---
title: "CoAd Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of CoAd. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if CoAd is a good fit for you!"
source_url: "https://www.softwareadvice.com/hr/primepay-profile/reviews/"
page_type: "reviews"
language: "en"
---

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CoAd Reviews

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[Overview](https://www.softwareadvice.com/hr/primepay-profile/)

Reviews

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# CoAd User Reviews

## Reviews summary

- Overall rating: 4.0/5
- Total reviews: 381

### Secondary ratings

- Ease of use: 3.9/5
- Customer support: 3.8/5
- Value for money: 3.9/5
- Functionality: 3.8/5

### Rating distribution

- 5 stars: 214 reviews (56%)
- 4 stars: 67 reviews (18%)
- 3 stars: 28 reviews (7%)
- 2 stars: 13 reviews (3%)
- 1 star: 59 reviews (15%)

### Most mentioned pros

- Their outstanding customer service and comprehensive payroll solutions allow us to focus on what matters—growing our core operations—rather than juggling payroll tax reports or workers’ compensation insurance audits.
- The ability to have so much control over the process, and the customization Primepay provides to meet organization needs.
- I especially appreciate [sensitive content hidden], who walked through the SIMPLE IRA EE contribution and ER matching with IRS catching up rules' setup with me, step by step over several emails and a couple phone calls.

### Most mentioned cons

- The workflows for job changes, status changes, pay rates, etc. does not have the ability to create multiple approval levels.
- There can be some ambiguity in how PrimePay and SyncHR are marketed and presented, which at times makes it difficult to distinguish the two platforms and understand their positioning.
- This lack of communication became a serious issue, particularly during critical moments like audits, where we were left waiting for essential confirmations. Despite the long-standing relationship, the service quality fell far short of our expectations, leading us to ultimately switch to another provider.

## CoAd customer reviews

Showing reviews 1-25 of 381 (page 1).

### Tax issue resolved

- Overall rating: 5/5
- Reviewer: Veda S.
- Verified reviewer: Yes
- Industry: Non-Profit Organization Management
- Company size: 2-10 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: January 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I had talked to them before the holiday and we thought a problem was resolved. I called back in and we talked for about 5 minutes and the issue was resolved.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ease of accessing the payroll portal. Helpful employees

#### Cons

I have nothing to share negatively. I called in and had to wait about 10 minutes, which the day after a holiday was short.

#### Reasons for switching to CoAd

Prime Pay offered the same service for a better price

---

### Opinion: PrimePay is an excellent payroll company

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: August 2025
- Review source details: This review was submitted organically. No incentive was offered

So far, Primepay is what I would have expected in a payroll company. The processing is easy. If I need help with a special payroll or have any questions the representatives to this point have been stellar.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

They were able to work with me to keep my processing costs low. I historically only use my payroll companies for processing and nothing else

#### Cons

I have been with them for less than a year. So it is hard to choose a "con". However for some reason I was getting charged more for my payroll monthly than my proposal stated. It was fixed, and then happened again. So it seems to be a computer glitch that needs to be fixed.

#### Reasons for choosing CoAd

Primepay was able to stay within the budget I was looking for. For my business, payroll cost is what drives my decision.

#### Reasons for switching to CoAd

I think Heartland being owned by Global Payments has brought down the quality of the product.

---

### User Friendly Payroll Company

- Overall rating: 5/5
- Reviewer: Elyse S.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: August 2019
- Review source details: This review was submitted organically. No incentive was offered

Customer service is exceptional for any problems that may arise.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The software is very easy to use, very easy to navigate through for information and super easy to input payroll. The checks come into my office the very next day and all the direct deposits transfer perfectly.

#### Cons

The only thing I can say negatively is the reporting. I wish there was an instant work comp payroll report that is more friendly for date ranges for my audits.

---

### Reliable Payroll Service with Room for Improvement

- Overall rating: 4/5
- Reviewer: Nikki D.
- Verified reviewer: Yes
- Industry: Accounting
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, PrimePay has been a solid payroll solution for our firm. It does a great job managing the essential aspects like tax filings and reporting, which we really appreciate. However, having more user control and quicker, more helpful support would really take the service to the next level. It’s reliable for the most part, but there’s definitely some room for improvement.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 2/5
- Functionality: 4/5

#### Pros

One of the biggest advantages of using PrimePay is how seamlessly it handles all tax filings and quarterly reports. It’s a huge time-saver and gives peace of mind knowing everything is filed accurately and on time. The automation of these tasks helps reduce manual errors and ensures compliance without having to constantly monitor deadlines.

