Very easy to maneuver and generally user friendly. The support team has gone above and beyond to ensure we are successful.

It can be somewhat difficult to decipher exact audiences you're looking for. A few segments have vague naming, which I feel could be misinterpreted.

User friendly utilises different products and tool to be able to manage and activate  data in a simple and effective way.

Lotame is easy to use and provides amazing support. The syndication feature allows publishers to seamlessly integrate first-party data sets directly to major DSPs.

The quality of data you can get as well as the insights. Always they are looking for to improve.

Some behaviours seem very niche and the dashboard overall is not the prettiest.

Support is quick to respond and always helpful.

The sorpore team is very good and always attentive to our questions. In addition, the platform is very friendly and the data it has is very good for LATAM.

Audience reach  & quality of audiences are great at lesser cost of acquisition of cookies.

Provides great insight and analytics into audiences and campaigns.

I enjoy how much better the LDX precision is now. I also like how easy it is to get the data for my APRs.

The UI is easy to use and it is very sufficient.

Customer Success - the expertise and support we received during and post-implementation was absolutely outstanding.

We are excited about the new product growth Lotame is working on as this will be the first big enhancement in our 3+ years of using Lotame.

The opportunity to integrate this into our CMS offering has been extremely beneficial as well.

Has a wide breadth of features and robust APIs that allow for a full integration. In addition, the team is very responsive in working together to service and fulfill client needs.

Easy to use, great user interface, client support is good. We absolutely love rep who is our main contact.

There is deep focus on the customer requirements and a highly collaborative approach to ensuring customer's are realizing value from the DMP.

It can not only help to optimize media spend that make more effective in conversion but also monetize the DMP data with DMP market exchange. This is the future of revenue.

The audience modeling and data management tools are fantastic.

The integration with our business was more than easy and they gave us support every time we needed. Once you walk through the platform, all the features are very intuitive.

Small UI improvements have happened which have been helpful as well. For the most part the product have been very stable and reliable with little downtime.

The limit it passing back data we are experiencing and the inability to accurately determine the number of users in an audience pool on Lotame that will transfer as an impression on BuzzFeed.

Some partner website when put the code in and make the problem with their page. Old user interface used for many years.

Optimize media spend and make more effective conversion. Collect DMP data and integrate with CRM to targeting the right customers.

It does pretty much everything that is needed for dataset creation for easy SAS analyses.

SAS is also aptly named in that it will give you attitude for minor spelling or punctuation errors in the code.

This is a must have tool for companies that deal with big data in their everyday work, it's easy to use and get insights even if you are not a data scientist.

Can crash on rare occasion, but what software doesn't.

Overall, I personally prefer and recommend SAS data management software despite its higher price due to its comfortable working interface.

It has a very user friendly interface and you can skip the coding part if you are not comfortable with that.

The program is really useful, but some tools should be clear to don't use support.

Excellent Data Management and Analysis Platform.

We automated our daily data work with this tool, there is no need to dig in the same things over and over again. It's perfect, time saving and easy.

It is appropriately named in that it will practically give you attitude for typing in the wrong punctuation mark or spelling.

SAS Data Management is the future to compare data and find errors.

User has incredible ability to program and direct their data analysis. Capable of hundreds of permutations on conventional and experimental analytics.

Language in SAS is much more difficult than any other platform. Needs to be mastered before getting the most out of it.

SAS gets me accurate results in my research with visually stunning graphs and images of the data as output.

I really enjoy the program cause it attends everything that I need on my project and helps me on my analisys.

Overwhelmingly positive. SAS has improved my ability to analyze what are often messy data sets from disparate experiments in an agricultural/plant health epidemiology setting.

It is great and allows me to thrive at work when working with large datasets and complex manipulations.

Sas is very useful when it comes to business data management and forecasting. Although its a paid software vs the R that is free, sas offers alot of statistical package.

It has wide variety of subscriptions and software options (based on your needs). It is widely used and acceptable in universities for research purposes.

There are no other disadvantages noticed that I don't like.

Best Software for Statistical Analysis and Data Management.

I think this software worth giving a try, especially for students doing their thesis or their 1st research project. YouTube has tons of useful explanatory videos for SAS.

US Dollar

Lotame is a cloud-based data management platform that allows users to collect, organize and activate data from different sources in real time. It collects data from sources such as online, offline, mobile, social, search, OTT etc and provides deeper insights to users by combining their data with Lotame’s global data. 


Lotame’s modules include a data management platform, data exchange, audience optimizer, syndicate, onboarding system, data stream, aiTV and insights. Data management platform enables Lotame to collect first-party data from different sources. Its key benefits include data unification, scale audiences, performance improvement, cross-screen engagement and ad waste reduction.


Lotame provides solutions to agencies, marketers and publishers. It helps agencies in centralizing and managing customer databases and helps marketers to learn more about their customers. Pricing of the product is available on request and support is extended via email, phone and online help desk.



LongDescription

Engagement Tracking

Multi-Channel Marketing

Master Data Management

Performance Management

Customer Segmentation

Competitive Analysis

Behavioral Analytics

Customer Database

Audience Targeting

Data Capture and Transfer

Data Import/Export

Campaign Segmentation

Information Governance

Data Quality Control

Data Security

Data Integration

Data Visualization

Advertising Management

Match & Merge

Behavior Tracking

Reporting/Analytics

Data Migration

Data Analysis Tools

Campaign Management

Web browser (OS agnostic)

Contact Lotame Solutions for pricing details.

Email/Help Desk

FAQs/Forum

Phone Support

24/7 (Live Rep)

2-10

11-50

51-200

201-500

501-1000

1000+

Lotame

In Person

Live Online

Webinars

Documentation

SAS Data Management helps businesses create custom rules to manage access, editing, update and deletion of data across cloud platforms, legacy systems and applications. The platform includes a drag-and-drop interface, which allows organizations to modify and connect data with multiple sources in real-time via a unified portal.


The data quality management capabilities in SAS Data Management enable enterprises to identify incomplete or inaccurate data and define custom rules to validate and standardize information across projects and processes. It offers a variety of features such as data cleansing, an interactive dashboard, batch updates, collaboration management, impact analysis, and more. Additionally, administrators can migrate data from external databases, message queues, text/XML files, and other sources.


SAS Data Management’s audit tools let supervisors monitor data processes and maintain a record of changes for future reference. Pricing details are available on request and support is extended via phone, email and other online measures.



Lotame vs SAS Data Management

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