Supported Operating System(s):Web browser (OS agnostic)
About Permutive DMP
Permutive DMP is a data management platform, which helps publishers collect and analyze data from various sources in real-time. The software offers in-session targeting functionality, which allows administrators to limit ad serving to a specific audience.
Businesses can utilize the platform to gain first-party insights into live campaigns and analyze historical data to enhance advertising revenue. Permutive DMP enables teams to track average session length, devices used, country & page views and other metrics to analyze users' behavior. Additionally, the solution helps managers create audience segments to optimize targeted advertising programs and improve viewability.
Permutive DMP lets businesses integrate the system with...
1 Reviews of Permutive DMP
4.00 / 5 stars
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Alyssa from ONU
Company Size: 501-1,000 employees
Industry: Higher Education
Time Used: Less than 2 years
Review Source: Capterra
Value for money
This product has helped our University tremendously with publishing and data management. I would recommend it!
I like this product because it is user friendly, and relevant to our needs. Publisher DMP helps keep everything in one place, but also helps prioritize and organize. It's a good product, and you'll love it!
At times, there may be too many options, if that is such a thing with publishing and data management. Overall, this isn't a big complaint though.