Omnisend Software


 

Ominsend is a cloud-based email marketing solution for small and midsize ecommerce businesses. It helps users to design email campaigns, review their performance and manage their interactions with visitors and customers.

Omnisend features built-in forms that capture visitor information which helps users to personalize messages and provide visitors with different incentives and discounts. The solution also offers customer experience functionalities such as cart recovery, order confirmation, order follow up, birthday emails and more.

Subscriber segmentation tools allow users to send targeted messages to specific groups. A built-in content editor is also included. Users can generate reports based on real-time analytics, and integrations with Shopify, Tictail, Magneto, WooCommerce, PrestaShop and other ecommerce platforms are supported.

Services are offered on a monthly subscription basis that includes support via email, live chat and an online knowledge base.

 

Omnisend - Reports
 
  • Omnisend - Reports
    Reports
Supported Operating System(s):
Web browser (OS agnostic)

29 Reviews of Omnisend

Showing 1-20 of 29

 

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Sheena from Novaprosports

March 2018

March 2018

It's a great tool for autoresponder workflows & marketing emails, it's so easy to set up & use!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

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Pros

Easy to set up, easy to use, affordable, flexible pricing. A lot of great features and they are coming up with new features which I'm excited about, the browse abandonment. The value they offer is worth the price, and compared with Mailchimp this one wins hands down.
https://novaprosports.com.au

Cons

It doesn't have integration with Optin Monster which I'm using to collect emails. I know Omnisend has an optin feature but it doesn't have the A/B split testing for this feature. I hope Omnisend comes up with A/B split testing for optin forms so I don't have to use Optin Monster, or I'm also happy if they can provide integration with Optin Monster!

Review Source: Capterra
 

Brooke from Rolf Prima

March 2018

March 2018

good product - nice pricing

Ease-of-use

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Product Quality

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Pros

Easy to use and options within the software. the layout is very easy to customize
omniscient - www.rolfprima.com

Cons

it can by glitchy, i get logged out often and unless you've saved what you just worked on, when you log back in, it's gone

Review Source: Capterra
 

Debra from 1 Shining Planet dba debraspassionboutique.com
Number of employees: 1 employee Employees number: 1 employee

March 2018

March 2018

Best email marketing app anywhere. Easy to use and looks Amazing.

Ease-of-use

Functionality

Product Quality

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Value for Money

Ease-of-use
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Ease of use.

Pros

I never in my dreams thought an email would generate sales, but this one does and I mean at least 1 almost every time. I really rely on Omnisend. It pulls products directly from my store. It looks freaking amazing. People use the followup coupons I set up. So much nicer than Constant Contact. Amazing colors and easy to copy one ad to the next with just a few images text and settings clicks. Love it. #omnisend. debraspassionboutique.com using you all the time.

Cons

Make sure you look at settings and select the optimize for smaller images for devices otherwise your images will be warped. It should be a standard feature not optional.

Review Source: Capterra
 

Philippa from Since I Found You

March 2018

March 2018

oh the ease of it

Ease-of-use

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Pros

Love this as its so so easy to add the products you want - simple and effective. The designs are good , looks very professional , like its coming from a major chain rather than just my little shop

Cons

Just have some trouble saving one template but I think that me , not the software! I have to change the font colour to the one I want each time, need to work out how to save it

Review Source: Capterra
 

Becky from Nimbleback Inc.

March 2018

March 2018

Easy to use and emails look great

Ease-of-use

Functionality

Product Quality

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Value for Money

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Pros

How professional the emails look. I like that it works seamlessly with our ecommerce store. The email addresses are integrated and it takes very little work to set up.

Cons

Have not figured out how to auto pick my products from my site. This feature would save me a lot of time. But It may be that I don't have the right plan.

