This tool is awesome for backlinks, keyword research and more. It also integrates with tools like Databox.

I love how easy it is so find the right keyword quickly. The keyword explorer and phrase match features are super simple.

My Overall Experience with Ahrefs has been wonderful of which it provides me with simple and less competitive keywords to write for when performing keyword research.

They should do something about making users realize what they are missing and how they can fully use different Ahrefs tools.

It's our daily driver for ranking's analysis. We can no plans to stop using it.

Ahrefs produces great content and created a wonderful SEO magic machine that can help you rank better and faster.

I became a big fan of Ahrefs and its community, practically I replace Semrush of my top1 seo tool with Ahrefs, I still use both of them in fact I use Semrush, Aherfs, Moz, Raventools and Majestic.

Clean interface, easy to understand data. Their pricing is competitive and we've found their data to generally be reliable.

First, Ahrefs has a fantastic customer service line and resource base making it very easy to quickly find or receive help at any time. They offer a free trial before purchasing their product.

I particularly like the backlink and keyword tools, and the competitive insights the tool can offer. They have a huge content base that supports you with your SEO efforts, which is a big plus.

We are looking for alternatives as Ahrefs keep have become extremely unreliable and unethical.

The backlinks section is very helpful too and perfect for analyzing your competition. Overall, very use to easy if you're familiar with SEO basic concepts.

You're provided with a wide range of useful functions, some of them unique to ahrefs (e.g. broken link finder). The value for money here is ridiculously good.

I can view the stats of any website pretty quick. They also have a great support team.

This tool is best for keyword research and provide the accurate keyword searches every month a keyword have and Keyword difficulty of a keyword.

My overall experience has been very good with AHREFS. I would recommend it for anyone wanting to not only learn more about SEO, but how to be more effective with their SEO strategies.

We primarily used it for technical SEO and keyword research. In both instances we felt that Ahrefs delivered a solid product at a good price point.

I like the keyword suggestions based on the keywords that I typed and the ability to filter them by volume or keyword difficulty.

I would hesistate to call it an enterprise 'do-it-all' tool due to its inferior rank tracking and tagging, both of which are critical for large SEO teams.

For our agency, we were able to really fine-tune our keywords and find great linking opportunities. If you are looking for a program to capitalize and do the same, Ahrefs is a great place to start.

The ability to quickly toggle between platforms to see the search volume is fantastic. I also like how easy it is to export, save, and share the data.

As a web developer, I really appreciate the UX Ahrefs provides, their tools are top-notch, fast, and responsive, and the experience feels very cohesive.

It is a very costly tool newly startups cannot afford this tool for keyword research and other digital marketing activities.

We're trying to ramp up our SEO efforts and Ahrefs has been a big help. Good value for money and is beginner friendly.

I have found a problem with organic keywords that is they repeat the same keyword again and again on multiple pages. It creates a problem at the time of keyword researching.

It's definitely an intimidating tool when you first log in. Because of the vast array of capabilities, reports, and tools Ahrefs has, it can be confusing to know where to start.

Overall, our experience with Ahrefs was positive. While the team's customer service could be better - the actual tool is powerful.

I love the ability to compare keywords you and your competitors are targeting.

There's really no way they could make this simpler to use without losing information.

Customer support is also responsive and helpful.

Really good backlink info. Very easy to use with really up to date data.

This is the best SEO tool out there, it has fantastic databases, it works well, it's fast and is super easy and intuitive. If you care about SEO you pretty much need this tool.

It's also great to monitor the strength of your backlink plan, and to try to find additional options that are worth pursuing.

This is a really powerful tool with powerful insights. A great alternative to others like SEMRush, Moz etc.

I like about this tool which is its great backlink research tool and also very helpful to audit your website.

Pretty easy to use, and it made a wealth of information available that was very helpful.

The filters require you to be 100% specific and this leaves a lot of room for errors. It is hard to learn when you are starting out.

Love the new marketplace I utilized the free first blog given to test quality and I was very happy with the writing quality and research done by the writer.

It was very easy to use, and gave you some great insights into what your competitors where doing to gain site traction and traffic.

It really helps with keywords and understanding how the site is doing and what could be improved. They also offer lots of help and give great newsletters on what to do.

I think the only problem we have had with this platform has been to use 100% of the tools it has, because it is very complete and has so many features that it is difficult to understand everything.

On page report sometimes provides wrong information. Few reports if we fix also it shows error.

The software is cool, some good features. But other competitors offer a better value for the money + have a better customer support.

It gives me very valuable information to spend my marketing budget wisely. The site audit is also extremely useful to improve SEO and have a better ranking.

Also once the wider platform integrations are done it's give better results e.g. GA and Search Console. I like the ability to use the API which we use with our custom reporting.

It includes competitive information, tracking of top keywords, the ability to do research, and create keyword lists to leverage for SEM. It's a great tool at an affordable price point.

My only complaint about the software is that it is extremely expensive, and there are also a lot of features and can be a little confusing.

Often some data is missing and it's happening with both low and high traffic websites. Often data is misleading.

Very easy to use and set up, the best option for getting the big picture of where you stand in organic search results and how to keep optimizing. Great for planning your paid Google ads.

Integration is fine however the customer support is not good.

Although it is not perfect, it is definitely being improved and helps provide guidance.

