About Campaign Monitor

Campaign Monitor is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals.

The solution offers several features like customer journeys, targeted segments and more that help organizations to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.

Campaign Monitor’s tools enable users to customize and expand their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time information related to email per...


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Supported Operating System(s):

Windows 7, Windows Vista, Windows XP, Mac OS, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

423 Reviews of Campaign Monitor

Average User Ratings

Overall

4.57 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(278)

278

4 stars

(113)

113

3 stars

(26)

26

2 stars

(5)

5

1 stars

(1)

1

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 423 results

July 2019

Brant from Outback Spirit Tours

Verified Reviewer

Company Size: 2-10 employees

Industry: Leisure, Travel & Tourism

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

July 2019

I love Campaign Monitor

Pros

I am a web developer and their API is fantastic to use. It is easy and straightforward.

Cons

Some things within their GUI are hard to find and some extra logging features for developers would be handy.

Reasons for Choosing Campaign Monitor

Ease of use and features

July 2019

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Customer support

5.0

Functionality

4.0

July 2019

We've tried many, and this seems to lead the pack.

Overall, the best email marketing solution my team has worked with in the last year. Fair value for money i must say too.

Pros

- Great suggestive features such as email-body formatting tips - Nice delivery and send-out time - Extensive scenario handling for segmentations and optional blocks - Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Cons

- Some features and configurations can be a bit hard to figure out without a fairly technical background - Email builder templates felt a bit restrictive in terms of styling and formatting options

Reasons for Choosing Campaign Monitor

Well, we kind of had to try all of them, and just stuck with Campaign Mon. because it just worked!

December 2019

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

2.0

Customer support

3.0

Functionality

3.0

December 2019

Do not recommend. Better Platforms for the price.

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.

Pros

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Cons

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.

June 2020

Anonymous

Verified Reviewer

Company Size: 10,000+ employees

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

3.0

Functionality

4.0

June 2020

campaign monitor for email marketing

Managing your email marketing campaigns can be very hard if you don't have the right tools. We have alot of target mails we have to constantly engage meaningful content with, that is why we use campaign monitor to make the work more efficient. It integrates well with most CRM platforms including the one we use.

Pros

The templates helps with customisation for different kinds of customers. Its easy to use in most cases

Cons

Campaign monitor is on the expensive side, there are other tools that can offer similar results at less price.

August 2019

James from Colewood

Company Size: 11-50 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

August 2019

Great for agencies

Pros

We used Campaign Monitor for many years with multiple clients and it worked really well. Segmentation of clients was easy and setting new ones up was all self-initiated​, no need to contact support. List management​ was a breeze as well as segmentation. Campaign creation was also easy, we never used the drag and drop editor​ as we crated bespoke HTML emails ourselves.

Cons

The reason why we chose to move away from CM was the segmentation was slightly limiting for us. We basically needed to segment based on relative dates, i.e from now until 3 months ago. This could only be achieved by entering exact dates, which you would need to change on a​ daily basis if using for automation purposes. If that doesn't bother you I would recommend using CM.

Reasons for Choosing Campaign Monitor

The agency aspect was enticing as well as the self-management process meaning we weren't paying overheads for account managers.