Review Source: Capterra
 

Marianne from Old Schoolers Unite
Number of employees: 1 employee Employees number: 1 employee

March 2018

March 2018

Easy to use for a noob like me

Ease-of-use

Functionality

Product Quality

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Ease of use, effective, and affordable rates

Pros

I love Omnisend! It's easy to use for a noob like me, and effective. I got decent results within the 14-day trial period. The rates are also much more affordable than most I've looked into. I'm sticking with Omnisend and recommending it to my family and friends who are both on startup like me, and a few who are already established.
#omnisend #oldschoolersunite

Cons

There are no downsides I have encountered so far. Every time I seem to have hit a snag, the app is set up for me to see to make it easy to figure it out.

Review Source: Capterra
 

Jules H from Jules Enchanting Gifts

March 2018

March 2018

Omnisend has always been great to use and makes my life so much easier.

Ease-of-use

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Pros

Makes for a professional, slick looking e-mail to easily track as my customers open, click and buy. Anything that saves me time is a great product.

Review Source: Capterra
 

Jackson from Norse Blood

March 2018

March 2018

Omnisend is a premium triple-A E-mail service. It pays for itself tenfold.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

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Pros

Omnisend offers the ability to effortlessly create e-mail list segments based on factors such as country, or how many orders the user has placed. This means I can better target my customers without an onslaught of manual data entry.

www.norseblood.com

#omnisend

Cons

Cannot preview e-mails for different devices meaning the default preview isn't always accurate.

www.norseblood.com

#omnisend

Review Source: Capterra
 

Elaine from AYG

March 2018

March 2018

Omnisend is the perfect ecommerce marketing software for small businesses

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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Pros

Great features, easy to use, great value for money. They are expanding their features and getting better and better! #omnisend www.aerialyogagear.com. The support is amazing.

Cons

I wish there was automation to request product reviews. Also, it is not possible to have control over multi-email sequences ( i wish i could stop sequences for a specific individual).

Review Source: Capterra
 

Susan from www.bowieshoppe.com

March 2018

March 2018

Overall easy to use though there are certainly areas that can be improved. #omnisend

Ease-of-use

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Pros

It's Product Picker! Saves a lot of time. The Automation flow emails are sent out accurately according to the time-delay set. Some expensive software!

Cons

Some reports can do better. Eg. Cart Recovery - I'd prefer it also shows email of cart abandoner, what items and total revenue abandoned as compared to just having which email sequence sent and % opened etc. Certain user/store information such as facebook/pinterest url can be made software-wide but currently needs to update every single time!

Review Source: Capterra
 

Jonathan from Stone Field Shaving Company Ltd.

March 2018

March 2018

The ultimate executive assistant for my online store

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

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Pros

Omnisend is easy to use. I'm not computer savvy, so I rely on a program that is easy to use, functional and ultimately looks professional. My customers deserve the best and the templates that Omnisend has are amazing.

Review Source: Capterra
 

Igor from BulleStone
Number of employees: 2-10 employees Employees number: 2-10 employees

March 2018

March 2018

Must have application for your e-commerce bussiness

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

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This is the best email marketing application on shopify.
They have a great templates for beginers and good loyalty pogram for clients.

Pros

Most of all I like their support. They respond promptly to your questions, usually help you, if you have any problems (for example you can't pay for application today, they give you some more days to find money), accept and consider your ideas for improvement the application.

Cons

I would like to have a more flexible customization of templates and more functionality in application. (for example clever A/B test, not only in heading)

Review Source: Capterra
 


March 2018

March 2018

Best email automation software I have found

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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Value for Money
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Pros

I've been using Omnisend for the past eight months and and all I have is praises. I've been looking for a marketing platform that would have it all. And they do!
They are always looking for ways to improve, listens to customer complaints and comes up with new and awesome features in short periods of time.

Review Source: Capterra
 

Cloe from www.gabrialla.us
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2018

March 2018

Useful and easy to use

Ease-of-use

Functionality

Product Quality

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Value for Money

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Email automation - Pop-up - Quick analytics of email campaigns

Pros

Omnisend is affordable, simple and easy to modify if needed. We use it both on our Shopify and Big Commerce website. The set up was quick too.
#omnisend

Cons

There could be more option to design the pop ups and emails since the layout are pretty basics.
That would be great to be able to create landing pages for lead captures with ebooks/guides.

