ConvertKit

RATING:

4.7

(204)

About ConvertKit

ConvertKit is a tool that makes email marketing easier for creators. You can use it to create customizable forms, landing pages, and email templates to connect with your audience. Set up automated email sequences using tags and segmentation to send highly targeted content to the right people at the right time. And quickly and easily set up digital products and services to earn money. ConvertKit also integrates with your favorite apps like Teachable, Shopify, and Stripe to help you seamlessly build your business across multiple platforms.

Awards and Recognition

FrontRunner 2020
Software Advice's FrontRunners report ranks top products based on user reviews, which helps businesses find the right software.

ConvertKit Pricing

Pricing is based on the number of email subscribers. Some example pricing tiers: - Up to 1000 subscribers: $29 per month - Up to 5000 subscribers: $79 per month - Up to 10000 subscribers: $119 per month - Up to 25000 subscribers: $199 per month - Up to 55000 subscribers: $379 per month - Up to 105000 subscribers: $679 per month

Starting price: 

$15.00 per month

Free trial: 

Available

Free version: 

Available

Email Marketing
Slide 1 of 6

ConvertKit Reviews

Overall Rating

4.7

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for ConvertKit

1 - 5 of 202 Reviews

Megan

2 - 10 employees

Used less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed January 2022

Officially Obsessed

User Profile

Dustin

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

Best UX and easiest to use EMS

Overall, the product is solid, reliable, and support is friendly and responsive.

PROS

ConvertKit does a great job at making things simple. The UI is easy to navigate, and templates are easy to set up and implement. Automations are also very easy to set up with a visual interface. Ultimately, what ConvertKit does better than any other app I've used is: they make it easy to create and send an email to subscribers.

CONS

What I don't like the most about ConvertKit is the pricing. For small creators who maybe aren't making a living yet, and are not emailing frequently, the cost is heavy if you have a big list of subscribers.

Reasons for switching to ConvertKit

ConvertKit had an easier to navigate interface, and made doing the things I needed easier than Mailchimp.

Anonymous

2-10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

3

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed October 2020

Great email marketing platform if you are NOT a beginner.

I'm not an email marketing beginner, but I tried ConvertKit and I didn't stay with them. I found their platform to be overwhelming, clunky, and I did not like the way the emails to my subscribers looked. The emails are quite plain. As an online business coach for women with service-based businesses, I dont' want to be tinkering around for a long time trying to figure out how to use an email marketing platform i'm paying for and I also want my emails to stand out. ConvertKit doesn't do either of those things for me.

PROS

This is by far the best platform for organizing how you want your email series to be sent out as well as for tagging subscribers according to how they respond to your emails (like if they click on a button in your email to learn more, sign up for something, buy something, etc.). If you know what you're doing, this is an intuitive platform that allows you to keep track of what your subscribers are doing and then target them with the appropriate marketing.

CONS

I feel like ConvertKit isn't beginner friendly because when you first sign onto there the interface is too overwhelming. The positive is that they give you a lot of options as to what you can do in email marketing and then the negative is that they give you too much options so then, like I said, it just looks overwhelming as a platform to work with. They do have tutorials though as well as a trial so you can get to know the platform before you jump into the monthly fee that starts at $29.

Reasons for switching to ConvertKit

I was trying out different email marketing platforms to decide which one would be best for my business coaching.

Leigh

E-Learning, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

2

EASE OF USE

2

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed July 2020

I don't know why people recommend this software - their generous affiliates program perhaps?

I have more problems with convertkit than anything else on my website, the source of all my issues have been convertkit! It's cheap compared to what's out there, but there is a reason for this. I'm now going to infusionsoft, which im sure, my commitment of their monthly priceplan will speak volumes for how poor conertkit has been.

PROS

It's easy to write emails and develop an email funnel.

CONS

the implimentation is dire, it's like a beta release all the time. the forms aren't as responsive as they so claim, things look good on their page and then on preview, but when published, you really have to tinker with them to make them work. Their worpdress plugin was prompting 'malware' warnings on my site with Avast, the first time I had to contact their help desk, and they were more concerned about removing me from their daily tasks lists than dealing with the problem. this eventually cleared up, I assume it may have been in Avast's hands, but this problem lasted two weeks in convertkits hands. I then had a list of 5 questions, I recieved a response for one of them by [SENSITIVE CONTENT HIDDEN] who I then didn;t reply in a timely manner for (although he contacted me 3 days after my problems were raised!) He then got pushy in the emails for me to deal with the problem immediate - which I couldn't do!! I was available to add things to my website 3 days before his response and had other work commitments to deal with, having just now got back to the website, 5 days after my initial problems, he decided to close the ticket to and I quote 'remove them off his daily tasks lists' I've now raised these exact same questions again to convertkit to seek help, hopefully I won't get an automated response and have to wait another 3 days for a reply to when im busy and told they'll close the ticket again to make themselves look good. Their customer service is diabolical and their software is sub par.

Yasmin

Health, Wellness and Fitness, 1 employee

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2024

ConvertKit is Great for Email Marketing.

Brilliant! I would highly recommend ConvertKit. Customer service is great, they are quick to reply and really helpful. Lots of choice of landing pages and the ability to customise/ brand your emails.

PROS

I like the feature that I can easily create a lead magnet, collect emails and names and connect it to a follow-up email campaign. Their customer service and training videos are always on point.

CONS

I seem to lose a few subscribers from my sequences somewhere along the line ‍♀️ other than those few who unsubscribe.