We have solved the problem of guessing what our true website traffic is. We were able to and continually optimize website pages, pop ups, form content, cta's and more.

- Easily showcased the relevant data that the client was seeking. This let us gather the stats and place them in a presentable manor for the client meetings. Additionally, the look and feel of Google Analytics 360 functions flawlessly and we show clients the raw data with confidence.- Ability to generate reports, search and filter relevant data points, optimize high traffic pages, geographic and demographic breakdowns, site time usage, page views, user path/journey.- Easy to sync with many popular website builders

- Sometimes you have to troubleshoot on your own and that takes a while. However, they have a data base that provides you with all the information that you need. Additionally your can use YouTube powered by Google to find a step by step walkthrough for the set up process.

As a wedding photographer, I need a well-targeted website to promote my business. It helps me to create custom reports and track specific data based on a sector. It hepls me to easily track and analyze the popular content with site content reports to learn site speed and performance.

the tool helps me with keyword analysis , it shows me the pages that my visitors land on when they visit my website for the first time. it measure the people who land on my website and how they navigate through it. it offers real-time data updates, enabling immediate monitoring of website performance

It is expensive, making it less accessible for small businesses

It's the industry standard, used by all teams from IT to Marketing and Sales. It's pretty intuitive to use, and well documented. From an implementation point of view, it's easy to integrate and maintain.

It's very easy to break or get inaccurate data while setting up a report. A lot of times we've seen data that didn't make sense or that was incongruent with other built-in reports.

Great overall product for data collection and analytics.

Every tool i have previousely used is combined in GA360. Analytics 360, Optimize 360 for testing and personalization; Data Studio 360 – for visualizations; Tag Manager 360 for data collection; Attribution 360; Audience Center 360 and Surveys 360. Everything is packed to new, great product that can help any company to succeed.

Pricing of product is pretty high, but still it is really helpfull.

I personally enjoy it. It makes my task much easy. I love it.

It's almost features are appreciable. But it's advance features like more data processing , it's access to raw data and creating fresh data are very eye catching. Apart from this it's feature like ,inter alia, customisation. Data driven decisions etc are unparallel.

It should be a bit economical so that it could be availed by small organisations also apart from this it's complexity, dependency upon google, limited customisation etc need some attention.

Impressive integration capabilities. Gives precise results and achievable predictions. Customization is also a great experience for me.

This software comes with the best analysis I ever seen. ROI analysis reports being the best for me. We highly depend on this tool for most of our customers evaluations. To my knowledge, I can categorize it as the most trustworthy source. Integration is simple and offers a detailed outcome. The most appealing thing about it is that the data extracted is shareable. This makes communication and harmony possible all the time.

With the advance use of machine learning to discover the trends, this software is perfect.

I like the capabilities and ease of use of Google Analytics 360. Google Analytics 360 has brilliant features that work so well for us. Google Analytics 360 is affordable to use.

I do not dislike Google Analytics 360. Google Analytics 360 has been the best.

The reliability of Google Analytics 360 makes it a top analytics solution. Google Analytics 360 is so accurate to use.

I have zero cons for Google Analytics 360. Google Analytics 360 is the best.

I am quickly becoming of the mind that Google Analytics 360 is vital to me taking my company to the next level. Without the analysis Google Analytics is able to provide, it really wasn't clear to me what parameters were driving my success and which were holding me back.

I think Google Analytics 360 is really beneficial once you are able to understand the program and how to read and interpret the data. I like that there is great support in getting to that level of comfort.

There is definitely a learning curve in terms of familiarizing oneself with the program and terminology but once that has been accomplished, it's really a beneficial tool in taking your digital marketplace to the next level.

- ease of use - clean functionality - snapshot feature

updates too often parameters arent always easily set

Google Analytics gives the maximum idea that what's going on with the website. I am using Google Analytics for my websites and also my SEO team. Based on my experience, Google Analytics is the most professional and robust tool to analyze website stats and traffic efficiently. The tool allows my SEO team to track the multiple queries like which specific keywords and pages are performing well.

Google Analytics tells us about the insights of our company or personal website. It also tells us where you are receiving clicks, user's location, website visited history and many more. It provides easy and efficient integration with third-party platforms such as Google Ads and Social Media.

