Dreamdata

RATING:

4.8

(46)

About Dreamdata

Dreamdata is a cloud-based platform for marketing and revenue attribution. The solution allows businesses to track and analyze how certain activities are impacting revenue, how individual channels are performing and what is driving ROI. With Dreamdata, businesses can gain insight into revenue activities and how they are affecting overall ROI. Users are able to build complete B2B customer journeys and gain insight into every step of the journey. Dreamdata also allows businesses to deep dive into key performance metrics such as revenue attribution per channel, paid performance, time to revenue for each customer and much more. Dreamdata presents users with visual reports and dashboards to help them better understand key metrics and all reports can be filtered and customiz...

Dreamdata Pricing

Dreamdata is available across three pricing tiers: Free, Team and Business. The Free plan includes: - Multi-touch attribution models - Details of every customer journey in your funnel - Reveal anonymous visitors - Channel, source and campaign attribution - Limited to 5.000 monthly active users in your funnel The Team plan - $999 per month (billed annually) - includes: - Optimisation of all your inbound channels based on business value - Multi-touch attribution of opportunity created and closed as won - Granular ROAS for paid campaigns - Access to your attribution data in BigQuery - Limited to 10.000 monthly active users in your funnel The Business plan - customised pricing - includes: - Custom attribution models - Custom unit of attribution - Custom attribution models - Dedicated support and onboarding - Unlimited active users in your funnel You can find our full pricing details here: https://dreamdata.io/pricing

Starting price: 

$599.00 per month

Free trial: 

Available

Free version: 

Available

Revenue Segmentation - breakdown your revenue data, and learn what's driving your revenue.
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Dreamdata Reviews

Overall Rating

4.8

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

5

Functionality

4.5

Most Helpful Reviews for Dreamdata

1 - 5 of 46 Reviews

User Profile

Azizah

Verified reviewer

Telecommunications, 5,001-10,000 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed September 2022

Help us in making marketing decision

PROS

As we switch to multi-touch attribution, Dreamdata has operated as an invaluable help for us with implementation, technical inquiries, and specifications. The specialised staff are efficient at releasing updates, and the product evolves often. It's a top contender for use in profit attribution.

CONS

It requires effort and time to get everything in line, from the systems and data to getting everyone on board with the new standards. I want to be capable of creating customised notification.

Reasons for switching to Dreamdata

EngageBay lacks of tools for website visitor analytics or monitor. In this aspect, DreamData is more helpful thus the switch.

Francesco

Verified reviewer

Computer Software, 201-500 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2022

The ultimate tool to report on the revenue generation of marketing campaigns and channels

With Dreamdata, I can now demonstrate the effectiveness of marketing channels and campaigns to my company's leadership. I can also allocate budget to online channels in a data-driven and result-oriented way, not limited to the usual CPL metrics, but focusing on real full-funnel CAC.

PROS

Dreamdata is a powerful multi-touch attribution tool that tracks both paid and unpaid channels via UTMs and native connectors to CRMs, ads platforms and other tools. Data is then processed to provide information on how much revenue is attributable to each marketing channel and campaign, how long is the sales cycle, which were the marketing and sales touchpoints of a certain account, how much did they contribute to the resulting revenue, and many more. It provides very interesting data views and full-funnel revenue attribution models that would be extremely resource-intensive to capture and analyze via a custom in-house solution. The Customer Success team is the best I've ever seen in any of my vendors and really assists customers end-to-end, not only with technical help with setting up the software, but also in terms of attribution modeling; they partner with clients to fine-tune and customize attribution to suit each business' unique reporting needs. It's a feature-rich product with clear and detailed native dashboards, but it can also push data to external dashboards built in i.e. Tableau or Google Data Studio, giving even more reporting flexibility. Last but not least, it is extremely good value for what it does, how well it does it and for the amazing customer support that the company provides.

CONS

Dreamdata is a very solid product with only a few minor weaknesses that do not hinder its usability in any way. It would be nice if it could push data to SFDC, rather than just pulling it, and if there were mouse hover tooltips that would help understand some technical terminology here and there. What's great is that they consistently seek feedback and follow up by putting new developments all on their product roadmap, resulting in new features being developed and launched regularly.

Reason for choosing Dreamdata

Better customer support, better value-for-money

Frederik Saabye

Verified reviewer

Marketing and Advertising, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed August 2023

Indispensable for our GTM

Easy to set up and very helpful people in the company. Once we got it up and running and started to funnel data into Dreamdata, it quickly became a one-stop platform for everything marketing & Gtm related.

PROS

The way we're able to connect all our sources and CRM to Dreamdata makes it super easy for us to prioritize and deploy budget towards what works.

CONS

The design is a bit clunky and I would like to be able to customize my reports a little bit more - but it's minor things. Nothing that breaks the use for us.

Reason for choosing Dreamdata

The free product that gave us a taste of how it works and the ease of use.

User Profile

Chhaya

Verified reviewer

Food & Beverages, 201-500 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed September 2022

With Dreamdata- Customer Journey and attribution made easy

PROS

Since Dreamdata is easy to use the non technical marketers can easily find out which channel are driving most pipeline with Dreamdata reports. Additionally the tool is able to combine all the sources at one place.

CONS

Despite the fact that the tool has the ability to be customised, the customisation and integration takes often time.

Adam

Logistics and Supply Chain, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2021

Perfect for online marketeers in B2B companies with offline revenue conversion

Great experience with the software and the supporting team. It's really something to get an onboarding such as the one we got.

PROS

The possibility and feature that enables us to undertand which campaigns and channels that is driving revenue is absolutely extraordinary.

CONS

The software would be even more awesome if it had an integration with Sleeknote.

Reason for choosing Dreamdata

Great support, great company vision and a perfect product for our needs.

Reasons for switching to Dreamdata

Zoho CRM has a built in tracking mechanism to attribute revenue to certain campaigns. Unfortunately, this tool does not really give the real picture of the situation.