# Best Customer Loyalty Software - 2026 Reviews & Pricing > Find the best Customer Loyalty Software for your organization. Compare top Customer Loyalty Software systems with customer reviews, pricing, and free demos. Source: https://www.softwareadvice.com/customer-loyalty --- [Home](https://www.softwareadvice.com/) / Customer Loyalty Software Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. # Best Customer Loyalty Software of 2026 Updated June 10, 2026 On this page 1. FrontRunners 2. Popular Comparisons 3. Buyers Guide 4. Related Software Filter products 268 results ### Compare Products Showing 1 - 25 of 268 products #### Company Size - Self-Employed - 2-10 - 11-50 - 51-200 - 201-500 - 501-1000 - 1000+ #### Pricing Options - $$$$$ - $$$$$ - $$$$$ - $$$$$ - $$$$$ ### Compare Products Sort by **Sponsored**: Sorts listings by software vendors running active bidding campaigns, from the highest to lowest bid. Vendors who have paid for placement have a ‘Visit Website’ button, whereas unpaid vendors have a ‘Learn More’ button. **Reviews**: Sorts listings by the number of user reviews we have published, greatest to least. **Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest. **Alphabetically (A-Z)**: Sorts listings by product name from A to Z. Tremendous is the global payouts platform for businesses sending gift cards and money at scale. Trusted by 20,000+ leading organ...[Read more about Tremendous](https://www.softwareadvice.com/crm/tremendous-rewards-profile/) **4.8** ([487 reviews](https://www.softwareadvice.com/crm/tremendous-rewards-profile/reviews/)) Free trial Free version Integrations Integrations Mailchimp Gmail +16 more +15 more +14 more Tremendous's Best Rated Features 5.0Lead Engagement See All Tremendous's Worst Rated Features 4.07CRM See All Kangaroo is a cloud-based loyalty and marketing management platform designed for retail businesses of all sizes that offers memb...[Read more about Kangaroo](https://www.softwareadvice.com/contest/kangaroo-profile/) **4.9** ([250 reviews](https://www.softwareadvice.com/contest/kangaroo-profile/reviews/)) Free trial Free version Integrations Integrations Mailchimp Shopify +10 more +9 more +8 more Kangaroo's Best Rated Features 5.0Customer Management See All Kangaroo's Worst Rated Features 4.30Social Media Integration See All Zoho CRM Plus is a unified customer experience platform that helps users bridge the gap between their sales, marketing, and cust...[Read more about Zoho CRM Plus](https://www.softwareadvice.com/customer-experience/zoho-crm-plus-profile/) **4.4** ([71 reviews](https://www.softwareadvice.com/customer-experience/zoho-crm-plus-profile/reviews/)) Free trial Free version Integrations Integrations Dropbox Business Mailchimp +18 more +17 more +16 more Zoho CRM Plus's Best Rated Features 4.57CRM See All Zoho CRM Plus's Worst Rated Features 3.86Negative Feedback Management See All White Label Loyalty is a customer loyalty platform that helps you better understand your customer and deliver an engaging reward...[Read more about White Label Loyalty](https://www.softwareadvice.com/customer-loyalty/white-label-loyalty-platform-profile/) **4.8** ([16 reviews](https://www.softwareadvice.com/customer-loyalty/white-label-loyalty-platform-profile/#reviews)) Free trial Free version Integrations Integrations Google Docs Google Drive +123 more +122 more +121 more White Label Loyalty's Best Rated Features 4.67Rewards Management See All White Label Loyalty's Worst Rated Features 4.20Gift Card Management See All SumUp is a payment processing system that allows businesses to accept card payments and manage point-of-sale operations. It is s...[Read more about SumUp](https://www.softwareadvice.com/accounting/sumup-profile/) **4.5** ([1470 reviews](https://www.softwareadvice.com/accounting/sumup-profile/reviews/)) Free trial Free version Integrations Integrations Mailchimp QuickBooks Online +13 more +12 more +11 more SumUp's Best Rated Features 4.68Rewards Management See All SumUp's Worst Rated Features 1.67Customer Accounts See All ...[Read more about SumUp Connect](https://www.softwareadvice.com/product/524583-SumUp-Connect/) No reviews yet Free trial Free version Listen360 is an all-in-one customer feedback and review management platform designed to help franchisors and multi-location bran...