---
title: "OptimoRoute Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of OptimoRoute. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if OptimoRoute is a good fit for you!"
source_url: "https://www.softwareadvice.com/distribution/optimoroute-profile/reviews/"
page_type: "reviews"
language: "en"
---

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OptimoRoute Reviews

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# OptimoRoute User Reviews

## Reviews summary

- Overall rating: 4.6/5
- Total reviews: 268

### Secondary ratings

- Ease of use: 4.6/5
- Customer support: 4.6/5
- Value for money: 4.5/5
- Functionality: 4.5/5

### Rating distribution

- 5 stars: 186 reviews (69%)
- 4 stars: 70 reviews (26%)
- 3 stars: 11 reviews (4%)
- 2 stars: 1 reviews (0%)
- 1 star: 0 reviews (0%)

### Most mentioned pros

- It helps us use our delivery vehicle and driver more efficiently, reduces stress on busy delivery days, and makes the whole process more professional.
- Complete and change my improvement in my business giving me the chance to add orders in real time, is like having my own store in a car
- The delivery notifications are just as valuable, our customers and partners know exactly what to expect, which reduces confusion and improves communication across the board.

### Most mentioned cons

- Automatic routes planning (more then 1 days) gets messy - most of the time when there a lot of orders and there is 2 orders in one place just different working time it just skips job that takes more time.
- The route optimization between neighboring locations is not very accurate, which creates extra work on my end. When I’m managing dense delivery routes with many stops close together, the system often sequences them out of order or sends drivers back and forth across the same areas.
- It also lacks basic endpoints like bulk order retrieval by date, making custom integrations a hassle.

## OptimoRoute customer reviews

Showing reviews 1-25 of 268 (page 1).

### A dependable solution for daily routing

- Overall rating: 5/5
- Reviewer: Lily E.
- Verified reviewer: Yes
- Industry: Logistics and Supply Chain
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: January 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, my experience with OptimoRoute has been very positive. It’s reliable, easy to use, and helps keep our daily operations organized and running smoothly.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I’ve been using OptimoRoute daily for over three years, and I think that alone says a lot. It’s reliable, easy to work with, and has become an essential part of my day today operations

#### Cons

Last minute route changes can reset pending orders, requiring manual updates one by one, which can be repetitive during busy days.

---

### Great route planning tool for small delivery businesses

- Overall rating: 5/5
- Reviewer: Matej R.
- Verified reviewer: Yes
- Industry: Farming
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, our experience with OptimoRoute has been very positive. It gives good value for money because it saves a lot of manual work and helps us organize deliveries more efficiently. For a small or medium business doing its own delivery management, that time saving is very important. The user interface is generally clear and easy to understand, even for everyday practical use, not just for technical users. From a delivery management perspective, OptimoRoute has made our process much more structured. We can plan routes, monitor progress, and communicate better with customers. Tracking and monitoring features give us more control over the delivery day, which is especially important when delivering fresh produce where timing matters. Customer support has been helpful when needed, and the software feels reliable enough for real business use. I also appreciate that it gives a more professional impression to customers compared with manually planned deliveries. Security is also important for us because we handle customer names, addresses, phone numbers, and delivery details, so we expect route planning software to treat that information seriously.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I like most about OptimoRoute is how much time it saves when planning delivery routes. We use it for our local fruit webshop deliveries, where we have many customer addresses, different delivery areas, and limited delivery capacity. Instead of manually organizing stops and trying to guess the best order, OptimoRoute gives us a clear and efficient route plan very quickly. It helps us use our delivery vehicle and driver more efficiently, reduces stress on busy delivery days, and makes the whole process more professional. Customer notifications, route tracking, and delivery monitoring are also very useful because customers have better information and we have a clearer overview of what is happening in the field

#### Cons

The main thing I would improve is address handling. In real-life ecommerce, customers often enter addresses in different formats, with missing details, small mistakes, or local variations. OptimoRoute works well when the address data is clean, but we sometimes still need to manually correct or adjust addresses before optimization. Better automatic recognition and correction of imperfect addresses would make the software even more useful. This is just an inconvenience not a real issue

#### Reasons for switching to OptimoRoute

OptimoRoute also offers better value for money compared with alternatives we considered. For example, Routific was more expensive for our use case, and its email notification setup required displaying a phone number, which was inconvenient because many customers would call unnecessarily instead of simply following the delivery information. OptimoRoute fits our delivery workflow better.

