--- title: "Marsello Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Marsello. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Marsello is a good fit for you!" source_url: "https://www.softwareadvice.com/email-marketing/goody-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / [Marsello](https://www.softwareadvice.com/email-marketing/goody-profile/) / Marsello Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/email-marketing/goody-profile/) Reviews [Alternatives](https://www.softwareadvice.com/email-marketing/goody-profile/alternatives/) # Marsello User Reviews ## Reviews summary - Overall rating: 4.3/5 - Total reviews: 104 ### Secondary ratings - Ease of use: 4.3/5 - Customer support: 4.3/5 - Value for money: 4.2/5 - Functionality: 4.1/5 ### Rating distribution - 5 stars: 62 reviews (60%) - 4 stars: 24 reviews (23%) - 3 stars: 11 reviews (11%) - 2 stars: 1 reviews (1%) - 1 star: 6 reviews (6%) ### Most mentioned pros - Up to this point the experience has been good, other than the pop up which is poorly designed and looks like it's been coded by a 5 year old (my webdesigners comments) But I rate a company on their ability to resolve issues when things go wrong and on this occasion it's been a 1 star - The team are detailed in their support. - Marsello is, at the time of review, the best platform for loyalty and email marketing for our business. ### Most mentioned cons - When things go wrong they're terrible at sorting things out, we've had an issue for a couple of weeks and nothing is being done about it. - After dedicating three months to testing their platform, we encountered numerous bugs and technical issues. Despite this, we were charged in full during that entire period. - They can't call me and work out the details so the email chain is long and messy. ## Marsello customer reviews Showing reviews 1-25 of 104 (page 1). ### Goody review 2019 - Overall rating: 3/5 - Reviewer: Shannay H. - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 1001-5000 employees - Product usage: Used daily for more than 2 years - Reviewed: March 2019 - Review source details: This review was submitted organically. No incentive was offered Customer service can most definitely be improved considering the cost. Overall customers are happy when they are able to redeem their points and since it's managed by an app as opposed to being done manually by myself it's a good thing to have. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 1/5 - Functionality: 3/5 #### Pros Relatively easy for customers to navigate in store on the tablet #### Cons Not as easy on the app for smart phones - not even I use the phone app --- ### Wild Pear Kitchen can't imagine doing business with out Marsello - Overall rating: 5/5 - Reviewer: Bill B. - Verified reviewer: Yes - Industry: Hospitality - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: November 2022 - Review source details: This reviewer was invited by the software vendor to submit an honest review. Traditional Hospitality businesses actually know very little about their customers buying habits and have no ability to, with Marcello the insights are incredibly powerful, and the loyalty that is created thru rewards is a game changer #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's hard to pinpoint any one feature that's better than the other the longer it's in place the more powerful it becomes for our business, we can't imagine not using Marsello in our Hospo business now #### Cons I would like to see some additional tools with regard to list management top of mind is a filter for Duplicate accounts (name wise) also it would be good to be able to sort new signups and be able to show more than 50 rows at a time 100 would be betterThere is a grey area around implementing and accessing the online widget #### Reasons for choosing Marsello I have used this software before and found it to work really well with Kounta lightspeed --- ### Great product - Overall rating: 5/5 - Reviewer: Marie F. - Industry: Retail - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: September 2018 - Review source details: This review was submitted organically. No incentive was offered No issues with goody #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Very easy to use, clients and staff find it simple and efficient. #### Cons Nothing everything fine. Software works well and we have no issues --- ### A great all round marketing tool - Overall rating: 5/5 - Reviewer: Walt F. - Verified reviewer: Yes - Industry: Retail - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: May 2022 - Review source details: This review was submitted organically. No incentive was offered Great. Excellent customer support as well. With one on one support when I need it. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros The loyalty programme is great. It also does really well in tying together our bricks and mortar and ecommerce offerings. #### Cons Probably the reporting. Could be more customizable, but still pretty good. #### Reasons for choosing Marsello The integration of the loyalty offerings was my primary driver. But I also realized I could stop using MailChimp and get the same, if not better, outcomes. So lots of extras. --- ### Goody review - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Writing and Editing - Company size: 11-50 employees - Product usage: Used weekly for less than 2 years - Reviewed: April 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Goody has making my business vast by attracting more people to my blog. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Campaigns made here are good to attract the customers to your program. You can also give loyalty points to any customer for his loyalty. #### Cons Thus software was a bit complex to understood by me for the first time. Later I learned how to use it. But they should give a basic description about each and everything in the software. #### Vendor response We / the Goody team, really appreciate the positive review. I agree we could do more to make the software a bit easier to use. As loyalty programs and crm's can become rather complex, it's important we provide you with support guidance or support resources. Unlike other platforms, we do possess a lot more functionality than a typical SME programme. As we're continuously growing, I have no doubt we will continue to build up resources to address your query. Kind regards Rory Moss General Manager Replied July 2019 --- ### My opinion - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: January 2020 - Review source details: This review was submitted organically. No incentive was offered Love it get free goodies and earn points get lots of special 😉 #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to read and access easy to use and read #### Cons Nothing it all seems fine to me l don't see anything wrong with this soft ware --- ### Not happy - Overall rating: 1/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Architecture & Planning - Company size: Self-Employed - Product usage: Used other for free trial - Reviewed: October 2019 - Review source details: This review was submitted organically. No incentive was offered as above #### Ratings breakdown - Ease of use: 1/5 - Value for money: 1/5 - Customer support: 1/5 - Functionality: 1/5 #### Pros nothing at all as I did not even have choice #### Cons this prgram was forced on us while staying in resort in FIJI now I get coninuous emails despite unchecking all options. Absolute waste of time signing us up for a two day stay and never to use again. Ridciculouly clunky and cumbersome when simply tryign to order meals and drinks. I cannot imagine waht a pin it must be for staff to have to deal with constantly. nOT impressed - get me out! --- ### Great automation + rewards program for Shopify - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: March 2021 - Review source details: This review was submitted organically. No incentive was offered Marsello is definitely one of the best Shopify apps out there, it's incredible how quickly it generates results. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 4/5 #### Pros I've tried several different customer rewards programs and Marsello stands out by providing brilliantly designed assets (email, popups, etc.) and by integrating nicely with a POS. #### Cons I've had some rare instances where some emails failed to send. Other than that, nothing negative to point out. --- ### Good points earning - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Individual & Family Services - Company size: 11-50 employees - Product usage: Used other for less than 2 years - Reviewed: January 2021 - Review source details: This review was submitted organically. No incentive was offered Good #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Easy to use and gain points and easy to use at a lot of stores #### Cons Having to scan card as have to get my wallet out --- ### Good - Overall rating: 5/5 - Reviewer: Rhondalyn A. - Verified reviewer: Yes - Industry: Alternative Medicine - Company size: 501-1000 employees - Product usage: Used other for less than 6 months - Reviewed: December 2019 - Review source details: This review was submitted organically. No incentive was offered Good #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Good to use and can use my phone as well as.my tablet #### Cons What i I still don't really know what it's 4 but I comes in handy when I get loyalty points --- ### Great Promotional Programme - Overall rating: 5/5 - Reviewer: Brian S. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: February 2019 - Review source details: This review was submitted organically. No incentive was offered Customers particularly enjoy getting a birthday present. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is an easy to use and relatively cheap way of encouraging customers to return. #### Cons Sometimes "customers" walk past our shop and flash their card to gain points without purchasing. When we catch them we often wipe all their points as it is a form of theft. #### Vendor response Thanks for your feedback Brian. While I totally understand your "cons" section. I'm glad to say we're integrated now with Kounta and working with your sites to rollover to the integrated version which will prevent this :). Rory Moss, GM Replied March 2019 --- ### useful & helpful. not just a reward programme but a channel to customers' voice - Overall rating: 5/5 - Reviewer: Eddie X. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: February 2019 - Review source details: This review was submitted organically. No incentive was offered very useful & smart. it does its job by itself, does not need too much care. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros customers' feedback function let me know if they are happy with our service. #### Cons none so far. i was trying to change the rewards but could not access, web page says loading forever. #### Vendor response Thanks so much for your continued support Eddie. We're glad you're still enjoying the use of the programme. The pages you're referring are most likely user privileges which head office had set up. Replied March 2019 --- ### I really like the concept but someone may come in store and spend . - Overall rating: 3/5 - Reviewer: Aimee B. - Product usage: Used daily for less than 2 years - Reviewed: February 2018 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 3/5 - Functionality: 3/5 #### Pros Simple to use. I like how we can change the deals to suit us and what promotions that we would like to offer instore #### Cons That it doesn't get adjusted to how much the customer spends regardless they get 5 points. This would be much better if they got 1 point every $10 and the software was a lot more simple to do this. #### Vendor response Hi Aimee, thanks so much for reviewing us. You'll be glad to know we actually do support the amount of dollars spent. This is just a set up change to each instance of Goody. We support nights stayed, dollars spent and check-in. Let us know how we can help turn this into a 5 star review - as we're always looking to improve! Thanks so much! Rory from Goody Replied April 2018 --- ### A digital card rather than having to repeatedly giving an email address would be better - Overall rating: 3/5 - Reviewer: Roger A. - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: Self-Employed - Product usage: Used weekly for more than 2 years - Reviewed: February 2024 - Review source details: This review was submitted organically. No incentive was offered Other than noting above it's been a good experience #### Ratings breakdown - Ease of use: 1/5 - Value for money: 3/5 - Customer support: 2/5 - Functionality: 1/5 #### Pros Getting a price reduction after accumulating points #### Cons The need to give email address each purchase --- ### Hassle-free loyalty card - Overall rating: 5/5 - Reviewer: Liz Y. - Industry: Health, Wellness and Fitness - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: September 2018 - Review source details: This review was submitted organically. No incentive was offered Goody card takes care of all my loyalty card customers and is recognizable to people #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to use for the customer, lots of functionality for the retailer #### Cons I don't have time to use all of the great functions and ideas that it comes with #### Vendor response Thanks Liz! You've been an avid user and we're glad you've been with us since the start. Thanks for the positive review! Kind regards, Rory Moss Marketing Manager Replied September 2018 --- ### Good for the win - Overall rating: 4/5 - Reviewer: Amber M. - Industry: Automotive - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: January 2019 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The thing I love most about the software is how simple it is to use. There are no big forms for the customer to fill out, they literally enter their email address and it's done. #### Cons I have had previous issues with the tablets themselves (Not turning on) , but this was quickly replaced by the customer service team. #### Vendor response Thanks for the positive review Amber - we really appreciate your feedback. Regarding the tablet devices, we can replace these if required. Unfortunately with hardware, there will always be some technical issues at some point. That said, we' do have a POS solution variant, should you wish to try this? Replied February 2019 --- ### kesh - Overall rating: 5/5 - Reviewer: Keshia B. - Verified reviewer: Yes - Industry: Retail - Company size: Self-Employed - Product usage: Used daily for free trial - Reviewed: December 2022 - Review source details: This review was submitted organically. No incentive was offered great #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros the set up of the website it self. its amazing #### Cons didnt know what i was doing. but i figured it out --- ### Great customer support and extensive knowledge of the hair industry, couldn't be happier - Overall rating: 5/5 - Reviewer: Marcelo G. - Product usage: Used daily for more than 2 years - Reviewed: February 2018 