#### Cons

While the automation is great, I’ve found that there’s limited flexibility when it comes to making changes or adjustments to payroll runs. The platform can feel a bit restrictive, especially if last-minute edits are needed. Additionally, the communication with customer support could be improved. Responses are sometimes delayed, and it would be easier if we had a direct contact to reach out to for time pressing issues.

#### Reasons for switching to CoAd

The taxes and quarterly reports were not automated.

---

### The Difference between PrimePay and Competitors

- Overall rating: 5/5
- Reviewer: Rick K.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Technology is both a blessing and a curse. The same can be said about PrimePay. It takes work to keep up with technology, but there is a nice payoff if you are patient. Things have not been perfect since we onboarded 5 months ago, but I can honestly say every rep I have spoken to has worked hard to fix issues and has made sure we are happy. They have been very responsive and have followed thru on every ticket submitted. I can't say that for my last two payroll companies. I've been an HR Manager for 3 decades now, and I can tell you there is no one software that is perfect. The best you can hope for nowadays is minimal problems and for good customer service to make software issues minimal. Previously we were with a big well known payroll service and were paying high rates for poor customer service. I am happy we made the change to PrimePay because now our costs are reasonable and the customer service has been great. I can't complain. I have attended a couple PrimePay user group meetings in the last couple months which our previous payroll service didn't offer, and I can clearly see that PrimePay listens to customer input. This is an important difference. I'd much rather have software molded to what my company needs rather then trying to force my company to fit the software. We are on a 3rd payroll company in 4 years, and we are finally happy. I hope they keep their current leadership in place for many years to come.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It's only been 5 months since we onboarded with PrimePay, and I have to say I've been impressed with the flexibility of their programs plus the customer service has been excellent.

#### Cons

There have been a lot of software changes recently which can be stressful at times, however, at the same time the changes have all yielded valuable benefits.

#### Reasons for choosing CoAd

Better Pricing for the same services with comparable software

#### Reasons for switching to CoAd

Poor Customer Service, Constant changes in staff at Paychex and Lack of follow-thru on trouble tickets

---

### Easy Navigation, Bad Support

- Overall rating: 2/5
- Reviewer: Chloe B.
- Verified reviewer: Yes
- Industry: Accounting
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience has not been the best. We got billed for accounts that were not available to us and it took a long time to get that audited and get our refund back. It is also hard to contact our direct team and get updates, due to delayed responses.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 2/5
- Customer support: 2/5
- Functionality: 2/5

#### Pros

The software is easy to navigate and use.

#### Cons

The inability to have more control on my account compared to other payroll software. I always have to contact support for something small when using a past payroll software, I was able to change it myself.

#### Reasons for switching to CoAd

Because PrimePay conducts the quarterly reports instead of me doing it myself.

---

### New, but not so new client

- Overall rating: 5/5
- Reviewer: Todd B.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I am relatively new to PrimePay in this regard. I am however a former client, but well before there was such an extensive online presence. I used to have a dedicated specialist I would call. As I have used several Payroll/HR companies, the PrimePay dashboard is relatively user friendly.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The support staff I would say is what I like most. In my experience they have been both professional as well as cordial.

#### Cons

I don't think what I like least is exclusively a PrimePay issue. There is a volume of information on how to generate reports, or complete certain actions. It's sometimes difficult to navigate by yourself, or to phrase the question you have for the search feature to find it.

#### Reasons for choosing CoAd

They were able to match the price very close to what I was paying at Heartland.

#### Reasons for switching to CoAd

I was locked into a 3 year contract, to be fair rate was excellent. While there are competent people who work there, I find that being acquired by Global has hurt their product. It took me weeks of phone calls and emails to find out what would happen once the contract ended. The people I would speak to or hear from always had to push the message along to someone else, and that someone else would never return my message. In my experience through the years working off and on with Global, they never had a good sense for working with smaller businesses.

---

### PrimePay Review

- Overall rating: 5/5
- Reviewer: Tracy B.
- Verified reviewer: Yes
- Industry: Insurance
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: March 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Very good. Like the team we work with and like the product.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The platform is easy to use. The team is very responsive and answers questions quickly. If you need to use support, they are very efficient and friendly and get it right the first time.

#### Cons

Typing minimum of 40 characters in each box

#### Reasons for choosing CoAd

PayCor had multiple people contact me to set up an initial appointment but then no-showed. Paycom didn't have a good product.

#### Reasons for switching to CoAd

Gusto markets directly to our payroll customers and allows them to sign up for products without our knowledge or giving us access. The customers than expect that we are able to support them. Gusto platform looks incredibly unprofessional. Gusto pricing isn't transparent and changes dramatically.