#### Vendor response

Hi Matej, Thank you for such a thoughtful review. We’re really glad OptimoRoute has helped bring more structure and efficiency to your fruit delivery business. When you’re managing fresh produce deliveries with limited capacity and busy schedules, saving time and reducing stress can make a huge difference. It’s great to hear the route planning, tracking, and customer notifications are helping both your team and your customers feel more informed and organized. We also appreciate your feedback about address handling. Real world customer data is rarely perfect, and your point about local variations and missing details is very valid. Hearing that OptimoRoute gives your business a more professional feel and supports your growth means a lot to us. Thank you again for trusting us with such an important part of your operation. Best OptimoRoute Team

Replied May 2026

---

### optimoroute makes business logistics easier

- Overall rating: 5/5
- Reviewer: jennifer g.
- Verified reviewer: Yes
- Industry: Farming
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: August 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

great - works well for our business needs. have been a customer for many years and always get quick assistance when needed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

quick and easy to use. generally works without any glitches. love the sms feature for customers to track their orders.

#### Cons

wish the phone app allowed you to modify the route. sometimes i am not at my computer when i want to modify our drivers routes.

#### Reasons for choosing OptimoRoute

i only have experience with optimoroute and havent wanted to try to learn something new

---

### Good Features, Inconsistent Routing Between Nearby Locations

- Overall rating: 3/5
- Reviewer: Miller J.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: December 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Experience is 3 stars. It works for what I’m doing, but it could be much more optimized. It often takes me 15–30 minutes to manually adjust a 160-location route because I don’t like my drivers going in circles. I’m sure Optimoroute performs well for trucking, but for neighboring deliveries, it feels mid.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

I really like the mobile integration feature, the live dashboard, the POD requirements, and the report export tools. These all make it easier to manage large delivery routes and keep my team organized in real time. The exports are helpful, but they would benefit from better photo access and more flexibility. Ideally, I should be able to create custom reports for my clients and adjust exactly what they can or cannot see. This matters because there are times when certain locations shouldn’t be shared, or when specific information needs to remain confidential. Adding that level of control would make the reporting feature significantly stronger.

#### Cons

The route optimization between neighboring locations is not very accurate, which creates extra work on my end. When I’m managing dense delivery routes with many stops close together, the system often sequences them out of order or sends drivers back and forth across the same areas. This defeats the purpose of efficient routing and forces me to manually reorganize routes that should already be streamlined. For large-scale drops with 100+ locations, these inaccuracies add up quickly and impact both time and fuel efficiency. The tool has potential, but the optimization for neighboring locations definitely needs improvement.

---

### Excellent software, well designed and always being improved.

- Overall rating: 5/5
- Reviewer: Adolfo S.
- Verified reviewer: Yes
- Industry: Commercial Real Estate
- Company size: Self-Employed
- Product usage: Used daily for less than 2 years
- Reviewed: July 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

very good software, company and billing is all in place, have no complaints, no downtime, no issues and no problems.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Its very easy to use, user friendly, fast and it does the work in the best way possible, times i have reached out customer service they have very fast replies to any concern i have, i have been using it for almost two years now and even if i get a free routing app now im so used to its practicity that i wouldnt change it. isnt expensive, you get what you are paying for. One day with a bad route will make you waste a lot of money on time and fuel, its worth every dollar.

#### Cons

Only thing i dont like is when i have more than 100 routes the system wont enumerate my orders on the map and it just represents them with a dot. im the kind of persons who needs to see where im standing at in relation to my route, so i keep my routes under 100 so i can have the full experience and calm my anxiety. I understand it would look like so saturated with all those numbers if its more than 100 but its just my personal opinion.

---

### Great software, reasonable cost

- Overall rating: 4/5
- Reviewer: Neil O.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

It's been good overall. I did have the option to plan 2 routes, but had to reduce it to 1, because of a cost increase that happened a year or two ago.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Optimoroute is easy to use, and many improvements over the years, makes that much more so. Drag and drop capability is an example.

