Mailchimp

RATING:

4.5

(16880)

About Mailchimp

Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users to share newsletters on various social networks and track customer engagements. The application provides tools to create targeted emails, run Facebook ad campaigns, automate follow-ups and monitor campaign progress, among others. With Mailchimp, users can collect and analyze their email responses. The application offers graphical representations of data and customer interactions in various formats. Mailchimp allows users to design, share and track email newsletters from any location. With interactive drag & drop interface, users can create and share attractive email campaigns. The built-in analytics and reporting functionality allows marketers to monitor...

Mailchimp Pricing

Mailchimp offers multiple pricing plans for their Marketing Platform: Mailchimp Marketing Platform: - Free - $0/per month - Essentials - $13/per month - Standard - $20/per month - Premium - $350/per month

Starting price: 

$13.00 per month

Free trial: 

Available

Free version: 

Available

MailChimp dashboard
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Mailchimp Reviews

Overall Rating

4.5

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Mailchimp

1 - 5 of 13,869 Reviews

Tobe

2 - 10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

Reviewed November 2020

Do Not Use if You Are an Affiliate Marketer

User Profile

Avash

Verified reviewer

Information Technology and Services, 2-10 employees

Used monthly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed November 2020

One of the Best Email Marketing Software

Mailchimp has helped my business in a significant way. I can create, schedule and send professional emails to hundreds of clients in my contact list in just a few clicks. Being able to choose and edit well-designed templates is a feature that I like very much. Although it wasn't very easy to determine how to work around with Mailchimp at first, with experience - it's not that hard to use it. I have also started using Mailchimp in my personal blog to send emails to potential clients and I am enjoying it. I highly recommend Mailchimp to anyone looking for High-Quality Email Marketing Software.

PROS

I feel lucky that I got a .com domain name and their website builder for free for 5 years in an offer - and obviously, this is the thing that I like most about Mailchimp. Aside from that, I need to send monthly newsletters and other sorts of emails and I used Mailchimp to make the work easy. Mailchimp offers various customizable options and also offers well-designed templates that I can choose and edit - which makes our work very easy. While I started using Mailchimp just to send newsletters, I have been enjoying other features too.

CONS

In my view, the User Interface (UI) of Mailchimp isn't very good. Exploring Mailchimp was confusing to me when I just started using it. Some features are hidden and it's not easy to make sense of that pressing 'a' button does. I think the User Interface(UI) can definitely be improved. Apart from that, the mobile app of Mailchimp doesn't offer many features which is not a big problem for me as I do most of my work in PC. However, I prefer to have more features available directly in a mobile app.

Reason for choosing Mailchimp

I was getting an offer from Mailchimp while I wasn't getting one by Getresponse so Mailchimp had an advantage. I also researched a bit and found that Mailchimp has a bigger userbase than Getresponse. I gave Mailchimp a try instead of Getresponse as I didn't need to pay any amount to start using Mailchimp. After I liked Mailchimp, I upgraded my plans.

Rachael

Consumer Services, 2-10 employees

Used monthly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed March 2024

Strictly straightforward email marketing tool

Overall, Mailchimp is a great tool for managing and analyzing your customers data. It is helpful to see trends and target audiences based on your needs. Its fairly straightforward and easy to use and aims to make your business more effective when it comes to marketing.

PROS

Mostly i liked how Mailchimp was easy to start-up and begin using. I learned as I went along and I never got too over my head in features because this platcform basically sticks to e mail marketing and customizing.

CONS

I thought Mailchimp could have offered more templates for email design and maybe could have included a indepth tutorial to determine if this platform is appropriate for your type of business.

Reason for choosing Mailchimp

I chose Mailchimp to basically give it a try and see how it fit the needs of our business.

User Profile

Wendell

Verified reviewer

Computer Software, 2-10 employees

Used monthly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

1

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed March 2024

MAILCHIMP WILL NOT TURN OFF RECURRING BILLING AFTER MULTIPLE REQUESTS.

MAILCHIMP WILL NOT TURN OFF RECURRING BILLING AFTER MULTIPLE REQUESTS. I’ve been trying to get this POS company to stop my recurring billing for 4 months, and they won’t even respond to my emails. I wouldn’t be surprised if they’re the subject of a class action lawsuit in the future because of their deceptive practices. AVOID AT ALL COSTS.

PROS

Nothing. Their software is over complicated. The user interface and design is not intuitive. The worst part, is they’ll hold you hostage and not let you cancel.

CONS

Deceptive practices. They will not let you out of a contract.

Janelle

Construction, 51-200 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed December 2023

Can't think of a better tool to run our email campaigns

I love using Mailchimp to run our email campaigns. It has a very intuitive and user friendly interface, which makes it a lot easier to use in the beginning. But it's also got tons of advanced features like custom metrics and design features. It's got good performance and great uptime. Overall, I'd definitely recommend it to anyone looking to start doing email marketing.

PROS

1. It's very easy to start using for the first time. All the KPIs are already on there automatically, so all you need to do is upload a contact list, choose and edit a template, and schedule it to send whenever you want. 2. There are tons of integrations available. It makes it so much easier to connect your CRM and other tools.

CONS

Many of the newer features (like forms) kinda feel incomplete. They're good for basic stuff but don't have all the features of standalone tools.

Reason for choosing Mailchimp

Mailchimp looked so much more developed compared to the others. It had the edge both on the design side and advanced features. And the pricing was very similar, so we chose to go with it.