I provide consultancy as a freelancer for the implementation and operation of IT and marketing services for self-employed professionals and small retailers, such as lawyers, dentists and real estate agencies. In order to find a tool to use as a standard for mail marketing, I recently tested Benchmark mail, but I decided not to stick with it.

Clean, intuitive interface, user doesn't need to learn anything. Just log in and start using. For what it offers, it has a lower monthly price than competitors of the same level.

I needed customer service support and my issue took days to get answered and resolved. Furthermore, although it is possible to create campaigns, newsletters and customer journeys through automation, on other platforms this can be done in a much more intuitive way.

No benefits yet

Ease of use. Nice design, Makes it easy to track performance

I have sent the first email yesterday. Out of 409 people, only 75 have viewed the mail so far. No one registered online yet. One concern is that emails go to promotion or to junk. Another, is that marketing for your software is misleading. Is started with the free plan thinking that I can upload up to 2400 contacts and email them. The free plan did not work properly, I was allowed to email 250 persons a month, and I wasnt allowed to upload the contact list because your check found out that I have more than 5% invalid emails ( I believe this is a policy to force upgrading to pro, which we were going to do after testing the performance of benchmark).

Benchmark Email has been a sensational solution that meets our expectations. It is an easy to use tool.

The features of Benchmark Email are super exceptional. I do not dislike Benchmark Email.

Excellent - till a year back Poor - since the last few months (just unacceptable) Unless there is restoration of Benchmark used to be, we will stop using the platform

Ease of use ... pro-active helpdesk This has been reason that we have been using the platform for so many years

There has been a serious deterioration in the quality of the platform. Delivery rates have dropped upto by about 90-95% of what it used to be. Frivolous checks have been introduced that even your helpdesk is helpless to explain. Currently the platform as good as useless for us and already we have started working parallel to other platforms where are getting similar results that we used to get using Benchmark. All our emails through your platform is directed only to our clients or prospective clients who have signed with us to receive communication from us.

It was easy to setup and get the campaigns going.

The price is not lowest one for this kind of software.

I'm impressed with how professional they are, as well as how accessible. It's not hard to reach someone when something goes wrong (which is usually due to my inexperience with their interface).

Benchmark is head and shoulders above our experiences with other firms. While the interface is not quite as intuitive as I would like, it is easy enough to master, and there is ample customer service to help along the way. I cannot say enough good things about the people I've dealt with there so far.

I did have a problem with importing a graphic, even though it was in a format normally accepted (jpeg). Haven't found the time to resolve this, but that's on me, not them.

I love the application i think maybe given more time id be able to work the system like a pro

I like there is 24/7 live chat support also the drag and drop feature helped A TON !

The email delivery could be better and im filling up my files almost too quick

benchmark provides a great WYSIWYG editor - much better than most and all of the preset templates are fully responsive. Navigation is simple, the layout is clean, and the reporting functionality is great. seamless automation mapping makes setting up automated campaigns a breeze. GREAT customer service is also a bonus.

Like most email marketing suites, it can get pricey as subscribership grows a there are lower cost alternatives available but they lack the functionality that benchmark offers. image storage is limited to 10mb without upgrading to unlimited for an additional five a month. Deliverability is ok but could be further improved but is getting better.

Benchmark Email has been a great asset to our non-profit organization. I highly recommend it!

After many years of use, I can't find anything to complain about.

I came across Benchmark when a client decided to use them. I found it very easy to use and to set up for them.

I haven't found any cons thus far. Everything seems to be fairly simple to do.

Excellent customer service right from the get go

I like that Benchmark is clean looking and easy to navigate. You can create an email in no time. I like the email templates.

I don't like that I have to create a segment to email a few people in my list. Also my current website doesn't integrate with Benchmark to save emails. They said they were working on that feature, however. So not Benchmark issue.

Benchmark helps us communicate with our clients in a way that is both easy for us to use and easy on the eyes (for clients).

Creating and using lists is very easy, especially with the new upgrades! Adding contacts to lists works well with various options. I tend to upload excel files to make new lists, very easy within Benchmark. I do like that it's easy to merge lists -- and that the software only accepts one contact (if that contact is already on the merge to list). Somewhat easy to use when creating emails -- selecting blocks and design [but the source code isn't as easy to decipher and use (my commands do not seem to "take").] Using attachments and links and media is pretty easy as well. The reports (opens, click thrus etc) are very good! [However with the new interface, it's not as easy to back-track to the original Email Report (I find myself having to choose again from the report list).]