#### Cons

The cost - even though compared to many others, it is relatively lower cost, it is really the only thing I can look less favourably on (yes, I'm from Canada).

#### Reasons for choosing OptimoRoute

We are franchise system, and it was recommended by the franchisor - despite cost increases, we stuck with them, as the price is still better than many others out there.

#### Vendor response

Hi Neil, Thanks for the honest review and for sticking with us over the years, that really means a lot. We’re glad to hear the platform has become easier to use over time and that features like drag and drop are making your day to day planning smoother. Those small improvements really add up when you’re working with routes regularly. Thanks again for the trust, especially knowing you’ve explored other options. We’re glad OptimoRoute continues to be a good fit for your franchise operations. Best OptimoRoute Team

Replied April 2026

---

### Great software for my one man company

- Overall rating: 5/5
- Reviewer: Bryant L.
- Verified reviewer: Yes
- Industry: Environmental Services
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: March 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My business wouldn't run nearly as smooth without Optimo Route. It's affordable and I am still discovering useful features. Highly recommended.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Optimo Route has been an essential routing software for my small business. I am just one man doing local residential irrigation. I can easily route all my appointments for the day, week, month, year. I have annual services and can easily schedule using past routes and copy to future visits. There are many options I don't utilize but see value as my business grows. I can easily change routes, see the addresses on a map, client names, assign priority stops, and then send it all to the driver app. I have not encountered any issues that needed support. The monthly fee is nothing compared to the value and ease. This is an entire logistics and transportation program.

#### Cons

There are so many software programs that offer these same logistical options within larger client service and booking programs. Once my business is big enough to use one of those complete service all-in-one management programs, I probably will not need Optimo. For now it keeps my overhead costs low as I just have to do a little extra work to manually sync with my appointment and client Mgmt program.

#### Reasons for switching to OptimoRoute

Offers the features I needed to organize my company routing.

#### Vendor response

Hi Bryant, Thank you for the great review! We love hearing how OptimoRoute helps keep a one-person operation running smoothly. When you’re doing everything yourself, having your routes for the day, week, or even the whole year clearly organized can make a huge difference. It’s also great that you’re already seeing value in features you may use as your business grows. And while many larger management platforms include basic routing, quite a few teams still pair them with OptimoRoute for the optimization side. If you ever want help connecting OptimoRoute with your client management tool to reduce the manual syncing, our team will be happy to help. Thanks again for the recommendation! Best OptimoRoute Team

Replied April 2026

---

### Great for dispatchers, frustrating for developers

- Overall rating: 4/5
- Reviewer: FORREST S.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

While OptimoRoute is a capable standalone product for dispatchers, it falls short as a developer platform. We are building a custom app around their routing engine, and the lack of administrative API endpoints forces us into clunky, manual workarounds for onboarding. It's great for basic route planning, but the API needs a major overhaul to support real scalability.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The actual route optimization engine is very powerful. Once you finally get your data and fleet configured in the system, it handles daily planning, order pushing, and live tracking reliably. It's a solid operational tool for day-to-day dispatch execution

#### Cons

The REST API is severely limited and not developer-friendly for administrative tasks. The biggest roadblock is that you cannot programmatically create or import new drivers or vehicles via the API. Even for a brand-new driver, you are forced to break out of your custom app and manually use their web dashboard or CSV upload to build their profile before the API can interact with them. It also lacks basic endpoints like bulk order retrieval by date, making custom integrations a hassle.

#### Reasons for choosing OptimoRoute

Price was the major deciding factor. Full-suite platforms like ServiceTitan and Jobber were cost-prohibitive because we would be paying a premium for CRM and invoicing features we simply didn't need. OptimoRoute gave us a much better price-to-performance ratio by offering a powerful, standalone routing engine without the bloated software costs.

---

### Loveing OptimoRoute

- Overall rating: 5/5
- Reviewer: Nancy H.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I love optimoroute. It has made making my route and keeping track of my drivers progress so much easier. It does everything I need it to do. I haven't found another routing service that does a better job than OptimoRoute

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 2/5
- Functionality: 4/5

#### Pros

This app has made my routing so much easier. I like how easy it is to route and how much it saves me time communicating changes to the route with my drivers. I always recomend Optimoroute to other mom&pop trash companies since it is so inexpensive and worth every feature.

