--- title: "Drift Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Drift. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Drift is a good fit for you!" source_url: "https://www.softwareadvice.com/live-chat/drift-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Workforce Management Software](https://www.softwareadvice.com/hr/workforce-management-software-comparison/) / [Drift](https://www.softwareadvice.com/live-chat/drift-profile/) / Drift Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/live-chat/drift-profile/) Reviews [Alternatives](https://www.softwareadvice.com/live-chat/drift-profile/alternatives/) # Drift User Reviews ## Reviews summary - Overall rating: 4.5/5 - Total reviews: 200 ### Secondary ratings - Ease of use: 4.4/5 - Customer support: 4.4/5 - Value for money: 4.1/5 - Functionality: 4.3/5 ### Rating distribution - 5 stars: 128 reviews (64%) - 4 stars: 56 reviews (28%) - 3 stars: 9 reviews (5%) - 2 stars: 3 reviews (2%) - 1 star: 4 reviews (2%) ### Most mentioned pros - A significant portion of potential customers come in through that method, so it’s a great tool. - There are other applications out there that offer a lot more functionality in the chat flow. - I really like that we can have private conversations between staff members in order to confirm we are giving up-to-date information. ### Most mentioned cons - They do not really offer any assistance when it comes to setup, or help with any of the technical processes or procedures. When we first started using this application we were unfamiliar with the targeting, and it would have been beneficial to have someone assist us with that. - The primary downside of using Drift is its cost. While the platform does offer a free trial and a few different pricing plans, the cost of using the full-featured version of Drift can be prohibitive for some businesses. - We weren't able to prioritize the hottest prospects or really have enough data to know what our visitors were doing or who to chat with. ## Drift customer reviews Showing reviews 1-25 of 200 (page 1). ### Drift is a high quality chat platform with a significant load time - Overall rating: 4/5 - Reviewer: Darien C. - Verified reviewer: Yes - Industry: Religious Institutions - Company size: 11-50 employees - Product usage: Used other for less than 12 months - Reviewed: March 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Drift has a lot of great features, and although it can be confusing at first, it is well worth the effort. My only complaint (and the only reason I wouldn't use it at this time) would be the significant increase in load time on my websites, which caused me to look elsewhere for a better solution. #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros I inherited drift from my predecessor, and immediately found it to be a very powerful and useful platform. It offered simple chat solutions, sent follow-up emails to people who didn't see your chat automatically, and provided numerous other useful features. It had a simple chat window that caught people's attention and generated chats, all of which we found very useful for our needs #### Cons Drift has a couple key problems - one being the overly simplistic and confusing backend UI. For users, there were just so many options on the admin side of things, and using it, I immediately felt lost and confused. This likely would have been different if I'd been part of the team that set it up, but starting to use the platform required quite a learning curve to customize it to our needs. Perhaps more significantly, I used Drift for a period of time while updating my companies website - and upon switching to Wordpress and using Drift, I started to notice a significant increase in load time - with lighthouse & gtmetrix revealing a significant load time (I believe it was over 1.3 seconds of load time) caused by Drift's code. Needless to say, load time is key in website conversions, so I switched away from the platform pretty quick after that. #### Vendor response Darien, Thanks very much for taking the time to share your experience with us. This feedback is really important to ensuring we can improve for our customers. I'd love the opportunity to introduce you to our produce team if you'd be open to chatting more. Feel free to contact me directly at jhogan@drift.com. All the best, Julie Hogan, VP - Customer Experience Replied March 2021 --- ### Drift is the best 'customer chat' system on the market - Overall rating: 5/5 - Reviewer: John M. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: January 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Once again Drift have helped to define what companies should be using chat software for. Yes, it is for 'live chat', that much is obvious. But DRIFT define their tool as helping to deliver 'conversation marketing', and that for me really helps to define how companies should be using Chat software - to start and nurture a conversation that could lead to an ongoing relationship. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Love Drift. It is very easy to use but more importantly, it is very easy to love using. This is important in software adoption and Drift is one of the best examples I have seen of this in recent years. They've built an awesome product, which does everything you need it to - but the fact that it is fun to use DRIFT makes it an even more compelling product. #### Cons Hard to say. Probably the fact that although the core product is free (and you get lots of awesome features), you have to upgrade to the 'fullest licence' in order to get the 'uber cool' tools such as allowing the 'chat users' to book an appointment directly into the Calendar of the chosen agent. #### Reasons for choosing Drift Drift isn't just a better product, it's actually a much more enjoyable experience. And there is a cache' that comes with DRIFT. You actually feel like you're delivering a better 'real-time chat experience' when using DRIFT, as you feel like your serving your prospects/customers while wearing your 'best clothes' (hopefully that analogy works : ) #### Reasons for switching to Drift Less expensive. Better software. Much better experience. #### Vendor response Hi John, Wow! We're flattered! THANK YOU! Pls let us know how we can continue to support you, and tnx for being a customer! All the best, Julie Hogan, VP - Customer Experience Replied February 2021 --- ### Good for chat but saw diminishing returns - Overall rating: 3/5 - Reviewer: Joseph G. - Verified reviewer: Yes - Industry: Computer Software - Company size: 201-500 employees - Product usage: Used weekly for less than 12 months - Reviewed: April 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Our overall experience with Drift was fine. The technology, implementation, and support worked ok. We just couldn't justify renewing with them after the results began to diminish. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 2/5 - Customer support: 3/5 - Functionality: 3/5 #### Pros Drift initially provided our team a great way to generate leads via our website chat. The volume was high and we saw that offering to book a demo via chat captured some leads that otherwise might not have asked for a demo. This worked very well for our team and provided great results. #### Cons After a while, our visitors stopped interacting with the Drift chat. We weren't able to prioritize the hottest prospects or really have enough data to know what our visitors were doing or who to chat with. We started to book fewer demos via Drift. Drift didn't offer the deep data analytics or ABM data that other vendors offered. So there wasn't enough functionality to keep us on board. --- ### Simple setup, solid results - Overall rating: 4/5 - Reviewer: Dalton B. - Verified reviewer: Yes - Industry: Computer Software - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: June 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Very satisfied with the manner in which we use it. I haven't spent much time exploring additional capabilities and advanced features, but I am eager to do so in the near future. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros It was easy to setup, and easy to understand with limited knowledge of this type of product. The product will scale with you, meaning, if you are knowledgable about all features, then they are there for you. If you're just looking for a site lead service, it does that really well also, without being overwhelming. #### Cons The other features aren't explained well, and not sure where to look if I wanted them explained. The image that can be placed with the pop-up message is very limited in customization. For example, it cuts the top of the picture off and there's very limited functionality associated with editing it further. #### Reasons for choosing Drift N/A #### Reasons for switching to Drift The switch was made by somebody other than me. From what I can understand, it was made because of cost and user experience. #### Vendor response Hi Dalton, Thanks so much for taking the time to share your feedback with us. Your feedback on feature explanation is something we 100% agree with, and an area we are working on improving. Appreciate you calling it out. Please let us know how else we can be helpful to you. All the best - Julie Hogan, VP Customer Experience Replied June 2020 --- ### Best Realtime communication chat tool - Overall rating: 5/5 - Reviewer: Guru S. - Verified reviewer: Yes - Industry: Computer Software - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: November 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We really had good opinion on drift and we're happy to serve our customers realtime with the help of drift chat widget and qualify the leads instantly. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros We love the way how Drift chat helps our customers to get in touch instantly within our product. When customers get into issue or questions to be answered, they don't have to wait for email support, all the questions can be answered instantly within the chat. Additionally, it's easy for our teams to use mobile app to instantly attend customer chat from anywhere. We usually get lot of questions and leads from landing page and drift helped us to automate leads and push into our CRM systems. Integrating the chat widget within the application is also easy and simple. #### Cons The web app ( dashboard ) is too slow to load initially but the chat is super fast and reliable. I wish they had android sdk to initiate conversation within the application. #### Reasons for choosing Drift Drift was easy to configure and user interface is pretty good comparing other options. Interms or pricing, drift is quite cheaper and affordable. --- ### Powerful buy pricey - Overall rating: 5/5 - Reviewer: Amit N. - Verified reviewer: Yes - Industry: Internet - Company size: 501-1000 employees - Product usage: Used daily for more than 2 years - Reviewed: September 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Honestly, it's the best software out there for that purpose. It's east to implement and start using, the results are coming fast and everything is measurable. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ease of getting started and implementation #### Cons If you want to enjoy most of the features, you need big pockets because it's pricey #### Reasons for choosing Drift The capabilities and the brands that are using Drift #### Vendor response Amit, Thank you so much for sharing this, and I'm thrilled to know you've found Drift powerful, and easy to implement, and start using. Please let us know how else we can be helpful to you! All the best, Julie Hogan, VP - Customer Experience Replied October 2020 --- ### Key Inbound Tool - Overall rating: 5/5 - Reviewer: Jeff H. - Verified reviewer: Yes - Industry: Research - Company size: 501-1000 employees - Product usage: Used daily for less than 2 years - Reviewed: May 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My overall experience using Drift has been great. From the initial moment a client visits our website, we need a great user experience, and it ensures the first impressions are strong. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Drift is helpful to handle inbound business from our website. A significant portion of potential customers come in through that method, so it’s a great tool. #### Cons There’s nothing in particular that I don’t like about Drift. We have had the tool in place for years and it’s always been a key lifeline. --- ### One of the most appealing, beautiful and expensive website chats on the market - Overall rating: 4/5 - Reviewer: Ramon H. - Verified reviewer: Yes - Product usage: Used daily for less than 6 months - Reviewed: July 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. - Providing a beautiful and direct contact option directly on my website - Direct targeting of specific customers groups with chat messages, emails and pop-ups -> Increasing the number of leads & sales #### Ratings breakdown - Ease of use: 4/5 - Value for money: 2/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros - The design of the chat widget is gorgeous. It works on any browser and every mobile phone, I've tried, like a charm. With other chat widgets, I had lots of issues that it hasn't been displayed always correctly. - Advanced bot and automation capabilities based on tags and other attributes - Live view of prospects on your website with direct contact via web chat functionality - Outbound marketing (sending sequences and tracking of emails) with their drift Gmail extension. #### Cons - Drift is quite expensive for what they offer. I'm one of the happy customers, which has gotten a startup license of the pro plan for a fraction of the normal price. Even with the pro plan, you have unnecessary restrictions like customization of the chat widget with CSS and using the smaller version. Most of the enterprise features as account-based marketing are great for any startup. Why isn't just the support by Drift and the quantity of usage restricted? Why do I have to see the restrictions within your account always and cannot just hide them if I cannot afford? Are they in need of that kind of marketing? - The calendar cannot be completely translated into the language of your choice and you can't use a custom domain. - Help center is branded with drift, even if your plan support branding free chat widget. - I've received lots of emails from Drift about their Hypergrowth Conference (at least 10 in the last few months), which is quite annoying, no matter how personal and funny they have been written. - I receive quite some emails regarding extensions of the core product like Drift Signature and Drift Help Center, but I've never gotten an update what has changed in the core product. After a while looking into the bot creation section, I've been flabbergasted that the whole design of the visual builder has changed, without me receiving any message about the advantages the new design and process brings with it. --- ### I had high hopes but was disappointed by - Overall rating: 2/5 - Reviewer: Cameron L. - Verified reviewer: Yes - Product usage: Used daily for less than 6 months - Reviewed: April 2018 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 3/5 - Value for money: 1/5 - Customer support: 1/5 - Functionality: 4/5 #### Pros Overall the concept of this platform is great and I had high hopes because of all the good reviews. The bot got more engagement than a just a basic chat box I had before that. Having the ability to use other popups etc was good too but pretty limited flexibility around the design of those. #### Cons I think some things may have changed since all the positive reviews regarding the software. I think this happens sometimes when companies go into growth mode. The support wasn't good, they tried but seemed too busy, often didn't take the time to read the detailed steps to reproduce I included in all my support tickets. Before anything was actioned we had to bounce a bunch of emails back and forth answering questions with info I already included in my original tickets which meant days past before we even started to get some actual help. Then often the problems were just bugs with their platform. There seemed to be quite a few things that just didn't work as described. Seems quite expensive compared to something like Intercom that has a much broader feature set. I'm a Solo founder though with a niche platform, so pricing won't be an issue if you are a bigger business I suppose. Also just a tip, they have a 30 day notice period and no trial so if you don't like it within the first month you'll still need to pay for a full two months of the software so make sure you budget for that. I didn't. My fault for not reading the terms. Even when they break the news to you that you'll be charged another amount for something you don't want to use. At least they still end their emails by saying "have a fantastic day" even when breaking bad news. I'll try! --- ### My favourite auto marketing platform - Overall rating: 4/5 - Reviewer: Lokeshkumar D. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 11-50 employees - Product usage: Used weekly for less than 12 months - Reviewed: February 2023 - Review source details: This review was submitted organically. No incentive was offered Businesses should use Drift to personalise customer service when solving problems. Companies should evaluate their customer discussions and use the Conversation Cloud to contact the appropriate customers at the right time. Drift analytics should also be used to assess customer service initiatives. Businesses may maximise customer service and Drift value by doing so. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Best auto marketing platform for meI use Drift's AI-powered Conversation Cloud to simplify customer experience personalisation. With it, I can increase lead conversion by sending dialogues to the right client at the right time and with the right message using AI. I also get access to solid analytics capabilities to measure and track customer service initiatives. #### Cons The primary downside of using Drift is its cost. While the platform does offer a free trial and a few different pricing plans, the cost of using the full-featured version of Drift can be prohibitive for some businesses. Also, companies may find that some of the features offered by Drift are not necessary for their customer service needs. --- ### Drift Ninja - Overall rating: 5/5 - Reviewer: Moseph M. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: April 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I've become a convert for Drift. I really dig how flexible the tool is. While the free version is very basic, there's so much you can do with it using its API. For mid-level customers, while it doesn't include full automation, the targeting is very robust. And the pro level, which I use, has all the bot automaton you could dream of. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros There's a lot one could write here but having some experience with similar products, I can confidently say my favorite Drift feature is its data export capability. Drift's internal dashboard reporting is useful for day to day high-level metrics, but being able to export the data and dig through it to find meaningful metrics that drive decisions on messaging strategy has made Drift stand out among its competitors. The bot builder is unparalleled and their enterprise integrations are very robust. #### Cons I use the product just about every day, but I would my least favorite thing is their pricing structure. The pricing page on their site can be pretty confusing to someone comparison shopping. #### Reasons for choosing Drift Drift's bot builder is much more advanced! #### Vendor response Hi Moseph, Wow. Thank you, we are flattered. I'm thrilled to hear you're happy on all fronts, and it's giving you what you need. Please let us know how we can continue to support you! Thanks again! All the best- Julie Hogan, VP Customer Experience Replied April 2020 --- ### Easy to set up - Great for quick chats with customers - Overall rating: 5/5 - Reviewer: steffanie s. - Verified reviewer: Yes - Industry: Entertainment - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. In 2020, when our festival was forced to go online, this software saved us. We were able to easily explain schedule changes to customers, answer their questions, and walk them through set up. We continue to use this software, which has cut down on phone calls, and allowed us to more efficiently assist our customers. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros I really like that we can have private conversations between staff members in order to confirm we are giving up-to-date information. It is also very helpful for us to see the location of the customer in order to better / properly assist them. #### Cons We use the free version of the software and I cannot think of a single issue we have not been able to easily resolve ourselves. #### Vendor response Hi Steffanie! ���� Thank you for leaving this awesome review. There are so many positives here from being able to more efficiently help customers to collaborate with team members all in the same tool. ���� Please don't hesitate to reach out if you ever need any help with anything Drift related. My email is jmorgan@drift.com --Joshua Morgan: Customer Advocacy @ Drift Replied December 2022 --- ### Drift- Chatbot automation made simple - Overall rating: 4/5 - Reviewer: Karunyaa D. - Verified reviewer: Yes - Industry: Real Estate - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We have received decent number of leads in past years using drift. It is good to use on a holistic way. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Past 1 year usage of drift was made simple by making the navigation between creating playbooks & viewing analytics/reports easy. We have integrated it with freshsales CRM for storing leads captured in chat. Creating playbooks for chatbot on our website is structural. Just by selecting dates, it is easy to view the data captured through chatbot for that duration. #### Cons Similarly playbooks creation could be made more user friendly by bringing in different format for editing them as it is currently bit difficult to navigate between one node to another in the tree like representation of the playbook. #### Vendor response Hi Karunyaa! ���� Love seeing how Drift is helping make processes easier for customers especially when you're creating opportunities from chat. I would love to hear what formats you'd like to see with our playbooks so I can pass it on to the product team. You can email me at jmorgan@drift.com --Joshua Morgan: Customer Advocacy @ Drift Replied December 2022 --- ### A Great Tool that Makes Marketing Effective - Overall rating: 5/5 - Reviewer: Valentina L. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: 1001-5000 employees - Product usage: Used daily for less than 2 years - Reviewed: April 2024 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like the effectiveness of the features of Drift. Drift has been reliable and easy to use. #### Cons I see no challenges when using Drift. Drift is sensational. --- ### Drift is a Sensational Marketing Automation Solution - Overall rating: 5/5 - Reviewer: Marco C. - Verified reviewer: Yes - Industry: Consumer Services - Company size: 1001-5000 employees - Product usage: Used daily for less than 2 years - Reviewed: March 2024 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The reliability of Drift has been making it a top and reliable solution. I like the efficiency of this marketing automation software. #### Cons This marketing automation tool works so well for us. No cons for Drift. --- ### Drift review - Overall rating: 5/5 - Reviewer: Farhan T. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 5001-10000 employees - Product usage: Used daily for more than 2 years - Reviewed: January 2023 - Review source details: This review was submitted organically. No incentive was offered Overall I am very satisfied with Drift and it has been the great experience integrating this with zoominfo for lead generation #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Drift is extremely easy to configure and there is a launchpoint integration available via Marketo Engage that makes it easy to integrate and push lead gen data into Marketo #### Cons I think Drift gets the job done and is the best live chat out there in market. I cant think of any con #### Vendor response Hi Farhan! Thank you so much for leaving a review. I'm super pumped to see that you're finding Drift easy to configure, easy to use, and integrating so well with your tech stack. Please let us know if we can ever assist with anything Drift related. --Joshua Morgan Customer Advocacy @ Drift Replied January 2023 --- ### Great alternative to forms - Overall rating: 5/5 - Reviewer: Jennifer V. - Verified reviewer: Yes - Industry: Market Research - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: October 2020 - Review source details: This reviewer was invited by the software vendor to submit an honest review. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros I love the conversational nature of our Drift bots. It allows us to incorporate our brand tone of voice into interactions with web visitors, and the ability to book meetings directly within the chat really speeds up the followup process. #### Cons It can be clunky at times to set up the playbooks, but once they're in place they're great. I've also seen a ton of incremental improvements happen throughout the time I've used it so I can see Drift is listening to customer feedback and continually evolving. #### Vendor response Hi Jennifer, Thank you so much for sharing this feedback. I'm really happy to hear you say " I've used it so I can see Drift is listening to customer feedback and continually evolving." Please keep the feedback coming and let us know how else we can help you! All the best, Julie Hogan, VP - Customer Experience Replied October 2020 --- ### Easy (and free) way to add chat to your website! - Overall rating: 5/5 - Reviewer: Chris C. - Verified reviewer: Yes - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: March 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The pros over at Drift get IT! They have provided a great chat tool that is super clean, easy to use, and it just works. I run an e-commerce website and there's no doubt that having Drift in place has boosted my sales. It is a great way to capture new email addresses as well, which I have used in follow up marketing sequences, thus resulting in additional sales. Can't say enough about this software, I really enjoy it. #### Cons Everything isn't free! But, I get it. The additional features are worth paying for, and I will be at that point on my site soon. Looking forward to it! --- ### So Much More Than a Simple Chatbot - Overall rating: 5/5 - Reviewer: Melanie E. - Verified reviewer: Yes - Product usage: Used daily for less than 6 months - Reviewed: March 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We have made use of Drift to replace the standard static contact forms on a number of client sites in various, very different niches, including real estate, banking, recruiting and direct sales. The results have been very positive thus far. It is easier for live reps to follow up with leads, emails are not being