# Outbrain Software Reviews, Demo & Pricing - 2026 > Review of Outbrain Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/display-advertising/outbrain-amplify-profile --- [Home](https://www.softwareadvice.com/) / [Content Marketing Software](https://www.softwareadvice.com/marketing/content-comparison/) / Outbrain Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview # Outbrain 2026: Benefits, Features & Pricing Wondering if Outbrain is right for your organization? Our Content Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews - Popular Comparisons ## Overview Outbrain 3.9 [(32)](https://www.softwareadvice.com/display-advertising/outbrain-amplify-profile/#reviews) Pricing Starting at $20.00 one time ### About Outbrain Outbrain Amplify is a content discovery platform designed to connect marketers, publishers and consumers around the globe. It works by drawing data-driven connections between interests and actions. This native advertising platform allows users to create ad campaigns and use a set of complex algorithms to organically personalize content in order to be featured on premium media sites. Content such as videos, articles and infographics from different industries are accepted, including technology, fashion, business, politics, literature, science and more. Outbrain Amplify has a user-friendly interface that provides real-time updates and reporting. It has a detailed activity dashboard from where users can track, manage and optimize campaigns through real-time data and analytics. It uses advanced tools that allow businesses of all sizes to share content with highly targeted audiences and achieve business goals, including driving quality traffic, reaching new audiences and increasing sales leads and conversions. Wondering if Outbrain is right for your organization? Our Content Marketing Software selection experts can help you in 15 minutes or less. ## Outbrain User Interface ## Popular Outbrain Alternatives Main Product Outbrain 3.9 [(32)](https://www.softwareadvice.com/display-advertising/outbrain-amplify-profile/#reviews) Ratings Breakdown - 3.97Ease of use - 3.59Value for money - 3.73Customer support - 3.88Functionality Pricing Starting at $20.00 one time Get Price Alternative Product [Google Ads](https://www.softwareadvice.com/marketing/google-ads-profile/) 4.4 [(1010)](https://www.softwareadvice.com/marketing/google-ads-profile/reviews/) Ratings Breakdown - 4.05Ease of use - 4.25Value for money - 3.87Customer support - 4.43Functionality Pricing Available upon request Get Price Alternative Product [Quartile](https://www.softwareadvice.com/marketing/quartile-profile/) 4.5 [(94)](https://www.softwareadvice.com/marketing/quartile-profile/reviews/) Ratings Breakdown - 4.50Ease of use - 4.40Value for money - 4.63Customer support - 4.41Functionality Pricing Available upon request Get Price Alternative Product [Adalysis](https://www.softwareadvice.com/marketing/adalysis-profile/) 4.6 [(119)](https://www.softwareadvice.com/marketing/adalysis-profile/reviews/) Ratings Breakdown - 4.34Ease of use - 4.35Value for money - 4.67Customer support - 4.51Functionality Pricing Starting at $126.00 per month Get Price Alternative Product [Semrush](https://www.softwareadvice.com/marketing/semrush-profile/) 4.6 [(2320)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/) Ratings Breakdown - 4.32Ease of use - 4.24Value for money - 4.38Customer support - 4.59Functionality Pricing Starting at $139.95 per month Get Price Alternative Product [TrueClicks](https://www.softwareadvice.com/marketing/trueclicks-profile/) 4.6 [(61)](https://www.softwareadvice.com/marketing/trueclicks-profile/#reviews) Ratings Breakdown - 4.61Ease of use - 4.48Value for money - 4.79Customer support - 4.38Functionality Pricing Starting at $249.00 per month Get Price ## Outbrain Pricing and Plans Starting price: $20.00 one time Free Trial Free Version Basic $20.00 per feature, one time No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Outbrain Features - Popular features found in Content Marketing Audience Targeting Campaign Management Content Library Customizable Branding Customizable Templates Editorial Calendar Publish Scheduling Reporting & Statistics SEO Management Social Media Integration Workflow Management - More features of Outbrain A/B