About Craft.io

Craft is a cloud-based product and project management solution designed for project teams in businesses of all sizes across various industries. Features include task, idea and release management, product road mapping, version control, feedback collection, a chat and messaging module and more.

Craft helps project managers to customize workflows, track project progress in Scrum story points or time spent and add specific fields and priority scores as needed. The solution also allows users to lay out product roadmaps to plan product releases, milestones, goals and initiatives within a project.

Users can define their roadmap features, Scrum epics and stories with the help of Craft's built-in project editor. Notes and visual m...


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23 Reviews of Craft.io

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June 2019

User Profile Picture

Alexander from Artos

Verified Reviewer

Company Size: 11-50 employees

Industry: Information Technology and Services

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

June 2019

A product persons product tool.

I've been able to mostly live inside of one tool when working with my team. That pays for itself.

Pros

- RAPID data entry - if you have an idea of your first stories the views used allow you to rapidly write, press enter create a new story, and create another. This is actually massively time saving. - One stop shop - you can go from ideation to planning to delivery using Craft. It's what actually drew me to the product itself. - Picture support - pictures are supported in card view, so people at a glance can see what you're actually working on. - Idea Dump - you can quickly go from random thoughts to actual user stories in seconds - Fields - you can even add story points, effort, custom fields to help plan and prioritise.

Cons

- Sometimes it's not accurate when it comes to who edited a story/item. This can cause quite the problem for paper trails. - Zappier support is flaky at best.

October 2019

Anonymous

Verified Reviewer

Company Size: 201-500 employees

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Customer support

5.0

Functionality

3.0

October 2019

Good process sharing

The benefit is to keep everybody on the same page with a clear sprint backlog and clear milestone.

Pros

The way it allows us to share the Product Development process with ease along with the team. Coming from a similar product (Product Board) the learning curve has been short. I would recommend to small remote teams in their early stages of development.

Cons

Not always easy to browse through, requires more effort than necessary to find items that haven't been properly tagged.

Reasons for Choosing Craft.io

Not so many alternatives are so specific for Product Management for Agile teams.

Reasons for Switching to Craft.io

This year

December 2020

Anonymous

Verified Reviewer

Company Size: 1 employee

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

1.0

Customer support

3.0

Functionality

5.0

December 2020

Buggy software

Helps with agile software development using Scrum approach.

Pros

In overall it's still a usable product. The developer needs to focus on fixing the bugs to improve overall usability. Also, you need to have a fast computer to run it. Running this thing on an old mac is a nightmare.

Cons

Plenty of bugs and poor usability features. 1. Assigning a story to somebody will move the current swimlane to the first swimlane. 2. Assigning a story to somebody will move the ticket to the top of the swimlane. 3. A “Command+click” (on Mac) on a ticket in a swimlane does not open the ticket in a new tab. 4. Unable to post links with ampersands in the URL in comments. 5. Permalinks stop randomly working and bring to a different view.

May 2019

Adnan from Travelex

Verified Reviewer

Company Size: 5,001-10,000 employees

Industry: Financial Services

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2019

Craft Review

I think craft is a wonderful, all in one solution for product teams. I love it and wouldn't go back to any other software for this purpose.

Pros

I really like the way craft is structured, and the different views it gives me to organise and work on my backlog items. Craft has made life so much easier and more organised for me and my team. Starting with the roadmap where it forces me to thin in terms of goals and initiatives, and moving on to the backlog where it gives me a very helpful workflow view to take stories through a proper process, and finally the list view which I use the most to work on my stories.

Cons

JIRA integration is painful and prone to introduce confusion since it needs to be manually pushed to JIRA from craft, but works live the other way round. Also while I find it quite intuitive, new users find it particularly difficult to navigate round craft unless given some training. Also the strategy section in editor could be better designed, so that goals etc are not just floating text fields but had more of a concrete hierarchy. Otherwise they get difficult to manage beyond a point.

September 2017

Paul from Cornell Unversity

Company Size: 10,000+ employees

Industry: Education Management

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

September 2017

Supports the entire product management life cycle with a rich and easy to use interface

I need a tool to track documents and workflow associated with product management. This tool does that very well.

