About Mapp Cloud


Mapp Cloud is a cloud-based marketing platform that helps businesses acquire, engage and connect with clients. Providing customer acquisition and engagement tools on a single platform, it enables users to unify customer data and use it across channels for marketing.

Mapp Cloud allows users to create and automate various email campaigns based on online activities and events facilitating the conversion of leads. Its Engage Module helps in designing campaign blueprints to be sent through email, social media, web and mobile channels. Additionally, its Intelligence Module lets users distinguish existing customers from new customers and customizes email campaigns accordingly.

Mapp Cloud serves in industries such as retail, travel, hospitality and consumer goods. The prices of the software varies on the basis of business requirements and support is provided through email, phone and other online measures.



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Supported Operating System(s):

Web browser (OS agnostic)

1 Reviews of Mapp Cloud

Overall rating

3.00 / 5 stars

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March 2019

Guilherme from Ad.Agency

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

3.0

Functionality

4.0

March 2019

Data management simplified

Good, but could be better, especially regarding the email marketing tool.

Pros

Mapp allows you to connect, visualize, filter data and use that data to create audiences and marketing campaigns, all within one single platform. It's a great tool to do that if you don't have database management staff in your company, and even if you have, you can use its advanced API to automate some of the more tedious tasks.

Cons

The email marketing/HTML creator has some bugs and won't interpret code correctly sometimes. The templates not usually work in a responsive manner, so sometimes you have to manually tweak it so it works on every type of screen and email provider.