Testing Account Alerts Activity Dashboard Activity Tracking Advertising Management API Automated Publishing Auto Update Bid Management Billing & Invoicing Budget Management Campaign Analytics Campaign Segmentation Campaign Tracking Categorization/Grouping Channel Management Click Tracking Client Management Collaboration Tools Contact Database Contact Management Content Management Conversion Rate Optimization Conversion Tracking Customer Segmentation Customizable Reports Dashboard Data Import/Export Data Visualization Digital Asset Management Email Marketing Engagement Tracking Filtering Fraud Detection Geotargeting Goal Setting/Tracking Landing Pages/Web Forms Lead Capture Lead Generation Lead Management Monitoring Multi-Account Management Multi-Campaign Multi-Channel Attribution Multi-Channel Campaigns Multi-Channel Marketing Performance Management Performance Metrics Personalization Post Scheduling Press Monitoring Press Release Builder Real-Time Analytics Real-Time Data Real-Time Reporting Reporting/Analytics Retargeting Ads ROI Tracking Search/Filter Social Media Monitoring Social Promotion Status Tracking URL Builder Visual Analytics Website Analytics Web Traffic Reporting ## Outbrain User Reviews Overall Rating 3.9 Ratings Breakdown 5 50% 4 19% 3 16% 2 0% 1 16% Secondary Ratings Ease of Use 4.0 Value for money 3.6 Customer support 3.7 Functionality 3.9 Have you used Outbrain and would like to share your experience with others? Zac J. Verified reviewer Market Research Self-Employed Used monthly for free trial Review source Reviewed November 2018 Read the brand name sites you know and love 4 Ratings Breakdown 4 Ease of use 3 Value for money 4 Customer support 4 Functionality Pros: Outbrain is great because they give site owners and brands the ability to advertise on different big name brand across the internet. They do the work and reach out to these sites, while giving you an easy to use platform that allows for easy campaign management. Cons: The software is pretty standard and has a bit of a learning curve. We'd like to see better options for lower ad spend on new ad campaigns, and not giving such priority to bigger brands with bigger budgets. Read More AK Abdul Haseeb K. Verified reviewer Online Media 11-50 employees Used daily for less than 12 months Reviewed March 2019 Want to reach a wider audience? 5 I use Outbrain - Amplify to reach audience worldwide to promote my products. It has been a real helping hand to scale. I see a lot of good publishers on the network (in most of the countries) who got tons of traffic everyday. You can create campaigns in multiple countries and paying in only one currency which helps to ease reporting! Also, if you are looking to retarget users, I believe Outbrain got a fair hold here! I work with other native advertising tools & I would say the UX design is much simpler and easier then what I see elsewhere. Last but not least, customer support is top-notch! Quick, Sharp & Supportive! Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: \- Fast & easy campaign set-up, - Very specific GEO targeting, - Excellent tracking, - Audience reach at a fair price, - Quick & reliable reporting. Cons: \- No ads preview once the campaign is live, - Cannot target Chinese market, Read More VR Verified Reviewer Internet 2-10 employees Used daily for less than 6 months Review source Reviewed June 2022 Could not make it profitable 3 Ratings Breakdown 4 Ease of use 3 Value for money 3 Customer support 3 Functionality Pros: It has been a waste of money, segmentation is not precise, we get a lot of clicks but 0 conversion. I think Outbrain is not made for ecommerce, it's more for viral blogs earning money from impression and clics. Cons: Missing transparency regarding the conversion attribution. Read More sz soufiane z. Verified reviewer Internet 201-500 employees Used daily for less than 2 years Reviewed March 2019 My secret lead generation weapon :) 5 Outbrain is one of the greatest channels for our generating leads in our industry. The CTR and CVR is way better than normal display Banner.By paying less for the clicks compared to FB & Google, we are getting the highest ROI from this channel. I think Native Advertising is the future and i am happy working with such a big player like Outbrain and to be honest, i am enjoying their great customer support. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Great support Easy to use Targeting options (GEO, Age, Interests, Retargeting etc...) Pixel and Tracking implementation Low CPC Cons: Interests targeting optimization still not possible at the moment of this review Read More VR Verified Reviewer Used monthly for less than 2 years Review source Reviewed November 2017 Outbrain is a great tool for advertising! 4 Outbrain is great for distributing your published articles! Ratings Breakdown 5 Ease of use 3 Value for money 4 Functionality Pros: Outbrain allows me to publish my articles and drive traffic to them from websites across the internet! Cons: The cost of Outbrain is at time a bit shocking, but the website traffic can really lead to great results. Read More VR Verified Reviewer 11-50 employees Used monthly for less than 2 years Review source Reviewed March 2018 Super great tool to amplify the reach of your content 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Functionality Pros: This is a marketers best friend. It's very easy to set up individual content pieces or say even an entire blog to get promoted. Cons: Sometimes the placement of the content is not the best so click throughs can be lower or their quality not the best. Read More VR Verified Reviewer Marketing and Advertising 11-50 employees Used monthly for less than 2 years Review source Reviewed September 2018 Outbrain For Good Cheap Traffic 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Very easy to use from a user interface standpoint. Many targeting options and easy to segment audiences. Cons: Bulk changes can be challenging at times but for the most part it is a great network Read More VR Verified Reviewer Internet 51-200 employees Used monthly for less than 12 months Review source Reviewed October 2018 Drives Leads, but Conversions? 5 Ratings Breakdown 5 Ease of use 5 Functionality Pros: We get a ton of traffic from this channel, at relatively inexpensive prices. But I'm not sure if these leads are actually materializing into new business for our company. . . Cons: Leads can vary widely in quality. Most visitors just bounce after click, some view through convert, have not gotten much direct response. Read More VR Verified Reviewer Internet 501-1000 employees Used weekly for less than 6 months Review source Reviewed February 2018 Worthless untargeted traffic 1 Ratings Breakdown 3 Ease of use 1 Value for money 3 Customer support 2 Functionality Pros: Outbrain's interface is pretty easy to use, and it's very quick to get your campaign up and running. Cons: The traffic is worthless. None of the audience is remotely targeted, and it results in zero conversions. Read More Abraham A. Verified reviewer Internet 2-10 employees Used monthly for less than 6 months Review source Reviewed May 2021 Native ads Advertisers pay attention 3 Frustrated to the core and banned Ratings Breakdown 2 Ease of use 1 Value for money 3 Customer support 3 Functionality Pros: Easy to sign up to this that's all I can say Cons: I left outbrain out of frustration. The native ads platform made my life a nightmare. You can't get most things approved on there Reasons for switching to Outbrain Looking for greener pastures to advertise Read More Showing 1 - 10 of 32 Reviews Load More Reviews ## Outbrain Popular Comparisons [Google Ads vs Outbrain](https://www.softwareadvice.com/marketing/google-ads-profile/vs/outbrain-amplify/)[Quartile vs Outbrain](https://www.softwareadvice.com/display-advertising/outbrain-amplify-profile/vs/quartile/)[Adalysis vs Outbrain](https://www.softwareadvice.com/marketing/adalysis-profile/vs/outbrain-amplify/) ## Other Top Recommended Content Marketing Software [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) **4.2** (530) Recently recommended **6** times [Wrike](https://www.softwareadvice.com/project-management/wrike-profile/) **4.4** (3016) Recently recommended **4** times [monday.com](https://www.softwareadvice.com/marketing/monday-com-profile/) **4.6** (6059) Recently recommended **0** times [Zoho Social](https://www.softwareadvice.com/marketing/zoho-social-profile/) **4.7** (3430) Recently recommended **0** times Stuck Between Options? 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