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Brandfolder vs Celtra

Brandfolder vs Celtra

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Overall Rating
4.7 (443)
4.4 (292)
Ease-of-Use
4.6 / 5
4.2 / 5
Value for Money
4.6 / 5
4.2 / 5
Customer Support
4.7 / 5
4.3 / 5
Functionality
4.5 / 5
4.2 / 5
Last Review Written
January 31, 2025
November 24, 2023
Pros/Cons
  • Pros

  • I like that I am able to upload all of the assets I use so that others are able to access them as well. This allows us all to ensure we are using the same and most current version of an asset.
  • The software is always improving and updating and they are always adding new features to Brandfolder. Brandfolder is a great to house all of our company's assets in one centralized location.
  • Superb Cloud-based Digital Asset Management platform with great integration without the learning need, because it’s super easy to use.
  • Cons

  • So many features, it's a little difficult or confusing on how to implement at the beginning.
  • Organization is key, and if you do not have a system in place to store, organize and tag files it can become difficult to navigate if users become complacent in their organization.
  • Sometimes the sorting and resorting when you update files, even with the smallest update, can be confusing for users as they are creatures of habit when looking for files.
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  • Pros

  • The Platform is excellent. The Support staff is best in class and I love using this platform.
  • Good performance and permit me to develop my ideas creatively for advertisers' ads. The best documentation and quality tutorials.
  • Designing great creatives with ease for our clients. The reporting is also great for analysis and optimization which is key for a successful campaign.
  • Cons

  • Another negative is, not seeing their pricing worries me for the small businesses. It could mean it is expensive to use or maybe not, the only way to find out is contacting them.
  • There seems to be a bit of a lag time when selecting different metrics which can be frustrating when trying to turn reporting around quickly.
  • I've had sooooo many clients complain that they cant view the demo area -- I've asked them if they are using adblockers - they say no and I believe them as they all work in digital marketing.
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Pricing Range
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$
$
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$
$
$
$
$
$
Product Demo & Screenshots
Product Demo
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Advisor Recommendations & User Awards
FrontRunners

The top products based on usability and customer satisfaction, as rated by user reviews. Check out our full methodology description for more detail.

FrontRunners

2024

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Advisor Recommendations

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4 Recommendations
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Additional Info
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployments
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Support and Training
Support
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos