Zoho Campaigns Software


 

Zoho Campaigns is a web-based email marketing solution that offers customer relationship management (CRM) and social media integration.

This product enables users to reach out and engage with their customers by automating the marketing process, from the creation of custom email-based campaigns to maintaining and segregating mailing lists.

Zoho Campaigns lets users create email campaigns using either pre-defined or customized templates. The system features mass mailing to mailing lists and the tracking and reporting of email and social media marketing campaigns to improve audience engagement.

Zoho Campaigns also provides integration with Zoho’s CRM suite, allowing users to see the results of campaigns by logging to their CRM accounts.

Users can promote their campaigns on social media platforms and create landing pages for customers on Facebook. 

 

Zoho Campaigns - Email marketing
 
  • Zoho Campaigns - Email marketing
    Email marketing
  • Zoho Campaigns - Standard marketing templates
    Standard marketing templates
  • Zoho Campaigns - Scheduled campaign
    Scheduled campaign
  • Zoho Campaigns - Recipient activity
    Recipient activity
  • Zoho Campaigns - Workflow Introduction
    Workflow Introduction
  • Zoho Campaigns - Android campaigns index
    Android campaigns index
Supported Operating System(s):
Web browser (OS agnostic)

59 Reviews of Zoho Campaigns

 

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Software Advice Reviews (7)
More Reviews (52)

Showing 1-7 of 7

Jason from TBD Search Partners
Specialty: Accounting
Number of employees: 2-10 employees Employees number: 2-10 employees

November 2017

November 2017

One of the simplest and cost effective Email Marketing Tools available

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

Integrates seamlessly with other Zoho Applications, as well as some third party applications including Google Apps. Simple and basic but serves its purpose at a very low cost point and is easy to use.

Cons

Definitely not the most aesthetically pleasing layout and design. Limited integration with third party applications, when compared to other email marketing platforms. Automation feature is not always the most reliable.

Review Source
 
 

Sarah from Jokes4Miles
Specialty: Non-profits
Number of employees: 11-50 employees Employees number: 11-50 employees

October 2017

October 2017

Really solid CRM and campaign management

Ease-of-use

Functionality

Product Quality

Customer Support
N/A

Overall great value for the price.

Pros

Great value for small/startup companies. I love the email builder, and it's one of the main reasons I wanted to use this software, as it has the CRM and email campaign manager in one cheap program. Device and location statistics are very helpful. Automatic link tracking, integration with google analytics, and can share reports really easily.

Cons

Not a lot of features to choose from, but it gets the job done. I wish there were more stats available for email campaigns as well; some statistics I will have to calculate myself.

Review Source
 
 

Adam from SEMCO
Specialty: Contractors
Number of employees: 11-50 employees Employees number: 11-50 employees

October 2017

October 2017

Lots of features, not the most intuitive or best designs

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

As I mentioned, overall Zoho Campaigns is a good value. We have run several campaigns with it and will continue to use it for our email marketing.

Pros

Zoho Campaigns is a good value for your money. It has all the necessary features that you need for creating a email marketing campaign. The ability to connect with Zoho's other apps is a helpful feature. I also appreciate the option to connect with Google Analytics. The tracking and reporting are also easy to use.

Cons

The email design templates are weak and look unprofessional. The design features for building emails are also limited. I often design emails in another program and then upload the template into Zoho Campaigns.

Review Source
 
 

Craig from ADS
Specialty: Marketing agencies
Number of employees: 2-10 employees Employees number: 2-10 employees

September 2017

September 2017

Can't beat the price

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

For a start-up company, Zoho has the features needed.

Pros

Great value for the money when comparing all the features a start-up needs. We need to spend money elsewhere as we launch a new company. Zoho allows us to invest in other areas without giving up the basic features we needed.

Cons

Somewhat limited customization and modifications in the entry version. It would be nice to be able to add features without incurring a cost.

Review Source
 
 

Karen from The Recruiting Pros
Specialty: Other
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Awesome value for a super product

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

A good choice for an easy to use, good functioning product to manage your campaigns.

Pros

Easy to use, variety of useful features, strong tracking and reporting capabilities; support materials are helpful.

Cons

Nothing jumping out so far. Support material is helpful in learning more about how to use the product.

 
 

Amy from Harvest Community Church
Specialty: Non-profits
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Good for price

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Pros

We were completely satisfied with this product until we changed to a new system which integrated this with several other features we were using. It's easy to use, has visually appealing templates and we liked that it could integrate to social media.

 
 

Jeanette from National Care Home Health
Specialty: Healthcare

August 2016

August 2016

Convenient and easy to use

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Value for Money

Likes Best

I found Zoho campaigns was very convenient to use since we use Zoho already for CRM. Convenient but does lack some of the features provided by other email campaign management softwares like Mailchimp. Decent for our current list of clients but not to get new ones.

Likes Least

Limited features but get's the job done. Doesn't have a lot of design capability.

Recommendations

Good for current clients in list but not the best for really nice email designs.

