Brand24

RATING:

4.7

(174)

About Brand24

Brand24 is a social listening platform that gathers and analyzes all publicly available mentions of your keywords on the Internet. They're all accessible from a single dashboard. How Brand24 Can Positively Impact Your Business? 1. Public Relations Websites, blogs, online media, press releases, news sites, discussion boards, social media platforms, podcasts, newsletters, and video platforms are all covered by Brand24. With Brand24, many PR professionals can monitor their brand on the web and stay on top of industry news. You'll also be able to create PR clippings, evaluate target audiences, acquire insights to improve PR strategy and measure the results of a PR campaign. Brand24 will provide you with a lot of information about your brand, how it is perceived online ...

Brand24 Pricing

Individual - 3 keywords, 2k mentions, $79 / month, billed yearly. Best for tracking a small brand. Team - 7 keywords, 5k mentions, $149 / month, billed yearly. Ideal for startups and small businesses. Pro - 12 keywords, 25k mentions, $199 / month, billed yearly. Ideal for growing businesses and small agencies. Enterprise - 25 keywords, 100k mentions, $399 / month, billed yearly. Ideal for enterprise businesses and large agencies.

Starting price: 

$99.00 per month

Free trial: 

Available

Free version: 

Not Available

Identify and analyze online conversations about you and your brand, products, or services. Get a real-time overview in one dashboard!
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Brand24 Reviews

Overall Rating

4.7

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Brand24

1 - 5 of 151 Reviews

User Profile

Sia

Verified reviewer

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed June 2018

It is one of the easiest and most effective social media listening tools I have used.

Fast results that are easy to comprehend, and customised reports that anyone could easily understand.

PROS

Easy of use, clear sections and way of operation. I like the way the summary is outlined. Also, it collects data from the past - not so many/but compared to others tools, it does a great job.

CONS

Maybe the fact that not so many user get it from the first time how to add more keywords, after their launch a project. Also, sentiment analysis not so operating in greek language.

Valerie

Design, 11-50 employees

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2022

Great Social Media Analysis Tool

Overall the experience was great. The product is easy to setup and easy to use. We never needed any support from Brand24 because everything was straightforward.

PROS

Brand24 provides a detailed dashboard for monitoring projects. The monitoring itself is huge in terms of taking workload off of internal resources but then add in the data being displayed in easily digestable charts and graphs.

CONS

We used the software for 1 project and it worked well. We'll definitely be back in the future. We didn't find any gaps in our time of use.

Reason for choosing Brand24

Price and Ease of registration / setup. I needed a product really quick. Other companies wanted to have phone calls to talk through their services and pricing. Brand24 allowed me to sign up immediately and begin using the product.

Vendor Response

Thank you for your feedback! It means a lot.

Replied June 2022

Lanie

Education Management, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed July 2024

Brand24 Review

PROS

The ability to see all mentions of our brand in one place, repots and AI insights.

CONS

That I cannot filter out/block a use without muting the entire site/source.

Dominika

Arts and Crafts, 1 employee

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

2

EASE OF USE

2

VALUE FOR MONEY

1

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed September 2022

Maybe my company is too small, maybe it's smth else

Bad. Wasted time. I didn't get much data, and the UX of the central platform was a bad experience for me.

PROS

I like the energy of the Brand24 stuff. What I mean is the urge to inform users about every new modification, newsletters with hints, case studies etc. Sadly, I think Brand24 has good marketing overall, but this tool is just not as versatile as its team says.

CONS

First, there was NO data about my page at all. Meanwhile, in other tools, such as Senuto, there was a lot of data about my site and brand to analyze. Maybe I don't know how to use brand24 properly. But this was a big demotivator for me. I've got a lot of e-mails and newsletters (and that was a lot), but with no actual knowledge. I felt helpless a lot.

Reason for choosing Brand24

Well, I didn't choose at all. Brand24 doesn't work for me and sounds more like good marketing than a helpful tool. Remember, I'm writing this from my point of view: a small brand and a small business for a niche target audience. Maybe more prominent brands have more positive things to say.

Reasons for switching to Brand24

I wanted to compare two great tools and choose the right one for my small business.

User Profile

Ksenia

Verified reviewer

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed March 2018

Brand24 is the 1st Email I Look at daily

Many times I'm notified of a new link to our website before the writer who may have done a guest post on someone else's website. When I reach out to thank them, this not only starts a great conversation, but they're happy we notified them and they're more likely to mention Social Quant again in a future blog post.

PROS

Simply put, the Dashboard is good. It's ability to quickly provide a once-over look that provides a quick snapshot of everything that's going with the social media profiles I and my team are managing. Also, importantly is the competition tracking on social it also allows. This is very good!

CONS

There are a few things that can be made better. Insight generation and sentiment analysis can be much better. It would also be good for the team to consider providing support with developing negative incidence sentiment audit & analysis reports as well as social media strategic measurement & reporting framework for same client.