About InnerTrends

InnerTrends is a data analytics tool that helps software-as-a-service (SaaS) companies analyze the onboarding experience for new users. It is suitable for large and midsize SaaS vendors in any industry.

InnerTrends gives users information about client behavior such as where clients are dropping off during the onboarding process, why some clients leave while others finish the process, as well as how long it takes to complete onboarding. Users can drill down and look at client behaviour on an individual basis or as a whole and view potential problem areas during onboarding.

InnerTrends tracks client behavior throughout the onboarding process and identifies areas that could be having positive or negative effects on client experience. Users can set up aut...


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Supported Operating System(s):

Web browser (OS agnostic)

5 Reviews of InnerTrends

Average User Ratings

Overall

5.00 / 5 stars

Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

Ratings Snapshot

5 stars

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5

4 stars

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3 stars

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2 stars

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1 stars

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Showing 1 - 5 of 5 results

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December 2019

Trevor from Inturact

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

December 2019

The best analytics tool for finding growth opportunities

We have implemented InnerTrends on 5 SaaS products so far and we are finally able to pinpoint and prioritize the biggest growth opportunity for each product without having to be a data scientist. This has helped to align our teams around growing the most important areas of each product and has led to much better bottom-line results.

Pros

The InnerTrends team helps to identify the most important data to track and validates it so we know everything that is being tracked is 100% accurate. It's the only tool we found that this is true and has shown to be extremely important. It is also the best tool we have found at helping us truly pinpoint the biggest growth opportunity within a product's user analytics without us having to be a data scientist. This has proven invaluable for determining product-led growth opportunities and helping with healthy SaaS growth.

Cons

It takes a couple of weeks to get set up since the data needs to be validated. However, this is still worth it as nothing is worse than making decisions based on bad data.

Reasons for Choosing InnerTrends

It is the only tool we found that manages the setup, validates the data for you and gives actionable insights to solve your biggest growth problems. The rest of the analytics tools are good for tracking high-level data but not drilling in and finding true growth opportunities.

April 2020

Andrei from 123FormBuilder

Verified Reviewer

Company Size: 51-200 employees

Industry: Internet

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

April 2020

The cherry on the cake in our marketing technology stack

We're very happy as we were able to detect multiple issues in our product: - the drop-off point in the onboarding process - the difference in product usage based on the source of the traffic/acquisition channel which led to specific fixes in the product for specific users It also helped us in identifying the north star metric and making sure it is a determining factor in user's success.

Pros

Probably the most important aspect of the platform is the fact that it comes with real feedback/conclusions which is an extremely important thing in the day to day business. You don't have to take the numbers to someone else and wait for them for weeks to give you actionable insights, this is included in the platform. Saves time, saves energy, saves money while helping you optimise and improve multiple aspects of your platform. We even use the platform to see other insights that our A/B testing tool does not cover and neither does our internal tracking. It is definitely the most important platform in our marketing technology stack.

Cons

It is time consuming to implement and then you need to make sure that any changes you make in your platform does not affect the tracking. On the other hand, improving your tracking will be reflected in Innertrends so they will be able to give you better insights.

Response from InnerTrends

Replied October 2020

Great to hear that you are seeing improvements while leveraging InnerTrends and that it's become the most important tool in your stack!

October 2020

Geoff from StealthSeminar

Verified Reviewer

Company Size: 11-50 employees

Industry: Computer Software

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2020

A truly actionable product analytics tool

Overall this is the best product analytics tool on the market and there is really nothing else out there quite like it that I know of.

Pros

After installing InnerTrends we have been able to get a much better understanding of our customers. We have leveraged the reports for growth experiments and have integrated with many tools to trigger timely marketing actions. We use InnerTrends as the central analytics tool to find new opportunities and base our growth decisions.

Cons

The tool is extremely in depth. The reports are generated for you and all data is validated so you can be confident they are accurate. However, you still need a bit of understanding of data and how to interpret it within the reports to get the most out of the tool.

Reasons for Choosing InnerTrends

InnerTrends was the only tool that setup up my data to match my business as well as validated it for accuracy. The other tools would require me to be a data expert or data scientist in order to get the reports we have out of the box in InnerTrends.

Response from InnerTrends

Replied October 2020

Thanks Geoff! We have had a great time helping you get the most out of your StealthSeminar data for smarter growth! We look forward to continuing the journey together.

August 2020

Radu from Poppulo

Company Size: 201-500 employees

Industry: Internet

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

August 2020

A platform that every Marketing Ops team should have

From the beginning, [SENSITIVE CONTENT HIDDEN] was working with us to make sure all our data insights' needs are met, which made a huge difference. He is a data genius :) I have to say that I gathered more knowledge than expected as he made the onboarding process almost like a data workshop. Thanks for that

Pros

As Marketing Operations Manager, I spend a lot of time trying to get actionable insights from multiple platforms, which makes my job really challenging. Innertrends allows me to get to these insights almost instantly. From customer journeys, to funnel optimisation this is the best platform to help you with your data insights needs.

Cons

Nothing to add here, we are very happy with the product

Reasons for Choosing InnerTrends

The reson we went for it was the price mark, also the ability to create the custom dashboard and reports that our company needed.

Response from InnerTrends

Replied October 2020

So glad we are helping optimize your customer journey and you are seeing the big picture on how to best grow by leveraging your data! Thanks for leaving your feedback!

October 2020

Anonymous

Verified Reviewer

Company Size: 2-10 employees

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2020

Turn Chaos into Clear Product Direction

There really is nothing else like this. It's not event-based analytics, or some super customizable mess. It is simply the only tool I need as a product-led growth manager to quickly figure out our Northstar metrics, customer pain points and product roadmap.

Pros

There's no painful setup, configuration or report building. All I need to do is find the question I'm asking and the answer are displayed in clear and plain English. Yup, this analytical tool actually interprets the data and gives you the insight you were looking for in English! Not just numbers or graphs. For example, I have a client who wants to increase their onboarding conversion rate. All we had to do was look at that question, "What % of users are not completing onboarding?" and it was very clear what step was broken in their process.

Cons

It's not quite self-serve. You do need to work with them to set it up. They do most of the work, but you can't just drop a snippet into your app. You do need to think through what actions need tracking and define that upfront.

Response from InnerTrends

Replied October 2020

Thanks for the kind words and glad you are getting value from InnerTrends. We are working hard to turn our onboarding process into a self-serve model, so hopefully we have that solved over the next couple of months!