Leadify

RATING:

4.8

(11)

About Leadify

Leadify is an enterprise-level SMS and Email marketing automation platform. The system specialises in optimising financial service lead generation marketing efforts, in the South African context. Leadify has processed over four billion SMS and Email messages to date and manages billions of data points, in the South African market alone. Leadify is a proud Silicon Cape Fintech and Martech company, specialising in the development of Software-as-a-Service (SAAS) platforms as well as Xero extensions.

Leadify Pricing

Trial pricing starting at R0.12 per SMS and R0.02 per Email.

Starting price: 

ZAR 0.12 one time

Free trial: 

Available

Free version: 

Not Available

Leadify SMS & Email Marketing Dashboard
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Leadify Reviews

Overall Rating

4.8

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

5

Functionality

4.5

Most Helpful Reviews for Leadify

1 - 5 of 11 Reviews

User Profile

Nolen

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2021

Would I recommend Leadify? Without a doubt, Yes!

I have mastered the art of sms and email marketing due to an efficient and world-class platform. From being able to control my digital business on my phone to the support I get from the team – I am now an advocate for Leadify.

PROS

What I drawn to, was that the platform's designed for the non-technical user. From setup to execution and reporting, Leadify enables a novice the ability to run profitable and complex campaigns. Another key point is their support team, are always on hand to; help, teach and/or train when required.

CONS

Something that I've chatted about with Leadify is having the ability to run data against the National Opt Out List on the platform. They've assured me they are currently discussing with Direct Marketing Association of SA.

Reason for choosing Leadify

1. Service and Support 2. Usability 3. Pricing

Vendor Response

Wow, thanks so much for the great feedback, Nolen. We are really trying to get the platform to a stage where it is so simple that any novice finds it easy. We are working with the DMA API integration at the moment, but in the meantime our support team will reach out to discuss how to get the manual do-not-contact process optimised for you.

Replied May 2021

Michael

Marketing and Advertising, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed May 2021

The best platform in the world for what it does

Our business would be no where without it. Regardless of its (limited) shortcomings, we simply would not exist as a business without this platform. I have searched and never found anything that comes close.

PROS

Automating so many simultaneous campaigns with automated CRM, list management and cleaning and reporting. There may be some platforms that compete in the email space but really nothing comes close to this in the SMS marketing space.

CONS

It is complicated to wrap your head around it the first time. Also, it requires a strong analytically sensed person to run campaigns properly. What this means is that I need to watch my team that use it like a hawk to make sure they don't do stupid things. I would like the system to be a little more fool proof.

Reason for choosing Leadify

There was simply nothing that competed / came even close

Reasons for switching to Leadify

Our inhouse system was not scalable to the volume we needed (I am talking hundreds of millions of messages per month). In the end it basically costs us around the cost of one developer to use the platform - when we would have needed a team of 2-3 developers simply to maintain our inhouse platform.

Vendor Response

Awesome thanks, Mike. "The best platform", and trying to get even better! We really do appreciate the excellent, authentic feedback! As a large power user, you have experienced how extremely complex it is to get all the key aspects of campaign segmentation, automation, contact exclusions, bounce management and multi-campaign delivery working seamlessly together in a simple way. As you point out, often the failure is of the human kind, not the system, and we will continue working with you and your team to consistently get better at fool-proofing this.

Replied May 2021

User Profile

Funi

Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed May 2021

NEURO MARKETING WITH FUNI MULAUDZI

Benefits: I understood our business model better. A wise man once said to me, (Information is the new gold).

PROS

When we intergrated we had identified an opportunity of the best way to grow our marketing strategy, we diversified into SMS channel and Leadify helped us got there, there was so many insights we got out of this platform with our data, and now we are shifting the gears, we are taking digital marketing to the next level

CONS

In my mind any software will only be the best based on the strategy of the business, we couldn't grow with Leadify only because we wanted to do things differently for our email and SMS strategy.

Reason for choosing Leadify

Our business strategy changed what we needed to simplify and be able to answer questions is available on Acoustic

Vendor Response

Thanks Funi! Great to hear that we were able to get those marketing gears shifting and very happy Leadify is complimenting your strategy :)

Replied May 2021

Rob

Financial Services, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2021

The Best Bulk SMS Platform for Lead-Gen!

PROS

Really slick interface, easy to integrate, wonderful customer support all lead to a world class product and a fantastic team behind it. Would highly recommend for data driven businesses with a need for top quality reporting built in.

CONS

Very easy to use and all feature requests were dealt with swiftly.

Reasons for switching to Leadify

Leadify offered far superior campaign management tools and reporting functionality

Vendor Response

Wonderful feedback, thank you Rob.

Replied May 2021

Sarah

Marketing and Advertising, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed May 2021

Fabulous Support

The best in the business when it comes to support and quick turnaround time for any issues concerns, or anytime you need help. As we send out large volumes of campaigns out on a daily basis, having this type of support has proven invaluable and is one of the biggest reasons we stay with Leadify. Their product is great to use and does what we need.

PROS

We have found that this is a very flexible solution that allows us to integrate with the many varied business requirements we have.

CONS

A small thing is not being able to have uniquely branded links within messaging however this is possibly a future feature that Leadify team is building.

Vendor Response

Thanks for taking the time to give us a review, Sarah! Appreciate it. We are working on branded links as part of our Landing Pages rollout, so you are 100% correct it is a pending feature and we look forward to rolling it out with you.

Replied May 2021