# Circulio Software Reviews, Demo & Pricing - 2026

> Review of Circulio Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/event-rental/circulio-profile/reviews

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Circulio

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Overview

# Circulio 2026: Benefits, Features & Pricing

Wondering if Circulio is right for your organization?

Our Event Rental Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

Circulio

5.0

[(4)](https://www.softwareadvice.com/event-rental/circulio-profile/#reviews)

Pricing

Starting at £250.00 per month

### About Circulio

Most technical equipment hire businesses today have a website that functions as a static catalogue. It shows what is available for hire but it cannot take a booking.

A customer who wants to rent something calls the business, or emails, or submits an enquiry form and waits for a response. When stock changes, when prices are updated, when a product is discontinued, someone has to update the website separately from the rental management system.

It rarely happens promptly. The two systems drift apart. The website is almost never fully current.

This is not a minor inconvenience. It is the structural constraint that limits how a rental business can grow. You cannot scale a business that requires a phone call to complete every transaction.  
Circulio removes that constraint entirely.

The website and the rental management platform are not two systems that talk to each other. They are one system. Product information entered in console appears on the customer facing website immediately. Availability is calculated in real time from actual asset status.

A customer visiting the site sees what is genuinely available right now, can select a rental duration, add items to an order, pay online...

and receive a confirmation, without any manual intervention from the hire business. The platform's multi channel architecture is what separates Circulio from every other rental management system on the market. A single Circulio console can power multiple independently branded rental websites simultaneously. Each channel operates with its own product catalogue, its own pricing structure, its own customer access controls and its own business rules. Assets can be dedicated exclusively to one channel, or made available across two or more channels at different rates for different customer types. A trade channel serving professional customers on account and a consumer channel for the general public can operate simultaneously from one platform, each with its own brand identity. Kit management in Circulio works in a way no competitor replicates. A kit is a virtual combination of constituent products, and Circulio calculates kit availability dynamically by reading through to the availability of each constituent asset in real time. A hire business with five products that can be combined in five different ways can present twenty five kits on their website without holding twenty five separate products. The kits are virtual. The availability is real. Serialised assets are individually tracked items with their own identity, condition record and Bill of Materials. Asset pools are quantity based holdings of undifferentiated items such as cables and connectors, where the customer needs a specific quantity but not specific units. Both are managed natively within Circulio alongside each other. Circulio serves camera and lens hire, AV and computer hire, professional audio rental, lighting and events hire, broadcast and production equipment rental, and laser and measuring equipment hire. Canon, FujiFilm, Panasonic Lumix and Sony run press fleet, try before you buy and trade show fleet programmes on Circulio in the UK. Medtech manufacturers use Circulio for evaluation unit and HCP demonstration loan programmes. Available in English and French across the UK, France, Canada and Australia. Integrates with Stripe, Xero, ShipStation, Klaviyo and others. No per user pricing.

Wondering if Circulio is right for your organization?

Our Event Rental Software selection experts can help you in 15 minutes or less.

## Circulio User Interface

## Popular Circulio Alternatives

Main Product

Circulio

5.0

[(4)](https://www.softwareadvice.com/event-rental/circulio-profile/#reviews)

Ratings Breakdown

-   4.50Ease of use
-   4.75Value for money
-   5.0Customer support
-   4.75Functionality

Pricing

Starting at £250.00 per month

Get Price

Alternative Product

[Booqable](https://www.softwareadvice.com/retail/booqable-profile/)

4.8

[(1173)](https://www.softwareadvice.com/retail/booqable-profile/reviews/)

Ratings Breakdown

-   4.76Ease of use
-   4.73Value for money
-   4.82Customer support
-   4.57Functionality

Pricing

Starting at $29.00 per month

Get Price

Alternative Product

[Rentman](https://www.softwareadvice.com/hr/rentman-profile/)

4.6

[(242)](https://www.softwareadvice.com/hr/rentman-profile/reviews/)

Ratings Breakdown

-   4.38Ease of use
-   4.32Value for money
-   4.60Customer support
-   4.46Functionality

Pricing

Starting at $14.00 per month

Get Price

Alternative Product

[TapGoods Event Rental Software](https://www.softwareadvice.com/rental/tapgoods-pro-profile/)

4.8

[(59)](https://www.softwareadvice.com/rental/tapgoods-pro-profile/reviews/)

Ratings Breakdown

-   4.73Ease of use
-   4.71Value for money
-   4.90Customer support
-   4.68Functionality

Pricing

Starting at $19.00 per month

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Alternative Product

[Goodshuffle Pro](https://www.softwareadvice.com/retail/goodshuffle-profile/)

4.8

[(157)](https://www.softwareadvice.com/retail/goodshuffle-profile/reviews/)

Ratings Breakdown

-   4.79Ease of use
-   4.78Value for money
-   4.86Customer support
-   4.66Functionality

Pricing

Starting at $39.00 per month

Get Price

Alternative Product

[InflatableOffice](https://www.softwareadvice.com/rental/inflatableoffice-profile/)

4.9

[(75)](https://www.softwareadvice.com/rental/inflatableoffice-profile/reviews/)

Ratings Breakdown

-   4.67Ease of use
-   4.76Value for money
-   4.89Customer support
-   4.70Functionality

Pricing

Starting at $85.00 per month

Get Price

## Circulio Pricing and Plans

Starting price: £250.00 per month

Free Trial

Free Version

Shared Growth

£250.00

per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Circulio Features

-   Popular features found in Event Rental
    
    Billing & Invoicing
    
    Inventory Management
    
    Quotes/Estimates
    
    Rental Management
    
-   More features of Circulio
    
    Access Control
    
    Accounting
    
    Accounting Integration
    
    Activity Dashboard
    
    Alerts/Notifications
    
    API
    
    Asset Tracking
    
    Availability Management
    
    Barcode/Ticket Scanning
    
    Barcoding/RFID
    
    Calendar Management
    
    Calendar/Reminder System
    
    Catalog Management
    
    Channel Management
    
    Client Management
    
    Contract/License Management
    
    Credit Card Processing
    
    CRM
    
    Customer Accounts
    
    Customer Database
    
    Customer Portal
    
    Customizable Branding
    
    Customizable Reports
    
    Customizable Templates
    
    Data Import/Export
    
    Data Synchronization
    
    Delivery Management
    
    Digital Signature
    
    Discount Management
    
    Document Management
    
    eCommerce Management
    
    Electronic Payments
    
    Email Marketing
    
    Email Templates
    
    Equipment Rental
    
    Equipment Tracking
    
    Inspection Management
    
    Inventory Replenishment
    
    Inventory Tracking
    
    Invoice Management
    
    Late Fee Calculation
    
    Marketplace Integration
    
    Mobile Commerce
    
    Multi-Channel Marketing
    
    Multi-Currency
    
    Multi-Location
    
    Online Booking
    
    Order Management
    
    Product Data Management
    
    Promotions Management
    
    Purchase Order Management
    
    Rate Management
    
    Real-Time Data
    
    Real-Time Updates
    
    Recurring Rentals
    
    Reminders
    
    Reporting & Statistics
    
    Reservations Management
    
    Retail Inventory Management
    
    Returns Management
    
    Sales Reports
    
    Scheduling
    
    SEO Management
    
    Shipping Labels
    
    Shipping Management
    
    Shopping Cart
    
    Short/Long Term Rental
    
    Third-Party Integrations
    
    Transaction History
    
    Utilization Reporting
    
    Website Integration
    
    Website Management
    

## Circulio Integrations

Stripe

Integration rated undefined from -1 review

Xero

Integration rated undefined from -1 review

Klaviyo

Integration rated undefined from -1 review

Mailchimp

Integration rated undefined from -1 review

Mailjet

Integration rated undefined from -1 review

Trustpilot

Integration rated undefined from -1 review

See all 9 integrations

## Circulio User Reviews

Overall Rating

5.0

Ratings Breakdown

5

100%

4

0%

3

0%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.5

Value for money

4.8

Customer support

5.0

Functionality

4.8

Have you used Circulio and would like to share your experience with others?