---

### I LOVE PRIORITY SUPPORT

- Overall rating: 5/5
- Reviewer: ENID A.
- Verified reviewer: Yes
- Industry: Wholesale
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love having priority support now because before 1 yr ago it was a nightmare calling, holding over 1 hr and getting disconnected. It wasn't until [sensitive content hidden] called me and saved my life with priority support because we were ready to leave primepay. Everytime I call i get the assistance I need. Today I spoke to [sensitive content hidden] and he was very helpful.

#### Reasons for choosing CoAd

I ALWAYS HAD PRIMEPAY BUT LAST 2 YEARS SERVICE WAS SUPER HORRIBLE NOT UNTIL SALVADOR MARTINEZ CALLED ME AND SAVED US PUTTING US ON PRIORITY SUPPORT OTHERWISE WE ALREADY WOULDVE LEFT PRIMEPAY AFTER SO MANY YEARS

---

### The money savings is totally worth it. Your not sacrificing anything.

- Overall rating: 5/5
- Reviewer: Mike J.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

The information session was very friendly and helpful. Compared apples to apples. After the sales person went through the information, I was transfered over to my account specialist who was able to log in with me and get some of the information the needed through a web call. Now just in the process of getting employee information over.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The pricing and helpfulness of the Sales rep and the account specialist. Everyone was helpful during the onboarding process and trying to get me set up with everything. Pricing was a huge point for me and this is almost half the price of any other pay company I have been with

#### Cons

The amount of work to bring employees from current service to primepay. Have to do a lot of manual transfer of reports and information.

#### Reasons for switching to CoAd

Price was the huge factor in me switching over.

---

### PrimePay is the best payroll service

- Overall rating: 5/5
- Reviewer: Ken R.
- Verified reviewer: Yes
- Industry: Arts and Crafts
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: October 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Been using PrimePay for more than 10 years. I have used all of the others but Primepay is the best!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ease of use and customer service is the best but seldom needed. All services are integrated into one module. No logging back into another system to get your reports like some others.

#### Cons

Cost is moderately high but not the highest cost provider

#### Reasons for switching to CoAd

Better product. Best customer support. Easy to Use.

---

### Amazing experience!

- Overall rating: 5/5
- Reviewer: Pallavi G.
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: August 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Positive and helpful. Pretty prompt with the response and more than happy to collaborate to find the solutions

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very knowledgable and quick resolution. Happy to jump on a collaborative team effort to provide users the best experience

#### Cons

Nothing really! It was all good. I have a very positive experience with the team everytime I talk to anyone on Prime pay

---

### PrimePay is The Best!

- Overall rating: 5/5
- Reviewer: Fernando N.
- Verified reviewer: Yes
- Industry: Printing
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: January 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Partnering with PrimePay has been a game-changer for our business. Their outstanding customer service and comprehensive payroll solutions allow us to focus on what matters—growing our core operations—rather than juggling payroll tax reports or workers’ compensation insurance audits. Their streamlined processes, professionalism, and deep expertise have made them a trusted, reliable partner for our payroll needs.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

PrimePay’s exceptional customer service and comprehensive payroll solutions have been invaluable to our business. Their streamlined processes enable us to focus on our core operations without the stress of managing payroll tax reports or workers’ compensation insurance audits. Their professionalism and expertise make them a trusted partner for our payroll needs.

#### Cons

Sometimes, I wait a little longer for a telephone response on Thursday or Friday afternoon. Fortunately, I always get a callback!

---

### Office Manager

- Overall rating: 5/5
- Reviewer: Jennifer J.
- Verified reviewer: Yes
- Industry: Medical Practice
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Customer support: 2/5
- Functionality: 5/5

#### Pros

That was a quick reply with help regarding our quickbooks issues

#### Cons

Sometimes there isn't a response on our cases

---

### Stay away!

- Overall rating: 1/5
- Reviewer: John J.
- Verified reviewer: Yes
- Industry: Religious Institutions
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: March 2025
- Review source details: This review was submitted organically. No incentive was offered

Really terrible. Can't count the number of times I called to resolve issues to no avail.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

Really nothing - compared to other providers they offer no advantages.

#### Cons

Inept customer support. Kept getting the run-around about tax withholding. We ditched them after months of frustration. Found out that they had withheld $8,000 more in taxes than they should have, and we are a small organization!