 
 
 
Showing 1-20 of 52

Arlene from GLD

December 2017

December 2017

Great System For Email Marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Zoho Campaigns is an easy to use, drag-and-drop style email marketing editor. It allows you to easily import contact lists and schedule email campaigns.

Cons

One limitation I've found is the inability to embed videos directly into the email campaigns. It would be nice if this could be done versus linking to a video and redirecting readers to another webpage/window.

Review Source: Capterra
 

Fernando from Hashtag700
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

November 2017

November 2017

Less expensive option and relatively easy to implement

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Zoho has many modules which help make the sale flow helpful, including the ability to make and send quotes, sales orders, and invoices. It is an easy all in one system for tracking all of these different items for reference and followup.

Cons

I absolutely dislike that if you call support they will not answer your question but, give you a link to buy them.

Proprietary software is one thing but, still reminds you that you're just a customer. When calling for support sometimes when your creating buttons, they don't really help point in you in the right direction to complete the button. They simply auto forward an email encouraging you to buy ZOHO scripts. Which are pre-written scripts that you can purchase.

If we needed to make 50 buttons with no clue how to make them, then this would make sense. However, just a nudge in the right direction would have done the trick in this case.

Review Source: GetApp
 

Harendra Pratap from Addressofchoice Realty Pvt Ltd
Number of employees: 11-50 employees Employees number: 11-50 employees

November 2017

November 2017

It's a Great App for Campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Zoho is big brand in a present days & they provide best services apps & other services if i talking about zoho compaigns are very amazing for me & very helpful.

Cons

This is a some times very slow but over all they working constantly for us. please resolve this. this is a best app

Review Source: GetApp
 

Bharath from Lagoori Innovation Labs
Number of employees: 2-10 employees Employees number: 2-10 employees

November 2017

November 2017

Good and very useful product

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Very useful interface , easy to navigate and good interface which helps to understand better. Help and tutorials are good.

Review Source: Capterra
 

Scott from SIBA(NZ)

November 2017

November 2017

Great no-cost addition to our Zoho CRM for mass emailing

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The free version of the software is functional enough for most purposes and is relatively straightforward to set up.

Cons

The integration to CRM lacks some abilities to sync which aptly ensure that eg email bounces or unsubscribe requests are automatically reflected in the CRM

Review Source: Capterra
 


October 2017

October 2017

The best option to email marketing automation

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

In General Zoho is one of the best marketing management strategies my team has used, we started using Zoho Mail, then with Zoho Social and Zoho Campaign, and the truth has been incredible the plethora of features of easy adaptability and customization to handle the email marketing campaign of our clients.
It is easy to use, with a dynamic interface. Our main language is spanish, and Zoho has always provided us with quality information when we have requested the support of its support team.

Review Source: GetApp
 

Nandini from KnowYourStar
Number of employees: 2-10 employees Employees number: 2-10 employees

September 2017

September 2017

Campaigns made our life(email sending) easy

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Bulk email sending has been a joy!

Pros

I like the automation part the most, we can just schedule a email and one shot it is sent to all the people in the list. Adding contacts to the list is easy.

Cons

While I like the software's dashboard, it has no visuals. Could be a bit more interesting. The campaign emails apparently land in promotions tab, that is one thing we had to struggle with. We got the list add us to their address list before using campaign.

Review Source: Capterra
 

Kartheeban from Team Everest
Number of employees: 2-10 employees Employees number: 2-10 employees

September 2017

September 2017

Very easy to use. Works perfectly. Have all the required features on the product.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Able to email to many contacts at the same time. No email delivery issues. Ability to sync with other Zoho products as well!

Pros

Simplicity, ease of use, all basic functionalities covered. Good sync between other Zoho Apps. Mail delivery is also good. Good analytics dashboard.

Cons

UI can be improved for this. Also, the contact management page can be improvised. Also, the mobile app need to be improved.

Review Source: Capterra
 

Kirsten from career strategists, inc.
Number of employees: 2-10 employees Employees number: 2-10 employees

September 2017

September 2017

Great for the costs, but missing a few key features

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

ability to easily create emails without all the HTML requirements of other email systems.

Pros

Super easy to use and functional. it is basically idiot proof, and this is coming from a total tech idiot. The quality for what it was is great too. Very Very inexpensive for the amount of emails you are able to send.

Cons

It wasn't able to track and follow up. So I wanted a system where is someone didn't click a link they would then be sent a follow up email. This is not a funnel system like Confusionsoft or click funnels this is just a straight up competitor to the free versions of Mail chimp but you can send more emails and have a few extra features. and you had to manually create the new list of people who clicked the link....so it does give you the information but no automation. But you can automate emails like one after the other just no automation in separating who gets what second email. The whole list get the same email or they don't

Review Source: Capterra
 

Missy from MSF Legacy, Inc.

September 2017

September 2017

Zoho Campaigns Review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It is provided by the Franchise office with our fees so I do not have to pay anything for the product.

