---
title: "Upsiide Software Reviews, Demo & Pricing - 2026"
description: "Review of Upsiide Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/market-research/upsiide-profile/"
page_type: "product"
language: "en"
---

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Upsiide

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Overview

# Upsiide Review

From $6,000/year Free trial 2 plans

Wondering if Upsiide is right for your organization?

Our Market Research Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   User Reviews
    

## Overview

Upsiide

4.6

[(15)](https://www.softwareadvice.com/market-research/upsiide-profile/#reviews)

Pricing

Starting at $6,000.00 flat rate per year

### About Upsiide

Whether honing in on a pack design, launching a new product, or deciding on campaign messaging, Upsiide will help users select suitable options based on in-market realities.

Select which audience to run studies with in-platform, and save custom audiences for future use.

Once results come in, reporting dashboards are updated in real-time. Our auto-generated results dashboards spell out which concepts, ideas, messaging, and designs are most likely to perform well in-market, trade off scores, network connections based on respondent selections, and more.

Features include product, logo, packaging design, and and marketing copy, stimuli and videos, as well as branding & positioning, and consumer feedback.

Wondering if Upsiide is right for your organization?

Our Market Research Software selection experts can help you in 15 minutes or less.

## Upsiide User Interface

## Popular Upsiide Alternatives

Main Product

Upsiide

4.6

[(15)](https://www.softwareadvice.com/market-research/upsiide-profile/#reviews)

Ratings Breakdown

-   4.40Ease of use
-   4.33Value for money
-   4.23Customer support
-   4.40Functionality

Pricing

Starting at $6000.00 per year

Get Price

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4.8

[(531)](https://www.softwareadvice.com/crm/tremendous-rewards-profile/reviews/)

Ratings Breakdown

-   4.87Ease of use
-   4.82Value for money
-   4.71Customer support
-   4.69Functionality

Pricing

Available upon request

Get Price

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4.6

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Ratings Breakdown

-   4.32Ease of use
-   4.23Value for money
-   4.38Customer support
-   4.59Functionality

Pricing

Starting at $139.95 per month

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Ratings Breakdown

-   4.65Ease of use
-   4.18Value for money
-   4.38Customer support
-   4.50Functionality

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Starting at $39.00 per month

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Ratings Breakdown

-   4.61Ease of use
-   4.41Value for money
-   4.32Customer support
-   4.46Functionality

Pricing

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4.8

[(539)](https://www.softwareadvice.com/product/153082-QuestionPro/reviews/)

Ratings Breakdown

-   4.63Ease of use
-   4.76Value for money
-   4.70Customer support
-   4.67Functionality

Pricing

Starting at $83.00 per month

Get Price

## Upsiide Pricing and Plans

Starting price: $6,000.00 per year

Free Trial

Free Version

Starter

$6,000.00

flat rate, per year

Plan includes:

-   3 Users
-   Credit Card Billing
-   Email and Chat Support
-   Idea Screen
-   Idea Split

Enterprise

Pricing available upon request

Plan includes:

-   Bulk Audience Sample Available
-   Company Standardized Blueprints
-   Dedicated Account Manager
-   Guided Onboarding
-   Idea Screen
-   Idea Split
-   Invoice Billing
-   Login With SSO
-   Unlimited Users
-   Whitelabelling

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Upsiide Features

-   Popular features found in Market Research
    
    Benchmarking
    
    Customizable Templates
    
    Data Import/Export
    
    Data Visualization
    
    Panel Management
    
    Question Branching
    
    Reporting & Statistics
    
    Statistical Analysis
    
    Survey/Poll Management
    
-   More features of Upsiide
    
    Access Controls/Permissions
    
    Activity Dashboard
    
    Activity Tracking
    
    Alerts/Notifications
    
    Approval Workflow
    
    Configurable Workflow
    
    Customer Segmentation
    
    Customizable Fields
    
    Customizable Questions
    
    Customizable Reports
    
    Data Security
    
    Drag & Drop
    
    Engagement Tracking
    
    Feedback Management
    
    Gamification
    
    Idea Ranking
    
    Ideation
    
    Multi-Language
    
    Multiple User Accounts
    
    Polls/Voting
    
    Prioritization
    
    Projections
    
    Project Planning
    
    Project Tracking
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Notifications
    
    Real-Time Reporting
    
    Real-Time Updates
    
    Reporting/Analytics
    
    Role-Based Permissions
    
    Search/Filter
    
    SSL Security
    
    Status Tracking
    
    Strategic Planning
    
    Survey Builder
    
    Survey Sample Management
    
    Surveys & Feedback
    
    Task Management
    
    Template Management
    
    Visual Analytics
    

## Upsiide User Reviews

## Upsiide customer ratings

- Overall rating: 4.6/5
- Total reviews: 15

### Rating distribution

- 5 stars: 10 reviews (67%)
- 4 stars: 4 reviews (27%)
- 3 stars: 1 reviews (7%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Secondary ratings

- Ease of use: 4.4/5
- Value for money: 4.3/5
- Customer support: 4.2/5
- Functionality: 4.4/5

---

Have you used Upsiide and would like to share your experience with others?

### Efficient way to get grass-roots feedback

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Think Tanks
- Company size: Self-Employed
- Product usage: Used monthly for less than 12 months
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

Upsiide makes it easy to get quick feedback on marketing and design concepts! It has an simple and intuitive interface.

#### Cons

Probably not the most "scientific" results, but still gets you in the ballpark.

