---
title: "TrueLoyal Software Reviews, Demo & Pricing - 2026"
description: "Review of TrueLoyal Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/"
page_type: "product"
language: "en"
---

[Home](https://www.softwareadvice.com/)

/

[Influencer Marketing Software](https://www.softwareadvice.com/influencer-marketing/)

/

TrueLoyal

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Overview

[Reviews](https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/reviews/)[Alternatives](https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/alternatives/)

# TrueLoyal Review

Custom quote 1 plan

Wondering if TrueLoyal is right for your organization?

Our Influencer Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

TrueLoyal

4.8

[(58)](https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/reviews/)

Pricing

Pricing available upon request

### About TrueLoyal

TrueLoyal is an AI-powered loyalty and rewards platform designed to help businesses enhance customer retention and encourage repeat purchases. It supports multi-channel consumer brands across industries such as automotive aftermarket, beauty and cosmetics, food and beverage, homewares, and pet supplies. The platform enables businesses to build long-term customer relationships across various shopping channels.

TrueLoyal offers features for creating loyalty programs, including AI-driven personalization to deliver tailored experiences across sales channels. It connects online and offline customer data using omnichannel tools and receipt scanning technology to capture in-store transactions without requiring point-of-sale access. The platform includes tools for churn prediction, gamification, multi-dimensional loyalty support for both B2C and B2B audiences, and mechanisms for collecting zero and first-party data.

The system is built with enterprise-grade security and compliance standards. It provides tools for loyalty program design, performance analysis, and ongoing evaluation. TrueLoyal is designed to support businesses in improving customer retention, lifetime value, and repeat pur...

chase rates.

Do you work for TrueLoyal? [Manage this product listing](https://www.g2.com/products/trueloyal/claim_requests/new?auto=true)

Wondering if TrueLoyal is right for your organization?

Our Influencer Marketing Software selection experts can help you in 15 minutes or less.

## TrueLoyal User Interface

## Popular TrueLoyal Alternatives

Main Product

TrueLoyal

4.8

[(58)](https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/reviews/)

Ratings Breakdown

-   4.81Ease of use
-   4.66Value for money
-   4.85Customer support
-   4.74Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Guusto](https://www.softwareadvice.com/hr/guusto-profile/)

4.9

[(3847)](https://www.softwareadvice.com/hr/guusto-profile/reviews/)

Ratings Breakdown

-   4.90Ease of use
-   4.90Value for money
-   4.88Customer support
-   4.87Functionality

Pricing

Starting at $4.80 per month

Get Price

Alternative Product

[Kangaroo](https://www.softwareadvice.com/contest/kangaroo-profile/)

4.9

[(261)](https://www.softwareadvice.com/contest/kangaroo-profile/reviews/)

Ratings Breakdown

-   4.71Ease of use
-   4.59Value for money
-   4.93Customer support
-   4.69Functionality

Pricing

Starting at $79.00 per month

Get Price

Alternative Product

[RepeatMD](https://www.softwareadvice.com/salon/repeatmd-profile/)

4.4

[(192)](https://www.softwareadvice.com/salon/repeatmd-profile/reviews/)

Ratings Breakdown

-   4.39Ease of use
-   4.20Value for money
-   4.28Customer support
-   4.34Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Boomerangme](https://www.softwareadvice.com/product/501190-Boomerangme/)

4.8

[(48)](https://www.softwareadvice.com/product/501190-Boomerangme/#reviews)

Ratings Breakdown

-   4.90Ease of use
-   4.82Value for money
-   4.76Customer support
-   4.63Functionality

Pricing

Starting at $69.00 per month

Get Price

Alternative Product

[Smile.io](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/)

4.9

[(67)](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/reviews/)

Ratings Breakdown

-   4.88Ease of use
-   4.69Value for money
-   4.83Customer support
-   4.67Functionality

Pricing

Starting at $15.00 per month

Get Price

## TrueLoyal Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Pricing available upon request

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## TrueLoyal Features

-   Popular features found in Influencer Marketing
    
    Campaign Analytics
    
    Faceted Search/Filter
    
    Influencer Discovery
    
    Influencer Relationship Management
    
    Influencer Tracking
    
    Social Media Monitoring
    
-   More features of TrueLoyal
    
    Activity Dashboard
    
    Activity Tracking
    
    API
    
    Campaign Management
    
    Campaign Planning
    
    Campaign Segmentation
    
    Client Portal
    
    CRM
    
    Customer Accounts
    
    Customer Database
    
    Customer Engagement
    
    Customer History
    
    Customer Profiles
    
    Customer Segmentation
    
    Customer Surveys
    
    Customizable Templates
    
    Discount Management
    
    eCommerce Management
    
    Email Marketing
    
    Engagement Tracking
    
    Gamification
    
    Gift Card Management
    
    Loyalty Program
    
    Member Portal
    
    Membership Management
    
    Multi-Campaign
    
    Multi-Channel Marketing
    
    Performance Metrics
    
    Personalization
    
    Point of Sale (POS)
    