Pros

- Allows me to capture all the documents I need from 1) feature prioritization, 2) discovery, 3) design, 4) User testing all in one place. (Also supports implementation but we still use Pivotal Tracker for that.) - Very natural feeling interface, particularly once you learn how the story attributes (theme, epic, story type, version, sprint, team, and worker) work in the interface. - Allows stories to be assigned to different teams (and sprints for each team) for different stages of development (prioritization, discovery, design, user testing, etc.) is awesome - The kanban boards are well designed and implemented

Cons

- It's still an early stage product so some of the features are incomplete and I occasionally run into bugs. That said, they are really responsive with bug fixes and feature requests. - Some features I would like, for instance, having kanban boards contain stories and tasks from multiple products, aren't yet available. (It's on the roadmap) - The roadmap diagram feature is weak. (It's slated for improvement.)

April 2019

Chris from Syntagm Research

Verified Reviewer

Company Size: 1 employee

Industry: Marketing and Advertising

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

April 2019

Great Customer Service

Pros

The onboarding process is the best I have experienced to date. The visualisation is really very clear and I also benefitted greatly for the FREE trial experience. The example project dealt with is intuitive and very easy to follow. It helped me to better understand whether the Craft solution is indeed what I am looking for. I am looking at Craft on behalf of a current client whose business I am convinced will be greatly assisted by what the team offers. However, I found the Customer Success Team to be really very attentive. The Intercom dialogue feature is also a great help this early in the process.

Cons

I have yet to broaden my experience with the solution offered by the Craft team and cannot, in all honesty, identify features least liked yet. The customer success team is on hand at all times and the response via the Intercom inApp messaging facility was in my experience almost instantaneous.

July 2019

Wing from GTT

Company Size: 1,001-5,000 employees

Industry: Telecommunications

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

3.0

Customer support

5.0

Functionality

4.0

July 2019

Does what you need

Pros

It's fast to create tasks and the drag & drop system is easy to navigate.

Cons

The unique terminology--it's hard to figure out what a simple project, milestone or task is when they call it epic, story, etc.

June 2019

Asma from OpenWealth Software Pty Ltd

Company Size: 2-10 employees

Industry: Computer Software

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Functionality

4.0

June 2019

Great tool for product management

Developing a product roadmap for CRM for a business spread across multiple geographies has been great due to the different levels available in the story map, and ability to tag, apply custom fields and link to initiatives.

Pros

Easy to organise stories in story map with Feature and Topic levels above Epics

Cons

Some features which seem basic are not there, like uploading stories, or exporting story details in csv.

June 2019

Rakesh from swooptalent

Company Size: 51-200 employees

Industry: Information Technology and Services

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

June 2019

craft review

I love working with craft.

Pros

User friendly and user interface is good and dynamic.

Cons

After recent update it is totally change.

September 2016

George from Invent Group

Company Size: 201-500 employees

Industry: Utilities

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2016

Love this!

I`m using Craft for 2 products. It is great for collaboration with developers team. We have integrated JIRA and now I got the whole vision of product development.

Pros

- Incredible UI/UX - Good support

Cons

Poor number of integrations with other platforms and tools

Response from Craft

Replied September 2016

Thanks, George!

September 2017

Dan from Possible Mobile

Company Size: 51-200 employees

Industry: Design

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2017

Totally in Love with the Simplicity

Built shared understanding with a geographically fragmented team. Getting on the same page with a virtual team is not easy, this tool is greatly assisting in making that happen.

Pros

The visual user story view is a game changer. Most tools place emphasis on plan and build, but Craft excels and wrangling in the mountain of spreadsheets and docs in the discovery phase. This tool ensures shared understanding with the entire team, arguably the most critical aspect to a successful product launch. Oh, and yes, it does push and integrate with Jira with two-way sync. So there is little reason to not give this tool a go. Last thing I'll say, the tool is beautifully designed and so intuitive and easy to use. For that alone I'm a fan.

Cons

Although they're constantly working on the product, I'm eager to have a mobile companion app as part of the offering.

Response from Craft

Replied September 2017

Thanks for your review!

July 2019

Michael from Kribus Consulting

Company Size: 1 employee

Industry: Computer Software

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

July 2019

The toolbox for the product manager

Since I have started to use craft, the only thing I need is craft. Information is in one place, no more scattering between Excels, Trello, Jora, Word documents, ​and alike​. Perfect match!

Pros

It is an all in one toolbox for what every product manager ever dreamed of having. From Features, epic, and user stories - it's all there. It's a one-stop​ shop all you need. Comprehensive​ and detailed, allow planning of versions and goals. Your product manager carrier ​would be split bef​ore and after you will start this tool

Cons

Need work on the editor and some UX, Not all functionality is precise​. It's a learning curve.

May 2019

Miguel from Purpose Advisor Solutions

Company Size: 11-50 employees

Industry: Financial Services

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Functionality

4.0

May 2019

Good overall software for managing product roadmap

Pros

User interface, ease of use, support, to say a few

Cons

Some features were deprecated that were particularly useful

July 2019

Arnaud from LGO

Company Size: 11-50 employees

Industry: Capital Markets

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

3.0

Value for money

4.0

Customer support

5.0

Functionality

5.0

July 2019

Very good product management tool which cover the whole product management lifecycle

It is our go to tool to manage the development of our products, and to share our progress both internally and with our customers.

Pros

The product is very well aligned with the product management needs, covering the entire lifecycle from user feedbacks to work and releases planning.

Cons

The interface, although very well designed, requires a little time to get used to the workflow that the tool offers.

April 2020

Zack from Yello.co

Company Size: 201-500 employees

Industry: Computer Software

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

April 2020

Sales made easy!

Overall it has been great, wonderful find to have up to date information.

Pros

What I like most able Craft, is that all the information on companies you could every want is all on one page.

Cons

It is still new, so some of the small to mid-size businesses aren't on Craft leaving me to not be able to prospect effectively sometimes.

May 2019

Alexandre from Renta Solutions

Verified Reviewer

Company Size: 11-50 employees

Industry: Automotive

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

May 2019

I love it

Pros

It's easy and beautiful, plainly a joy to use it compared to Jira

Cons

Not 100% final, but still better than the rest

May 2019

Alban from af83/enRoute

Company Size: 11-50 employees

Industry: Computer Software

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

2.0

Functionality

3.0

May 2019

Nice but hard to use

Pros

Craft.io is a clean space to organize ideas and features of a new product. It comes with good tools/ideas : Story Mapping, Story ordering, PDF generation

Cons

The good ideas of Craft is not well served the app model. Some strict choices (like Theme/Epic/Story) can be blocking points when the projet organisation isn't Craft compatible. The good ideas of Craft is not well served by the app UI. It's often difficult to find the good action link, the place of a feature used yesterday.

May 2019

Mudasir from PMPartners

Company Size: 11-50 employees

Industry: Computer Software

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

May 2019

Nice Product Management Tool

One of the best roadmap software

Pros

Ease of Use Different Views including kanban(board), timeline Story Boards Being Agile

Cons

Navigation inside product roadmap. It would be great if UX is enhanced

May 2019

Razan from Spring Technologies

Verified Reviewer

Company Size: 2-10 employees

Industry: Computer Software

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2019

Craft is a powerful PM tool

Im mostly using it for product strategy and roadmapping at the moment, but hopefully we want to use it for our all full product management and development efforts.

Pros

I love that I can use it from the start of a product strategy till managing and releasing. It helps with the full cycle of managing a product.

Cons

Since we are an independent product studio, I'd love for Craft to create a way where we can add client accounts (free) so they can add their comments and only view certain aspects of the product management effort.

September 2017

Derek from Northwestern University

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2017

I've been using craft to keep track of my plans and manage my startup mvp development.

Pros

Craft is the most comprehensive solution available. It is the only one I have found that offers a full range of product development tracking from early ideation through production and testing. It is also a beautifully designed peice of software that is clean, modern, and a joy to use.

Cons

Craft is young and so I still run into some glitches that makes it not work the way it is intended; however it is clearly being actively improved so fixes are always on the way.