#### Cons

I would like to see more on demand customer support even if it is an AI chat bot helping me figure out how to fix something. Theres so many features I haven't started working with since I am not 100% sure that I know how it will work.

#### Reasons for choosing OptimoRoute

Beacuse of the pictures that we can uptraload to the route. THis helps us so much when clients claim something was not done

---

### Awesome product for the price.

- Overall rating: 4/5
- Reviewer: DJ T.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I've been using the service for years, I use Jobber as my CRM but the routing and automatic communication is garbage. Optimoroute has been my go to service for years now. With lot's of different needs from overnight routing for weeks, across hundreds of locations, to day to day service use. There are so many parameters which is great, but sometimes can make it hard to use for someone new to the software. I've always had someone call me and help me with service although it usually took a couple days for them to get back to me. Without a computer it's nearly impossible to edit or change your routes, the mobile desktop version doesn't work and these changes can't be made from the app.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

super quick and efficient to transfer data and best routing I've found especially for the price. customer support has been amazing when I needed assistance, although it usually took a couple days to talk to someone in person. love the automated texts for tracking and appointment time frames.

#### Cons

Lot's of options can make it difficult to learn, some parameters will keep you from being able to route orders with no clear reasoning why. takes some time and patience to figure this out.

#### Reasons for choosing OptimoRoute

other routing services were as the crow flies, too much hands on to create routes.

#### Vendor response

Hi DJ, It’s great to hear the routing quality stands out, especially compared to other tools you’ve tried. Moving data quickly, building routes across hundreds of locations, and having automated texts keep customers in the loop… that’s real operational value. We’re also glad our support team has been there when you needed help. That follow-up matters, even if it sometimes took a little patience. We hear you on the learning curve and the number of parameters. There’s a lot of power under the hood, and that can feel heavy at first. And your point about editing on mobile is noted. Thanks again for sticking with us and for sharing such an honest review. Best OptimoRoute Team

Replied February 2026

---

### Excellent Delivery Tracking Software

- Overall rating: 5/5
- Reviewer: Graham C.
- Verified reviewer: Yes
- Industry: Wholesale
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Great software to use and very customer friendly as well, tracking for customers to be able to see where the drivers are, has cut down on phone calls to the office asking where the delivery is up to.

#### Cons

Nothing major but for us we would like to have the ability to place customers in the system to like a holding area to be ready to allocate a delivery day to drag or move to the relevant day when required, or if there is a change they can be removed from a route back to holding for rearranging instead of deleting or placing in a random day to save re entering the details.

#### Reasons for switching to OptimoRoute

I received a delivery myself and Optimoroute was used and i liked it as a consumer

#### Vendor response

Hi Graham, Thank you for the thoughtful review! We're happy to hear that OptimoRoute has been a great tool for your team and has made a real difference in customer communication—cutting down on those “where’s my delivery?” calls is always a win! Your suggestion for a “holding area” to temporarily store orders before assigning or rescheduling them is a great idea. That kind of flexibility would certainly make managing dynamic delivery schedules even easier. We’ll share this with our product team for consideration. Thanks again for your feedback and for using OptimoRoute! OptimoRoute Team

Replied August 2025

---

### EASY TO WORK ON

- Overall rating: 5/5
- Reviewer: vumani t.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, my experience with OptimoRoute has been very positive. The platform has significantly improved route planning efficiency and reduced the time spent manually organizing schedules. Its automated optimization saves time, lowers fuel costs, and improves overall operational productivity.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I liked most about OptimoRoute is its powerful route optimization capability. It significantly reduces planning time by automatically generating the most efficient routes, which helps save fuel, reduce travel time, and improve overall productivity. The platform is very user-friendly and easy to navigate, making it simple to schedule, adjust routes, and track drivers in real time. I also appreciated the real-time tracking and customer notification features, which improve communication and customer satisfaction. Another major advantage is its flexibility — it allows easy rescheduling, handles last-minute changes well, and provides detailed reporting that helps with performance analysis and operational improvements.