I don't really like that I can't "re-send" emails on my own schedule (not have to wait 1 week after last send). Also, emails from Benchmark DO get caught up in Junk Spam Trash Promotions folders of recipients and we do need to remind them (often) to check for their email. Also, when "copying" an email to use and re-name as a new email, I do not like that the software selects the "old" contact list to also mail to -- I've mistakenly sent emails to old contact lists and that was not a good thing in my situation.

We are a Provincial Health Authority covering an area roughly the size of France, and current health related information is critical to our subscribers. Benchmark resolved an issue of timely, wide reach that we had been trying to resolve.

The best part of this software is the ability to plan the reach in advance so our contacts are kept 'in the know' even when the editor is otherwise occupied with meetings, conferences, etc. We have three separate weekly and bi weekly going out to three different audiences, covering 2,500 individual contacts, and we can pre-populate weeks in advance and backfill where necessary at the last min, or just let the information go as scheduled.

The learning curve was steep, but short. We had a couple of false starts to begin with, but learned from our errors. Line spacing can be an issue. Even when the preview shows single spaced sometimes the publication comes out 1.5 or double spaced - not a big problem for our use, but we get some calls from our constituents about "weird formatting".

Email marketing , small business

Easy to use and very practical, code, 3th parts options, partnert programs

Sometimes emails go to spam and reports dont show exactly what happened

Easy comunication of our services and products to our contacts.

Is easy to use, and have a good team of client support.

The editor should be easy adjust to the client design, and i would like to know how to use all the tools but the informations or videos are in english and it will be good to have it in my own language.

Benchmark Email continues to raise the bar and continue to be the benchmark in terms of creating genuine email campaigns and automated emails. We are closer to our clients now because of this amazing platform

It has a drag and drop email design which makes it really easy to use. It is also possible to send out automated emails and personalized emails to help drive revenue. Their customer relations is also really impressive

Everything works perfectly in my opinion. There is virtually nothing to dislike

Overall, initially Benchmark was OK. The business problem I was solving with this product was sending out email campaigns.

The feature I liked the most about Benchmark Email was the automated email campaign.

The main issue I had with Benchmark was the deliverance of my emails. For some reason, once my emails were sent out, according to the report in Benchmark, emails were not being opened. That was very strange that none of my emails were being opened.

Good. I like the software.

Looks very professional and designs are gorgeous, giving a high-end and legitimate look for our company. I was also surprised and how easy and intuitive everything is. No need to sit through a training when you can figure everything out on your own, quickly. I especially like the free version.

The upgrade for a payment plan doesn't seem worth it for what we use it for. We just need the basics, not all the other bells and whistles.

Generally positive. It's our main e-mail blast marketing tool.

List management is very user friendly. That's the biggest plus for me. Easy to integrate sign-up forms.

Sometimes the builder (drag and drop, not HTML) is a little buggy. It seems to be getting better.

Good enough in order to be used for E-Mail Marketing

It has many Features for e-mail marketing

It does not offer a trial with enough amount of e-mails included...it offers a very limited features for it and people needs to check quality on this matter first (sometimes)

We've been using it for years, with very few issues.

Generally, it's very easy to use, and very intuitive. I love the fact that I can remove the Benchmark logo so that I'm not advertising Benchmark, but promoting our company's products instead.

Once in a while, it can get quirky, and not let me set things up exactly as I'd like. In those instances, Customer Support has been helpful to resolve issues.

It has allowed to start my email campaign with no initial outlay. For someone starting out in internet marketing this service is hard to beat.

Free to open your account and gather up to 2000 subscribers, making this service hard to beat for entrepreneurs to get started in email marketing. Very simple to use and understand.

A little more Wordpress integration would be very welcome and the selection of sign up forms is a little limited.

It provides direct contact to people who want to hear from me-I like that.

It is easy for me to get out my message. I don't use all facets of it but it does what I need.

Once in a while I have to mess around with images but I generally get it figured out.

Great! Just annoying to have emails go to spam.

I liked how simple it was to create email groups, template emails and email campaigns. It's literally the easiest one to use and I used MailChimp for a long time before switching to Benchmark.

My emails would often go to Junk. I even "warmed up" my email, but I still had problems.