iPost

RATING:

4.5

(25)

About iPost

iPost is an omnichannel email marketing platform built for Franchises, Agencies, Associations, Restaurants, Media, Publishing, and Retail. We are a recognized leader for organizations with sophisticated messaging requirements with an intuitive, data-forward SaaS platform that enable marketers to build and send messages that their subscribers crave. We make the complex effortless.

Awards and Recognition

FrontRunner 2022
Software Advice's FrontRunners report ranks top products based on user reviews, which helps businesses find the right software.

iPost Pricing

We don't charge per contact! Email Marketing Platform Built For: -Casino/Gaming -Franchisees/Franchisors -Media, Entertainment, & Publishing -Restaurants -Associations -e-Commerce and Retail -Agency and Reseller Out-of-the-box email marketing platform for marketers looking to create highly personalized journeys and messages driven by data and behavior (or non-behavior). Email Marketing Basic Package: -Email (Unlimited Contacts) -SMS (10DLC, Toll-Free, dedicated shortcodes) -A/B Testing -Live Segments -Professional Email Templates -Pre-build automation and workflows -Voluntary exclusion lists -Customer support via chat -Unlimited Technical Support Industry-Specific Accommodations: -Customize player development journey -Franchise management -Grant and restrict user permission -Loyalty data integration -Restaurant POS integration -Strategic consultation -Automate and optimize your follow-up cadence Book your free demo now or contact the friendly sales team today: sales@ipost.com

Starting price: 

$415.00 per month

Free trial: 

Not Available

Free version: 

Not Available

iPost image properties

iPost Reviews

Overall Rating

4.5

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for iPost

1 - 5 of 25 Reviews

User Profile

Tony

Verified reviewer

Marketing and Advertising, 11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed December 2019

Full featured and great support

The iPost team has been tremendous in helping us to make the most of our email marketing campaigns and use the tool in ways we never would have thought of. They've also been able to help us with custom solutions to meet business needs in ways no other ESP can.

PROS

We love how customizable iPost is — particularly the organization of subaccounts and conversion tracking. We're able to get immediate visibility into the performance of our eCommerce campaigns, beyond opens and clicks. The conversion tracking is also very customizable and we're able to pass in custom variables to see if we're selling more from mobile or desktop, etc.

CONS

I would like to be able to do more with historic reports across subaccounts.

Reasons for switching to iPost

While we enjoyed Campaign Monitor, it simply was not flexible enough to meet the needs of our clients.

April

Retail, 201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

3

Reviewed May 2020

Great Foundation

Overall we like iPost, it has helped us accomplish our goals as we've grown the past few years, more than our last ESP was able to. However, as we continue to grow and look toward the future, it's unsure that iPost will be able to keep up with our needs. But we've been informed there are new services/recommendations being made available to us so we are definitely looking forward to seeing what new type of partnership we can develop with iPost in the additional year we signed on for.

PROS

The frontend usability. Our last ESP was more backend, meaning everything we needed to set up had to be done through them. The go-between time and annoyance of not having control over our own data was irritating. With iPost though, we are able to do almost everything ourselves and what we can't, we can ask for assistance. iPost is much more user-friendly.

CONS

While reporting has come a long way in iPost it is still lacking in customization and ease of use. Pulling data takes a long time, especially because our brands are set up separately, we often have to set up tables or export data multiple times and then compile it together. We also would like a more robust way to view our segmentation. i.e. to be able to only code one email but report on the customer level of what segment they are part of versus just the campaign level.

Reason for choosing iPost

User-friendly interface, customer service rep/ account manager assistance, functionalities we didn't have, and additional functionalities in development. Customizable to our needs and at a manageable price point.

Reasons for switching to iPost

Platform and customer service were not user-friendly. Needed assistance to create everything due to the backend nature of the UI, which required an add-on cost each time.

Joseph

Online Media, 501-1,000 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed October 2020

Flexible implementation and great customer support hamstrung by slow UI and limited default reports

PROS

The implementation of iPost can be customized to meet business specific needs. We really like that we were able to figure out a way to bring over our existing sending IPs and Domains with their quality reputations and that we did not have to warm new IPs or use shared IPs.

CONS

The reporting interface needs a lot of work. The UI can be really slow to load. There should be more out of the box reporting standard. There is a heavy dependence on one-off customizations. Please add support for seed lists.

Reason for choosing iPost

iPost had a more compelling feature set and more flexibility. They were also more willing to help us customize our implementation than other vendors.

Reasons for switching to iPost

Cost and customer support.

Amy

Retail, 5,001-10,000 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed May 2020

Easiest Implementation

We were thrilled with the relative ease of migration and integration across the various platforms. Service was strong, deliverability improved, and business results were there.

PROS

My team applauded iPost for dedicated attention to migration from another platform. The transition was easy and set us up for a strong partnership. We were able to integrate a range of partners to ensure our emails were robust and right for our customer - from ratings and reviews to feeds from our social content, iPost helped us drive click thrus. iPost also integrated with our data warehouse and paid marketing platforms to ensure we captured all customer data and new email names from paid campaigns. They ROCKED IT! iPost also did a great job with deliverability and actually improved over our prior vendor.

CONS

We had high expectations for data visualization in our reporting, which was very slow to be produced post-migration.

Reason for choosing iPost

Iterable was too self-serve. We needed more service. Same with Blue Core.

Reasons for switching to iPost

We needed an email platform that would integrate into our exisiting Data Warehouse. Listrak would not do that at the time. Also, we were looking for a less expensive solution. Listrak charged a la carte, so licensing fees for every triggered campaign. IPost, working with Smarter HQ offered simpler and better pricing.

Kevin

Online Media, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2020

Overall an excellent ESP - Awesome Service too!!

Excellent experience from start to finish. They built several custom feature sets that were required to integrate with Salesforce. Our business runs as efficiently as can be! We added Zapier to complete the integration and that could not have gone better. From redesigning our Preference form, integration with our website, to keeping us continuously updated throughout the entire process (training too!) [SENSITIVE CONTENT HIDDEN] were are very knowledgeable and professional. I wholeheartedly recommend them, no reservations!!

PROS

Integration, ease of use, service and training. Integration with Salesforce and Zapier was very easy!

CONS

Nothing thus far, no complaints, everything works well!!

Reason for choosing iPost

For our use case it was the best solution. Pricing was very fair, we really liked [SENSITIVE CONTENT HIDDEN] but didn't know just how great [SENSITIVE CONTENT HIDDEN] were going to be (customer service and implementation)

Reasons for switching to iPost

Constant Contact was expensive and was too limited in its features