About SendinBlue

SendinBlue is a cloud-based email marketing tool suited for organizations of all sizes. It offers marketing automation, email campaigns, transactional emails and SMS messages functionalities within a suite.

SendinBlue allows users to create mobile-responsive emails using design tools. Users can also schedule and automate marketing campaigns and pre-test messages’ deliverability before sending campaigns. Transactional emails may be sent via SendinBlue’s SMTP service or API. The contact management functionality allows for importing contacts, categorizing lists, collection forms, behavioral forms and more.

SendinBlue also features reporting, which allows users to create reports on basic statistics, such as open rate, click-throughs and more. ...


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Supported Operating System(s):

Web browser (OS agnostic)

524 Reviews of SendinBlue

Average User Ratings

Overall

4.43 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(321)

321

4 stars

(148)

148

3 stars

(32)

32

2 stars

(5)

5

1 stars

(18)

18

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 524 results

November 2019

Matthew from Atlas Internet Marketing LLC

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2019

Great value for small businesses

Really positive. I have been able to set up my own business and others with SendInBlue and they like it a lot. Definitely worth the value.

Pros

Very low cost with a lot of features including unlimited contacts. The only limit really is 300 emails per day max but when you are starting out with email marketing that's not a big deal, especially with newsletters. They have a very nice automation workflow process that has a lot of options similar to big competitors that cost more. Also, if you need to create a new email template it has the option to open a new tab and then easily refresh it, unlike other competitors. The API connection is easy to find and work with. Overall a great software solution for small businesses.

Cons

Not much of anything, I have seen other systems have a few more features in the automation builder but those were not really used anyway.

Reasons for Choosing SendinBlue

I like the automation builder over Mailchimp, its more intuitive and you can see how the automation is laid out. Plus I tried a few campaigns on mailchimp and had more bug issues.

October 2020

Diego from diegogaona.com

Company Size: 1 employee

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

3.0

Customer support

5.0

Functionality

5.0

October 2020

Incredible tool

It helps very much in my automations using JS scripts on my site or scripts (via API) in my computer. Very good to send newsletters too, with a high send limit. And I use to all my transactional e-mail of my Wordpress website using the plugin. Much better than PHP mail.

Pros

Great free tier Marketing Automation tool with many types of workflows Great limit to send e-mail marketing and transactional emails Nice plugins for Wordpress Easy to make e-mail templates and preview then with many options Connection with other tools using API Simple API with many functions JS to automation easy to setup Great support (even in portuguese)

Cons

Sometimes the platform is a little slow, but I think it's temporary because the suddenly increase of users.l

Reasons for Choosing SendinBlue

Better free tier and features

August 2020

Anonymous

Verified Reviewer

Company Size: 201-500 employees

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

1.0

Value for money

1.0

Customer support

1.0

Functionality

1.0

August 2020

Worst company to deal with - Stay away!

Sendinblue is probably the worst company I have ever dealt with. Not only their support is close to inexistent for users with premium account, but they treat you like a criminal. I've been using them for almost a year, when suddenly they deactivated the account, saying there was a complaint. That's it: someone makes a complaint, you have no chance to defend yourself, and they DEACTIVATE the account??? What happens with all the customer information I had stored there? What happens with the SMS credits I purchased? What happened with the monthly subscription? Went on their Facebook page and guess what, I found at least 2 other customers having the EXACT same issue. Which FB page is also a joke, there's no engagement with THEIR customers. Now I understand why they are such a cheap alternative.... because their service is the same: cheap

Pros

There are no pro's, you have to figure it our yourself, and even the information posted on their website contradicts with real life usage

Cons

No customer support, even if you have the Premium account, they have no respect for that. Their Social Media is also irrelevant, even their CEO's Linkedin account is irrelevant. His contact info on the Linkedin page is incorrect. My advice? Stay AWAY!

Reasons for Choosing SendinBlue

Because I looked at saving 2 extra dollars, why wasting hundreds with Sendinblue

August 2020

Julian from Fundzen, the investment marketing company

Verified Reviewer

Company Size: 2-10 employees

Industry: Investment Management

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

August 2020

Best value in the business

I've been doing email-centric marketing for years, and the game has changed over the last few years. If you're looking to move from an old-school platform like Mailchimp to a proper (email-centric, web-tracking) marketing automation platform, you're typically looking at expensive options (Marketo/Pardot/Hubspot/Eloqua). SendinBlue is more in line with a platform like Active Campaign, and while perhaps not as mature/feature-full, it is incredibly affordable for what it offers.

Pros

Fantastic contact management/filtering/segmentation Modern web-tracking/lead-scoring capabilities Modern marketing automation capabilities

Cons

A few non-core features are 'half-baked' (e.g chat widget doesn't have mobile apps for operators, who must rely on browser notifications; 'CRM' is really a bare-bones marketing-CRM, not a proper CRM that a sales team or larger organization could rely on). Email builder could be a little more flexible (forces you to choose between raw HTML mode and page-builder mode)

Reasons for Choosing SendinBlue

Much better value per dollar

March 2020

Anmol from Copyleaks

Verified Reviewer

Company Size: 11-50 employees

Industry: Computer Software

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

1.0

Functionality

4.0

March 2020

Email marketing for small budget

I have had a good experience but I wouldn't call it the best. Given a smaller budget we have, we are kind of stuck with them.

Pros

I like the account management service that you get with the enterprise solutions. You get a representative who is attached to your account and works With you closely to help with all deliverability agendas.

Cons

Their customer support. Their customer support is pretty bad and one the worst issues I face. They operate only during specific times during the week, which may often not work well even for companies those who are based on the US. Secondly, it seems like they're always flooded with calls so you can't get to them on the first call, almost always. Then on top of that they don't return your calls when they're unavailable.

Reasons for Choosing SendinBlue

Pricing was the biggest reason. Moreover, they promised services that seemed at par with the comparison.