PatientLive is a cloud-based tool for pharma/biotech marketers, medical affairs, and market access professionals that provides real-time access to patient insights. It provides an easy way for people to participate in surveys on any topic by giving them tools to create their own survey questionnaires and recruit participants through social media channels. As they are collecting responses, they can view real-time results on the dashboard, allowing them to make informed decisions based on actual data rather than guesswork.