[Read more about Listen360](https://www.softwareadvice.com/customer-experience/listen360-profile/) **4.8** ([57 reviews](https://www.softwareadvice.com/customer-experience/listen360-profile/reviews/)) Free trial Free version Integrations Integrations QuickBooks Online Google Calendar +20 more +19 more +18 more Listen360's Best Rated Features 4.89Customer Experience Management See All Listen360's Worst Rated Features 3.83Third-Party Integrations See All Owner is the AI growth system for independent restaurants. Our AI continuously improves SEO, marketing, and online ordering to g...[Read more about Owner.com](https://www.softwareadvice.com/retail/owner-com-profile/) **4.6** ([102 reviews](https://www.softwareadvice.com/retail/owner-com-profile/reviews/)) Free trial Free version Integrations Integrations QuickBooks Online Stripe +10 more +9 more +8 more Owner.com's Best Rated Features 4.87Order Management See All Owner.com's Worst Rated Features 3.0Marketing Automation See All Preferred Patron helps businesses turn one-time customers into repeat customers with loyalty, rewards, messaging, automation, an...[Read more about Preferred Patron Loyalty](https://www.softwareadvice.com/customer-reference-management/preferred-patron-profile/) **4.9** ([109 reviews](https://www.softwareadvice.com/customer-reference-management/preferred-patron-profile/reviews/)) Free trial Free version Integrations Integrations Square Point of Sale Text Request +13 more +12 more +11 more Preferred Patron Loyalty's Best Rated Features 5.0SMS Marketing See All Preferred Patron Loyalty's Worst Rated Features 4.90Transaction History See All Giftbit is a digital platform for distributing gift cards and prepaid cards, designed for reward and incentive programs. It supp...[Read more about Giftbit](https://www.softwareadvice.com/customer-satisfaction/giftbit-profile/) **4.6** ([82 reviews](https://www.softwareadvice.com/customer-satisfaction/giftbit-profile/reviews/)) Free trial Free version Integrations Integrations Zapier +0 more +0 more +0 more Giftbit's Best Rated Features 4.89Employee Reward Programs See All Giftbit's Worst Rated Features 3.71Customizable Reports See All VoucherCart works closely with businesses across all sectors world-wide, from hotels and restaurants, to leisure, retail and hea...[Read more about VoucherCart](https://www.softwareadvice.com/ecommerce/vouchercart-profile/) **4.9** ([44 reviews](https://www.softwareadvice.com/ecommerce/vouchercart-profile/#reviews)) Free trial Free version Integrations Integrations PayPal Shopify +18 more +17 more +16 more VoucherCart's Best Rated Features 5.0Order Management See All VoucherCart's Worst Rated Features 4.67Shopping Cart See All [Guusto](https://www.softwareadvice.com/hr/guusto-profile/) Guusto is an employee recognition software designed to support organizations in fostering workplace recognition. It is tailored ...[Read more about Guusto](https://www.softwareadvice.com/hr/guusto-profile/) **4.9** ([3641 reviews](https://www.softwareadvice.com/hr/guusto-profile/reviews/)) Free trial Free version Integrations Integrations Microsoft 365 Microsoft Teams +20 more +19 more +18 more Guusto's Best Rated Features 4.90Employee Reward Programs See All Guusto's Worst Rated Features 4.33AI/Machine Learning See All [InviteReferrals](https://www.softwareadvice.com/marketing/invitereferrals-profile/) InviteReferrals is a cloud-based solution designed to help online businesses of all sizes manage customer referral programs thro...[Read more about InviteReferrals](https://www.softwareadvice.com/marketing/invitereferrals-profile/) **4.9** ([182 reviews](https://www.softwareadvice.com/marketing/invitereferrals-profile/#reviews)) Free trial Free version Integrations Integrations Mailchimp WordPress +12 more +11 more +10 more InviteReferrals's Best Rated Features 4.43Rewards Management See All InviteReferrals's Worst Rated Features 3.83Lead Engagement See All [Okendo](https://www.softwareadvice.com/customer-loyalty/okendo-profile/) Okendo is the customer marketing platform that helps Shopify brands turn shoppers into Superfans. By unifying Reviews, Loyalty, ...