It is very difficult to stay up with new & upcoming updates and features because sometimes I get lost in the new navigation or user interface. There is a lack of end-user support and difficult to identify the middle part of insights. It will be great if Google Analytics launches a built-in URL builder for the sake of campaign-tracking.

Overall, I have pretty nice experience with GA. I even install it in all of my project websites. Basically, it's a handy tool in every website I create to give my clients heads up of their businesses online presence.

What I like most about GA are:- the straight-forward WordPress integration. No hibby-gibbies few clicks and you're all set.- straight-forward reporting. No complicated numerics in front of your face.- clean and clear data presentation.

The things that I abhor until now with GA are:- the analytucs proper are way to complicated even for seasoned developer. I guess, it has to be like that. - the GA proper needs a little learning curve. As easy as it is to incorporate to your website, the complicated it is to set on the GA proper. - some tutorials are making it more confusing. All you see are textblocks that are not straight forward. Lots of yadah yadah.

Without Google Analytics, we would have no idea what is going on with our site. We would not understand what browsers are being used, what percentage visit with mobile devices, where visitors are coming from, etc. GA allows us to make data-informed decisions--not guesses--about where improvements need to be made. With each iteration of our site, GA guides menu creation, page layouts, site structure, etc. We are continually tweaking our websites based on the data provided by GA.

Without question, Google Analytics (GA) is the gold standard of website analytics suites, especially since you get so much for no cost. I love that you can track multiple properties from one login, tracking conversions, behavior, visitor origin, exit point, how long they stay on your site, etc. For most people, GA is all you need to understand what is happening on your site, how well your SEO is working, the effectiveness of campaigns, etc. The reporting functionality is robust, and you can export reports to several formats for sharing. Allowing others access to GA so they can get the data is available, although the controls lack significant granularity. But the filtering of data is robust--just about any control you could want in this area is available. And since GA is everywhere, there are plugins for every major CMS that make it easy to implement on your site. I also like the new mobile app, which allows you to track your site's performance easily from your mobile device. Official documentation is robust, and there is no end of YouTube videos, blogs, and articles from third parties to assist with getting the most benefit from GA.

Data visualization on anything other that the GA site requires a separate service. GA is very complex and with Google making frequent changes to the product, it's easy to get behind with understanding where things are located and how it works. Google also seems to have eliminated one of my favorite features, the heat map, which showed where visitors were going on a page in real time.

Google Analytics provides you data on traffic from all sources - be it paid, organic, referral, etc. So irrespective of you are a small blogger or an e-commerce site selling millions worth of merchandise per day, Google Analytics is a quintessential tool that will help you improve your business performance. Irrespective of Goals & KPIs - be it grow traffic, increase engagement, grow leads or conversions, increase revenues, etc - Google Analytics is a single tool that will help you move the needle - give you enough data and insights to improve your decision making and realise your goals.

1. Can track anything and everything that happens on your website and apps. It's so powerful. 2. It's free (for the basic version). 3. Powerful data analytics capability to help decision making. 4. Can handle massive volumes of data in a simple & easy way. 5. The paid version of Google Analytics - that is Google Analytics 360 is more powerful - so if you need more its available on tap but is expensive.

1. Heat maps are not available fully - on the console itself - although a rudimentary option is available to view it on the website page itself. Needs improvement. 2. It's like a balloon - you can get more if you take the effort to learn and the learning curve is also very steep. 3. Reports and data visualisation are taken away and created on another platform called Google Data Studio, the functionality should have been added to Google Analytics itself. 4. It's tricky to setup tracking for deeper elements and also the key functionality of setting up is broken away into another tool called Google Tag Manager - again the functionality should have been on Google Analytics itself. 5. Organic data points like search terms are left out of Google Analytics and another tool called Google Search Console needs to be used to get relevant data.

Overall, I rely on this web application. The data's mysteries can't always be teased out with ease, but GA does make said data as clear and well presented as possible. If you utilize Google Analytics long term, you'll find it's versatile and expansive. A product which does more than it says on the tin, and does it for free.