#### Cons

One of the main drawbacks is that the pricing can be relatively high for small teams or businesses with a limited budget. Some advanced features are only available on higher-tier plans, which may not be cost-effective for everyone. The system can also feel slightly complex at first, especially during the initial setup phase. Configuring all the settings, constraints, and integrations may require some time and training.

#### Vendor response

Hi Vumani, Thank you for such a detailed review. It really shows how closely you’ve worked with the platform. We’re glad to hear the optimization is saving you time and helping improve productivity. When routes come together quickly and drivers stay on track, everything just runs smoother. It’s also great that real-time tracking and customer notifications are making communication easier, that’s a big part of the day-to-day experience. We love that you’re making use of the flexibility too. Being able to adjust routes and handle last-minute changes without starting from scratch can be a real lifesaver. We appreciate your notes on pricing and the initial setup as well. Thanks again for sharing your experience — we’re glad OptimoRoute is supporting your workflow. Best OptimoRoute Team

Replied April 2026

---

### Reliable Route Optimization with Strong Efficiency Benefits

- Overall rating: 5/5
- Reviewer: mike s.
- Verified reviewer: Yes
- Industry: Food Production
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, my experience with OptimoRoute has been positive. It has helped streamline scheduling and route planning, reduced operational inefficiencies, and improved coordination. While there are minor areas for improvement, the benefits outweigh the drawbacks for organizations that depend on optimized routing.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Functionality: 5/5

#### Pros

The most valuable feature is the route optimization engine. It simplifies complex scheduling and improves overall workflow efficiency. The automation reduces manual errors and saves significant planning time.

#### Cons

Pricing may be a consideration for smaller businesses. Additionally, the initial setup and learning process can take some time before users feel fully comfortable with all features.

#### Vendor response

Hi Mike, Thank you for such a clear and thoughtful review. We’re really glad to hear the optimization engine is making a difference. Taking complex scheduling and turning it into something manageable, while saving time and reducing errors can change the pace of the whole operation, especially in food production. It’s also great to hear it’s helping with coordination and keeping everything running more smoothly day to day. When planning becomes easier, everything downstream tends to fall into place. We appreciate your notes on pricing and the initial setup as well. Thanks again for sharing your experience and for trusting OptimoRoute. Best OptimoRoute Team

Replied April 2026

---

### Grow Efficiently

- Overall rating: 5/5
- Reviewer: Santiago A.
- Verified reviewer: Yes
- Industry: Logistics and Supply Chain
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Excellent experience. It has helped me grow my business with efficiency and trust. Also is very affordable.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Flexibility about programming different routes with several instructions and having the delivery proof for the client

#### Cons

Sometimes it lags between central platform and driver app. Generating some mistakes on deiver route live

#### Vendor response

Hi Santiago, Thank you for the great review. We’re really glad OptimoRoute has helped you grow your business with more efficiency and trust. Being able to build flexible routes with detailed instructions while also giving clients clear proof of delivery can make a huge difference in logistics operations. We appreciate your note about occasional lag between the platform and driver app as well. That’s helpful feedback and we understand how important real time accuracy is in the field. Thanks again for sharing your experience. We’re proud to support your growth. Best OptimoRoute Team

Replied May 2026

---

### Review of Optimoroute

- Overall rating: 5/5
- Reviewer: Dale D.
- Verified reviewer: Yes
- Industry: Utilities
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, I am completely satisfied. I think that is shown in the fact that I have been using it for about 5 or so years.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like the ease of use. For the most part it has everything that I need. It allows me to add all of the stops that I need.

#### Cons

Sometimes it will throw the address/stop to a different location than it actually is and only the person running the route knows where it actually is.

#### Vendor response

Hi Dale, Thank you for the great review and for being with us for five years or so. That kind of long term trust really means a lot. We’re glad OptimoRoute has been easy to use and flexible enough to handle all the stops you need day to day. We also appreciate your note about occasional address placement issues. That’s helpful feedback. Thanks again for sharing your experience and for continuing to trust OptimoRoute with your routing. Best OptimoRoute Team

Replied May 2026

---

### Worth the investment.

- Overall rating: 4/5
- Reviewer: Giles H.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: December 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Worth the time and investment to get it set up. We can track our drivers, deliveries (the pictures are great and have saved us a number of times) and look back at past trends by delivery date.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The routing appears eminently sensible. It's pretty darned easy to use for us and our drivers. The pictures (once we started using this feature) have definitely saved our bacon.

