# Marsello Software Reviews, Demo & Pricing - 2026 > Review of Marsello Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/email-marketing/goody-profile --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / Marsello Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/email-marketing/goody-profile/reviews/)[Alternatives](https://www.softwareadvice.com/email-marketing/goody-profile/alternatives/) # Marsello 2026: Benefits, Features & Pricing Wondering if Marsello is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Marsello 4.3 [(104)](https://www.softwareadvice.com/email-marketing/goody-profile/reviews/) Pricing Starting at $60.00 per month ### About Marsello Marsello is an omnichannel loyalty platform that scales as your business grows. Everyone from small business owners to large franchises love Marsello for loyalty. It’s quick to set up, easy to run, and simple to measure. First, it integrates with all major POS and eCommerce platforms. This means brands can get complete oversight of their sales data and customer journeys, no matter where people shop with them. Second, you can start right out of the box, or customize everything—think branding, earn options, tiers, points expiry. Last, the platform can scale with you as you grow. Need advanced loyalty tools? Want to bring loyalty, email and SMS campaigns all under one roof? It’s all possible in Marsello. Ready to launch fast, and see results faster? Get started today. Wondering if Marsello is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## Marsello User Interface ## Popular Marsello Alternatives Main Product Marsello 4.3 [(104)](https://www.softwareadvice.com/email-marketing/goody-profile/reviews/) Ratings Breakdown - 4.27Ease of use - 4.23Value for money - 4.29Customer support - 4.09Functionality Pricing Starting at $60.00 per month Get Price Alternative Product [Guusto](https://www.softwareadvice.com/hr/guusto-profile/) 4.9 [(3641)](https://www.softwareadvice.com/hr/guusto-profile/reviews/) Ratings Breakdown - 4.90Ease of use - 4.90Value for money - 4.88Customer support - 4.88Functionality Pricing Starting at $4.80 per month Get Price Alternative Product [Kangaroo](https://www.softwareadvice.com/contest/kangaroo-profile/) 4.9 [(250)](https://www.softwareadvice.com/contest/kangaroo-profile/reviews/) Ratings Breakdown - 4.70Ease of use - 4.58Value for money - 4.92Customer support - 4.68Functionality Pricing Starting at $79.00 per month Get Price Alternative Product [RepeatMD](https://www.softwareadvice.com/salon/repeatmd-profile/) 4.4 [(190)](https://www.softwareadvice.com/salon/repeatmd-profile/reviews/) Ratings Breakdown - 4.40Ease of use - 4.22Value for money - 4.30Customer support - 4.35Functionality Pricing Available upon request Get Price Alternative Product [Referrizer](https://www.softwareadvice.com/marketing/referrizer-profile/) 4.8 [(197)](https://www.softwareadvice.com/marketing/referrizer-profile/reviews/) Ratings Breakdown - 4.66Ease of use - 4.65Value for money - 4.78Customer support - 4.69Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [Smile.io](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/) 4.9 [(67)](https://www.softwareadvice.com/customer-loyalty/smile-io-profile/reviews/) Ratings Breakdown - 4.88Ease of use - 4.69Value for money - 4.83Customer support - 4.67Functionality Pricing Starting at $15.00 per month Get Price ## Marsello Pricing and Plans Starting price: $60.00 per month Free Trial Free Version Loyalty Launch $60.00 per month Plan includes: - Customer loyalty program - Points program - Reward redemption - Loyalty automations - Referral program - Apple & Google Wallet - Customer profiles - Customer feedback surveys - Analytics and reporting Professional $135.00 Plan includes: - Customer loyalty program - Points program - Reward redemption - VIP tiers - Loyalty automations - Segmentation - Referral program - Customer profiles - Customer feedback surveys - Email campaigns Read More Plus Pricing available upon request Plan includes: - Custom sites and database size - Customer loyalty program - Points program - Reward redemption - VIP tiers - Loyalty automations - Segmentation - Referral program - Customer profiles - Customer feedback surveys Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Marsello Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of Marsello Activity Dashboard Activity Tracking Campaign Management Campaign Planning Client Portal Communication Management CRM Customer Accounts Customer Activity Tracking Customer Engagement Customer Profiles Customer Surveys Customizable Branding Customizable Reports Customizable Templates Data Import/Export Discount Management Drag & Drop Email Campaign Management Email Marketing Image Library Lead Capture List Management Loyalty Cards Loyalty Program Marketing Automation Member Portal Membership Management Mobile Access Multi-Channel Communication Multi-Channel Marketing Performance Metrics Point of Sale (POS) Promotions Management Referral Tracking Reporting/Analytics Reporting & Statistics Rewards Management Rewards Program ROI Tracking Segmentation SMS Marketing Social Engagement Social Media Integration Social Promotion Surveys & Feedback Workflow Management ## Marsello Integrations Shopify Integration rated undefined from -1 review Cin7 Omni Integration rated undefined from -1 review BigCommerce Integration rated undefined from -1 review Shopify POS Integration rated undefined from -1 review Shopify Plus Integration rated undefined from -1 review Ecwid Integration rated undefined from -1 review See all 17 integrations ## Marsello User Reviews Overall Rating 4.3 Ratings Breakdown 5 60% 4 23% 3 11% 2 1% 1 6% Secondary Ratings Ease of Use 4.3 Value for money 4.2 Customer support 4.3 Functionality 4.1 Andy L. Verified reviewer Security and Investigations 201-500 employees Used weekly for less than 2 years Review source Reviewed September 2019 Great App 5 Often forget to use when in McDonald's but otherwise no complaints and experience overall is great Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Great App, great cross of business support, great rewards. Cons: Be great if it reminded me that I'm in X business and this business uses the Goodie Card Read More BB Bill B. Verified reviewer Hospitality 2-10 employees Used daily for less than 12 months Review source Reviewed November 2022 Wild Pear Kitchen can't imagine doing business with out Marsello 5 Traditional Hospitality businesses actually know very little about their customers buying habits and have no ability to, with Marcello the insights are incredibly powerful, and the loyalty that is created thru rewards is a