ActiveDEMAND

RATING:

4.2

(79)

About ActiveDEMAND

ActiveDEMAND is a cloud-based marketing automation solution that caters to marketing agencies and helps them to create and manage their marketing campaigns. The solution includes marketing automation functionalities for small businesses, corporates, digital agencies and marketing via email. With ActiveDEMAND, users can create multiple accounts to manage each of their clients’ marketing campaigns and track their performance based on traffic data, prospect conversions and leads. The campaigns can be white-labeled so each agency’s brand remains visible communications with the clients. Email templates and customizable landing pages are provided by the solution. Contact lists can be segmented to create personalized messages for email campaigns with functionalities that allo...

ActiveDEMAND Pricing

Pricing starts at: Agency Reporter: $20 monthly Call Tracker: $0 monthly Email Marketer: $15 monthly Small Business Marketer: $69 monthly Corporate Marketer: $199 monthly Price is only based on registered telephone numbers and usage. There is no monthly subscription required to have an account

Starting price: 

$15.00 per month

Free trial: 

Available

Free version: 

Available

Client Dashboard and Reporting
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ActiveDEMAND Reviews

Overall Rating

4.2

Ratings Breakdown

Secondary Ratings

Ease-of-use

3.5

Customer Support

4.5

Value for money

4

Functionality

4

Most Helpful Reviews for ActiveDEMAND

1 - 5 of 78 Reviews

Anonymous

11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

3

FUNCTIONALITY

3

Reviewed October 2018

Good product but lacking good UX

Active Demand provides great value to our clients, however the interface is not intuitive and hard to use and set up.

PROS

The reports that you are able to generate to automatically send

CONS

The interface is not intuitive and UX is not great. It takes a long time to figure out how to do anything

Vendor Response

Hello, Thank you for taking a moment to review ActiveDEMAND. We appreciate all feedback to help us constantly improve. We just added the Personal Trainer to help ease the learning curve. On the right side of the platform window there is a tab that says, 'Show Me How'. With this tool, it will walk you through each step of a task. It also has links to how-to videos and support articles, without having to leave the platform. Thanks again for choosing ActiveDEMAND as your marketing automation platform.

Replied November 2018

Claudia

Venture Capital & Private Equity, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed October 2019

Awesome product!

I work in venture capital and use ActiveDemand for fund-raising purposes. I found it easy to use, customer service is excellent, and has all of the features that are important to me. Pricing is reasonable considering other companies that offer the same features charge twice as much. I am happy with ActiveDemand and I recommend it.

PROS

The Customer Support and his support team have provided to me is exceptional. When I was a new subscriber, He called me every week. He wanted to make sure I was happy with the product. Months later and he still calls me although not as often which is great but I know I can count on him when I need him. Also, I was looking for manual and automatic scoring. This was not a feature I could find in most of the vendors I talked to. Also, it is so easy to use that I got very little training.

CONS

When editing the email, the "Text" removes the spaces between the paragraphs. Most importantly, I would like to have the option to sort the contact lists. Lastly, it is not easy for me to determine if someone has unsubscribed or if the email I sent was blocked by the recipient's firewall. This is very important to me so I would really appreciate if I could somehow separate the unsubscribers from the ones who didn't unsubscribe but that are showing a red circle next to their email address.

Reason for choosing ActiveDEMAND

Customer service, price and features.

Reasons for switching to ActiveDEMAND

Poor customer service and pricey.

Vendor Response

Hi Claudia, Thank you for taking a moment to review ActiveDEMAND. We really appreciate all feedback and we are happy to hear ActiveDEMAND is providing value to you. We work constantly to improve what ActiveDEMAND offers and your suggestions to improve the UI are appreciated. Thank you for your positive feedback for our support team. We have to agree - they are pretty great.

Replied October 2019

Anonymous

11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

1

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

2

Reviewed November 2023

Too many issues to bother with

Has been more trouble than it was worth, may as well bite the bullet and pay for a trusted and reliable CRM/Marketing automation tool like Salesforce.

PROS

I can't say there is anything I would recommend about it.

CONS

- extremely basic UX - fundamental issues with reporting dashboards - cannot receive email versions of these - inaccurate reporting - contacts dropping out of campaigns or getting stuck in certain stages with no reason why - CRM prospects being pushed in as Admin's on the ActiveDemand account (!?!?) - Cannot setup a lead as such in Pipedrive without creating a deal first - this is absolutely basic functionality - contact lists sometimes blanking out certain details of the contact - for no apparent reason, and cannot be seen when exported either - basic "unsubscribes" in Active Demand do not always come through into Pipedrive so have to manually check this for every single unsubscribe contact - when importing contacts it would duplicate the list upload so you end up with 15 blank lists and have to guess which one held the contacts - customer support never knew what the issues were/why they were happening - system is super buggy in general. - I have so many more issues, but hopefully this gives you a flavour....

Vendor Response

Hello, Thank you for your feedback. It is unfortunate you did not find value in our system. We appreciate your insights and will continue to work to improve ActiveDEMAND. The Team at ActiveDEMAND

Replied November 2023

Vernon

Marketing and Advertising, 2-10 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2019

Techi oriented

Great customer service

PROS

It’s got a lot of functionality packed into it

CONS

Some options require a more tech oriented person, however the customer service is always on the ball and ready to help where they can

Reason for choosing ActiveDEMAND

Same reason we left unbounce

Reasons for switching to ActiveDEMAND

The integration with social media platforms

Vendor Response

Hi Vernon, Thank you for taking the time to leave a review for ActiveDEMAND. We agree that our customer service team is fantastic and always ready to help with some of the more difficult features that ActiveDEMAND offers. We also provide a library of videos, and support articles that we constantly update to help understand our software and its features. Thanks again for the comments.

Replied October 2019

gerry

Machinery, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed October 2018

Active Demand applied to Industrial Marketing

We just signed up for 5 years in a one year subscription model, so I would have to say we are all in.

PROS

The main benefit to me/us is the ability to "know" what is going on at all times, in real time. We make a change we see the result, good or bad and can manage a process forward in real time. Lead nurturing is critical and fairly easy to set up. The on-line support/chat function is good, but the people are GREAT. love getting real help from rel people.

CONS

Learning curve is challenging, as it some of the trickier back end functions

Vendor Response

Hi Gerry, Thank you for taking a moment to review ActiveDEMAND. We appreciate all feedback to help us constantly improve. We just added the Personal Trainer to help ease the learning curve. On the right side of the platform window there is a tab that says, 'Show Me How'. With this tool, it will walk you through each step of a task. It also has links to how-to videos and support articles, without having to leave the platform. Thank you again for choosing ActiveDEMAND as your marketing automation software.

Replied October 2018