missed or overlooked and the chatbots themselves add an interactive dimension that seems to be far more engaging for visitors #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Drift is intuitive and adds value to almost any site. The application is currently running on several of my clients' sites (under my management) with great success. Case in point. A Realtor client began an interaction with a site visitor browsing for information on his market in general. Via Drift several conversations led to the sale of a home. No email contact form can match that! #### Cons The iPhone app is not always as responsive as I'd like - better notifications would help - but on the whole, my experience with Drift so far has been overwhelmingly positive. --- ### Easy chat set up right to your website - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Computer Software - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: February 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Great product. Free version is pretty limited, but gets the job done. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros I found that drift has a very nice flow and design. It was very easy to set up, and I've seen a great increase in customer interaction from our website when i am able to engage them. #### Cons Paid tiers are expensive. It looks like you get some great features through their paid services, but compared to other companies, they seem very expensive --- ### Drift it's a great tool to automate your email marketing - Overall rating: 5/5 - Reviewer: João A. - Verified reviewer: Yes - Industry: Computer & Network Security - Company size: 1001-5000 employees - Product usage: Used weekly for less than 2 years - Reviewed: January 2023 - Review source details: This review was submitted organically. No incentive was offered until it as been great and we still work together #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros Drift as a bunch of great features, we use it to filter out of office responses and also the web chat. It's a great tool and everyone should test it #### Cons It can be a bit complicated and overwhelming since it as a lot of features #### Vendor response Hi Joao! Thanks for leaving a review and the kind words. We love automation as it just saves so much time. If you ever need any help finding features, please don't hesitate to reach out at jmorgan@drift.com --Joshua Morgan Customer Advocacy @ Drift Replied January 2023 --- ### Immense ROI! - Overall rating: 5/5 - Reviewer: Amit A. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 1001-5000 employees - Product usage: Used daily for less than 2 years - Reviewed: February 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. The overall experience has been really good. ROI is > 50X & it's very easy to operate on the tool. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to deploy, affordable pricing, good customer support & easy chat playbook creation. #### Cons Nothing specific; everything seems top-notch! #### Reasons for choosing Drift Pricing, easy-to deploy & customer support availability in IST! --- ### Capitalize each visitor of your website - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Computer Software - Company size: 201-500 employees - Product usage: Used daily for less than 2 years - Reviewed: September 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. It has helped us connect better with prospects and customers visiting our website. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros Drift is an intelligent way to get the most out of every visitor on your website. This leads to more sales and insights passed to our Sales and Customer Success team. #### Cons Sometimes it thinks you are someone you are not. Most of the time everything works seamlessly though. --- ### Great bot with plenty of options - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 11-50 employees - Product usage: Used daily for less than 12 months - Reviewed: November 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. If you consider a bot or other automated actions, Drift is certainly a great candidate that is worthwhile to explore. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Drift seems to have endless options and possibilities to enhance this bot and the underlying (marketing) actions. Their pro-active approach is helpful and really appreciated. #### Cons Because of the many options and features, please make sure you to schedule enough time and focus for your dedicated Drift colleagues who implement, maintain and follow up on the additional tasks. --- ### Great online chat function for sales - Overall rating: 5/5 - Reviewer: James P. - Verified reviewer: Yes - Industry: Newspapers - Company size: 501-1000 employees - Product usage: Used daily for less than 12 months - Reviewed: May 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Functionality: 5/5 #### Pros Easy to work with prospects and have quick chats, quickly determine if someone is worth a sales conversation and if so turn it into a phone call quickly, otherwise give them free resources and send them away #### Cons Would be better if different teams could have different queues based on locality of prospects, also the company is constantly changing the UI and features so it is hard to get used to certain functions, get a rhythm going ## More reviews [Next reviews](https://www.softwareadvice.com/live-chat/drift-profile/reviews/?page=2) --- Drift Reviews, Pros and Cons - 2026 Software Advice