Overall the company is great. The product is pretty robust and the service is well priced.

Excellent personal onboarding help and a wealth of self-guided articles ensure I'm going to get.

For example, adding domains as competitors is confusing and hard to find.

SEMrush is a wonderful tool with a vast amount of in-depth features that will help you improve SEO and PPC for your business.

One example is a dead link on my site. Semrush tells me of its existence, but not exactly where it is so that I can fix it.

Overall I am very happy with the tool. When I had to reach out to customer service, they were very helpful and got back to me right away.

I like the amount of features that the platform has regarding SEO. On top of that, the UX/UI is very easy to use and appealing to the eye.

VERY good customer service and onboarding for a robust product.

The best thing I liked is Competitive analysis, It can provide you the best details compared to any other tools. Finding prospects for the backlinks is also best in class.

Lack of guidance and explanation. Lack of automation feature to see larger timelines.

I hate how, even after paying a lot of money each month, they require you to pay more see other domains. You also can’t see certain market reports which is just annoying.

They help I have received from Customer Service has been exceptional and the tools that I have used have been incredibly helpful.

They provide key insights to help make my website better and better. It is an amazing tool and I would suggest everyone responsible for SEO or auditing SEO to take a look into using SEMrush.

The optimization ideas generated are very effective in improving the website. Technical SEO audit is quite good and rank tracking is accurate.

SEMRush is easy to use and offers great insight into your website performance. I have also found that their YouTube channel and other educational materials are very helpful.

US Dollar

Ahrefs is a suite of SEO tools that familiarizes users with the ins and outs of content marketing. It helps users do competitor research to determine high-ranking PPC keywords, backlink approach and more. The provided overview of competitor’s strategies helps users formulate new strategies accordingly.


Ahrefs provides users with a backlink tool to create additional links for blogs or websites. Users will also get to know the impact of existing backlinks on their current website. With on-page analysis, you can analyse a link based on target keywords. The suite audits each page of the site and detects potential problems that may influence the site’s ranking.


The keyword analysis tool helps you find appropriate keywords for your content that will drive increased traffic to the website. Users can also monitor the progress of the site and compare it with their competitor’s site with the competitive comparison tool.

LongDescription

Website Analytics

Keyword Rank Tracking

SEO Management

Referral Tracking

Competitive Analysis

Data Import/Export

Performance Metrics

Mobile Keywords

Backlink Monitoring

Web Traffic Reporting

Alerts/Notifications

Reporting & Statistics

Data Visualization

Localization Automation

Keyword Tracking

Dashboard

Audit Management

Alerts/Escalation

For Websites

Link Management

Keyword Research Tools

Search/Filter

Reporting/Analytics

Web Tracking

Keyword Discovery

Keyword Analysis

Ahrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools.

Full access subscription plans are divided into Lite, Standard, Advanced and Agency.

Monthly subscriptions starting at $99/month (personal) and $999/month (agency).

Annual subscriptions starting at $82/month (personal) and $832/month (agency).

A 7-day trial is available for $7.

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

Chat

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Ahrefs

Live Online

Webinars

Documentation

Videos

Semrush is a leading online visibility management software-as-a-service platform. 
With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Semrush in numbers:
- Over 800 million unique domains monitored for 142 geo databases
- Over 43 trillion backlinks 
- 21 billion keywords
- Over 10 million users who have tried Semrush

Commenting/Notes

Link Analytics

Real-Time Analytics

Engagement Tracking

Website Monitoring

URL Shortener

Application Management

Google Analytics Integration

Customizable Reports

Activity Tracking

Multi-Channel Campaigns

Brand Control

Brand Tracking

Charting

Ad hoc Reporting

Broken Link Discovery

Multi-Account Management

Campaign Tracking

Project Management

Multiple Site Management

Site Search Tracking

Scheduled/Automated Reports

Calendar Management

Automated Publishing

Geolocation

Rank Tracking

Collaboration Tools

Campaign Scheduling

Social Performance Management

Template Management

ROI Tracking

Campaign Planning

Lead Generation

Multi-Location

Content Management

Social Media Monitoring

Multi-Channel Data Collection

Pageview Tracking

Trend/Problem Indicators

Benchmarking

User Interaction Tracking

Social Media Integration

Time on Site Tracking

Email Management

Visual Analytics

Activity Dashboard

Geotargeting

Backlink Management

Automated Scheduling

Customizable Templates

Advertising Management

Conversion Tracking

Multi-Channel Attribution

Multi-Language

Website Management

Editorial Calendar

Customer Journey Mapping

Customer Engagement

Customizable Branding

Goal Setting/Tracking

Monitoring

Prioritization

Campaign Analytics

Trend Analysis

Post Scheduling

Client Management

Tagging

Third-Party Integrations

Competitor Monitoring

Keyword Filtering

Task Management

Campaign Management

Multi-Channel Distribution

For PPC Campaigns

For Small Businesses

SEO Audit

Multi-Campaign

Channel Management

Pro: $129.95/month

Guru: $249.95/month

Business: $499.95/month

Ahrefs vs Semrush

User Ratings & Reviews

Pricing

Product Demo & Screenshots

Advisor Recommendations & User Awards

Additional Info

Support and Training

Popular Comparisons