--- title: "Informed Repricer Software Reviews, Demo & Pricing - 2026" description: "Review of Informed Repricer Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/ecommerce/informed-co-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Pricing Optimization Software](https://www.softwareadvice.com/pricing-optimization/) / Informed Repricer Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview # Informed Repricer Review From $99-$199/month Free trial 2 plans On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews ## Overview Informed Repricer 4.8 [(4)](https://www.softwareadvice.com/ecommerce/informed-co-profile/#reviews) Pricing Starting at $99.00 flat rate per month ### About Informed Repricer Informed Repricer helps sellers on Amazon and Walmart stay competitive, increase sales, and maximize profits with sophisticated repricing strategies built for every business model. Whether your goal is to win more Buy Boxes, find the optimal price, or protect your margins, our customizable algorithms give you the precision and control to achieve it. Combining AI and machine learning with more than 15 years of repricing expertise, we’ve developed powerful algorithms that continually optimize your prices based on your unique goals and competitive strategy. Beyond advanced repricing, Informed Repricer provides robust profit-protection tools, in-depth reporting and analytics, and exceptional customer support giving you everything you need to price smarter and grow your business with confidence. ## Informed Repricer User Interface ## Popular Informed Repricer Alternatives Main Product Informed Repricer 4.8 [(4)](https://www.softwareadvice.com/ecommerce/informed-co-profile/#reviews) Ratings Breakdown - 4.25Ease of use - 4.50Value for money - 5.0Customer support - 4.50Functionality Pricing Starting at $99.00 per month Alternative Product [Smartpricing](https://www.softwareadvice.com/product/484702-Smartpricing/) 4.6 [(46)](https://www.softwareadvice.com/product/484702-Smartpricing/#reviews) Ratings Breakdown - 4.54Ease of use - 4.45Value for money - 4.67Customer support - 4.57Functionality Pricing Starting at €98.00 per month Alternative Product [PriceShape](https://www.softwareadvice.com/pricing-optimization/priceshape-profile/) 4.7 [(53)](https://www.softwareadvice.com/pricing-optimization/priceshape-profile/reviews/) Ratings Breakdown - 4.81Ease of use - 4.65Value for money - 4.92Customer support - 4.57Functionality Pricing Starting at €599.00 per month Alternative Product [Pricing HUB](https://www.softwareadvice.com/retail/pricing-hub-profile/) 4.2 [(25)](https://www.softwareadvice.com/retail/pricing-hub-profile/#reviews) Ratings Breakdown - 4.28Ease of use - 4.09Value for money - 4.72Customer support - 4.28Functionality Pricing Starting at €5000.00 per month Alternative Product [Multiply](https://www.softwareadvice.com/marketplace/multiply-profile/) 4.9 [(44)](https://www.softwareadvice.com/marketplace/multiply-profile/#reviews) Ratings Breakdown - 4.77Ease of use - 4.84Value for money - 4.95Customer support - 4.73Functionality Pricing Starting at €159.00 per month Alternative Product [PriceLabs](https://www.softwareadvice.com/vacation-rental/pricelabs-profile/) 4.9 [(250)](https://www.softwareadvice.com/vacation-rental/pricelabs-profile/reviews/) Ratings Breakdown - 4.60Ease of use - 4.81Value for money - 4.84Customer support - 4.82Functionality Pricing Starting at $9.99 per month ## Informed Repricer Pricing and Plans Starting price: $99.00 per month Free Trial Free Version Launch $99.00 flat rate, per month No plan information available Professional $199.00 flat rate, per month No plan information available ## Informed Repricer Features - Popular features found in Pricing Optimization Competitor Price Tracking Custom Pricing Rules Dashboard Dynamic Pricing Predictive Pricing Models Price differentiation Price List Management Profitability Analysis Repricing engine - More features of Informed Repricer Activity Dashboard Adaptive Learning Alerts/Notifications API Approved Workflows Customizable Reports Data Import/Export Data Visualization eCommerce Management Machine Learning Monitoring Multi-Currency Multi-Store Omnichannel Pricing Personalized Pricing Predictive Analytics Price/Margin Management Price Optimization Pricing Analytics Real-Time Analytics Real-Time Data Real-time Insights Real-Time Monitoring Reporting/Analytics Reporting & Statistics Sales Reports Search/Filter Third-Party Integrations Visual Analytics ## Informed Repricer User Reviews ## Informed Repricer customer ratings - Overall rating: 4.8/5 - Total reviews: 4 ### Rating distribution - 5 stars: 3 reviews (75%) - 4 stars: 1 reviews (25%) - 3 stars: 0 reviews (0%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Secondary ratings - Ease of use: 4.3/5 - Value for money: 4.5/5 - Customer support: 5/5 - Functionality: 