    Promotions Management
    
    Real-Time Analytics
    
    Referral Tracking
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Rewards
    
    Rewards Management
    
    Rewards Program
    
    Segmentation
    
    SMS Marketing
    
    Social Promotion
    
    Third-Party Integrations
    

## TrueLoyal Integrations

Adobe Commerce

Integration rated undefined from -1 review

NetSuite

Integration rated undefined from -1 review

Shift4Shop

Integration rated undefined from -1 review

BigCommerce

Integration rated undefined from -1 review

Clover

Integration rated undefined from -1 review

PrestaShop

Integration rated undefined from -1 review

See all 21 integrations

## TrueLoyal User Reviews

## TrueLoyal customer ratings

- Overall rating: 4.8/5
- Total reviews: 58

### Rating distribution

- 5 stars: 50 reviews (86%)
- 4 stars: 7 reviews (12%)
- 3 stars: 1 reviews (2%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Secondary ratings

- Ease of use: 4.8/5
- Value for money: 4.7/5
- Customer support: 4.8/5
- Functionality: 4.7/5

---

### Easy to use and so effective

- Overall rating: 5/5
- Reviewer: Kerry H.
- Verified reviewer: Yes
- Industry: Hospitality
- Company size: 10000+ employees
- Product usage: Used unspecified for less than 12 months
- Reviewed: November 2015
- Review source details: This review was submitted organically. No incentive was offered

We love the ease of use. TINTUP is so intuitive. The variety of templates provides so many different looks. The tool allows for moderation, or not. We have found the TINTUP team to be so responsive and helpful.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5

#### Pros

Great customer service. Intuitive platform. Looks and performs great.

#### Cons

Limitations on the number of TINTs for large enterprises can be restrictive if you are unable to increase package subscription.

---

### Pricey but it works

- Overall rating: 4/5
- Reviewer: Grant D.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

The Zinrelo team helped me pick up their program, get it off the ground, and make it successful with our brand as I entered a new role. Great customer service and very helpful every step of the way.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Very built out, easy to use, customer service is amazing

#### Cons

Very costly platform. Add ons are expensive. It works but costs an arm and a leg. Be prepared to market it like crazy and capitalize

#### Vendor response

We're glad to hear that you found our platform easy to use and that our customer service has been there to support you at every step. We understand that pricing is an important consideration, and we appreciate your transparency. Our aim is to offer a robust platform that delivers value, and we’re constantly working on improving the cost-effectiveness of our solutions, including our add-ons. It’s great to know that the Zinrelo program has been successful for your brand, and we’re here to continue supporting your growth. If you have any further suggestions or need assistance with marketing strategies to make the most out of the platform, don’t hesitate to reach out!

Replied October 2024

---

### Zinrelo Loyalty rewards platform review

- Overall rating: 4/5
- Reviewer: Buddy v.
- Verified reviewer: Yes
- Industry: Sporting Goods
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2020
- Review source details: This review was submitted organically. No incentive was offered

Customer service is NOT good. Communication can be improved.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 4/5

#### Pros

Loyalty reward points is the most valueble

#### Cons

The referral program and how it is set up on our platform. Customers really have a hard time understanding the program and what it does.

---

### Simplified Loyalty: A User-Friendly Gem

- Overall rating: 5/5
- Reviewer: Sue C.
- Verified reviewer: Yes
- Industry: Cosmetics
- Company size: 201-500 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2023
- Review source details: This review was submitted organically. No incentive was offered

We are effectively addressing the challenge of enhancing customer loyalty and engagement. The benefits realised include increased customer retention, higher customer lifetime value, and improved brand loyalty

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What we appreciate most about this product is its user-friendliness. It's incredibly easy to use, and our customer service team has a genuine affinity for it. This streamlined usability has significantly enhanced our operational efficiency and customer interactions.

#### Cons

There is really nothing to improve about this product. We absolutely love everything about Zinrelo!

#### Vendor response

Thank you for the great review Sue! It is great to know the usability of our platform has significantly enhanced your operational efficiency.

Replied October 2023

---

### Zinrelo - Great software, a few challenges

- Overall rating: 5/5
- Reviewer: David M.
- Verified reviewer: Yes
- Industry: Packaging and Containers
- Company size: 11-50 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: October 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Great company to work with that is staffed by great people. Our customers have responded well to the addition of our loyalty program and they have been using it frequently.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

This is a very well thought out Loyalty Program. It is very feature rich and contains robust user, program and reporting dashboards that are intuitive to use. The setup requires walkthrough which Zinrelo provides and is very good. This is a good company with a helpful staff.

#### Cons

For 95% of our users Zinrelo works as advertised. But for the other 5% the experience is not as smooth and has required manual management to meet their expectations. To Zinrelo's credit they are always responsive to issues our users experience and I'm hopeful that the issues will be resolved.