---

### PrimePay, is a very personable Payroll Company

- Overall rating: 5/5
- Reviewer: Rajan S.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience is nothing but positive. I recommend Prime Pay as a Payroll Company.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

PrimePay is very personable; it is not too large where a client gets lost, and it is not too small and unable to take care of your business needs.

#### Cons

Sometimes, it isn't easy to get hold of customer support professionals.

---

### Great Payroll Company for Small Business

- Overall rating: 5/5
- Reviewer: Charity B.
- Verified reviewer: Yes
- Industry: Mental Health Care
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall we are very happy with the service. We have had great support and payroll processing is simple.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The customer support we have received from day one has been great. They have been responsive and helpful in answering any questions.

#### Cons

The layout of the website isn't the most user friendly. It is functional and pretty straight forward just limiting in some aspects.

---

### Used to good, NOW THEY ARE AWFUL. DON'T USE THEM

- Overall rating: 1/5
- Reviewer: randy o.
- Verified reviewer: Yes
- Industry: Wholesale
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: January 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

awful. used to be good until it was acquired. poor management, qc, constant errors, no continuity of personnel doing the work, no continuity of managers supervising

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

nothing. in old days could reach on phone. now difficult. In old days, same 1 or 2 people did the work. now a different person every time does it, and screws up regularly. many mistakes. creates more work. awful

#### Cons

everything. in old days could reach on phone. now difficult. In old days, same 1 or 2 people did the work. now a different person every time does it, and screws up regularly. many mistakes. creates more work. awful No quality control,

---

### PrimePay is great!

- Overall rating: 5/5
- Reviewer: Vanessa R.
- Verified reviewer: Yes
- Industry: Building Materials
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: May 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The ease of the website and the process is very smooth. It has been a great product for our companies needs.

#### Cons

We've had a hard time to get our E-Verified set up in a timely manner. We have been in this process for several months and are still waiting.

---

### My account rep, [sensitive content hidden] is fantastic.

- Overall rating: 4/5
- Reviewer: Marlon B.
- Verified reviewer: Yes
- Industry: Facilities Services
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: January 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Making payroll has generally been a good experience but overall it has not been an A+ experience. More like 85%, a B+. It could be better.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Customer support with [sensitive content hidden] is great. He is the best.

#### Cons

I received a report from the IRS that I owe $2,700 extra for my quarterly payroll. I believe it is being taken care of but I have received no word on it in the new year. This is very concerning. A minor issue is that Software has been glitchy. Things like printing invoice receipts has been difficult. There are times when my employee data reports address errors when there are none.

---

### Excellent Experience Rolling out PrimePay

- Overall rating: 5/5
- Reviewer: Jim S.
- Verified reviewer: Yes
- Industry: Hospitality
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: March 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Excellent. The PrimePay has a great team of individuals who are committed to your success, and making the transition to PrimePay system, seamless.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Personal attention to getting things implemented correctly.

#### Cons

There we some "confusion" in the beginning on who wa doing what.

---

### PrimePay review

- Overall rating: 4/5
- Reviewer: Dr Corliss F.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: December 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I have worked with PrimePsy many years and have had very few negative occurrences with them. In the past I worked with the same individual for each pay cycle although that is currently not the case

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The speed with which my payroll is processed

#### Cons

That I don’t get to work with the same individual each time my payroll is processed

---

### best payroll system

- Overall rating: 5/5
- Reviewer: ARIANA C.
- Verified reviewer: Yes
- Industry: Accounting
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: December 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

it's very efficient and the turn around its so fast, within few minutes an di already get the reports emailed to me.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

it's so easy and fast, professional and very accurate. I love PrimePay. it's the best system i ever worked with.

#### Cons

i cannot find any reasons to not like this system, everything is so professional and accurate

---

### Rockaway Dental Group

- Overall rating: 5/5
- Reviewer: NAUSHIR L.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: December 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Good over the years worked with for many years

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 2/5
- Functionality: 4/5

#### Pros

Jay was exceptionally helpful Good asset to the company

#### Cons

Good company who we worked with since 2007

---

### Support Team

- Overall rating: 5/5
- Reviewer: Gary S.
- Verified reviewer: Yes
- Industry: Design
- Company size: 2-10 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: November 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Dawn is a great Client Support Representative

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very easy to work with. Extremely accurate. Cost effective.

#### Cons

too many emails. I dont like the two part validation.

#### Reasons for choosing CoAd

more control of employee accounting records

## More reviews

[Next reviews](https://www.softwareadvice.com/hr/primepay-profile/reviews/?page=2)

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CoAd Reviews, Pros and Cons - 2026 Software Advice