I use Google Analytics every week, sometimes every day. It's my tool for monitoring traffic performance on our site. While GA doesn't allow us to examine individual known or tagged user's repeat paths to or through the website, it gives us incredible insight into aggregate visitation and use. We see how many users arrive organically or from referrals; how many arrived from X website vs Y and Z; which landing pages they came in on; which pages they navigated to after that. It's like watching a weather system. While weather systems are a bit more predictable (ha!), the data GA provides is still highly precise in the moment and over time - and it is invaluable. There is so much content available, we can't possibly look at and leverage it all every day.

While any individual lever is very easy to manipulate, knowing which to pull and when isn't for casual users. You must come in with some digital marketing background, and then you must study the software. Not just in general, in the context of your own website. Which elements you choose to ignore completely, which elements you examine over long vs short term, and which data is actionable - those all come from intimate understanding of your website's performance and purpose. For this reason, there's a bit of a learning curve. A bit of onboarding. Google has automated this process, which means you won't find help from a human when you most need it. I imagine that their high price paid version of the software funds its own support team, but it's a shame there is no intermediate option. Or at least there wasn't when we signed up years ago.

I am using Google Analytics for my personal Websites. According to my experience Google Analytics is the best and professional tool to analyze your website traffic. I can easily see the number of queries, which keywords people are using and how they can find my website pages. I can easily check on which search page my website is appearing. I have added sitemap of my websites in the Google Analytics, so my pages index quickly in the Google search engine. Whenever I add a new page or a new post or a new product in my website, I use the feature called (Fetch as Google) in Google Analytics. So my page, post or product appears in the Search engine within two to five minutes. Sometimes I also remove pages from my website just because of any reason, then I also remove the page from my Google Analytics account, so the 404 error doesn't appear in my Account. So overall my experience with Google Analytics is really incredible and fabulous. Because the Search engine optimization of my websites has been improved and I can include or publish the data in my website according to the users requirements.

The traffic analyze tools are really awesome of Google Analytics. I can easily track the visitors of my website. If you are using E-commerce website then you can also include or add the products according to the users queries and keywords. We can add the Sitemap of our website in the Google Analytics, so the pages can appear in the Search Engine very fast. We can add or remove pages from the Search Engine. The process is really simple, just add your website in the Google Analytics account and start tracking the visitors of your Websites.

According to my professional and personal experience, everything and every tool of Google Analytics is awesome. Even Google have changed the interface of Google Analytics. There is a new interface, so if you are an old user, you will have to learn few things in the new interface. But these new things are also really awesome.

Overall, I would rate my experience with Google Analytics 9/10. I believe it is an outstanding platform for a free application. If it wasn't for the amount limitations I've experienced with simple things within the platform, I would have rated this 10/10.

The thing I find most appealing about Google Analytics is its ease of implementation as well as its ease of use. While taking a course prior to using Google Analytics isn't entirely necessary, I highly recommend prior to implementing and utilizing Google analytics that you take a course online to understand the ins and outs of the platform. There is a ton of free information out there on Google Analytics that can really help new users quickly learn the platform. The more you familiarize yourself with Google Analytics, the better you will become at leveraging the platform for your particular business needs. This platform overall is great because it's free and can provide a very solid foundation for your business analytics.

It took me a while into using the platform to figure out what can be improved for Google Analytics. While it is an excellent platform to use for your business traffic analytics, I would advise people to be aware that it does come with its limitations. For example, you're limited to the amount of widgets (graphs, charts, etc.) you can include on one dashboard. For some users, this may not be a big deal, however for my company, this was a bit of an issue at times. This is a simpler example of Google Analytics' limitations, however once you dig a bit deeper into the platform and deal with events, goals, adding custom dimensions and metrics through APIs, you will likely find limitations in your corner with regards to the configuration of your data in some instances. This is why I would advise anyone to research using Google Analytics prior to implementing it. F=I would like to point out that for companies with ecommerce platforms, I've observed that this is the best type of website to utilize Google Analytics for.

Using Google Analytics has enabled me to gain a better understanding of my websites content and my audiences interactions with my content. This is because google analytics allows me to easily identify where my audience are spending the most time on my site or what overall interactions they have. Therefore, this enables me to tailor my websites content and design to more specifically match the demands of my audience. This is ultimately a crucial aspect of retaining users and building a site that is authoritative and trustworthy in many ways.

