Persona

RATING:

4.8

(4)
Overview

About Persona

Persona is an identity verification management solution for businesses ranging from startups to large enterprises who need help managing the balance between customer acquisition and fraud. This solution allows users to securely collect and verify user information and manage fully compliant KYC/AML programs. Other features include workflow design, custom checklists, and an intuitive dashboard.

Persona Pricing

Exclusive for the Gartner community, we're offering 500 free services (includes Government ID Verification with optional Selfie Verification and/or Persona Watchlist Report) per month. Many use this solution to help meet KYC/AML compliance. We hope this helps companies of all sizes get their businesses/ideas off the ground faster, convert more of the best users, and deter bad actors. Try it today by visiting: withpersona.com/gartner

Free trial: 

Available

Free version: 

Available

Convert more customers with a customizable tailored flow
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Persona Reviews

Overall Rating

4.8

Ratings Breakdown

Secondary Ratings

Ease-of-use

5

Customer Support

5

Value for money

4.5

Functionality

5

Most Helpful Reviews for Persona

4 Reviews

Anonymous

2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2022

Fantastic for all business sizes

Great experience so far. Easy to onboard, get started and customize to my needs. Ability to add additional information to help approve members, create workflows and manually evaluate edge cases. Also allows me to integrate to almost anything

PROS

Very simple to deploy, interface is beautiful and suits well our UI

CONS

Nothing has come up so far, everything I need (and more) is available

Igor

Financial Services, 2-10 employees

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2022

Persona Review

PROS

Fairly easy to setup, UI both for user and admin dashboard are great. Easy transition from desktop to mobile during a verification is absolutely great.

CONS

No being able to choose documents that can't be send, although I understand this is available in paid tiers.

Reason for choosing Persona

Free tier option to test first, Brazilian documents.

Vendor Response

Thanks for the review, Igor! We built Persona with the end-user in mind, so we're glad you're happy with the UI. We're constantly reevaluating our pricing structure and will keep your feedback in mind as we figure out the best way to serve all of our usersthanks!

Replied March 2022

Tracy

Financial Services, 51-200 employees

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed February 2022

Getting Started

PROS

Features around identity management are robust.

CONS

Too new to tell if there are shortcomings in the product.

Vendor Response

Thanks for using Persona, Tracy! If you ever have any questions as you're exploring the platform, please feel free to email support@withpersona.com and we'd be happy to help.

Replied March 2022

Mauricio

Online Media, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2022

Persona is a complete trust management platform

We run an online community and some sensitive topics require us to manage access to avoid liabilities. Using Persona allowed us to easily and safely create a process to identify users participating in our open marketplace, ensure a safe environment for people to trade. It also allowed us to maintain some sub-forums that could attract voices that would like to unfairly hide behind anonymity.

PROS

- Easy to integrate, drop-in hosted workflow - Complete API - Easy redaction - Team management - Excellent support

CONS

We are happy with the features and user experience so nothing to list here.

Vendor Response

Thanks so much for sharing your experience, Mauricio! We love hearing about how businesses are using Persona to build trust and safety on their platforms. If you ever need anything, please let us know!

Replied March 2022