to use." Feb 5, 2026 Sarah F.Marketing TechnologistEducation Management, 5001-10000 employees "We also utilized the recording feature which helped us uncover at least one bug in the checkout process." May 15, 2026 OQ Orion Q.Head of MarketingTelecommunications, 11-50 employees "I have used many iterations of hot jar over the years and I like to use it (my initial go to for website behaviour review) but it still feels less smooth to use than one would expect." Jun 3, 2026 ## Customer support * * * Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 Chat Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 Chat ## Training options * * * In Person Live Online Webinars Documentation Videos In Person Live Online Webinars Documentation Videos ## Popular Comparisons * * * [SurveyMonkey vs XM for Customer Experience](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/vs/surveymonkey/)[Jotform vs XM for Customer Experience](https://www.softwareadvice.com/customer-experience/customer-frontlines-profile/vs/jotform/)[Lucky Orange vs Hotjar](https://www.softwareadvice.com/website-monitoring/hotjar-profile/vs/lucky-orange/)[Microsoft Clarity vs Hotjar](https://www.softwareadvice.com/website-monitoring/hotjar-profile/vs/microsoft-clarity/)