[Read more about Okendo](https://www.softwareadvice.com/customer-loyalty/okendo-profile/) **4.9** ([224 reviews](https://www.softwareadvice.com/customer-loyalty/okendo-profile/reviews/)) Free trial Free version Integrations Integrations Google Analytics 360 Shopify +26 more +25 more +24 more Okendo's Best Rated Features 4.87Review Monitoring See All Okendo's Worst Rated Features 4.17Referral Tracking See All [Loyverse POS](https://www.softwareadvice.com/retail/loyverse-profile/) Loyverse POS is a cloud-based, mobile point-of-sale solution aimed at small retail, restaurant and salon establishments. With th...[Read more about Loyverse POS](https://www.softwareadvice.com/retail/loyverse-profile/) **4.8** ([457 reviews](https://www.softwareadvice.com/retail/loyverse-profile/reviews/)) Free trial Free version Integrations Integrations QuickBooks Online Xero +15 more +14 more +13 more Loyverse POS's Best Rated Features 5.0Employee Management See All Loyverse POS's Worst Rated Features 3.33Cash Management See All [NiceJob](https://www.softwareadvice.com/review-management/nicejob-profile/) NiceJob is a cloud-based reputation management solution that helps organizations manage reviews, referrals and sales. Key featur...[Read more about NiceJob](https://www.softwareadvice.com/review-management/nicejob-profile/) **4.9** ([203 reviews](https://www.softwareadvice.com/review-management/nicejob-profile/reviews/)) Free trial Free version Integrations Integrations PayPal Mailchimp +30 more +29 more +28 more NiceJob's Best Rated Features 5.0Sentiment Analysis See All NiceJob's Worst Rated Features 4.31Interaction Tracking See All [AiTrillion](https://www.softwareadvice.com/customer-advocacy/aitrillion-profile/) AiTrillion is an all-in-one marketing automation platform to boost the impact of eCommerce marketing across the entire customer ...[Read more about AiTrillion](https://www.softwareadvice.com/customer-advocacy/aitrillion-profile/) **4.9** ([77 reviews](https://www.softwareadvice.com/customer-advocacy/aitrillion-profile/reviews/)) Free trial Free version AiTrillion's Best Rated Features 4.86Loyalty Program See All AiTrillion's Worst Rated Features 4.86Loyalty Program See All [Smile.io](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/) Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus. Powering programs for...[Read more about Smile.io](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/) **4.9** ([67 reviews](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/reviews/)) Free trial Free version Integrations Integrations Mailchimp HubSpot CRM +14 more +13 more +12 more Smile.io's Best Rated Features 4.90Loyalty Program See All Smile.io's Worst Rated Features 4.33Customizable Templates See All [giftmall](https://www.softwareadvice.com/customer-loyalty/giftmall-profile/) giftmall is an international provider of gift card solutions. Founded in 2013, the company evolved from a single gift card catal...[Read more about giftmall](https://www.softwareadvice.com/customer-loyalty/giftmall-profile/) **5.0** ([51 reviews](https://www.softwareadvice.com/customer-loyalty/giftmall-profile/reviews/)) Free trial Free version giftmall's Best Rated Features 5.0Member Portal See All giftmall's Worst Rated Features 4.90Customizable Branding See All [Tango](https://www.softwareadvice.com/crm/tango-card-profile/) Tango’s mission is simple: We make gift cards easy to send and awesome to receive. By bundling easy-to-use technology, desirable...[Read more about Tango](https://www.softwareadvice.com/crm/tango-card-profile/) **4.8** ([526 reviews](https://www.softwareadvice.com/crm/tango-card-profile/reviews/)) Free trial Free version Tango's Best Rated Features 4.85Loyalty Program See All Tango's Worst Rated Features 4.13Customizable Branding See All [Advanced Coupons](https://www.softwareadvice.com/product/449903-advanced-coupons/) Advanced Coupons is a WooCommerce plugin that extends the functionality of standard WooCommerce coupons. It allows store owners ...