--- title: "B2B Wave Software Reviews, Demo & Pricing - 2026" description: "Review of B2B Wave Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/distribution/b2b-wave-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Distribution Software](https://www.softwareadvice.com/category/4730-distribution/) / B2B Wave Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Alternatives](https://www.softwareadvice.com/distribution/b2b-wave-profile/alternatives/) # B2B Wave Review From $350/month Free trial 1 plan Wondering if B2B Wave is right for your organization? Our Distribution Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview B2B Wave 4.9 [(52)](https://www.softwareadvice.com/distribution/b2b-wave-profile/#reviews) Pricing Starting at $350.00 flat rate per month ### About B2B Wave B2B Wave is a simpler B2B eCommerce platform purpose-built for wholesalers and distributors managing complex pricing, catalogs, and ordering. It helps businesses digitize and automate the buying experience while supporting pricing, ordering, and account structures common in B2B commerce. The platform brings online ordering, customer catalogs and pricing, quotes, and order management into a single self-service portal for customers, sales teams, and operations. B2B Wave improves order accuracy, reduces manual errors, and lowers operational costs. B2B Wave integrates with accounting, inventory, payment, and ERP systems, allowing wholesalers to modernize their B2B eCommerce experience without replacing backend systems. Key capabilities • Branded B2B storefront and digital catalogs • Customer-specific pricing, catalogs, and quotes • Bulk ordering, quick reorders, and saved carts • Product and order management with bulk import/export • Mobile ordering app for sales reps (iOS/Android) Wondering if B2B Wave is right for your organization? Our Distribution Software selection experts can help you in 15 minutes or less. ## B2B Wave User Interface ## Popular B2B Wave Alternatives Main Product B2B Wave 4.9 [(52)](https://www.softwareadvice.com/distribution/b2b-wave-profile/#reviews) Ratings Breakdown - 4.88Ease of use - 4.90Value for money - 4.98Customer support - 4.71Functionality Pricing Starting at $350.00 per month Get Price Alternative Product [Adobe Commerce](https://www.softwareadvice.com/inventory-management/magento-commerce-profile/) 4.3 [(661)](https://www.softwareadvice.com/inventory-management/magento-commerce-profile/reviews/) Ratings Breakdown - 3.76Ease of use - 4.11Value for money - 4.0Customer support - 4.37Functionality Pricing Available upon request Get Price Alternative Product [Salesforce Commerce Cloud](https://www.softwareadvice.com/ecommerce/salesforce-b2c-profile/) 4.5 [(101)](https://www.softwareadvice.com/ecommerce/salesforce-b2c-profile/reviews/) Ratings Breakdown - 4.46Ease of use - 4.33Value for money - 4.52Customer support - 4.65Functionality Pricing Available upon request Get Price Alternative Product [Wholesale Suite](https://www.softwareadvice.com/multi-channel-ecommerce/wholesale-suite-profile/) 4.9 [(88)](https://www.softwareadvice.com/multi-channel-ecommerce/wholesale-suite-profile/reviews/) Ratings Breakdown - 4.69Ease of use - 4.75Value for money - 4.92Customer support - 4.72Functionality Pricing Starting at $148.50 per year Get Price Alternative Product [Shopamine](https://www.softwareadvice.com/b2b-ecommerce-platform/shopamine-profile/) 5.0 [(31)](https://www.softwareadvice.com/b2b-ecommerce-platform/shopamine-profile/#reviews) Ratings Breakdown - 4.84Ease of use - 4.90Value for money - 4.94Customer support - 4.77Functionality Pricing Starting at €345.00 per month Get Price Alternative Product [WizCommerce](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/) 4.7 [(13)](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/#reviews) Ratings Breakdown - 4.85Ease of use - 4.92Value for money - 4.92Customer support - 4.62Functionality Pricing Starting at $500.00 per month Get Price ## B2B Wave Pricing and Plans Starting price: $350.00 per month Free Trial Free Version Pro Plan $350.00 flat rate, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## B2B Wave Features - Popular features found in Distribution CRM Financial Management Inventory Tracking Order Tracking Purchase Order Management Returns Management Sales Forecasting Shipping Management Supplier Management Warehouse Management - More features of B2B Wave Access Controls/Permissions Accounting Accounting Integration Activity Dashboard Alerts/Notifications API Backorder Management Barcode/Ticket Scanning Billing & Invoicing Bulk Ordering Catalog Creation Catalog Management Categorization/Grouping Communication Management Contact Database Content Library Content Management Customer Accounts Customer History Customer Management Customizable Branding Customizable Fields Customization Database Publishing Data Import/Export Data Security Delivery Management Discount Management Document Storage eCommerce Management Email Marketing For B2B For Small Businesses Import/Export Management Inventory Control Inventory Management Invoice Management Layout & Design Localization Automation Merchandising Mobile Access Monitoring Multi-Currency Multi-Language Multi-Location Online Catalog Order Entry Order Management Order Processing Payment Options Pricing Management Product Catalog Product Data Management Promotions Management Quotes/Estimates Reordering Reporting/Analytics Reporting & Statistics Sales Order Management Search/Filter SEO Management Shopping Cart Third-Party Integrations Website Management ## B2B Wave Integrations QuickBooks Online Integration rated undefined from -1 review Stripe Integration rated undefined from -1 review Zoho CRM Integration rated undefined from -1 review Square Payments Integration rated undefined from -1 review Shopify Integration rated undefined from -1 review Zapier Integration rated undefined from -1 review See all 20 integrations ## B2B Wave User Reviews ## B2B Wave customer ratings - Overall rating: 4.9/5 - Total reviews: 52 ### Rating distribution - 5 stars: 47 reviews (90%) - 4 stars: 5 reviews (10%) - 3 stars: 0 reviews (0%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Secondary ratings - Ease of use: 4.9/5 - Value for money: 4.9/5 - Customer support: 5.0/5 - Functionality: 4.7/5 --- Have you used B2B Wave and would like to share your experience with others? ### Ordering Portal - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Wholesale - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: October 2018 - Review source details: This review was submitted organically. No incentive was offered Looking for the right software is daunting and making the wrong choice can be detrimental to your business. We spent over a year testing ordering portal software. B2B Wave was the right decision and has added tremendous value to our business and to our customers. We were looking for an ordering portal which could integrate with our stock management and accounting software. This was easily achieved due to B2B Wave having an outstanding API, support and a clear understanding of our business. The value B2B Wave has added to our business in the past 6 months is unbelievable and I highly recommend them. Thank you for making such great software and keep up the good work. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Easy to use Good API Great Support Fast! #### Cons Nothing to add here. Everything challenge we have put to B2B Wave has been resolved. --- ### great product with outstanding support for hearing aid company - Overall rating: 5/5 - Reviewer: Joey P. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2024 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Their ability to provide a flexible and effective platform for managing customers and orders with outstanding support and custom features for our specific business needs. #### Cons Nothing - great product with tremendous customer support #### Reasons for choosing B2B Wave much less expensive but still flexible and effective for our business needs --- ### A great step to digitise your B2B Agent Sales - Overall rating: 4/5 - Reviewer: Peter G. - Verified reviewer: Yes - Industry: Apparel & Fashion - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: December 2024 - Review source details: This review was submitted organically. No incentive was offered Good - B2BWave was a step in our journey to digitise the B2B sales process. We have only moved from it due to an ERP implementation and the need to serve more customers directly hence we setup a separate B2B Shopify Store #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The way agents can log-in as customers and place orders. Thy can also pull off their own reports. #### Cons Basic UI - fine for agents but not customers. --- ### Best option available for b2b with Shopify - Overall rating: 5/5 - Reviewer: Emily F. - Verified reviewer: Yes - Industry: Sporting Goods - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: February 2024 - Review source details: This review was submitted organically. No incentive was offered Felt very supportive by onboarding & customer service. Overall the system is streamlined and clear once you learn it. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros An affordable option for a small, growing business who's not ready for Shopify Plus. Extremely user friendly, and customer service has been 100% supportive. The best option to separate out your D2C & B2B sales channels while keeping products & inventory synced on both ends. #### Cons No video education for individual topics. The "help" button usually can answer anything, but sometimes would prefer video tutorials on the overall site function & specific categories. #### Reasons for switching to B2B Wave Did not feel that was the best fit our company, although we didn't need all of the function we still hit many walls which would require an upgrade in subscription, which was already double the cost of b2b wave. Did not feel support by customer service, it took at least 24 hours on weekdays for any response. --- ### Want to scale your B2B online sales and impress your customers? B2B Wave is the answer. - Overall rating: 4/5 - Reviewer: Lindsey C. - Verified reviewer: Yes - Industry: Alternative Medicine - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: May 2023 - Review source details: This review was submitted organically. No incentive was offered 9/10 So many positive factors about this solution including the team you interact with and product enhancements. Highly recommend, a great starting platform for wanting to boost B2B sales while giving your customers visibility to their past orders and account as well as outstanding dues for past orders. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros Product support is top notch. We have also been able to scale our sales three fold by implementing this solution and maintaining it on a daily basis. Was an easy implementation and has served us well in all areas we have needed, customer management, order management, integrations with ShipStation and QBO are a huge plus as well as ability to link merchant processor and freight shipping partner. #### Cons Wish there was a portal for marketing materials as well as an easy way to process returns. In an ideal world there would be a more robust discount configuration for products as well as a bulk add option for quotes when creating those in the field. --- ### Using B2BWave website - Overall rating: 5/5 - Reviewer: Andrew S. - Verified reviewer: Yes - Industry: Wholesale - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2024 - Review source details: This review was submitted organically. No incentive was offered For many years, B2B Wave has been excellent support for our website and was able to make modifications for us. The website was so robust that we didn't have to contact them once for any other support in seven years of business. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The website was very easy to set up and use. It was also very responsive, robust, and secure. You can easily add product options with various price breaks etc It is a great product for new start-ups, without the need to be too tech minded. #### Cons We needed the product to be integrated with Sage 50 with the inventory date received displayed for out-of-stock items, and when next due plus other features such as managing pricing in sage and up loaded to the website automatically. --- ### Good B2B Ecommerce for small business - Overall rating: 4/5 - Reviewer: Riccardo N. - Verified reviewer: Yes - Industry: Sporting Goods - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: May 2023 - Review source details: This review was submitted organically. No incentive was offered Very Positive, good value for money #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros We were looking for an easy-to-use solution for both our customers and us. With B2B wave we have found both compromises. The price is very competitive and the use is very simple #### Cons They should improve the layout part of the product web page and the mobile version. Furthermore, it would be advisable to customize the look of the site up to date #### Reasons for choosing B2B Wave Easier to use and cheaper --- ### B2B Wave - Shot Scope - Overall rating: 5/5 - Reviewer: Gavin D. - Verified reviewer: Yes - Industry: Sporting Goods - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: May 2024 - Review source details: This review was submitted organically. No incentive was offered Great - really enjoyed it. It has helped Shot Scope grow. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Simplicity - easy to set up and easy to train on #### Cons A few areas where there is a lack of functionality, but support does work on these. --- ### Great Customer Service & Knowledge about the product/services they are offering. - Overall rating: 5/5 - Reviewer: Tanner A. - Verified reviewer: Yes - Industry: Wholesale - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: March 2023 - Review source details: This review was submitted organically. No incentive was offered Its been great, my online sales have increased as well as overall customer base. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Ease of use and the ability to have someone talking through things with you if you need help. #### Cons At first customer service was an issue, but the rep that I was working with got replaced with someone I can really count on. Great company moving in the right direction! #### Reasons for switching to B2B Wave The previous website provider we used was very out of date and out of touch with communication. --- ### More than I expected - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: E-Learning - Company size: Self-Employed - Product usage: Used daily for less than 12 months - Reviewed: October 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Working with b2bwave has solved me many problems and has made my life easier in more ways I could count. I can't thank them enough for offering such services at such low prices. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Since the beginning everything was excellent. Features, customer support, UI and overall communication has been much more than I would expect. #### Cons I wish I had found b2bwave earlier. I understand they are a new company and their progress in the past two years has been astonishing. --- Showing 1 - 10 of 52 Reviews Load More Reviews ## B2B Wave Popular Comparisons [Adobe Commerce vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/magento-commerce/)[Salesforce Commerce Cloud vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/salesforce-b2c/)[Wholesale Suite vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/wholesale-suite/)[Shopamine vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/shopamine/)[ewiz commerce vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/ewiz-commerce/)[PrestaShop vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/prestashop/)[nopCommerce vs B2B Wave](https://www.softwareadvice.com/distribution/b2b-wave-profile/vs/nopcommerce/) [Compare All Alternatives](https://www.softwareadvice.com/distribution/b2b-wave-profile/alternatives/) ## Other Top Recommended Distribution Software [NetSuite](https://www.softwareadvice.com/accounting/netsuite-financials-accounting-software-profile/) **4.2** (2067) Recently recommended **51** times [Focus X](https://www.softwareadvice.com/product/3600-focus/) **3.8** (119) Recently recommended **48** times [ERP One](https://www.softwareadvice.com/erp/k8-profile/) **3.0** (1) Recently recommended **31** times [DigitBridge](https://www.softwareadvice.com/distribution/digitbridge-profile/) **5.0** (2) Recently recommended **32** times Stuck Between Options? 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