4.5/5 --- Have you used Informed Repricer and would like to share your experience with others? ### Excellent repricing tool for Amazon & Walmat sellers! - Overall rating: 5/5 - Reviewer: Ray H. - Verified reviewer: Yes - Industry: Retail - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: May 2024 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros - The user interface is great - The flat-fee pricing model saves us a ton of money over tools that charge a % of sales - Having 1 tool that can handle both Amazon & Walmart repricing - Repricing algorithm is intelligent enough to not lower pricing when it doesn't need to. #### Cons - The Walmart repricing seems slower than the Amazon repricing, but this could just be a limitation of Walmart's APIs. #### Reasons for switching to Informed Repricer Because SellerEngine was charging us a % of our sales, whereas Informed charged a flat monthly subscription. Given the amount of sales we were doing, it was thousands of dollars cheaper for us to use Informed. #### Vendor response We are so happy to hear that you love our user interface and that our pricing is affordable for your business. We're also happy to hear that you use Informed Repricer because our repricing algorithms don't lower your prices in cases where it doesn't need to - we're proud to provide repricing strategies that always protect your profit margins. Thank you for using Informed Repricer and for taking the time to review your experience! Replied May 2024 --- ### Great portal to control pricing and inventory flow. - Overall rating: 5/5 - Reviewer: andy r. - Verified reviewer: Yes - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: February 2020 - Review source details: This review was submitted organically. No incentive was offered Overall very good. I use this as my first port of call to see what's going on with my store. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Very easy to use, clear information and layout. #### Cons I would like to see the ability to see further into the past in terms of sales and cash flow to see how the business is growing.. I would like the ability to rank the columns in the data by velocity so i can see at a quick glance which are my hot sellers and which are maybe in need of tweeking.. I also don't like the way the software allows the breaking of MAP policy by hiding the price.. I think this encourages bad behaviour from others and is what is killing the start ups. Can we have more than 100 items on a page please too. Website is slow to load so takes time to navigate around. Logs me out too quickly too... always having to log in which takes time as site is slow. #### Vendor response Hi Andy, Thank you for the review! We have been busy addressing a lot of the improvements you mentioned over the past year. Including expanding sales, revenue, and profit data further into the past, allowing sorting listings by velocity, and using MAP as a Min Price boundary by default vs. hiding until check-out. We have also speed up load times! Thank you for being our customer! Replied July 2021 --- ### Somewhat sufficient - Overall rating: 4/5 - Reviewer: Lukas N. - Verified reviewer: Yes - Industry: Retail - Company size: Self-Employed - Product usage: Used weekly for less than 6 months - Reviewed: June 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Have been using informed for a little over 4 months now on the big 2 US marketplaces, seems to be sufficient eventhough it doesn't provide as many pricing algos for Walmart as it does for Amazon #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Informed.co is easy to set-up, and has integrations with most of the e-commerce platforms or marketplaces that you'll want to have covered. Seems to does its job well. #### Cons Monthly plan is calculated off of total revenue, even when informed reprices say only 5% of your total product range. That's obviously unfair, but there is no other solution for that. --- ### Great product, have been a loyal user for several years - Overall rating: 5/5 - Reviewer: Kevin W. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: February 2020 - Review source details: This review was submitted organically. No incentive was offered No issues, fast customer service #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to setup, easy to setup multiple strategies, Cost is pulled directly from Inventory Labs #### Cons That Min/Max isn't pulled from IL like it was originally planned. #### Reasons for switching to Informed Repricer I needed consistent repricing 24/7, At that time you were planning to link it to IL #### Vendor response Hi Kevin, Thank you so much for your kind review of Informed! We're so happy that you've been using our repricer for years. Replied February 2020 --- Showing 1 - 4 of 4 Reviews ## See what companies are saying about Software Advice