Zoe F.

Verified reviewer

Electrical/ Electronic Manufacturing

11-50 employees

Used daily for less than 2 years

Review source

Reviewed March 2026

Circulio Console Review

5

Our overall experience with Circulio has been very positive and genuinely collaborative. From the outset we were moving from a spreadsheet‑driven way of working to a single SaaS platform covering everything from inventory and availability through to invoicing, and that is a big cultural and operational shift for any business. Circulio has given us that end‑to‑end capability in one place, so we can manage stock, bookings and billing on a unified system rather than across multiple files and tools. What has stood out most is the partnership with their team and developers: they have worked directly alongside us, rolled up their sleeves, and really engaged with how our business operates, rather than just configuring a standard setup and leaving us to it. Where we’ve needed the platform to stretch beyond its out‑of‑the‑box configuration, they’ve listened, iterated and actively looked for ways to shape the product around our processes. Of course there have been moments of frustration, but they’ve mostly come from our desire to have a complex, business‑wide solution “fully there” on day one, rather than from any lack of willingness or support from Circulio. In practice it’s felt like an ongoing journey of continuous improvement, with a clear direction toward having one robust, scalable platform underpinning our whole operation.

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

4

Functionality

Pros:

I liked Circulio most for how they handled the very real challenge of moving us from spreadsheets to a SaaS platform that runs right across the business, from inventory through to invoicing. Their team and developers didn’t just configure a system and walk away; they rolled up their sleeves, worked directly alongside us, and really got into the detail of how we operate. That hands‑on approach made a huge difference in managing the complexity and change management that comes with leaving spreadsheets behind and consolidating everything into one platform.

Cons:

What we’ve liked least about Circulio is actually hard to pin down, because our experience has felt more like a work‑in‑progress partnership than a finished, “take it or leave it” product. It isn’t that there are specific aspects we don’t like; it’s more a natural frustration that the platform can’t immediately do absolutely everything we want straight out of the box, which is a big ask for any system. That said, the team has been excellent at listening, collaborating and developing solutions with us so the platform can evolve to fit our business, which has turned those frustrations into a shared roadmap rather than a deal‑breaker.

Reasons for choosing Circulio

Greater capabilities to support a business as niche as ours. Working directly with the developers.

Vendor Response

Hi Zoe, Thank you for your review, and for giving us the opportunity to work with you on what has probably been our least-standard deployment ever! I think we all knew it was going to be an interesting challenge to take such an unusual legacy business, separate it from its dependence on linked excel files, and bring it up onto a multi-channel rental eCommerce platform. We have really enjoyed rolling our sleeves up, working with you as part of your team, and helping you through the process changes required while simultaneously designing and developing features for use-cases we never thought we'd see. You've successfully re-engineered the business to grow and given it a system that can underpin and drive that growth. It's great to see the next generation coming through, adopting Circulio, and relishing where it can now take them. Many congratulations and thank you, for an amazing journey and an equally great collaboration! With thanks, JT

Replied March 2026

Read More

Will N.

Verified reviewer

Broadcast Media

Self-Employed

Used daily for less than 6 months

Reviewed July 2025

A gold-star team with a gold-star platform!

5

The team at Circulio have been incredibly patient and supportive, and have worked closely with my company to ensure a smooth process onboarding onto their system. They also take a real interest in our performance, regularly checking in each month to ensure we are moving in the right direction and helping to support any issues that we may be facing.

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

Circulio has been a game-changer for our rental business. The platform is incredibly intuitive, making it easy to manage bookings, inventory, and payments all in one place. One of the standout features is how seamlessly the front-end website integrates with the backend system — customers can browse, book, and pay online without needing us to intervene. It's professional, well-designed, and mobile-friendly out of the box. The support team has also been highly responsive and genuinely interested in helping us tailor the platform to our needs.