[Read more about Advanced Coupons](https://www.softwareadvice.com/product/449903-advanced-coupons/) **4.9** ([69 reviews](https://www.softwareadvice.com/product/449903-advanced-coupons/#reviews)) Free trial Free version Advanced Coupons's Best Rated Features 4.94Email Marketing See All Advanced Coupons's Worst Rated Features 4.86Promotions Management See All [TapMango](https://www.softwareadvice.com/customer-experience/tapmango-profile/) TapMango is a cloud-based customer loyalty platform that assists retail stores and restaurants with rewards and promotions manag...[Read more about TapMango](https://www.softwareadvice.com/customer-experience/tapmango-profile/) **4.8** ([186 reviews](https://www.softwareadvice.com/customer-experience/tapmango-profile/reviews/)) Free trial Free version Integrations Integrations Shopify Stripe +10 more +9 more +8 more TapMango's Best Rated Features 5.0SMS Messaging See All TapMango's Worst Rated Features 4.13Customer Profiles See All [Referrizer](https://www.softwareadvice.com/marketing/referrizer-profile/) Referrizer is a marketing automation solution designed to help businesses acquire new customers and manage recurring purchases, ...[Read more about Referrizer](https://www.softwareadvice.com/marketing/referrizer-profile/) **4.8** ([197 reviews](https://www.softwareadvice.com/marketing/referrizer-profile/reviews/)) Free trial Free version Integrations Integrations WordPress Wix +13 more +12 more +11 more Referrizer's Best Rated Features 4.93Mass Texting See All Referrizer's Worst Rated Features 4.58Marketing Automation See All [RetailEdge](https://www.softwareadvice.com/retail/retailedge-profile/) RetailEdge is an on-premise, retail POS solution designed for small and midsize businesses. It offers mobile POS, multi-location...[Read more about RetailEdge](https://www.softwareadvice.com/retail/retailedge-profile/) **4.8** ([187 reviews](https://www.softwareadvice.com/retail/retailedge-profile/reviews/)) Free trial Free version Integrations Integrations Shopify QuickBooks Online Advanced +2 more +1 more +0 more RetailEdge's Best Rated Features 4.94Point of Sale (POS) See All RetailEdge's Worst Rated Features 3.94eCommerce Management See All [Blackhawk Network](https://www.softwareadvice.com/crm/blackhawk-network-profile/) Blackhawk Network is a cloud-based customer loyalty solution that helps businesses manage digital rewards, gift cards, and payme...[Read more about Blackhawk Network](https://www.softwareadvice.com/crm/blackhawk-network-profile/) **4.9** ([46 reviews](https://www.softwareadvice.com/crm/blackhawk-network-profile/#reviews)) Free trial Free version 1 [2](https://www.softwareadvice.com/customer-loyalty/?page=2)[3](https://www.softwareadvice.com/customer-loyalty/?page=3)[4](https://www.softwareadvice.com/customer-loyalty/?page=4)[5](https://www.softwareadvice.com/customer-loyalty/?page=5) ... [11](https://www.softwareadvice.com/customer-loyalty/?page=11) ## Popular Comparisons [ Guusto vs Tango ](https://www.softwareadvice.com/hr/guusto-profile/vs/tango-card/)[ Trustpilot vs Yotpo ](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/vs/yotpo/)[ RepeatMD vs Xoxoday ](https://www.softwareadvice.com/salon/repeatmd-profile/vs/xoxoday-plum/)[ Referrizer vs Kangaroo ](https://www.softwareadvice.com/contest/kangaroo-profile/vs/referrizer/)[ NiceJob vs Okendo ](https://www.softwareadvice.com/review-management/nicejob-profile/vs/okendo/) ## Your Guide to Top Customer Loyalty Software, August 2025 Software Advice uses reviews from real software users to highlight the top-rated Customer Loyalty products in North America. [Learn how products are chosen](https://www.softwareadvice.com/legal-page/frontrunners-methodology/) #### Explore FrontRunners - [Blackhawk Network](https://www.softwareadvice.com/crm/blackhawk-network-profile/) - [Giftbit](https://www.softwareadvice.com/customer-satisfaction/giftbit-profile/) - [giftmate](https://www.softwareadvice.com/customer-loyalty/giftmall-profile/) - [Guusto](https://www.softwareadvice.com/hr/guusto-profile/) - [Kangaroo](https://www.softwareadvice.com/contest/kangaroo-profile/) - [Loyverse POS](https://www.softwareadvice.com/retail/loyverse-profile/) - [Okendo](https://www.softwareadvice.com/customer-loyalty/okendo-profile/) - [Preferred Patron