About Amazon DSP

Amazon DSP is a demand-side platform designed to help advertising agencies purchase video and audio ads and display them across Amazon websites and mobile applications. Administrators can gain visibility across audience engagement levels and performance reports of campaigns.

The platform enables managers to create and share brand-specific videos with targeted customers to facilitate brand awareness. Amazon DSP allows employees to manage digital advertising inventories, track marketing trends, and analyze clients’ purchasing behavior. Additionally, teams can utilize built-in templates to create personalized advertisements.

Amazon DSP lets businesses apply pre-bid filters in real-time and discover detected posts and invalid impressions across products. Pric...


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