game changer Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: It's hard to pinpoint any one feature that's better than the other the longer it's in place the more powerful it becomes for our business, we can't imagine not using Marsello in our Hospo business now Cons: I would like to see some additional tools with regard to list management top of mind is a filter for Duplicate accounts (name wise) also it would be good to be able to sort new signups and be able to show more than 50 rows at a time 100 would be betterThere is a grey area around implementing and accessing the online widget Reasons for choosing Marsello I have used this software before and found it to work really well with Kounta lightspeed Read More SH Shannay H. Verified reviewer Food & Beverages 1001-5000 employees Used daily for more than 2 years Review source Reviewed March 2019 Goody review 2019 3 Previously 4 Customer service can most definitely be improved considering the cost. Overall customers are happy when they are able to redeem their points and since it's managed by an app as opposed to being done manually by myself it's a good thing to have. Ratings Breakdown 4 Ease of use 3 Value for money Previously 4 1 Customer support 3 Functionality Previously 4 Pros: Relatively easy for customers to navigate in store on the tablet Cons: Not as easy on the app for smart phones - not even I use the phone app Read More VR Verified Reviewer Writing and Editing 11-50 employees Used weekly for less than 2 years Review source Reviewed April 2019 Goody review 5 Goody has making my business vast by attracting more people to my blog. Ratings Breakdown 4 Ease of use 5 Value for money 4 Customer support 4 Functionality Pros: Campaigns made here are good to attract the customers to your program. You can also give loyalty points to any customer for his loyalty. Cons: Thus software was a bit complex to understood by me for the first time. Later I learned how to use it. But they should give a basic description about each and everything in the software. Vendor Response We / the Goody team, really appreciate the positive review. I agree we could do more to make the software a bit easier to use. As loyalty programs and crm's can become rather complex, it's important we provide you with support guidance or support resources. Unlike other platforms, we do possess a lot more functionality than a typical SME programme. As we're continuously growing, I have no doubt we will continue to build up resources to address your query. Kind regards Rory Moss General Manager Replied July 2019 Read More VR Verified Reviewer Food & Beverages 51-200 employees Used daily for less than 6 months Review source Reviewed January 2020 My opinion 5 Love it get free goodies and earn points get lots of special 😉 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Easy to read and access easy to use and read Cons: Nothing it all seems fine to me l don't see anything wrong with this soft ware Read More VR Verified Reviewer Architecture & Planning Self-Employed Used other for free trial Review source Reviewed October 2019 Not happy 1 as above Ratings Breakdown 1 Ease of use 1 Value for money 1 Customer support 1 Functionality Pros: nothing at all as I did not even have choice Cons: this prgram was forced on us while staying in resort in FIJI now I get coninuous emails despite unchecking all options. Absolute waste of time signing us up for a two day stay and never to use again. Ridciculouly clunky and cumbersome when simply tryign to order meals and drinks. I cannot imagine waht a pin it must be for staff to have to deal with constantly. nOT impressed - get me out! Read More VR Verified Reviewer Marketing and Advertising 2-10 employees Used weekly for less than 6 months Review source Reviewed March 2021 Great automation + rewards program for Shopify 5 Marsello is definitely one of the best Shopify apps out there, it's incredible how quickly it generates results. Ratings Breakdown 5 Ease of use 4 Functionality Pros: I've tried several different customer rewards programs and Marsello stands out by providing brilliantly designed assets (email, popups, etc.) and by integrating nicely with a POS. Cons: I've had some rare instances where some emails failed to send. Other than that, nothing negative to point out. Read More Delys C. Verified reviewer Used weekly for less than 6 months Review source Reviewed July 2018 a fantastic experience in video games 5 fun in my free time which is of excellent enjoyment Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: Game developed to live a fantastic experience where it takes you to a level of esaltacion and adventure in a city where emotions never end Cons: Even when it encourages bank robbery, parents must maintain supervision and accompaniment of the game. Vendor Response Hi there -- not sure this review is for us? In any case, thanks for the review. Replied August 2018 Read More VR Verified Reviewer Individual & Family Services 11-50 employees Used other for less than 2 years Review source Reviewed January 2021 Good points earning 4 Good Ratings Breakdown 5 Ease of use 4 Value for money 4 Customer support 4 Functionality Pros: Easy to use and gain points and easy to use at a lot of stores Cons: Having to scan card as have to get my wallet out Read More Rhondalyn A. Verified reviewer Alternative Medicine 501-1000 employees Used other for less than 6 months Review source Reviewed December 2019 Good 5 Good Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Good to use and can use my phone as well as.my tablet Cons: What i I still don't really know what it's 4 but I comes in handy when I get loyalty points Read More Showing 1 - 10 of 104 Reviews [See All Reviews](https://www.softwareadvice.com/email-marketing/goody-profile/reviews/) ## Marsello Popular Comparisons [Guusto vs Marsello](https://www.softwareadvice.com/email-marketing/goody-profile/vs/guusto/)[Kangaroo vs Marsello](https://www.softwareadvice.com/email-marketing/goody-profile/vs/kangaroo/)[RepeatMD vs Marsello](https://www.softwareadvice.com/email-marketing/goody-profile/vs/repeatmd/) [Compare All Alternatives](https://www.softwareadvice.com/email-marketing/goody-profile/alternatives/) ## Other Top Recommended Email Marketing Software [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **8** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6234) Recently recommended **4** times [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) **4.2** (530) Recently recommended **4** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times Stuck Between Options? 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