About Ongage

Ongage is a next-gen email management solution that enables email marketing teams to run advanced, high-volume campaigns and deliver personalized experiences with robust marketing automation. Ongage utilizes advanced segmentation and personalization tools to gain insights into customer behavior, segment users into target categories, and design highly tailored emails and SMS messages to engage audiences.

Ongage's segmentation capabilities can segment contact behavior up to 100 behavioral, psychographic, geographic, and demographic data points to target the right audience. High-end personalization functionality enables users to create personalized experiences for any target audience using dynamic content feeds, if-else blocks, time-zone automation, and an integr...


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30 Reviews of Ongage

Average User Ratings

Overall

4.83 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

5.0

Functionality

4.5

Ratings Snapshot

5 stars

(25)

25

4 stars

(5)

5

3 stars

(0)

0

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 30 results

April 2021

User Profile Picture

Anton from Aspire Global

Verified Reviewer

Company Size: 51-200 employees

Industry: Gambling & Casinos

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2021

Great ESP to manage multiple SMTP providers

We have 5 online casino brands and use Ongage for acquisition email campaigns. The main duty is to maintain high deliverability among a number of SMTP providers and manage very high volumes among hundreds of drip email campaigns across the world.

Pros

The greates thing in Ongage is the feature to manage multiple SMTP providers for email marketing. I didn't see any comparable software in the market with such feature. This is a must for several markets where email marketing is more about deliverability than marketing. You can easily setup dozens of drip campaigns to be sent with two, three SMTP providers each for the specific ISP, for example, Gmail with SMTP #1, Hotmail with SMTP #2, etc for every single drip campaign. Ongage also has many useful features in database segmentation, drip campaigns management, analytics, and reports. All of that makes complex things much easier to manage.

Cons

I am very waiting for the moment when Ongage will allow to group ISPs with different domains but the same company, e.g. Hotmail.de + Hotmail.com + Outlook or Yahoo + AOL, etc.

Reasons for Switching to Ongage

The best software in our case. Easier to manage all email marketing in one place

May 2021

Cynthia from Tibrio

Company Size: 11-50 employees

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2021

Essential to Our Business

We were able to optimize our newsletter with this product more so than with our previous ESP. Customer support has been amazing. Our CSM [SENSITIVE CONTENT HIDDEN] is the best and [SENSITIVE CONTENT HIDDEN] has been such a great resource to every team member.

Pros

This is exactly the product we needed to grow our email program. The functionality of A/B testing and WYSIWYG edit to create dynamic templates was not only easy to use, but absolutely crucial. Having built-in analytics is also something we use every day to help optimize our programs. Customer support is also attentive, reliable and quick. I know when I submit a ticket, I'm going to get a thoughtful response that will get me where I need to go.

Cons

Integration was pretty easy but there are a couple things we'd like to see: segment growth over time so we can monitor in the platform how are segments are growing/decreasing a summary of a/b tests showing the results of the winner and loser so we can see the difference . we can see this in realtime but would like to be able to get this information for tests run early in the morning when we don't have eyes on it

Reasons for Choosing Ongage

Price was a big factor especially since we saw some functionalities were comparable.

Reasons for Switching to Ongage

The previous ESP was expensive and did not have enough features for us to grow and optimize our program

April 2021

eyal from joyvoo

Company Size: 11-50 employees

Industry: Gambling & Casinos

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

3.0

Value for money

3.0

Customer support

4.0

Functionality

4.0

April 2021

eyal's review

Good and usful software, but it could be much better.

Pros

I created a new review, because i wrote the wrong email before. the software is very usful, and offering a lot of options.

Cons

There are a lot of options, but sometimes its hard to learn new stuff on it, sometimes the software get to complicated and un friendly and even if there are a lot of options, its hard to find them. also - the info button should more friendly too.

April 2021

Ed from Training Leader

Company Size: 11-50 employees

Industry: E-Learning

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2021

A powerful and effective solution for email marketing.

Our overall experience has been very positive. Not many services can handle our complex segment logic w/o providing access to a raw SQL-like interface, but Ongage is the exception. For some of our providers we have to manage this through a database and hard-flag records for mailing within the ESP! Ongage's solution is versatile and effective. Ongage's ability to "stagger" our sends, deliver across a period of hours rather than all at once, has been very helpful in mitigating deliverability challenges. This is a huge help for maintaining high delivery rates across larger campaigns. Since Ongage works in tandem with email service providers, you can easily move to a new service without having to re-upload your list or fret about losing data. Switching from one SMTP service to another is so much easier with Ongage and helps companies stay nimble.

Pros

This software provides a "hub" for your email marketing list and can connect to multiple different email service providers. Managing sends through multiple service providers is easy in Ongage. Their platform supports complex list segmentation, incremental campaign deployment, and split-testing. Their support is top-notch, responding quickly to issues, comprehensive resolutions, and provides easy-to-understand descriptions of challenges. We've used multiple vendors over the years but Ongage is the only one where we've seen requested changes implemented directly into the product. Ranging from minor, cosmetic, changes to gigantic "export all send/open/click contact activity as a CSV from the web interface". It's nice to partner with a company who listens to their customers. Their API is robust and we've never had trouble getting the information we need out of their system.

Cons

The cost can be prohibitive for smaller companies and the combination of Ongage plus sending service can be an increase to the cost-per-send when compared to an "out of the box" email service provider. Their segmentation tool is complex. This is great for flexibility but can be difficult for new users to grasp (especially with multiple nested groups of logic).

Reasons for Choosing Ongage

Ongage was able to meet our needs where some of the dedicated ESPs fell-short. Having access to an overlay allowed us to broaden our list of vendors to include SMTP services to get better sending rates without having to make concessions on features. The ability to manage multiple services in a single place is also helpful from an administrative perspective: we only have to train someone to use one interface, maintain documentation for one vendor, we don't have to keep track of each providers idiosyncrasies, etc.

April 2021

Eric from Join Piggy LLC.

Company Size: 201-500 employees

Industry: Marketing and Advertising

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

April 2021

It's all about the Support and Features

All I can say is I wish ever product or service provider had the support that Ongage does. It's all about the customer for them - making sure the program is working the best it can for the user.

Pros

First I must say the Support is by far the best team I've ever worked with for any product! They go over and above to make sure they have answered your question or found a solution for an issue. The Dev team listens to user case and is open to suggestions to build a better product. Sales team is not only in it to make money but they make sure you are on the correct plan and do what they can to help you all the way through the setup/onboarding process.

Cons

I really have no issues with the product at all. Sure there could be some additional features but I've learned working with Ongage is making a suggestion to them and if it's a value for other customers or just a damn good idea they will implement over time.

Reasons for Choosing Ongage

It is hands down the best product on the market for all types of Email Marketing.

Reasons for Switching to Ongage

The features and service Ongage offers is a no brainer!