Enabler

RATING:

3.7

(3)
Overview

About Enabler

Enabler is a cloud-based email marketing solution featuring lead management, lead generation, campaign management and marketing analytics. It is suitable for businesses across a variety of industries in the UK. In Enabler, users can create individual marketing campaigns, and each campaign can house email templates. Users can customize their templates using the drag-and-drop editor or by uploading HTML. The solution also offers automated email personalization and dynamic content. Users can track performance of their personalized email campaigns via a range of reports, including campaign activity, demographic, browser analysis, open/click behavior and more. Enabler’s marketing automation sends personalized emails based on the actions (or inactions) of a contact...

Enabler Pricing

Contact Enabler for detailed pricing information.

Starting price: 

$1,200.00 

Free trial: 

Available

Free version: 

Not Available

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Enabler Reviews

Overall Rating

3.7

Ratings Breakdown

Secondary Ratings

Ease-of-use

3.5

Customer Support

5

Value for money

4

Functionality

3

Most Helpful Reviews for Enabler

3 Reviews

User Profile

Jack

Verified reviewer

Insurance, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed November 2018

Excellent email marketing platform. Took us to the next level!

Really positive and we have just renewed our license for another year.

PROS

There are lots of really good features within Enabler. The drag and drop editor and automation are the best. The GDPR functionality worked really well for us too and made what was potentially a stressful situation run pretty smoothly.

CONS

There's so much that can be done within Enabler that it can seem quite complex at first. Training will most definitely be needed!

Remy

Marketing and Advertising, 1 employee

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed January 2020

Simple, but effective

Cheap mass email marketing platform that is easy to use and works brilliantly if linked to Pancentric's Internal Communications platform, The Hub, to allow staff permissions to utilise email templates, CRM capabilities and automation tools.

PROS

Really easy responsive email builder is available, but still great options to customise HTML and CSS for developers

CONS

No mail merge functionality should you still use traditional marketing channels

Reason for choosing Enabler

Cost and good relationship with Pancentric. Their support along with a good product has been great. They listen to their customers and evolve with them, as well as the market.

Reasons for switching to Enabler

Bit more versatile platform at the time, cheaper and linked to internal communications platform

User Profile

Sam

Verified reviewer

Insurance, 51-200 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

2

FUNCTIONALITY

2

Reviewed February 2019

User Experience needs work

It's good at managing out lists, but I wouldn't use it out of choice. We're investigating alternatives currently as nobody on the team likes it.

PROS

It can make a decent looking email if I put some work into it.

CONS

It takes much longer than other software I have used to make a good looking email. I often just make the whole email an image in PhotoShop and insert it as it is much quicker. The login timeout is SO short, and your changes are not auto-saved so I frequently lose progress when multi-tasking.