Loyalty](https://www.softwareadvice.com/customer-reference-management/preferred-patron-profile/) - [ReferralCandy](https://www.softwareadvice.com/referral-management/referralcandy-profile/) - [Referrizer](https://www.softwareadvice.com/marketing/referrizer-profile/) - [Runa](https://www.softwareadvice.com/customer-loyalty/wegift-profile/) - [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) - [SpotOn](https://www.softwareadvice.com/retail/spoton-restaurant-profile/) - [Tango](https://www.softwareadvice.com/crm/tango-card-profile/) - [TapMango](https://www.softwareadvice.com/customer-experience/tapmango-profile/) - [Tremendous](https://www.softwareadvice.com/crm/tremendous-rewards-profile/) - [Yotpo](https://www.softwareadvice.com/marketing/yotpo-profile/) “Usability” includes user ratings for Functionality and Ease of Use. “Customer Satisfaction” includes user ratings for Customer Support, Likelihood to Recommend and Value for Money. Reviews analysis period: The reviews analysis period spans two years and ends the 15th of the month prior to publication. You’ve heard some variation of it a million times: It’s up to 10 times more expensive to acquire a new customer than to keep an existing one. It’s only cliche because it’s true, and even more stats prove the positive impact a loyalty program can deliver to many types of companies, from clothing, sporting goods and toy stores to restaurants, coffee shops and car washes. “Loyalty programs are proven to increase customer lifetime value by [up to 30 percent or more](http://www.forbes.com/sites/nicoleleinbachreyhle/2016/04/20/customer-loyalty-in-todays-modern-retail-world/#2c77e0b43008) by increasing visit frequency, increasing spend per visit and winning back lost customers.” \-Chris Luo, FiveStars Whatever your goal, a loyalty program is a great way to engage new customers, retain old ones, increase spending and foster a connection to the brand. Loyalty program software, then, is a crucial tool for optimizing this process. This guide is designed to help those seeking customer loyalty software learn about the common features, benefits and other key aspects to finding the system that best fits your needs. Here’s what we'll cover: [What Is Customer Loyalty Program Software?](#WhatIsCustomerLoyaltyProgramSoftware) [Common Features of Customer Loyalty Software](#CommonFeaturesofCustomerLoyaltySoftware) [The Impact of Customer Loyalty Programs](#TheImpactofCustomerLoyaltyPrograms) [Strategies for Increasing Millennial Participation](#StrategiesforIncreasingMillennialParticipation) ## What Is Customer Loyalty Program Software? The idea is simple: Customers who frequent your business gain points for making purchases or taking other actions, and they can then redeem those points for a wide variety of rewards, such as more merchandise or services from your business. Loyalty programs are popular with restaurants, airlines and hotels. Because consumers have so many options for where to eat or where to stay, companies can use loyalty programs as a way to create lifelong customers. Customer loyalty software gives users the ability to customize different aspects of a loyalty program, from creating rules around how customers earn and spend points and how many points they earn per purchase to which customers are VIPs. Reporting and analytics capabilities for identifying trends in the program round out the core features. ## Common Features of Customer Loyalty Software We’ve created a list of the most common loyalty program software features included in many popular systems: **Rewards management** This feature gives the user control of the rewards structure and details about how points are earned and spent. Businesses can customize the program with gamification to further encourage points-earning behavior, so customers are more likely to engage with the program to earn a new badge or reach a new level. **Customer relationship management (CRM)** The CRM functionality of loyalty software allows users to collect and store customer information, view how many points each has and monitor how they’re using them. Businesses can even send targeted messaging to customers who have a certain number of points to encourage them to make further purchases. **Member portal** Because we live in an omnichannel world, consumers expect the ability to manage their loyalty points and spending wherever they