The ability for me to track the whole user process of my audience on my blog is what makes Google Analytics a great tool. For example, there is a diverse range of metrics available such as the ability to identify traffic sources, times of the day your users visit your site, the devices your audience use , user retention , bounce rate, and session duration amongst many other aspects. Also, the use of graphs and charts to display the analytics of your website makes everything regarding the functionality of your site and the user experience really easy to interpret in an efficient way. This is because these graphs and charts are very easy to understand, meaning they can be understood by anyone, thereby making google analytics such a diverse tool that easily appeals to anyone with a digital presence.

I don't like the fact that google analytics also tracks your personal usage of your website (or other digital asset). By this I mean that every time you personally interact with your website, this counts towards the data that google analytics records. Therefore, if you frequently view your website (which I regularly do) the data can easily be inaccurate and unreliable in regards to how your audience uses your website. As a result, it'd be much better if they has a feature that could exclude your personal IP address/your personal account from the data. There could be a way that you can do this, but i'm not able to find it if that is the case, so this is an issue that really needs addressing.

I was so easily able to gather the most impetous information of my business reach publicly online so I always made amendments in my marketing strategies depending on the analytics gathered for my business. And also I was able to measure the costs and marketing tips based on the analysis of my current business marketing strategies. That's it! Once measured, I refined my marketing techniques so that my business online reach had took a quick growth among the organic users.

What not! All the features provided by Google Analytics to track your business website by keeping an eye on the public reach, organic search, organic traffic,target keywords,improvements,marketing strategies everything literally for your business can be monitored on your finger tips online. The most easiest and convenient option for which I use this tool is that you can access your business website's entire data like bounce rate, daily organic traffic including the count with a gun shot perfection. The bounce rate feature is another boon I can say where it helped me to input attractive and organic viewer driven content on my business page based on the previous bounce rate value, so that it enhanced the readability and usability for existing and new users which helped in reducing the bounce rate for my online business.

As per my usage till now I dint find any cons for this tool so far. But I am a little dissappointed with the feature regarding the data viewing on a mobile or handset which is not so comfortable as that looks on my laptop. If you want to monitor your business regularly and need to have a fast growth into the online world then I would surely recommend this tool for a quick glance of your online business public reach.

My overall conclusion is, Google Analytics is a great tool. I recommend without any doubt and I can say, your satisfaction will be guaranteed! IT saves your time, makes your work easy and it's very easy to use. I personally found out it's amazing. If you're using Adobe Analytics or something else I invite you to give it a try and you won't be disappointed.

As a freelancer one of my main activity is web traffic providing. With many years of experience in this field I know how important is to have a good metric tool to monitor the traffic and it's behavior. In that point the google analytics comes handy. It helps to track the visit of the customer until the last point, the time spent in the site/app which helps to improve the functionality. It's up to date, transparent and easy to use. When it comes to SEO it plays a nice roll to fulfill my customers' requirements. With the bounce rate of the visits it provides, ensure the my customers the quality of traffic I provide. That's why I always recommend my customers Google Analytics together with the tracking link. It has a nice dashboard that impress me.

To be honest there're some suggestions I would like to highlight. 1 - It need some direct support other than too much automated which will be very useful for a new user. (Previously I had to involve in some complains of my costumers regarding setting it up) 2 - It'll be awesome if google can provide the possibility to track the direct sales as well. 3 - In my point of view, the most common method of trouble shooting is (specially when you're new) to go and watch a video tutorial. There're lot of features in Google Analytics which will be very useful such demonstrations to understand how they work and what they do as well as to fix the problems you find.

I have a love/hate relationship with Google Analytics. It’s definitely useful and has helped us make improvements on our sites and learn more about our customers behaviors. But it’s also frustrating because we doing have enough time to use it as well as we could be. I got through a couple of sections in the course and never found the time to go back and finish setting it up properly.

Google Analytics is one of the best tools to help with SEO - it collects data about users on your website so that you can analyze it and determine the best ways to target your visitors. This is pretty crucial for anyone trying to get their site ranked on Google, and also helps with a lot of other things. The data gathered will tell you a lot about your site visitors such as their age, where they live, the type of device they use, and much more. It’s gets very granular. It can also help you determine if there are areas/pages on your site that need improvement. For example, if you notice that everyone leaves on the same page during the checkout process, there’s a good chance something is broken in that part of the process and you’ll know you need to investigate the problem. Honestly, there is so much data that Google Analytics provides, and so many ways it can help you, this could turn into a book. Or an entire college course. Needless to say, I won’t describe everything here - partly because it would take too long and partly because there’s still a lot I don’t know about Analytics. But if you (or your company) maintains a website and is looking to reach more customers, in the right target market, and rank in search engines, this is a must.