Cons

This product is cumbersome and I have found it extremely challenging to work with. It does not coordinate well with my email application. The templates do not easily load or transfer. I have been unable to use it for any campaigns and am paying for mailchimp instead.

Review Source: Capterra
 


August 2017

August 2017

Makes campaigns easy

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I like using the campaign app because it helps me keep track of the emails that I send to customers. It is a very useful tool with multipurpose functionality.

Pros

Multipurpose functionality

Cons

The navigation is a bit confusing.

Review Source: GetApp
 

Juziel

August 2017

August 2017

In overall was a good experience

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

available free plan and can use autoresponder, emails, and marketing tools. The pay as you plans are a good and economical alternative

Cons

Quite don't like the user interface, it feels a bit outdated and its not as friendly as it should. Also the templates are limited.

Review Source: GetApp
 

Raquel from Apok, C.A.
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

Super Cool but not for me

Ease-of-use

Functionality

Product Quality

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Pros

The integration with other apps is great.
Is really easy to use even for small projects like mine.
Although for me is too much and i lose many of the features the fact that it`s available in other languages is very important and let me get the desired result

Cons

For a personal use can be too much.
The application has so many functions that it can make complicated to handle the time required to review everything

Review Source: GetApp
 

Anyugel

August 2017

August 2017

Great App

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

This allows you to keep track of who clicked, who opened it, and who reviewed it. Also, the templates that are registered are very good and at the same time you can create a custom templates.

Cons

This does not have specifications on how to make your emails not be an spam, which does not ensure that I went to the client's main mailbox. And the manual is not as friendly to users.

Review Source: GetApp
 

Hemandra

August 2017

August 2017

Easy to use

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

it is really so help full project as a company point of view i m very satisfied from this software and also price is reasonable i used this from around 55 days i m very satisfied this software is really good easy to use and very helpful.

Pros

easy to use and easy to maintain and very low rate

Cons

every feature not available in app also is major problem is in this software

Advice to Others

yes i recommend this software to all

Review Source: GetApp
 

Megan from LEGACY TEAM SALES
Number of employees: 11-50 employees Employees number: 11-50 employees

August 2017

August 2017

Slower than Mailchimp for large lists

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

It was easy to setup and start using, and you can use their templates and layouts to quickly create your campaigns. But the send rate was super slow and it took almost 8 hours to send one email to our entire list, which Mailchimp can do in minutes. We had to switch back to Mailchimp to be more effective.

Pros

We use several Zoho apps (like Mail, Forms, CRM, etc) and I liked that Zoho Campaigns could tie in with everything. It was pretty easy to setup our account, add in our email lists and start creating a new campaign. If you have a small email list I would whole-heartedly endorse Zoho Campaigns.

Cons

We have a large email list and it took almost *a full day* to send out our email campaign. Having been used to Mailchimp, I was shocked. Mailchimp can send thousands of emails in minutes. Zoho Campaigns trickled out. Which was frustrating because our email list consists of schools and corporations, and we aim to send them at specific times. Because Zoho Campaigns took so long, the emails were going out in the evening and overnight which ruined our open rates.

Review Source: Capterra
 

Jose Efrain from ACEI Servicios Contables y Tributarios
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

Excellent application

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I love being able to include and modify different themes, the app allows changes to customize themes and create your own themes.

Cons

The bad thing is that it is still considered by many servers as spam, which means that those who subscribe to my mail do not receive or delay in seeing my emails because they fall into spam

Review Source: GetApp
 

Pascale from Proctor Talent Services, LLC
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

A good email marketing tool.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I use Zoho's Suite for many of my business functions and Campaigns is another great tool to that works well with other apps in Zoho's Suite. Integrates well with CRM and Recruit.

Pros

Integrates with CRM and Recruit. Mobile optimization.

Cons

Templates are not very creative.

Advice to Others

This is a good tool to integrate with others on Zoho.

Review Source: GetApp
 

Steve from gradelink
Number of employees: 11-50 employees Employees number: 11-50 employees

July 2017

July 2017

Zoho Campaigns is a Pain - but expected to get better

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

zoho crm integration

Pros

Sync's with Zoho CRM really well allowing you to see who clicked and call as a result. The sync is not just for adding/removing subscribers but you can also notify your sales reps automatically when someone clicks and the clicks contribute to the lead score.

Cons

The UI. After using MailChimp which is probably the best UI, zoho campaigns is not good. Also the email composer/editor feels limited. Also, there's extra steps to avoid being marked as spam. Also, "Automation" a contact/lead clicks don't update the SalesSignals in zoho crm nor the lead score.

Review Source: Capterra
 

Alexis from MiNuevoSitio.com
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Newsletters and social campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It is very easy to use, create elegant emails, customize lists, can be informative for CRM users and allows you to share your campaigns on social networks.

Cons

I do not like it much compared to others, creating templates. I think it can improve a lot. Other than that, I find the rest excellent.

Review Source: GetApp
 
 
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