#### Cons

There's a definite learning curve in how to use and integrate into our systems. Whilst it's worth it, it does feel quite laborious at the start.

#### Vendor response

Hi Giles, “Saved our bacon” — we love that. And we know exactly what you mean. Those photos can be the difference between a long back-and-forth and a quick, clear resolution. When you can look back and see what happened, it changes the conversation completely. We’re glad the routing feels sensible and that your drivers find it easy to use. That practical, no-drama usability is what we aim for. If it works in the real world — not just on paper — that’s what matters. You’re absolutely right about the early days, though. Getting everything integrated and dialed in can feel laborious at first. There’s some upfront heavy lifting. But it’s good to hear that once it’s in place, it’s worth the investment — especially with tracking, historical trends, and delivery proof all working together. Thanks for sharing such an honest take. We really appreciate it. Best OptimoRoute Team

Replied February 2026

---

### Reliability works

- Overall rating: 5/5
- Reviewer: Chris W.
- Verified reviewer: Yes
- Industry: Consumer Services
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My experience with the system is easy to use and reliable, i haven't had any major issues with it and we have been using it for 10 yrs, so thank you

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Easy to use and follow the progress on all our vehicles, great system to use for future runs and planning

#### Cons

refreshing can be an issue, but it clears up every time, once or twice a day i need to refresh the system cause it has frozen?

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### Amazing platform

- Overall rating: 5/5
- Reviewer: ilan a.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Its amazing platform, very friendly and easy to operate, we using past 7 years and we very happy, thank you

#### Cons

Some places to improve text messages to customers before and after, customer need to click and confirm the delivery otherwise we need to text all customers again to make sure everyone received notifications for delivery.

#### Vendor response

Hi Ilan, seven years is a long time, and we’re really grateful you’ve stuck with us for so long. Hearing that OptimoRoute has been easy to use and part of your operation for years means a lot to our team. We also appreciate the feedback around customer text messages and delivery confirmations. That’s a very real, day-to-day pain point, and you’re right — having customers confirm more smoothly would save time and extra follow-ups. Feedback like this helps us understand where small improvements can make a big difference. Thanks again for the trust and for taking the time to share your experience. We’re always here if you want to talk through your setup or explore options that might help today. Best OptimoRoute Team

Replied January 2026

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### Super Helpful!

- Overall rating: 5/5
- Reviewer: Yvonne S.
- Verified reviewer: Yes
- Industry: Non-Profit Organization Management
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: October 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall experience with OptimoRoute has been amazing. We have been users for 4+ years now and I could not imagine how much harder my job would be if I had to do my job without this program!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

OptimoRoute helps our Non-Profit serve clients in our community much easier. It's a fairly cheap program that is easy to use, keeps our clients information safe and secure, and helps us be as efficient as possible when planning delivery routes along our town. It also helps keep track of successful vs unsuccessful deliveries so we can follow-up accordingly. All the set-up and import of data is easy to do!

#### Cons

Nothing, It's covered all our bases! There's many options I know I'm not using so I'm sure it offers way more than what I am currently using!

#### Vendor response

Hi Yvonne, This really means a lot to us. Knowing OptimoRoute helps your non-profit serve people in your community more easily. When routes run smoothly, follow-ups don’t slip through the cracks, and client information stays safe, it frees you up to focus on the work that actually matters — helping people. We also love your honesty about not using every feature yet. That’s completely normal. Think of OptimoRoute like a well-stocked toolbox — you don’t need every tool every day, just the ones that make your job easier right now. And if you ever want to explore more, we’re always happy to help. Four-plus years with us is huge, and hearing that you can’t imagine doing your job without it… that’s incredibly humbling. Thank you for the trust and for the work you do in your community. We’re really glad to be part of it. All the best. OptimoRoute Team

Replied December 2025

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### Great overall user friendly and great optimization

- Overall rating: 5/5
- Reviewer: neil a.
- Verified reviewer: Yes
- Industry: Individual & Family Services
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy of input and great route calculations for lawn care treatments routes. Hopefully as business expands it will become more useful

#### Cons

The price is a little too high for a single user and jumped considerably a couple of years back. Would be better to have a lower tier single user with maybe less features that are not required.