go. Companies often offer online member portals where program participants can view or redeem points and receive notifications about sales or promotions. **Mobile app** A mobile loyalty app is an increasingly common form of a member portal. This gives customers another place to manage points on the device they use all day. **Card management** Many systems include the ability to issue physical loyalty cards or gift cards in addition to digital cards. **Integrations** Most customer loyalty systems can integrate with [content management systems](https://www.softwareadvice.com/cms/), so the functionality works on a company website or social media pages. Some systems also integrate with a [point-of-sale (POS) system](https://www.softwareadvice.com/retail/) so customers can see how many points they’ve earned or spend points directly at checkout. ## The Impact of Customer Loyalty Programs Companies that offer loyalty programs are hoping customers are incentivized to return and purchase more products and services by participating. Here are some compelling stats showing the power of loyalty programs: - [Eighty-seven percent of shoppers](http://cdn2.hubspot.net/hubfs/17119/NTC_Texas_Talech_Report.pdf?t=1474932704782) **say they want loyalty programs.** Consumers are eager to earn points and rewards for shopping with their favorite brands. - [Sixty-nine percent of adults](https://www.urbanairship.com/lp/the-state-of-mobile-wallet-marketing) **are more likely to use their loyalty card if it’s on their phone.** Adults are likely to do almost anything more often when it’s done on their phone. If your customers are on their phone anyway, make sure you provide a loyalty app to keep your brand in the minds of shoppers. - [Seventy-three percent of loyalty programs members](http://info.bondbrandloyalty.com/2016-loyalty-report) **are more likely to recommend brands with good loyalty programs.** When your service or product is great, your customers will advertise for you. Make sure your program gives customers flexibility in earning and spending points. - [Millennials are 2.2 times](http://info.bondbrandloyalty.com/2016-loyalty-report) **more willing than boomers to pay a premium for products and services if they can also earn loyalty and reward points.** Millennials are still the primary target audience of many companies for their disposable income and desire for travel. A loyalty program can deliver a boost to sales when marketing toward the most lucrative groups. ## Strategies for Increasing Millennial Participation in Hotel Loyalty Programs IndustryView | 2015 Software Advice performed a survey of millennial travelers to learn more about their behavior and participation in loyalty programs offered by hotels. **Likelihood Among Millennials to Post About Hotels on Social Media to Earn Points** ([https://software-advice.imgix.net/managed/other\_pages/customer-loyalty/Screen](https://software-advice.imgix.net/managed/other_pages/customer-loyalty/Screen) We found that 46 percent of millennials tend to join loyalty programs of the companies they’re already loyal to, and more than a quarter (27 percent) are willing to become brand ambassadors and post on social media to earn more points. Companies can expect millennial consumers to behave similarly with loyalty programs from any type of business. Focus on your customers who are already loyal to the brand and treat them with easy-to-earn and spend points to drive more sales. ### Related Customer Loyalty Software - [Influencer Marketing Software](https://www.softwareadvice.com/influencer-marketing/) - [Public Relations Software](https://www.softwareadvice.com/public-relations/) - [Reputation Management Software](https://www.softwareadvice.com/reputation-management/) - [Review Management Software](https://www.softwareadvice.com/review-management/) - [Social Listening Tools Software](https://www.softwareadvice.com/social-listening-tools/) - [Social Media Analytics Tools Software](https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/) - [Social Media Marketing Software](https://www.softwareadvice.com/marketing/social-media-marketing-comparison/) - [Social Media Monitoring Software](https://www.softwareadvice.com/social-media-monitoring/)