--- title: "SAP Customer Identity and Access Management Software Reviews, Demo & Pricing - 2026" description: "Review of SAP Customer Identity and Access Management Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/identity-management/sap-customer-data-cloud-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Identity Management Software](https://www.softwareadvice.com/identity-management/) / SAP Customer Identity and Access Management Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview # SAP Customer Identity and Access Management Review Wondering if SAP Customer Identity and Access Management is right for your organization? Our Identity Management Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews ## Overview SAP Customer Identity and Access Management 4.2 [(9)](https://www.softwareadvice.com/identity-management/sap-customer-data-cloud-profile/#reviews) Pricing Pricing available upon request ### About SAP Customer Identity and Access Management SAP Customer Data Cloud enhances customer experiences across marketing, commerce, sales, and service. Unify all customer data sources, respect data privacy, and activate rich insights in real time to exceed customer expectations across all types of engagements. Do you work for SAP Customer Identity and Access Management? [Manage this product listing](https://www.g2.com/products/sap-customer-identity-and-access-management/claim_requests/new?auto=true) Wondering if SAP Customer Identity and Access Management is right for your organization? Our Identity Management Software selection experts can help you in 15 minutes or less. ## SAP Customer Identity and Access Management User Interface ## Popular SAP Customer Identity and Access Management Alternatives Main Product SAP Customer Identity and Access Management 4.2 [(9)](https://www.softwareadvice.com/identity-management/sap-customer-data-cloud-profile/#reviews) Ratings Breakdown - 4.11Ease of use - 3.81Value for money - 3.50Customer support - 4.44Functionality Pricing Available upon request Get Price Alternative Product [Trustpilot](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/) 4.5 [(1207)](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.16Value for money - 4.23Customer support - 4.36Functionality Pricing Starting at $299.00 per month Get Price Alternative Product [Zoho CRM](https://www.softwareadvice.com/crm/zoho-crm-profile/) 4.3 [(7008)](https://www.softwareadvice.com/crm/zoho-crm-profile/reviews/) Ratings Breakdown - 4.15Ease of use - 4.29Value for money - 4.08Customer support - 4.27Functionality Pricing Starting at $14.00 per month Get Price Alternative Product [LiveAgent](https://www.softwareadvice.com/crm/liveagent-profile/) 4.7 [(1788)](https://www.softwareadvice.com/crm/liveagent-profile/reviews/) Ratings Breakdown - 4.57Ease of use - 4.64Value for money - 4.69Customer support - 4.57Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Typeform](https://www.softwareadvice.com/hr/typeform-profile/) 4.7 [(985)](https://www.softwareadvice.com/hr/typeform-profile/reviews/) Ratings Breakdown - 4.65Ease of use - 4.18Value for money - 4.38Customer support - 4.50Functionality Pricing Starting at $39.00 per month Get Price Alternative Product [Zendesk Suite](https://www.softwareadvice.com/product/26892-Zendesk/) 4.4 [(4116)](https://www.softwareadvice.com/product/26892-Zendesk/reviews/) Ratings Breakdown - 4.33Ease of use - 4.16Value for money - 4.26Customer support - 4.36Functionality Pricing Starting at $55.00 per month Get Price ## SAP Customer Identity and Access Management Pricing and Plans SAP Customer Identity and Access Management has one plan. is free. Free trial Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ### How does SAP Customer Identity and Access Management pricing compare to alternatives? Explore how SAP Customer Identity and Access Management's pricing and plan options compare with top alternatives below. | Product | Starting price | Free trial | Free version | Value for Money | | --- | --- | --- | --- | --- | | SAP Customer Identity and Access Management4.2[(9)](https://www.softwareadvice.com/identity-management/sap-customer-data-cloud-profile/reviews/) | Pricing available upon request | Available | Not available | 3.8 | | [Trustpilot](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/)4.5[(1,207)](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/reviews/) | $299.00 /mo | Available | Available | 4.2 | | [Zoho CRM](https://www.softwareadvice.com/crm/zoho-crm-profile/)4.3[(7,008)](https://www.softwareadvice.com/crm/zoho-crm-profile/reviews/) | $14.00 /user/mo | Available | Available | 4.3 | | [LiveAgent](https://www.softwareadvice.com/crm/liveagent-profile/)4.7[(1,788)](https://www.softwareadvice.com/crm/liveagent-profile/reviews/) | $15.00 /user/mo | Available | Not available | 4.6 | | [Typeform](https://www.softwareadvice.com/hr/typeform-profile/)4.7[(985)](https://www.softwareadvice.com/hr/typeform-profile/reviews/) | $39.00 /mo | Available | Available | 4.2 | SAP Customer Identity and Access Management4.2[(9)](https://www.softwareadvice.com/identity-management/sap-customer-data-cloud-profile/reviews/) * * * Starting price Pricing available upon request Free trial Available Free version Not available Value For Money 3.8 - [Trustpilot](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/)4.5[(1,207)](https://www.softwareadvice.com/customer-loyalty/trustpilot-profile/reviews/) * * * Starting price $299.00 /mo Free trial Available Free version Available Value For Money 4.2 - [Zoho CRM](https://www.softwareadvice.com/crm/zoho-crm-profile/)4.3[(7,008)](https://www.softwareadvice.com/crm/zoho-crm-profile/reviews/) * * * Starting price $14.00 /user/mo Free trial Available Free version Available Value For Money 4.3 - [LiveAgent](https://www.softwareadvice.com/crm/liveagent-profile/)4.7[(1,788)](https://www.softwareadvice.com/crm/liveagent-profile/reviews/) * * * Starting price $15.00 /user/mo Free trial Available Free version Not available Value For Money 4.6 - [Typeform](https://www.softwareadvice.com/hr/typeform-profile/)4.7[(985)](https://www.softwareadvice.com/hr/typeform-profile/reviews/) * * * Starting price $39.00 /mo Free trial Available Free version Available Value For Money 4.2 ## SAP Customer Identity and Access Management Features - Popular features found in Identity Management Access Certification Compliance Management Credential Management Multi-Factor Authentication Password Management Privileged Account Management Reporting & Statistics Self-Service Access Request Single Sign On - More features of SAP Customer Identity and Access Management A/B Testing Activity Dashboard Activity Tracking Alerts/Notifications API Audience Targeting Behavioral Analytics Behavior Tracking Campaign Analytics Campaign Management Campaign Planning Campaign Segmentation Channel Management Contact Database Contact Management CRM Customer Activity Tracking Customer Database Customer Journey Mapping Customer Profiles Customer Segmentation Customizable Branding Customizable Fields Customizable Forms Customizable Reports Customizable Templates Dashboard Data Integration Data Security Data Visualization Email Management Email Marketing Email Tracking Engagement Tracking Event Triggered Actions GDPR Compliance Knowledge Management Lead Capture Lead Generation Lead Management Lead Qualification Monitoring Multi-Channel Communication Multi-Channel Data Collection Multi-Channel Marketing Multi-Language Multiple Data Sources Personalization Predictive Analytics Predictive Modeling Real-Time Analytics Real-Time Data Real-Time Monitoring Real-Time Notifications Real-Time Reporting Recommendations Reporting/Analytics Search/Filter Sentiment Analysis Social Media Integration Social Promotion Surveys & Feedback Tagging Template Management Third-Party Integrations Trend Analysis Visual Analytics ## SAP Customer Identity and Access Management User Reviews ## SAP Customer Identity and Access Management customer ratings - Overall rating: 4.2/5 - Total reviews: 9 ### Rating distribution - 5 stars: 4 reviews (44%) - 4 stars: 3 reviews (33%) - 3 stars: 2 reviews (22%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Secondary ratings - Ease of use: 4.1/5 - Value for money: 3.8/5 - Customer support: 3.5/5 - Functionality: 4.4/5 --- Have you used SAP Customer Identity and Access Management and would like to share your experience with others? ### Powerful but expensive - Overall rating: 3/5 - Reviewer: Jim R. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used daily for less than 6 months - Reviewed: May 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, It is a very good tool, especially if you utilize other SAP products. Depending on the size of your company it may not be cost effective. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros This tool is very robust. It is easy to navigate and preserves all the necessary data for our employees #### Cons This too is very expensive it needs a long ramp up period to train new employees which takes time away from managers. --- ### 14 Years with SAP - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Consumer Electronics - Company size: 10000+ employees - Product usage: Used daily for more than 2 years - Reviewed: December 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros The overall vast data and analytics that this system supplies. Been using SAP since I remember starting with the Contact centre world and it's been 14 years so far. Holds all info, historicals, archives, wtc. #### Cons A little outdated where we had to teach it what we needed. However, it's easy to build out in the cloud. #### Reasons for switching to SAP Customer Identity and Access Management I think Siebel was not able to build customer database by case and made it hard to track. Slow system --- ### Powerful customer identity platform with a steep learning curve - Overall rating: 5/5 - Reviewer: Jagadeesh p. - Verified reviewer: Yes - Industry: Telecommunications - Company size: 11-50 employees - Product usage: Used weekly for less than 12 months - Reviewed: January 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros What I liked most about SAP Customer Data Cloud is how it brings all customer identities and consent data into one secure, easy-to-manage place while still staying flexible for developers. #### Cons What I liked least about SAP Customer Data Cloud is that the initial setup and configuration can feel complex and time-consuming, especially for teams new to identity and consent management. --- ### Sap Data cloud - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Computer Software - Company size: 2-10 employees - Product usage: Used weekly for less than 6 months - Reviewed: September 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall is a great software, it's great value for money and i would definitely recommend it for small businesses #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros It's a great product which has great support and the easiest email sending proceess along with great password management #### Cons It's really hard to say overall its a great product however the ui can be better as it will make the overall experience better --- ### A great platform for customer data! - Overall rating: 5/5 - Reviewer: Arvind Kumar A. - Verified reviewer: Yes - Industry: Leisure, Travel & Tourism - Company size: 10000+ employees - Product usage: Used daily for less than 2 years - Reviewed: January 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, we are happy with the security and performance of Gigya's platform. The security of the customer data is our utmost priority and therefore it took us a few weeks longer than expected to take clearance from our security management teams to deploy the solution. We got the required support from Gigya in almost every implementation (except one particular instance which I have already mentioned that we had to pay for one day of their expensive professional services). #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Being