Review Source: Capterra
 

Lukas from Gimzha Artworks

March 2018

March 2018

Easy to integrate and easy to use, great platform

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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Product Quality
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Value for Money
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Pros

I don't have a lot of money to spend for now becus im just a newbie in ecom, i have limited access to some things but Omnisend was a very good dcision in my opinion. Mostly due to features like newsletter editor. I am no designer or expert and yet I managed to create fantasic newletters. My subscriber base clicks on them ( I can check were they click on click map Omnisend provides) and even converts.

Cons

Could be even more cheaper or maybe provide discount codes for loyal customers like me. Just food for thought. I think a lot of customers would like that.

Review Source: Capterra
 


March 2018

March 2018

Helped me to increase my sales which is most important for online store

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
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Pros

Email flows are super professional and easy to set up. I am no genius with programs and when it comes to complicated softwares. But with Omnisend it is very easy and simple. Plus I really enjoy their customer retention approach. Their tools are oriented mostly to that. Helped me to increase my sales.

Cons

I don't dislike anything. Maybe they could introduce facebook ads at some point. But I think they are working on that. So will be waiting for the feature.

Review Source: Capterra
 


March 2018

March 2018

Smart email marketing tool for ecommerce business

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
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I was able to save my time setting up all marketing automation workflows and spend that time on much more important business issues.
I had an issue with newsletter builder, for some reason was not able to put a link on a button, but with the help of support it was solved in minutes.

Pros

I enjoy how smart and easy Omnisend is! No need for long tutorials, everything can be set up in a few minutes - this is not a usual case with other marketing automation tools. By the way, if it happens that you have a question just search their knowledge base. That's it! Plus they are not overpriced at all so good for those who look for smart spending.

Review Source: Capterra
 


March 2018

March 2018

After a half of year of use I can say - Omnisend is the best tool for marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
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I save not only my money but also time. And most importantly, I generate more sales with their automation. So go and make money with Omnisend, the one and only tool for marketing automation.

Pros

I don't know if u can describe a tool down to earth but well Omnisend is like that :) A very non-corporate approach to marketing and love the features as well. My favourite is product picker due to lack of time. Cant rave about automation as well. Barely need my touch anymore. U just set everything up and go. Sit and make money just like that. :)
I save not only my money but also time. And most importantly, I generate more sales with their automation. So go and make money with Omnisend, the one and only tool for marketing automation.

Cons

Took me longer than usual to get used to the tool. But I heard from other e-commerce merchants that they had no issues only me. So maybe that's just me :)

Review Source: Capterra
 

Aurelija from Goldenpoint Lietuva
Number of employees: 11-50 employees Employees number: 11-50 employees

March 2018

March 2018

One of the best investments of the year for my business.

Ease-of-use

Functionality

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Value for Money

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One of the major benefits we are automation workflow series. It's very easy to set up. I can congratulate a new subscribe, thank for purchase, send an email to remind them to continue their purchase. Those are very important steps in customer retention. So great app, hove everybody who can - will try it out.

Pros

I really was tired of manual work, even very popular apps like mailchimp or klaviyo say they have automation, however, is nowhere near as sophisticated as i did like it to be. Here's where Omnisend came to help me and my business. The abilities are endless I think. My fav feature is cart recovery. Without it I did lose about 20% of sales.

Cons

I am native russian speaker, maybe the app could be in russian someday. They do have spanish though.

Review Source: Capterra
 


March 2018

March 2018

Liked the app

Ease-of-use

Functionality

Product Quality

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Value for Money

Ease-of-use
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Pros

I am Quite satisfied with the app , simple to use. The usage is easy, the interface is intuitive. everything is ok, waiting for new features

Review Source: Capterra