Moat has been amazing partners to work with, they provide quality support, and their dashboard is easy to use

Moat provides a beautiful dashboard, featuring in-depth information regarding the advertisements shown on a publishers site. It is extremely easy to use and understand, with a plethora of information regarding nuances of any creative.

Honestly, there isn't much to not like, however I do wish they would reduce the color scheme a bit

The dashboard allows you to split out different inventory as you like, and gives a lot of different metrics which are useful for brand safety, viewability

If they could make it quicker to navigate between different inventory, or filter by advertisers, sites, etc more easily.

MOAT has been a good product for our team. Their support is phenomenal and they will walk you through whatever you need.

it has an established brand name and is reputable. When we tell our clients we use MOAT for ad verification we are proud to say that and they recognize the name.

Invoicing is a bit confusing. Evaluated impressions does not always match impressions we served in platform, off by about 3-8% each period.

This is irreplaceable software for my ad reporting and analysis routine.

The most valuable for me is granular analytics provided, which can be easily exported if needed. All the necessary metrics for a detailed ad campaign analysis are included. The dashboard itself is also very intuitive and convenient.

Nothing to complain about, a really great platform. I wish a little bit lower price, the rest is perfect.

What I like most is the ability to export data out of the platform at any level of granularity that I need.

The thing I like the least is that Facebook data has a 2-3 day delay to feed in but that is a minor inconvenience.

Overall would absolutely recommend this to someone looking for a tool to track IVT

the industry we're in requires the use of software like this and MOAT does the job well for an extremely fair price.

It doesn't have a ton of additional integrations with other reporting connectors

Able to deep dive into different media channels

Media channels are separate into different tiles, need to download and analyze.

We were able to see what our ads were really delivering.

Moat gives you so much in depth information with actual video view rates, ad heat mapping, and tracking abilities.

It comes with a high price tag which makes it hard to access for smaller agencies. However, they work in collaboration with many other platforms so you are able to use their data, in a sense, that way.

They audit digital ads and can establish credibility for our digital campaigns, and the analytics they offer are also very useful

Much more useful when working with high volume campaigns, but that is similar to some of their competitors

Great way to dig deeper into ads that your company is currently running and also very helpful and doing research on competitors

I have not found anything that I dislike yet!