Dynamic Yield

RATING:

4.0

(6)
Overview

About Dynamic Yield

Dynamic Yield is a personalization software designed to help businesses analyze user's online behaviour to deliver a personalized experience and run marketing campaigns using A/B testing, real-time analytics, conversion tracking, and more. Dynamic Yield enables organizations to capture, store, categorize and synchronize data from multiple systems such as CRM, POS and DMP. Features include product/content recommendations, notifications, custom interactions, WYSIWYG editor, journey mapping, and more. Administrators can categorize the audience based on customer journey, offline purchases, digital interaction and third-party data to create targeted marketing strategies. Dynamic Yield lets managers customize banners, call-to-action buttons, web page layout, menu it...

Dynamic Yield Pricing

Contact Dynamic Yield for pricing information.

Starting price: 

$35,000.00 per year

Free trial: 

Not Available

Free version: 

Not Available

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Dynamic Yield Reviews

Overall Rating

4.0

Ratings Breakdown

Secondary Ratings

Ease-of-use

3.5

Customer Support

3.5

Value for money

3

Functionality

4.5

Most Helpful Reviews for Dynamic Yield

6 Reviews

User Profile

Luis Daniel

Verified reviewer

Marketing and Advertising, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed August 2019

Complete control of testing and audience optimization

PROS

I like that you can build templates in HTML, CSS and Javascript. It's also useful to have a very robust audience manager.

CONS

I don't like that you can't pause an experience, the only option is to archive the experience instead of pausing it.

Itay

Retail, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2018

The Best Product For Personalizing Your Website

We achieved 3X ROI in less than 60 days of deployment.

PROS

We've been using Dynamic Yield for about a year - one person on our team primarily manages the account and it has been a breeze! Dynamic Yield makes it very easy for us to deploy personalization throughout our entire website. We use it to serve highly targeted messages to boost engagement across our website, and it allows us to run A/B tests while we sit back, relax and allow machines to allocate traffic to the best performing variations.

CONS

Some of the features provided in the platform user interface occasionally could be a little easier to understand.

Lluc

Entertainment, 5,001-10,000 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

1

FUNCTIONALITY

3

Reviewed March 2024

Dynamic Yield

PROS

The machine learning A/B tests were pretty cool and helpful to not set any bias input.

CONS

It was not a perfect product. It had many issues and customer service was pretty poor when those occurred. Content and templates that would disappear from the listed scope, poor or non-existent implementation for native apps content. Difficult to use and learn...

Joao

Information Technology and Services, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2023

Good A/B Testing And Personalization Tool

We are using Dynamic Yield A/B testing and personalization on our site to test new functionalities and features to prove out concepts.

PROS

Powerful recommendation engine.Good customer care experience, we had some issues to use some of their widgets and their teams worked closely with us to solve this problems and manage a solution!

CONS

Poor documentation. We need to rely a lot on costumer service to set up our recommendations and campaigns when we started.

Charles

Business Supplies and Equipment, 51-200 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed April 2023

Feature heavy, limited testing

PROS

Easy to learn and understand.Variables in templates make it easy to reuse and have other users who don't know code easily modify values themselves.

CONS

It feels like there was limited options available to do various tests with our campaigns. That is the main feature I would say that is missing.

Ciprian

Verified reviewer

Consumer Services, 11-50 employees

Used daily for less than 2 years

Review Source: GetApp
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

2

VALUE FOR MONEY

2

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed January 2020

Too complex, too slow, too finicky

PROS

I have used this app for a long time and, while the reporting the features are great, the rest lacks in finishing touches.

CONS

This software looks like a startup app, with some great potential, but bad implementation, no documentation and astronomical pricing.

6 Reviews