---

### The "Tinder" of Concept Testing

- Overall rating: 5/5
- Reviewer: Hayden B.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 201-500 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall it's great! When we first started using Upsiide we had a ton of support ([SENSITIVE CONTENT] was amazing). The platform is easy to use and effective. Internally we call Upsiide "Tinder for Concept Testing" because it does a great job making concept testing an enjoyable experience for the participants and the researcher.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

The most important aspect of Upsiide is its accessibility and usability. The platform has a simple interface that anyone can pick up and use. It's also very easy to program surveys in non-english speaking countries.

#### Cons

We had some serious trouble on a project where we leveraged Upsiides panel. The IR was lower than anticipated and our survey fielding was halted. We were told that the recruitment wasn't feasible which put us in a very difficult position. We would have much preferred a partner-like experience, where we could troubleshoot potential solutions together. I also noticed a change in the level of support we receive. When we started using Upsiide they offered a high level of personalized support, but recently they've pushed us to use their support system instead, which makes Upsiide feel more like a digital tool than a vendor relationship.

#### Vendor response

Thanks for the review, Hayden! We think Upsiide's easy to use and incredibly intuitive interface is something that sets us apart from our competition, so it's great to see that you feel the same way. Client support is a big point of pride for us as well, so we're disappointed to hear that you have not been receiving the same level of care and assistance. We appreciate your feedback and will use this to better our team.

Replied August 2021

---

### Worth the Try

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 10000+ employees
- Product usage: Used other for free trial
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 2/5
- Customer support: 3/5
- Functionality: 3/5

#### Pros

Easy to use and navigate, user-friendly.

#### Cons

Doesn’t allow complex questions like skipping

---

### Agile way to push for consumer centricity

- Overall rating: 4/5
- Reviewer: Marin G.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 10000+ employees
- Product usage: Used daily for less than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Great way to have consumer feedbacks in a few hours in order to guide innovation throughout the process

#### Cons

The analysis could be seen as a bit simplistic. It's a good tool to have the big picture but then need for more diagnostic to understand the reason why

#### Reasons for choosing Upsiide

Relationship with the team, easiness to set up, easiness to look at results for non-researchers, price

---

### Perfect tool for idea/attribute screening

- Overall rating: 5/5
- Reviewer: Sarah M.
- Verified reviewer: Yes
- Industry: Banking
- Company size: 10000+ employees
- Product usage: Used other for more than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We use Upsiide when we have too many ideas and little direction on how to narrow them down. This has proven to be a successful tool, whether it be for testing names, marketing taglines or RTBS, product features, incentives, etc. Our stakeholders find the outputs extremely easy to understand, but also very powerful in how actionable they are.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

How easy it is for the respondents, and for our stakeholders to understand and action the results.

#### Cons

Nothing! I like all of the features of upsiide and the outputs.

#### Vendor response

Hi Sarah, this review made our day - thank you for taking the time to review your experience with Upsiide! We are really happy to see you are getting as much value from the platform as you are! Wishing you continued success. The Upsiide Team

Replied August 2021

---

### Feedback on Upsiide

- Overall rating: 4/5
- Reviewer: Ratapol T.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 201-500 employees
- Product usage: Used other for less than 12 months
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Easy to use. Cost effective. Fast turnaround. Results available right away. And, our client contact person [SENSITIVE CONTENT] has been very helpful to us.

#### Cons

We wish that we can download full report instead of individual pieces of results

#### Reasons for choosing Upsiide

We are trying both

#### Reasons for switching to Upsiide

Try new agility platform

---

### good tool

- Overall rating: 4/5
- Reviewer: Agata D.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 10000+ employees
- Product usage: Used other for less than 12 months
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

we were setting an optimal portfolio and we researched innovation concepts. Both gave a good and insightful results

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

fast easy to use and understand delivers credible results

#### Cons

expensive lack of possibility to reuse the already used data - e.g. kick off research with same benchmark but new innovations costs the same as a new research. does not work great on mobile. takes a lot of time to get the results translated into a presentation

---

### Tinder for Market Research!

- Overall rating: 5/5
- Reviewer: Keeshan S.
- Verified reviewer: Yes
- Industry: Food & Beverages
- Company size: 201-500 employees
- Product usage: Used monthly for more than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

User-centric so we get better data to help make important business decisions. Competitively priced and can be scaled up or down in complexity based on needs. Quick to implement and get results... doesn't take a month or so of planning.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very user-centric; ensures reliable data through engaging participants like human beings! Making it super easy and entertaining rather than the typical 5-point Likert scale surveys that no one in their right mind would do accurately.

#### Cons

No cons; need more platforms like this. 95% of market research platforms are sterile and dry - this is the other 5%.

#### Reasons for switching to Upsiide

It was clearly better with a similar cost.

---

### Love using Upsiide

- Overall rating: 5/5
- Reviewer: Annegien v.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 10000+ employees
- Product usage: Used other for less than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

use it to assess the screen appeal of different innovation ideas, or different claims

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Love how intuitive this is for the respondent. Easy to use as well as quick turn around.

#### Cons

The 2 metrics of interest and trade off are a bit hard to explain to business partners

---

### Great software supporting our business decisions

- Overall rating: 5/5
- Reviewer: Livia G.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 51-200 employees
- Product usage: Used other for less than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Great experience overall

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy to use software including all features we needed

#### Cons

Integration with other apps was not possible

---

Showing 1 - 10 of 15 Reviews

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