the Solutions Architect on the project for integrating our commerce platform, SAP Hybris (now known as SAP Commerce), I had to study every important aspect of the integration. Gigya is an excellent platform for customer data and probably the biggest repository of customer data. The documentation for the integration with Gigya is rich and Gigya's technical support team provided us with the required support. There are multiple options (e.g. ScreenSet, Web SDK, Server Side SDK etc.) for integration and we took a hybrid approach i.e. we used the three of them: ScreenSet, Web SDK, and Server Side SDK. #### Cons The biggest challenge that we faced was migrating the password. One of the promises from Gigya which made us choose Gigya to migrate the customer data to was that the customers would not be forced to change their password once their accounts were migrated to it. However, at the time of migration, it was not easy to do it. The support from the technical support team was not sufficient to resolve the issue. Ultimately, we had to pay for Gigya's expensive professional service for one day and it was resolved. Gigya should make their professional service free-of-cost. Also, the Gigya's professional service team should contribute to answering the questions posted by the developers on various Q/A sites e.g. Stack Overflow. --- ### Great tool to analyze clients related data - Overall rating: 4/5 - Reviewer: Siddhant T. - Verified reviewer: Yes - Industry: Financial Services - Company size: 10000+ employees - Product usage: Used weekly for less than 12 months - Reviewed: February 2023 - Review source details: This review was submitted organically. No incentive was offered SAP Customer Data Cloud permits us to advance client information by gathering client data from online entertainment profiles, web investigation, and that's just the beginning. This also assists us with acquiring a more profound comprehension of our clients. It has progressed examination abilities, including division, and proposal motors which assists us with pursuing more educated choices and make a move likewise. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Something I enjoy the most about SAP Customer Data Cloud is its natural UI. It is exceptionally simple to explore and have an extraordinary determination of highlights. For instance, the capacity to store and track client information for examination, the adjustable data of interest for division, and the examination dashboard to imagine patterns in client information rapidly. The platform likewise give an extraordinary degree of safety so information would stay protected and safeguarded. #### Cons The UI designer is exceptionally helpful however it very well may be improved with simpler customization prospects. They can also better interface for client support to peruse and fix client information. --- ### A shit load of features but communication with support could improve - Overall rating: 2.5/5 - Reviewer: Maarten C. - Industry: Media Production - Product usage: Used unspecified for less than 12 months - Reviewed: August 2016 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 2.5/5 - Customer support: 1/5 - Functionality: 4/5 #### Pros Gigya offers their users an enormous amount of features to work with. You can either use their very easy to use screensets or, if you need a bit more of an advanced user-flow, build the screens yourself and user their libraries to easily do the necessary calls. Gigya assigns a team of professionals to help you get started and to resolve any specific needs as you walk passed the requirements of your business teams. #### Cons When you're having a problem, either on Demo or Production it usually takes a lot of effort (emails, support tickets, calls, ...) to get it fixed. After complaining a few times we did get the promise of some improvements recently and so far it seems to get better. Another issue we had to deal with is the fact that their R&D team is NOT available on Friday and Saterday as most of them are located within Israel. If you take into account that for more complex issues, support needs the help of R&D to resolve these, you don't want any production problems on these days! :-S --- ### Good Product - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 10000+ employees - Product usage: Used daily for less than 6 months - Reviewed: May 2019 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros 1. It is easy to use 2. Provides the required access to the users and the administrators to have the overall view of the accounts associated with the application. 3. Most of the features are found built-it thus reducing customization. #### Cons Reporting and support of the application --- ### I didn`t know I need it until I started using it - Overall rating: 5/5 - Reviewer: Yazir P. - Industry: Retail - Company size: 1001-5000 employees - Product usage: Used daily for less than 6 months - Reviewed: October 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Love it. Love at first sight. Seriously made our life easier. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros Connectors for almost everything make it easy to use As a SAAS, it always updated, powerful, accesible from anywhere #### Cons Good at putting content out but not at taking it in Mail functionality very good but not on par with dedicated software --- Showing 1 - 9 of 9 Reviews ## Other Top Recommended Identity Management Software [Rippling](https://www.softwareadvice.com/hr/rippling-profile/) **4.9** (4886) Recently recommended **0** times [Deel](https://www.softwareadvice.com/hr/deel-profile/) **4.8** (4321) Recently recommended **0** times [LastPass](https://www.softwareadvice.com/authentication/lastpass-enterprise-profile/) **4.6** (2787) Recently recommended **0** times [Google Cloud](https://www.softwareadvice.com/compliance/google-cloud-platform-profile/) **4.7** (2342) Recently recommended **0** times Stuck Between Options? 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