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros the best about Gooody Card is how it interacts with our clients and the response it has from the clients, develop a great credibility among the clients --- ### Value of product - Overall rating: 5/5 - Reviewer: Vishal K. - Industry: Food & Beverages - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: January 2019 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's easy to use and helps to retain the customer database. #### Cons Would be more efficient if connect to till. #### Vendor response Hi Vishal, thanks so much for your positive review. We're actively working on our POS integrations. Unfortunately, legacy POS systems are harder for us to integrate with, but as we say, we're working on solutions. Replied February 2019 --- ### Integration with Woo Commerce and WordPress - Overall rating: 4/5 - Reviewer: Emma H. - Verified reviewer: Yes - Industry: Apparel & Fashion - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: June 2022 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Customer support: 5/5 - Functionality: 2/5 #### Pros The SMS marketing we really get a lot of customer traffic with this tool. #### Cons Marsello is not compatible with Woo Commerce or WordPress. Our website is a WordPress site and we cannot implement any codes online as the systems are not integrated. It limits the potential for us and is frustrating. #### Reasons for choosing Marsello My point of sale system is Vend and it works with this, i was unaware it didn't integrate with WordPress. --- ### Reward me - Overall rating: 4/5 - Reviewer: Rob G. - Verified reviewer: Yes - Industry: Automotive - Company size: 201-500 employees - Product usage: Used other for more than 2 years - Reviewed: April 2021 - Review source details: This review was submitted organically. No incentive was offered Generally good, but need to add greater rewards value #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros No extra cost for being on this program #### Cons Good friendly customer service, bit disappointed that after spending $450 on coffee last week (seriously) I only earnt 5 rewards points on Goody 🥲 --- ### Goodie Dunedin - Overall rating: 4/5 - Reviewer: Andy L. - Verified reviewer: Yes - Industry: Security and Investigations - Company size: 201-500 employees - Product usage: Used weekly for less than 2 years - Reviewed: September 2019 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Just open the app and scan your bar code and it's all done. I have a key tag in my wallet as well in case I leave my phone in the car. It's good to see big chains like McDonald's using this software as well as the SME and Sole Traders. #### Cons Remembering to turn phone over to scan the bar code after using phone to tap and go. --- ### Awesomeness - Overall rating: 5/5 - Reviewer: Roma s. - Verified reviewer: Yes - Industry: Defense & Space - Company size: 10000+ employees - Product usage: Used other for more than 2 years - Reviewed: September 2020 - Review source details: This review was submitted organically. No incentive was offered Fan flippin tastic #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Functionality: 5/5 #### Pros Easy to use, easy set up. Quick. Looks good as well placed at the counter #### Cons Not everyone has it. Its a fantastic system which id be more inclined to use if more people had it --- ### So far - easy to use and - Overall rating: 3/5 - Reviewer: Brian R. - Product usage: Used daily for less than 6 months - Reviewed: May 2018 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Its early stages - so i'm still finding my way - but i'm happy with what i can do so far - but i like the potential of what we will be able to achieve #### Cons I need more tutorials - YouTube or whatever - so much it can do, but not so easy to find out how to do it #### Vendor response Hi Brian, Thanks so much for the review and the response! Yes, you're totally right, we need more tutorials and informative videos for customers. It's all part of a growing company but we're definitely going to make more now! In the interim, would you like to set up a screen share or webinar call with our staff to answer all your questions you may have? Please email support@goodycard.co.nz and we'll run you through it all. Kind regards, Rory Moss Marketing Manager Replied May 2018 --- ### Live Chat is Very Helpful - Overall rating: 5/5 - Reviewer: Karen T. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: April 2022 - Review source details: This review was submitted organically. No incentive was offered Great! #### Ratings breakdown - Ease of use: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I was stuck while trying to create content for an email marketing blast so I reached out on the live chat and my issue was resolved within minutes. #### Cons None. So far everything I have needed has been at my fingertips. ## More reviews [Next reviews](https://www.softwareadvice.com/email-marketing/goody-profile/reviews/?page=2) --- Marsello Reviews, Pros and Cons - 2026 Software Advice