Cons:

The entire experience has been very good, with a very supportive team. If there was one thing I would say was not the easiest integration, it is that the system is geared towards working in the United Kingdom and other European countries, making it a little more difficult for companies not in those regions. In North America, there are unique shipping issues with locations that are exceptionally rural or far away, taking more than one day for delivery. This means that there are some situations we have to override things when the software expects an item to return next day. However, the team at Circulio have been fantastic at addressing our needs - even if we are the only customer facing it - and have adapted the program to allow us to work with their system. They are consistently releasing updates to ease any pains with shipping and are very responsive to help.

Reasons for choosing Circulio

Booqable did not have any features for a strong system that required shipping and delivery.

Vendor Response

Will, thanks so much for your review. It's been great working with you on this from day 1, adapting the system to accommodate the intricacies and differences of rental management in Canada (loving those weird tax rules!) and we look forward to releasing features that optimise rentals to your more remote locations and the vagaries of their returns. It's great to see a startup build their business from scratch on the Circulio platform and start to scale so quickly. We're excited by the journey ahead and looking forward to working with and alongside you every step of the way. Thank you also for the recognition that we are more partner than supplier. First class support combined with in-depth industry know-how and expertise are always going to be pillars of our service. Looking forward to keeping on pushing things forward together.

Replied July 2025

Read More

DS

Dave S.

Verified reviewer

Performing Arts

2-10 employees

Used daily for less than 12 months

Reviewed July 2025

Haus Productions Ltd

5

The support has been first class and any small question I have had has been answered straight away and clarity provided. It was always going to be a steep learning curve moving over to a piece of software which automates so much of our operations, but the guys at Circulio have been there every step of the way to guide us through the process.

Ratings Breakdown

5

Ease of use

4

Value for money

5

Customer support

5

Functionality

Pros:

Great support, people who really care about our business and coming up with solutions that will help us to grow and scale. Integration with multiple platforms so that everything is in one place - invoicing, shipping, stock availability etc. It really is a one-stop shop for running a hire business

Cons:

No a con specifically to this software but as a small and busy company having the bandwidth and diary time to get everything set up correctly and working for us has been a challenge but once done it works great. More of a challenge for us as a company operationally than a con of the software itself!

Reasons for choosing Circulio

Ability to create a website where items can be booked directly. We were already on this platform with another business so creating another channel was straightforward Assistance with scaling our business and personalised support

Vendor Response

Guys, thanks so much for the review. It's been a pleasure helping you add / move your second business and websites onto the Circulio platform so that you're now able to manage both businesses and both websites in one place. We are really looking forward to helping you scale. Lots of exciting things to achieve together :-)

Replied July 2025

Read More

ED

ERIC D.

Verified reviewer

Media Production

2-10 employees

Used daily for more than 2 years

Reviewed March 2024

WE LOVE CIRCULIO

5

We are working together for almost 3 years now, and this is clearly one the best decisions I took with my company. I see them more as a partner than a provider. We work together aiming the same goal: Growth.

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

I loved how they manage everything from the back end to the front end. This is a fully integrated solution with an amazing team.

Cons:

Circulio could appear as expensive at first glance, but it is totally worth the price.

Reasons for choosing Circulio

The integration of Loki is pretty poor. Once again this is good for the price, but we need a top of the game software, and Loki is not. Circulio is.

Reasons for switching to Circulio

Not integrated, bugs, poor customer service... Rentman is good for the price, which is cheap.

Vendor Response

Thank you so much for your kind words. We are delighted you are so pleased with the platform and the team here at Circulio. It means the world to us. In return, it's an absolute pleasure working with you and your team, always collaborating on new features and ways of doing things to help fuel your success and growth. As you say, we're very much a partner, not just a "provider". Thank you from all of us here at Circulio.

Replied March 2024

Read More

Showing 1 - 4 of 4 Reviews

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