#### Vendor response

Thanks for great review David! I would encourage you to send me the feedback on mihir@zinrelo.com from the 5% to whom the experience has not been top notch. We would love to work on that.

Replied November 2023

---

### Zinrelo is Great!

- Overall rating: 5/5
- Reviewer: Melissa G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

It's been great for our company and has helped us grow as a business.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy to use :) Has great customer service!

#### Cons

N/A I'm satisfied with how it works for our business

#### Vendor response

Thank you for the super review, Melissa! At Zinrelo, we always follow a 'Customer First' approach, and it is heartening to get acknowledged for it. We are extremely pleased you appreciated the customer service we provide. We strive to keep giving our best to our customers

Replied October 2024

---

### Using Zinrelo with Netsuite

- Overall rating: 4/5
- Reviewer: Kathy S.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: September 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We really like the platform, and we believe that our customers like it. We are really excited to work to grow our loyalty program, and start leveraging all of the features that it has to offer.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

We are really quite happy with our Zinrelo Loyalty program, and we are particularly happy with how the Zinrelo team reaches out to us to suggest new features that we could be using, to drive more traffic to the website.

#### Cons

While the platform itself is easy to use, we did have some difficulty with integration, and getting all of the web orders to track. We were eventually able to resolve that issue though. Currently, it is only tracking orders for web purchases. In order to track in store purchases, we would need to have an API integration built into the backend of our system, which will be an additional cost. It is something that we would like to do, however, because it will really make the Zinrelo program work seamlessly.

#### Reasons for choosing TrueLoyal

While we liked both programs, Zinrelo was going to be much easier to integrate with our Netsuite based Websites.

---

### User-Friendly with Excellent Product Support

- Overall rating: 5/5
- Reviewer: Monica C.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 51-200 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: September 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The standout feature of this product for us is its ease of use and flexibility. It seamlessly adapted to our business needs and can be scaled easily making it a versatile solution for our industry

#### Cons

One area for improvement could be the product's free reporting feature. This would provide even greater flexibility to cater to specific business needs and preferences.

#### Vendor response

Thank you for the great review Monica! It is great to know you are enjoying the flexibility that Zinrelo's platform offers. We have made a note of the reporting feature and we will take it up internally.

Replied September 2023

---

### Zinrelo is a gret easy to use software

- Overall rating: 5/5
- Reviewer: ronald w.
- Verified reviewer: Yes
- Industry: Automotive
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: May 2022
- Review source details: This review was submitted organically. No incentive was offered

Terrific ROI, offering rewards to our customers has increased the bottom line

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very easy to use, plus when there is an issue Zinrelo is very easy to contact and they get back to you ASAP

#### Cons

No real cons if you read the documentation you can figure out how to use it.

#### Vendor response

Thank you for the great review Ronald! It is heartening to see you have significantly increased your bottom line with Zinrelo.

Replied August 2022

---

### Zinrelo has been a great addition to our marketing strategy

- Overall rating: 5/5
- Reviewer: Stephen P.
- Verified reviewer: Yes
- Industry: Sporting Goods
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2022
- Review source details: This review was submitted organically. No incentive was offered

Excellent software and customer service.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Customers enjoy the point system, and it was easy for us to customize and monitor. Once implemented you do not have to adjust anything.

#### Cons

Setup through ASP.NET was a little confusing, but not impossible.

#### Vendor response

Thank you for the great Stephen!

Replied August 2022

---

Showing 1 - 10 of 58 Reviews

[See All Reviews](https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/reviews/)

## TrueLoyal Popular Comparisons

[Guusto vs TrueLoyal](https://www.softwareadvice.com/hr/guusto-profile/vs/zinrelo/)[Kangaroo vs TrueLoyal](https://www.softwareadvice.com/contest/kangaroo-profile/vs/zinrelo/)[RepeatMD vs TrueLoyal](https://www.softwareadvice.com/salon/repeatmd-profile/vs/zinrelo/)[Yotpo vs TrueLoyal](https://www.softwareadvice.com/marketing/yotpo-profile/vs/zinrelo/)

[Compare All Alternatives](https://www.softwareadvice.com/customer-loyalty/zinrelo-profile/alternatives/)

## Other Top Recommended Influencer Marketing Software

[Post Affiliate Pro](https://www.softwareadvice.com/affiliate/postaffiliatepro-profile/)

**4.7** (705)

Recently recommended **0** times

[Brand24](https://www.softwareadvice.com/marketing/brand24-profile/)

**4.7** (256)

Recently recommended **0** times

[Brandwatch](https://www.softwareadvice.com/nlp/brandwatch-profile/)

**4.2** (255)

Recently recommended **0** times

[UpPromote: Affiliate Marketing](https://www.softwareadvice.com/affiliate/affiliate-marketing-by-secomapp-profile/)

**4.9** (208)

Recently recommended **0** times

Stuck Between Options?

Our experts can help you compare TrueLoyal with other top options, so you can find the best fit for your needs.

## See what companies are saying about Software Advice