#### Vendor response

Hi Neil, Thank you — we’re really glad OptimoRoute is helping with your lawn care routes. When input is simple and the route calculations just work, it takes a lot of stress out of planning the day. And as you grow, having that solid foundation in place can make expansion feel a lot more manageable. We also appreciate you sharing your thoughts on pricing. Thanks again for taking the time to share your experience — we’re glad to be part of your growth. Best OptimoRoute Team

Replied February 2026

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### The Best & Easy Route Optimizing Software

- Overall rating: 5/5
- Reviewer: Jean Pierre F.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The Live Tracking system of the driver. Overall its the best works perfectly fine with out requirements. Proof of delivery signature of the customers attachment of the photos help a lot to keep track.

#### Cons

I am using the software from 2024 starting and now its 2026 mid and never had any complaint and never faced any issue.

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### loving OPTIMOROUTE

- Overall rating: 5/5
- Reviewer: Andrea M.
- Verified reviewer: Yes
- Industry: Alternative Medicine
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

have used other routing services and it was always issue with it and being able to use optimoroute has been a huge help and joy!!!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

the user interface is so easy to manage especially in fast paced times. customer support is always ready and willing to help with ease.

#### Cons

issues when putting in locations and adding the first line it will act funny sometimes but other then that no problems here

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### awesome routing product for [sensitive content hidden]

- Overall rating: 5/5
- Reviewer: Gary S.
- Verified reviewer: Yes
- Industry: Import and Export
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: December 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

great product

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

we have been using for last 5-7 years on a daily basis to grocery delivery routing and it has never been down and worked flawlessly for us

#### Cons

direct intergration with shopify great product

#### Vendor response

Hi Gary, Thanks for the kind words and for sticking with us for so many years. Using OptimoRoute daily for grocery deliveries and having it run reliably without downtime is exactly what we aim for. When things are moving fast, “it just works” really matters. We also appreciate the note about Shopify integration. That’s helpful feedback, and it’s always good to know what would make an already solid setup even better for you. Thanks again for the trust and for sharing your experience. Best OptimoRoute Team

Replied January 2026

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### Optimo Route Review

- Overall rating: 5/5
- Reviewer: James S.
- Verified reviewer: Yes
- Industry: Logistics and Supply Chain
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: September 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience with Optimo route was very, very, very excellent. I highly recommend this program

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I like the most about Optimo Route isI love the ease of arranging routes for all the drivers in my crew

#### Cons

The thing I liked the least about Optimo route is it's A little pricey but not to bad and a little bit affordable

#### Vendor response

Hi James, thanks for taking the time to share your experience! We’re really happy to hear how much OptimoRoute has helped simplify route planning for your crew — that’s exactly the kind of impact we aim for. We understand your thoughts on pricing, and it’s great to know you still find it affordable and worthwhile for what it delivers. Best OptimoRoute Team

Replied November 2025

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### Brillant Planning 5* Service

- Overall rating: 5/5
- Reviewer: Ryan S.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, the experience is Brilliant could not a fault. With lots of updates and always new features being added.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Absolutely brilliant! This route planning software is incredibly user-friendly and efficient. It simplifies travel planning with intuitive features and accurate directions. Highly recommend it for anyone looking to streamline their route Planning effortlessly!

#### Cons

This route planning software is fantastic and user-friendly. However, it would be even better with a dedicated app for on-the-go access for the route planners. An app would enhance convenience and usability, making route planning seamless and efficient.

#### Vendor response

Hi Ryan, Thank you for the fantastic review! We're thrilled to hear that OptimoRoute has been such a user-friendly and efficient solution for your route planning needs. It’s great to know the intuitive features and accuracy have helped simplify your travel planning. We really appreciate your suggestion for a dedicated app for route planners—we agree that it would enhance on-the-go convenience, and it's something we're actively exploring. Thanks again for your kind words and continued support—we're glad to have you with us as we keep improving and adding new features! OptimoRoute Team

Replied August 2025

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OptimoRoute Reviews, Pros and Cons - 2026 Software Advice