It so very time-consuming to learn how to use. Google offers a free course with multiple sections and videos to show you how to set your account up, explain the various features, etc. It’s pretty daunting to me, mainly because I’m a website designer and it’s hard to find adequate time to devote to learning all the Ins and outs of it, and to properly monitor the data it provides on a regular basis. To get the most out of Analytics, a company would pretty much need to have a full-time employee that just does this and nothing else.

The experience that I have built with the help of this program is really good and I can say that Google Analytics 360 is the best software of its kind and there is no other program that comes close to it in terms of the effectiveness that this program has when it is executed. and to analyze the entire environment of your system, today I understand much better what are the nonsense and the best interaction with each of my clients, and the reputation of part of them has been immediate, is that Google Analytics 360 is our platform preferred to approach our work and to implement it safely, the visits to our page are much more frequent, it is without a doubt the best control you can have of a site or web page.

Thanks to this program I have had a perfect operation in my company on the web, the truth is that there are many options that Google Analytics 360 addresses, this program is a guide to find the best solution for the growth of my work, it analyzes the best scenarios and offers the best tools to carry out a marketing campaign that exposes the best virtues of our company, this program will be recognizing your environment and the best relations it has in the updated one, all this with the purpose that each of its users study the possibility of how to advance and achieve success by this means, the mission will always be as is the movement of each of the clients interested in investing in our business.

Google Analytics 360 that the more I use it, the more it fills my computer with unnecessary information and cookies, making me constantly have the obligation to clean my system and this scenario is repeated when each update that the program undergoes takes up much more space to be able to run correctly In my database, in general, the change of peno is significant and affects the speed with which the program is reproduced every time I start it, this is a huge disadvantage that we find in this program, hopefully it can be improved in little time as it affects or other programs that we have in our system.

Google Analytics 360 us an experience of a lifetime. Through deep analytics and clear reporting of our markets and audience base. We have been able make more informed decisions that often steer our business forward because we have understood what the customers want as well as keeping up with upcoming trends

Google Analytics 360 definitely stands out from other products of it's kind in the market because of many reasons which are good. Alot of information about it is available online through the freeskillshop courses that helps one understand implementation process, how it works and the entire interface which have been soo helpful in ensuring I have asuch an easy time using it. Other than it's powerful features have been useful to me especially on market feasibility study for our co founded business ( Bright LightEvents). Google Analytics gives us a platform to disect markets and customer events needs. We set up dahboards and shortcuts from where we can analyze audience behavior , new market trends, set up goals and track the performance of our campaigns from Google ads. Reporting is also made easy for us. Soo on overall it gives us an understanding of our audience across platforms with other Google entities for enhanced understanding

Google Analytics 360 as the name suggest it makes a full rotation on our platforms to help us gain insights on the ROI on our marketing efforts. Also it is an ultimate solution for market intelligence with zero problems

After using it for more than 2 years now and with its updates I consider it one of my essential data provider, of course there are other more friendly software out there to use, but dealing with google analytics is my main credible data source, after all its google who indexes your file to search engines who created it..how not to depend on its data.

It supplies detailed and customised structural data about your admitted websites that offer great help for a deep insight from many aspects with tremendous amount of information that can reaffirm your online business if you utilise it well as it is a very powerful tool or can san sink your business if you misinterpreted or overlooked the data provided , for example if you are selling products online for teenagers and you dont customise your website to it and the analytics shows you that the age accessing your page is above this age , you loose customers, also the demographic data is important for example do not advertise winter products and heavy clothes in places with warm climate and it goes on and on until you customise your online business for the right customer and thats is the core concept of google analytics

It is not easy to install for beginners and a lot of parameters have to be setup correctly in order to get reliable data that can help you take a business decision. The implementation of its codes in your website is not foe newbies at all or even a regular user, it needs either a professional or an experienced user to install its provided codes in the places they belong.